Organizational Behavior Change for Energy Conservation. Dr. Scot Holliday BECC Conference December 1, 2011

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1 Organizational Behavior Change for Energy Conservation Dr. Scot Holliday BECC Conference December 1, 2011

2 Agenda I. The Journey II. What is Organizational Change for Energy Conservation? III. Case Study * Resources Content copyright East Meets West Solutions LLC. All rights reserved. 2

3 The Journey Energy Conservation through Organizational Behavior Change Organizational Change Consulting Smart Buildings, Smart Metering Consulting Doctoral Research Content copyright East Meets West Solutions LLC. All rights reserved. 3

4 What is Organizational Change for Energy Conservation? Employee Engagement Cost Savings Organizational Change Sustainability Green Behavior Change Content copyright East Meets West Solutions LLC. All rights reserved. 4

5 Sample Case Studies of Behavior Change for Energy Conservation Energy Reduction Cost Savings Blaby District Council (UK) Lincoln Council (UK) Cambridge University Falkirk Council 19% Total 17% Total 17% Total 10% (Estimated) 7,000 ($11,563) Timespan ½ year (2010) 2 ½ years ( ) N/A 1,530,000 ($2,527,407) 4 years ( ) Hilton Hotel 3% (&12% on gas) N/A 3,800,000 ($6,277,221) 1 year (2006) 3 years ( ) Industry Government Government Education Government Hospitality Behavior Change Methods Working Group Awareness of Self Carbon Footprint Comms. Individual Plans- 3 ideas Change Champions Comms. Remote work Quarterly Campaigns BMS Competing Depts. Appliance Meters Motion sensors Deep Comms. Staff Training Awareness Campaign BMS Assessment Culture Change Awards New Equipment Resource: 5

6 Organizational Change Management Levers Fostering leadership buy-in Developing a change network Strategy development, goal setting, metrics and reporting Organizational change facilitation Incentives, rewards and awards Training and capability development Organizational Change Management Levers Strategic alignment between organizational levels and within business units Two-way communications internally and externally Engaging stakeholders Organizational restructuring Content copyright East Meets West Solutions LLC. All rights reserved. 6

7 Areas Needed for Successful Organizational Change for Energy Conservation Area Leadership Buy-In Change Champion Change Network Stakeholders Cost Effective Part of Larger Initiative Communications Assessment Training Rewards/ Incentives External Support Description Most important critical success factor Leadership for the initiative/project Hub of two-way communications (send/gather information) Identify, engage and manage stakeholders Must be a business case For a change to be permanent it must be part of a larger program or aligned to the strategic goals of the organization Throughout the organization and externally for reinforcement Of current behavior and attitudes, areas of improvement, training needs, progress of initiative, results Formal instructor-led and web-based. Informal by example Monetary, recognition, part of annual performance appraisal Can use external training and consulting to kick-start Content copyright East Meets West Solutions LLC. All rights reserved. 7

8 EMWS Approach Assessment of Strengths, Areas for Improvement Tailor a Program to Meet the Organization s Needs Communications Reinforce Training Connect Home and Work Behaviors Competition to Foster Support Report Progress and Update Approach Reinforce Behaviors Quarterly Content copyright East Meets West Solutions LLC. All rights reserved. 8

9 Connecting Energy Saving Behavior at Home and at Work $ $ 0 % annual cost of leaving 1 tv set-top box in stand-by mode, e.g. cable box potential reduction in heating and cooling costs through optimum insulation cost of most behavior change actions for conserving energy $ $ % cost of leaving a 17 inch LCD computer monitor on during the night for 1 year less energy is consumed by laptop computers than desktop computer cost of keeping a single 100 watt regular/ incandescent light bulb on for 1 year (compact fluorescent bulbs [CFLs] save 75% in costs and last 10 times longer) Content copyright East Meets West Solutions LLC. All rights reserved. 9

10 Behavior Change Tips for Residential/Homes Adjust the refrigerator temperature settings. Optimum refrigerator range is 37 to 40 F and freezer range is 0 to 5 F Keep the coils (on the back or the bottom of the appliance) clean Cook on range-top burners when practical instead of in the oven Use the microwave for reheating and cooking small quantities of food Unplug electronics, battery chargers and other equipment when not in use. Taken together, these small items can use as much power as your refrigerator. U.S. Residential Energy Usage (EIA, 2009) Turn off the lights when not needed. It is a myth that leaving them on uses less energy than turning them off Replace standard incandescent light bulbs with CFLs and save 75% off lighting costs Turn your water heater down to 120 or the Normal Wrap your water heater with a water heater blanket Set your thermostat 5 higher during hot weather to save about 10% on cooling costs and lower the thermostat during cold weather Enable power Run the dishwasher only management on all when fully loaded and airdry dishes on the "energy computers and make sure Content copyright East Meets West Solutions LLC. All rights reserved. to turn them off at night saver" setting 10 Resource: EIA (2010). Accessed July 2011,

11 Behavior Change Tips for Commercial Buildings Keep your refrigerator away from heat sources, such as an oven, a dishwasher and direct sunlight from a window. A 10 F increase in surrounding temperature can result in 20% higher energy consumption Keep the coils (on the back or the bottom of the Enable appliance) power clean management on all computers and make sure to turn them off at night A laptop computer uses up to 90% less energy than desktop models Use a power strip and shut it off when not in use Enable power management setting on all equipment U.S. Commercial Energy Usage (EIA, 2009) Content copyright East Meets West Solutions LLC. All rights reserved. Turn off the lights when not needed. It is a myth that leaving them on uses less energy than turning them off Use task lighting where needed. Use up to 50% less in lighting energy Turn your water heater down to 120 or the Normal Wrap your water heater with a water heater blanket Set your thermostat 5 higher during hot weather to save about 10% on cooling costs and lower the thermostat during cold weather Adjust your layers of clothing before adjusting the thermostat 11 Resource: EIA (2010). Accessed July 2011,

12 Great Valley School District Case Study 7 facilities/school in district 4,000 Students 2008 year end Goal to reduce energy usage by 5% Achieved 8.7% reduction from Solution: Communications Change Network Metrics for monthly usage tracking 25% payback Content copyright East Meets Resource: 12 West Solutions LLC. All rights reserved.

13 Resource: 13

14 Resource: 14

15 Total Avg. 8.7% Resource: 15

16 Resource: 16

17 Dashboard from School Dude Resource: 17

18 Monthly Progress Reports Resource: 18

19 Resource: 19

20 Resource: 20

21 Resources Carbon Trust Site Description Link DOE LEADER Program DOE EERE Energy Savers Flex Your Power Lawrence Berkeley National laboratory PG&E U.S. Energy Information Administration EMWS- Scot s Postings NGO in UK offering resources, case studies, consulting Organizations committing to reducing their energy usage 25% or more in 10 years DOE site with tips, training for saving energy California's statewide energy efficiency marketing and outreach campaign Standby Power Summary Table Energy Saving Tips Statistics on US energy usage Brochures, tips and presentations on energy conservation Resource: y/saveenergynow/leader.html oney/savingstips ming.html Michael Bluejay Energy saving tips Content copyright East Meets West Solutions LLC. All rights reserved. 21

22 Contact EMWS Websites: Dr. Scot Holliday Content copyright East Meets West Solutions LLC. All rights reserved. 22

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