BALLSTON Sunday May 20, 2018

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1 SUNDAY MAY 21, SPONSORSHIP & BOOTH SPACE INFORMATION BALLSTON Sunday May 20,

2 Arlington s premier food festival now in its 31st year will feature 50 restaurants and food trucks, dozens of craft brew and fantastic local cover bands. TASTE OF ARLINGTON OVERVIEW It is held on the third Sunday in May along Wilson Boulevard from noon to 6pm. Proceeds of Taste of Arlington benefit BallstonGives, the charitable subsidiary of the Ballston Business Improvement District.. 2

3 BALLSTON BID AND BALLSTONGIVES The Ballston BID is focused on creative, innovative and dynamic opportunities for learning, networking and collaborating that leverage the unique combination of research, education, non-profit and corporate organizations in Ballston. The Ballston BID s charitable subsidiary, BallstonGives, manages and produces Taste of Arlington. Through BallstonGives this year s event will support more Arlington charities -- The Animal Welfare League of Arlington, Arlington Arts Center, Arlington Food Assistance Center, Girls on the Run, Leadership Center for Excellence, Leadership Arlington and Arlington Chamber of Commerce. 3

4 EVENT OVERVIEW o o o o o 84% attendees come to taste different restaurant s food 62% come for socializing 42% like the convenient location 33% attend to enjoy the Beer & Wine Garden 66% of attendees report they met a new Arlington business while at Taste! LOCAL FOOD LOADS OF FLAVOR UNLIMITED FUN 4

5 KEY FACTS ABOUT THE EVENT AUDIENCE 20,000 EVENT ZONES FOR KIDS, FOOD, DOGS, BEER/WINE, VIPs 5 GENDER BREAKDOWN 59% WOMEN 41% MEN TASTE TICKETS 39,699 EVENT PROCEEDS DONATED $60,000 CRAFT BREWERIES OVER 30 5

6 BENEFITS OF BECOMING A SPONSOR Your logo on the Taste of Arlington website with link. 60% of attendees purchase their tickets on the SOCIAL Taste website. MEDIA Your company mentioned on Facebook and Twitter. Onethird of the attendees reported that they learned about Taste of Arlington on Facebook. Your company on 5,000 TASTE MAPS maps distributed at the event CHARITABLE DEDUCTION At least 70% of your sponsorship investment is tax deductible as a charitable donation! ENEWS Your company included in e-news blasts. e-news has a distribution of 16,000 individuals. 2 VIP passes for sponsorships between $1,000 and $5,000 4 VIP passes for sponsorships between $5,001 and $10,000 6 VIP passes for sponsorships over $10,000 6

7 Benefits PRESENTING SPONSORSHIP $50, Benefits Includes 10 x30 Company Pavilion in Prime Location 100 Taste of Arlington Entry Tickets 20 VIP Lounge Passes Television and Radio coverage Media Interviews in VIP Lounge Social Media Campaign Company Pavilion on Taste of Arlington Maps Feature in e-news Tickets, Banners and Signage throughout the Event with Your Logo 7

8 TICKET AREA-VEHICLE OR TASTING AREA $5,000 ENTRANCE BANNER TO TASTE Your logo on main welcome banner to Taste of Arlington at ticket area where 20,000 people will enter and exit the event $7,500 TASTE TICKETS Your logo on 50,000 Taste of Arlington tickets 4 VIP passes $3,000 DISPLAY AREA-10 x30 $10,000 DISPLAY AREA-10 x60 or 20 x30 Electric provided Tables and chairs (bring own tent) 2 or 4 VIP passes depending upon investment $1,000 VIP BEER COASTERS $2,000 FIRST AID STATION $1,950 VIP BEER GLASSES 8

9 DOG PARK $2,500 DOG BANDANAS Your logo on 300 bandanas for dogs entering the dog park Table and 2 chairs at entrance to distribute bandanas (bring your own tent) $1,500 BARKPARK WRISTBANDS $750 SPACE & BANNER DESIGN/PRODUCTION Space for 8 banner on the dog park fence Table in the dog park and 2 chairs (bring your own tent) $5,000 DOG PARK PRESENTING SPONSOR 10 x30 tent, tables and chairs inside park Table outside park to check-in dogs and signature of waivers $2,500 DOG BANDANAS 9

10 BRAND RECOGNITION AND AWARENESS $2,500 AWARDS Logo on Best of the Best Awards in 5 categories Opportunity to assist in presenting awards on main concert stage and in VIP Pavilion $3,500 WELCOME TO THE KIDZONE $5,000 ABC WRISTBANDS $3,000 NAPKINS Your logo on 10,000 Taste napkins distributed by restaurants and food trucks 10

11 BRAND RECOGNITION AND AWARENESS $1,750 COMPANY BOOTH 10 x10 company tent provided, or $2,000 to bring own branded, stand-alone tent Includes 2 tables and 2 chairs Company ID sign and standard electricity $2,500 ROOT BEER STAND $3,000 BALLOONS Includes 10 x10 Tent, 2 tables, 2 chairs 300 balloons with your company logo or message, helium provided $1,500 CC THE CLOWN STAGE Logo on CC the Clown Stage Banner Opportunity to introduce CC the Clown 11

12 FEATURE AREAS $15,000 VIP PAVILION EXCLUSIVE OR $5,000 (4 CO-SPONSORS) Logo on entrance banner to VIP Lounge Logo on VIP access badges Logo on VIP napkins Opportunity to have a display and offer give-aways 4 VIP passes each co-sponsor or 16 VIP passes for exclusive sponsor $2,500 ROOT BEER STAND $2,000 BALLOONS $1,000 CARNIVAL BOOTH 12

13 BEER AND WINE GARDENS $2,500 BEER/WINE GARDEN PAVILION & PRODUCT TRADE ($1,250 FOR 10 x10 TENT AND TRADE) $5,000 BEER OR WINE GARDEN & PRODUCT TRADE Banner with brewery/winery logo 10 x20 tent pavilion provided (value $3,500), tables and chairs, and opportunity to bring branded 10 x10 tent (value $2,000) for free tastes and give-aways Cups, ice, tables, chairs provided Banner with brewery/winery logo 10 x40 tent pavilion provided (value $7,000), tables and chairs, and opportunity to bring branded 10 x10 tent (value $2,000) for free tastes and give-aways Cups, ice, tables, chairs provided 6 VIP passes $2,500 ROOT BEER STAND $2,000 BALLOONS 13

14 SPONSORSHIP OPPORTUNITIES SUPPORT THE VOLUNTEERS AND CHEFS $5,000 VOLUNTEERS $5,000 CHEF COATS Your logo on full back of 200 Volunteer T-shirts (design included) Sponsor of Volunteer Orientation (approx. 100 volunteers attend) includes beer/wine and food provided by BallstonGives 4 VIP passes $6,000 VOLUNTEER T-SHIRTS $3,000 CHEF COATS Your logo on front of 50 chef coats that are worn during television coverage and day of Taste Opportunity to personally deliver coats 4 VIP passes $2,500 TASTE MAP 14

15 SPONSORSHIP OPPORTUNITIES MAIN STAGE $5,000 MAIN STAGE Your logo on main stage banner Opportunity to welcome audience to Taste of Arlington when festival opens 4 VIP passes $6,000 VOLUNTEER T-SHIRTS $3,000 CHEF COATS $2,500 TASTE MAP 15

16 SPONSORSHIP OPPORTUNITIES PRINT, EBLAST, WEB & MOBILE APP $2,500 MAPS AD $2,000 WITH PRINT TRADE Advertisement on Taste maps distributed at entrance (quantity 5,000) $6,000 VOLUNTEER T-SHIRTS EBLAST (AUDIENCE 18,000) March May $350 Must be a sponsor of a Taste opportunity to qualify TICKET PAGE OF WEB SITE March ad $750 April ad $1,500 May ad $2,000 Must be a sponsor of a Taste opportunity to qualify MOBILE APP SPLASH PAGE ADS March splash page $1,000 April splash page $2,000 May splash page $3,000 Must be a sponsor of a Taste opportunity to qualify $2,500 TASTE MAP TICKET CONFIRMATION AD March ad $1,000 April ad $2,000 May ad $3,000 Must be a sponsor of a Taste opportunity to qualify 16

17 SPONSORSHIPS ARE FIRST-COME FIRST-SERVE Ballston BID 901 N. Glebe Road, Suite 806 Arlington, VA Contact Catherine Roper or Allie Krafft (703) with questions or to customize a sponsorship. Complete sponsorship contract and send with 50% deposit. Contracts received within 30 days of Taste of Arlington should include full payment. Payments should be made to BallstonGives. Catherine@ballstonbid.com Allie@ballstonbid.com Payment questions: Samantha Baker Samantha@ballstonbid.com Sponsorship/booth questions: Catherine Roper Catherine@ballstonbid.com or Tyler Roper tyler@ballstonbid.com BallstonGives 4600 N. Fairfax Drive, Suite 100 Arlington, VA (703)