RMP Opportunity Gap - Retail Stores

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1 Radius 1:, Miles, Total Total Retail Sales Incl Eating and Drinking Places 20,171,574 13,300,717 Motor Vehicle and Parts Dealers-441 3,793, ,379 Automotive Dealers ,202, ,177 Other Motor Vehicle Dealers ,401 0 Automotive Parts/Accsrs, Tire Stores , ,202 Furniture and Home Furnishings Stores ,080 82,436 Furniture Stores ,319 70,419 Home Furnishing Stores ,761 12,017 Electronics and Appliance Stores ,378 8,851 Appliances, TVs, Electronics Stores ,280 8,851 Household Appliances Stores ,831 0 Radio, Television, Electronics Stores ,449 8,851 Computer and Software Stores ,588 0 Camera and Photographic Equipment Stores ,5 0 Building Material, Garden Equip Stores ,968, ,549 Building Material and Supply Dealers ,679, ,029 Home Centers ,012 0 Paint and Wallpaper Stores ,765 0 Hardware Stores , ,544 Other Building Materials Dealers , ,485 Building Materials, Lumberyards , ,042 Lawn, Garden Equipment, Supplies Stores ,395 1,519 Outdoor Power Equipment Stores ,191 0 Nursery and Garden Centers ,204 1,519 Food and Beverage Stores-445 2,588,906 1,077,550 Grocery Stores ,739,039 1,075,371 Supermarkets, Grocery (Ex Conv) Stores ,620, ,820 Convenience Stores , ,552 Specialty Food Stores ,313 2,179 Beer, Wine and Liquor Stores ,553 0 Health and Personal Care Stores-446 1,140,950 0 Pharmacies and Drug Stores ,902 0 Cosmetics, Beauty Supplies, Perfume Stores ,948 0 Optical Goods Stores ,020 0 Other Health and Personal Care Stores , ,870,857 3,192,562 2,846, ,401 36, , , , , ,429 45,831 87,598 80,588 8,5 1,006, , ,012 27,765 (4,964) 129,302 48, ,876 83,191 95,685 1,511, , ,1 (53,433) 2, ,553 1,140, ,902 80,948 44,020 3,081 Prepared On: Thurs Jun 26, 2014 Page 1 Of

2 Radius 1:, Miles, Total Gasoline Stations-447 2,121,539 4,930,022 Gasoline Stations With Conv Stores ,561,070 4,729,742 Other Gasoline Stations , ,280 Clothing and Clothing Accessories Stores ,876 48,763 Clothing Stores ,045 48,763 Men's Clothing Stores ,656 0 Women's Clothing Stores ,590 0 Children's, Infants Clothing Stores ,683 48,763 Family Clothing Stores ,172 0 Clothing Accessories Stores ,931 0 Other Clothing Stores ,013 0 Shoe Stores ,268 0 Jewelry, Luggage, Leather Goods Stores ,562 0 Jewelry Stores ,986 0 Luggage and Leather Goods Stores ,577 0 Sporting Goods, Hobby, Book, Music Stores ,817 63,644 Sporting Goods, Hobby, Musical Inst Stores ,432 63,644 Sporting Goods Stores ,228 63,644 Hobby, Toys and Games Stores ,846 0 Sew/Needlework/Piece Goods Stores ,427 0 Musical Instrument and Supplies Stores ,930 0 Book, Periodical and Music Stores ,386 0 Book Stores and News Dealers ,932 0 Book Stores ,819 0 News Dealers and Newsstands ,112 0 Prerecorded Tapes, CDs, Record Stores ,454 0 General Merchandise Stores-452 2,424,449 4,129,754 Department Stores Excl Leased Depts ,022,939 0 Other General Merchandise Stores ,401,5 4,129,754 Miscellaneous Store Retailers ,775 50,925 Florists ,661 25,975 Office Supplies, Stationery, Gift Stores ,580 0 Office Supplies and Stationery Stores ,993 0 Gift, Novelty and Souvenir Stores ,587 0 Used Merchandise Stores ,453 0 Other Miscellaneous Store Retailers ,081 24,950 Non-Store Retailers-454 1,605,307 92,215 Foodservice and Drinking Places-722 2,082,016 1,153,630 Full-Service Restaurants , ,584 (2,808,483) (3,168,672) 360, , ,282 24, ,590 (15,080) 261,172 20,931 42,013 79, , ,986 36, , ,788 3,584 85,846 28,427 29,930 44,386 37,932 32,819 5,112 6,454 (1,705,305) 1,022,939 (2,728,244) 501,850 (6,314) 240, , ,587 37, ,131 1,513, , ,729 Prepared On: Thurs Jun 26, 2014 Page 2 Of

3 Radius 1:, Miles, Total Limited-Service Eating Places , ,046 Special Foodservices ,400 0 Drinking Places -Alcoholic Beverages ,098 0 GAFO * 4,558,180 4,433,446 General Merchandise Stores-452 2,424,449 4,129,754 Clothing and Clothing Accessories Stores ,876 48,763 Furniture and Home Furnishings Stores ,080 82,436 Electronics and Appliance Stores ,378 8,851 Sporting Goods, Hobby, Book, Music Stores ,817 63,644 Office Supplies, Stationery, Gift Stores , , ,400 81, ,734 (1,705,305) 802, , , , ,580 Prepared On: Thurs Jun 26, 2014 Page 3 Of

4 Radius 2:, Miles, Total Total Retail Sales Incl Eating and Drinking Places 138,433,948 64,773,655 Motor Vehicle and Parts Dealers ,540,214 3,140,864 Automotive Dealers ,580,937 1,924,893 Other Motor Vehicle Dealers ,017,637 0 Automotive Parts/Accsrs, Tire Stores ,941,640 1,215,971 Furniture and Home Furnishings Stores-442 2,447, ,705 Furniture Stores ,282, ,378 Home Furnishing Stores ,164,941 29,327 Electronics and Appliance Stores-443 2,305, ,3 Appliances, TVs, Electronics Stores ,684, ,3 Household Appliances Stores ,253 0 Radio, Television, Electronics Stores ,366, ,3 Computer and Software Stores ,932 0 Camera and Photographic Equipment Stores ,336 0 Building Material, Garden Equip Stores ,580,204 4,631,886 Building Material and Supply Dealers ,600,902 4,147,899 Home Centers ,665,598 0 Paint and Wallpaper Stores ,914 0 Hardware Stores ,192, ,960 Other Building Materials Dealers ,551,158 3,393,939 Building Materials, Lumberyards ,075,849 1,270,133 Lawn, Garden Equipment, Supplies Stores ,979, ,987 Outdoor Power Equipment Stores ,584 0 Nursery and Garden Centers ,420, ,987 Food and Beverage Stores ,785,485 5,566,899 Grocery Stores ,945,413 5,561,581 Supermarkets, Grocery (Ex Conv) Stores ,136,006 4,735,922 Convenience Stores , ,659 Specialty Food Stores ,459,861 5,317 Beer, Wine and Liquor Stores ,380,211 0 Health and Personal Care Stores-446 7,792,628 0 Pharmacies and Drug Stores ,231,827 0 Cosmetics, Beauty Supplies, Perfume Stores ,084 0 Optical Goods Stores ,949 0 Other Health and Personal Care Stores , ,660,293 22,399,350 19,656,044 2,017, ,669 2,9, ,327 1,135,614 1,698,674 1,077, , , ,932 60,336 8,948,318 7,453,003 4,665, , ,272 2,157, ,716 1,495, , ,731 12,218,586 6,383,832 6,400,084 (16,253) 1,454,544 4,380,211 7,792,628 6,231, , , ,768 Prepared On: Thurs Jun 26, 2014 Page 4 Of

5 Radius 2:, Miles, Total Gasoline Stations ,545,288 21,919,211 Gasoline Stations With Conv Stores-44711,698,407 20,953,384 Other Gasoline Stations ,846, ,828 Clothing and Clothing Accessories Stores-448 5,912, ,541 Clothing Stores ,479, ,541 Men's Clothing Stores ,823 0 Women's Clothing Stores ,676 0 Children's, Infants Clothing Stores , ,541 Family Clothing Stores ,822,833 0 Clothing Accessories Stores ,314 0 Other Clothing Stores ,462 0 Shoe Stores ,513 0 Jewelry, Luggage, Leather Goods Stores ,881,131 0 Jewelry Stores ,627,6 0 Luggage and Leather Goods Stores ,522 0 Sporting Goods, Hobby, Book, Music Stores-451 2,482, ,734 Sporting Goods, Hobby, Musical Inst Stores ,173, ,734 Sporting Goods Stores ,166, ,734 Hobby, Toys and Games Stores ,406 0 Sew/Needlework/Piece Goods Stores ,517 0 Musical Instrument and Supplies Stores ,556 0 Book, Periodical and Music Stores ,267 0 Book Stores and News Dealers ,398 0 Book Stores ,140 0 News Dealers and Newsstands ,259 0 Prerecorded Tapes, CDs, Record Stores ,868 0 General Merchandise Stores ,764,484 21,727,451 Department Stores Excl Leased Depts ,9,218 0 Other General Merchandise Stores ,655,267 21,727,451 Miscellaneous Store Retailers-453 3,807, ,734 Florists , ,472 Office Supplies, Stationery, Gift Stores ,666,403 0 Office Supplies and Stationery Stores ,212 0 Gift, Novelty and Souvenir Stores ,192 0 Used Merchandise Stores ,001 0 Other Miscellaneous Store Retailers ,744,351 9,262 Non-Store Retailers ,059, ,399 Foodservice and Drinking Places ,4,179 5,272,921 Full-Service Restaurants ,484,0 3,319,595 (7,373,923) (,254,977) 2,881,053 5,698,659 3,266, , ,676 25,906 1,822, , , ,513 1,881,131 1,627,6 253,522 2,7,944 1,798, , , , , , , ,140 35,259 44,868 (4,962,967) 7,9,218 (12,072,184) 3,533,727 (28,766) 1,666, , , ,001 1,635,089,352,0 9,137,258 3,164,415 Prepared On: Thurs Jun 26, 2014 Page 5 Of

6 Radius 2:, Miles, Total Limited-Service Eating Places ,813,8 1,953,326 Special Foodservices ,552,484 0 Drinking Places -Alcoholic Beverages ,577 0 GAFO * 31,579,394 23,260,742 General Merchandise Stores ,764,484 21,727,451 Clothing and Clothing Accessories Stores-448 5,912, ,541 Furniture and Home Furnishings Stores-442 2,447, ,705 Electronics and Appliance Stores-443 2,305, ,3 Sporting Goods, Hobby, Book, Music Stores-451 2,482, ,734 Office Supplies, Stationery, Gift Stores ,666, ,859,782 1,552, ,577 8,318,652 (4,962,967) 5,698,659 2,9,940 1,698,674 2,7,944 1,666,403 Prepared On: Thurs Jun 26, 2014 Page 6 Of

7 Radius 3:, Miles, Total Total Retail Sales Incl Eating and Drinking Places 316,794, ,966,277 Motor Vehicle and Parts Dealers ,863,602 17,867,146 Automotive Dealers ,598,088 11,963,341 Other Motor Vehicle Dealers ,793, ,696 Automotive Parts/Accsrs, Tire Stores ,471,986 5,675,1 Furniture and Home Furnishings Stores-442 5,737, ,739 Furniture Stores ,022, ,623 Home Furnishing Stores ,714, ,116 Electronics and Appliance Stores-443 5,286,427 3,820,286 Appliances, TVs, Electronics Stores ,860,5 3,820,286 Household Appliances Stores ,015 0 Radio, Television, Electronics Stores ,129,091 3,820,286 Computer and Software Stores ,286,517 0 Camera and Photographic Equipment Stores ,805 0 Building Material, Garden Equip Stores ,512,503 8,673,970 Building Material and Supply Dealers ,930,405 8,180,182 Home Centers-44411,829,217 0 Paint and Wallpaper Stores , ,596 Hardware Stores ,736,988 1,003,683 Other Building Materials Dealers ,916,916 6,928,903 Building Materials, Lumberyards ,796,509 2,593,038 Lawn, Garden Equipment, Supplies Stores ,582, ,788 Outdoor Power Equipment Stores ,318,746 0 Nursery and Garden Centers ,263, ,788 Food and Beverage Stores ,2,288 12,374,013 Grocery Stores ,963,6 12,282,452 Supermarkets, Grocery (Ex Conv) Stores ,144,838,848,029 Convenience Stores ,818,269 1,434,423 Specialty Food Stores ,285,597 91,561 Beer, Wine and Liquor Stores ,961,584 0 Health and Personal Care Stores ,112,789 3,599,699 Pharmacies and Drug Stores ,488,939 1,591,512 Cosmetics, Beauty Supplies, Perfume Stores ,286,588 0 Optical Goods Stores ,735 1,015,776 Other Health and Personal Care Stores ,633, , ,828,143 40,996,456 37,634,747 4,564,832 (1,203,124) 5,084,377 2,707,940 2,376,437 1,466,141 39, ,015 (691,195) 1,286, ,805 22,838,533 18,750,223,829, ,689 1,733,305 5,988,013 2,203,471 4,088,3 1,318,746 2,769,565 27,836,275 14,680,654 14,296, ,846 3,194,036 9,961,584 14,513,090 12,897,427 1,286,588 (312,041) 641,117 Prepared On: Thurs Jun 26, 2014 Page 7 Of

8 Radius 3:, Miles, Total Gasoline Stations ,954,259 32,6,724 Gasoline Stations With Conv Stores ,199,560 26,537,734 Other Gasoline Stations ,754,698 6,072,990 Clothing and Clothing Accessories Stores ,631,670 2,031,249 Clothing Stores ,903, ,866 Men's Clothing Stores ,914 0 Women's Clothing Stores ,856,501 0 Children's, Infants Clothing Stores , ,866 Family Clothing Stores ,129,014 0 Clothing Accessories Stores ,336 0 Other Clothing Stores ,632 0 Shoe Stores ,234,017 1,813,383 Jewelry, Luggage, Leather Goods Stores ,494,429 0 Jewelry Stores ,917,079 0 Luggage and Leather Goods Stores ,350 0 Sporting Goods, Hobby, Book, Music Stores-451 5,654,853 1,171,698 Sporting Goods, Hobby, Musical Inst Stores ,953,099 1,171,698 Sporting Goods Stores ,646,762 1,171,698 Hobby, Toys and Games Stores ,369,094 0 Sew/Needlework/Piece Goods Stores ,578 0 Musical Instrument and Supplies Stores ,665 0 Book, Periodical and Music Stores ,754 0 Book Stores and News Dealers ,921 0 Book Stores ,330 0 News Dealers and Newsstands ,592 0 Prerecorded Tapes, CDs, Record Stores ,833 0 General Merchandise Stores ,067,001 29,665,402 Department Stores Excl Leased Depts ,163,775 4,934,527 Other General Merchandise Stores ,903,226 24,730,875 Miscellaneous Store Retailers-453 8,670, ,328 Florists , ,970 Office Supplies, Stationery, Gift Stores ,818,194 2,647 Office Supplies and Stationery Stores ,786,455 0 Gift, Novelty and Souvenir Stores ,031,739 2,647 Used Merchandise Stores ,987 17,822 Other Miscellaneous Store Retailers ,944, ,889 Non-Store Retailers ,376,250 8,750,416 Foodservice and Drinking Places ,717,576 9,244,608 Full-Service Restaurants ,731,913 6,717, ,535 (2,338,174) 2,681,708 11,600,421 7,685, ,914 1,856,501 3,961 4,129, , ,632 (579,366) 4,494,429 3,917, ,350 4,483,155 3,781,401 1,475,064 1,369, , , , , ,330 79,592 2,833 8,401,599 11,229,248 (2,827,649) 8,165, ,824 3,815,547 1,786,455 2,029, ,165 3,648,222 16,625,834 23,472,968 8,014,466 Prepared On: Thurs Jun 26, 2014 Page 8 Of

9 Radius 3:, Miles, Total Limited-Service Eating Places ,185,546 2,527,162 Special Foodservices ,523,047 0 Drinking Places -Alcoholic Beverages ,277,070 0 GAFO * 72,195,261 37,344,021 General Merchandise Stores ,067,001 29,665,402 Clothing and Clothing Accessories Stores ,631,670 2,031,249 Furniture and Home Furnishings Stores-442 5,737, ,739 Electronics and Appliance Stores-443 5,286,427 3,820,286 Sporting Goods, Hobby, Book, Music Stores-451 5,654,853 1,171,698 Office Supplies, Stationery, Gift Stores ,818,194 2,647,658,384 3,523,047 1,277,070 34,851,240 8,401,599 11,600,421 5,084,377 1,466,141 4,483,155 3,815,547 * GAFO (General merchandise, Apparel, Furniture and Other) represents sales at stores that sell merchandise normally sold in department stores. This category is not included in Total Retail Sales Including Eating and Drinking Places. Nielsen' RMP data is derived from two major sources of information. The demand data is derived from the Consumer Expenditure Survey (CE Survey), which is fielded by the U.S. Bureau of Labor Statistics (BLS). The supply data is derived from the Census of Retail Trade (CRT), which is made available by the U.S. Census.Additional data sources are incorporated to create both supply and demand estimates. The difference between demand and supply represents the opportunity gap or surplus available for each retail outlet in the specified reporting geography. When the demand is greater than (less than) the supply, there is an opportunity gap (surplus) for that retail outlet. For example, a positive value signifies an opportunity gap, while a negative value signifies a surplus. Prepared On: Thurs Jun 26, 2014 Page 9 Of

10 Appendix: Area Listing Area Name: Type: Radius 1 Reporting Detail: Aggregate Reporting Level: Block Group Radius Definition: Latitude/Longitude Radius Area Name: Type: Radius 2 Reporting Detail: Aggregate Reporting Level: Block Group Radius Definition: Latitude/Longitude Radius Area Name: Type: Radius 3 Reporting Detail: Aggregate Reporting Level: Block Group Radius Definition: Latitude/Longitude Radius Project Information: Site: 1 Order Number: Prepared On: Thurs Jun 26, 2014 Page Of

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