ROMANIA: Who are the winners of Progresiv Awards 2017

Transcription

1 ROMANIA: Who are the winners of Progresiv Awards Mar 2017 de Progressive Magazine [1] Progresiv Awards 2017 competition announced its winners during the Progresiv Awards Gala held at Casino Sinaia, on the evening of March 16th The event gathered more than 450 Senior Executives from Romanian retail & FMCG market and was integrated in Progresiv Conference 17th edition agenda. The big winner at the Gala was Coca-Cola HBC Romania, the local bottler of Coca-Cola products, receiving two trophies: "Best FMCG Supplier" and "Best New Product - with Coca-Cola Lime, the soft drink launched exclusively on the Romanian market in Mega Image supermarkets (owned by Ahold Delhaize) won for the second consecutive year the "Best Retailer" trophy, while Lidl Green Store was voted "Best New Concept" and Kaufland was the winner in the category "Best Project In-Store" with its Fresh Corner concept rolled- Pagina 1 din 6

2 out in In the category "Best Start-up in Retail & FMCG", the trophy went to Realfoods.ro, an online retailer selling foods sourced directly from small Romanian farmers and manufacturers. The FMCG wholesale and logistic group Aquila Group gained the trophy for "Best Retail Services Provider in Retail". In the category "Best CSR Project in retail & FMCG" the most votes went to the project conducted by the Romanian Brewers Association - "Yield the steering wheel when you drink". After a tight race in the category "Outstanding Leadership", the winner of Progresiv Awards 2017 trophy was Irina Mandoiu, Commercial Director of Albalact. Here are the rankings: Best Start-up in Retail & FMCG WINNER: Realfoods.ro online store with foods directly from small producers, the initiator of UCook cooking concept Profructta natural juices producer Brewtiful shop-in-shop Cafeneaua la cheie Bringo application that offer personal shopper service VanFruct juice bar Best New Product WINNER: Coca-Cola Lime Zuzu Stors Sloop Fruli fruit juice for children Spornic Premium 100% High Oleic sunflower oil Margaritar Sweet & Fit steviol with oligofructose based Pagina 2 din 6

3 sweetener Best Project In-store WINNER: Fresh Corner - Kaufland Romania Trade Program 2016 for independent retailers Sandviș Fest campaign Hochland 12/12 we sustain a healthy development of - Pronto Express Remodeling the bulk area in Auchan Titan (HL Display partner) Best New Retail Concept WINNER: Lidl Green Store Bunataturi Romanesti (Cooperativa Alba-Iulia) Fresh Corner (MOL Romania) Selgros Compact Bertis Gold Best Services Provider in Retail WINNER: Aquila Group Whiteland Sales and Marketing FM Logistic HL Display Imersia Multichannel Agency Best CSR Project in Retail & FMCG Pagina 3 din 6

4 WINNER: Yield the steering wheel when you drink campaign Romanian Brewers Association Together with you, Profi saves destinies campaign Profi Bread also tomorrow project - Lidl Romania & World Vision Association Smile Romania campaign GSK Consumer Healthcare Socio-economic project A chance for your family - Danone Romania Outstanding Leadership WINNER: Irina Mandoiu, Commercial Director Albalact Radu Timis, Cris-Tim President Andreea Mihai, Marketing & Communication, PR & Solidarity, Commercial Dynamic & Pricing Director Carrefour Romania Adrian Pascu, General Director Danone Romania, Bulgaria, Moldova and Adriatinc Countries Grigore Horoi, Agricola Group President Best Retailer WINNER: Mega Image Romania Kaufland Annabella Lidl Romania Profi Pagina 4 din 6

5 Best FMCG Supplier WINNER: Coca-Cola Hellenic Romania PepsiCo Romania Unilever Heineken Danone Romania Approximately 700 votes were registered in the competition, during the voting process which ended right on March 16th, a few hours before the Gala Awards. The winners were chosen following a crossed voting process: retailers voted for their favourite FMCG & services suppliers, while the suppliers voted for their favourite retailers. It was conducted through an ing campaign targeting approximately top professionals active in retail & FMCG market in Romania. Each of them received by an unique link to the voting questionnaire. The unique links guarantee that a person can vote only once. Ipsos Romania is Progresiv Awards research partner. Progresiv Awards mechanism is simple, transparent and objective. More details about it can be found on the dedicated website, [2]. Progresiv Awards is the competition that rewards companies, brands and leaders with outstanding results in the Romanian FMCG market. It was launched in 2016 by Progresiv publication, the leading trade magazine in Romania. Articole Asemănătoare Pagina 5 din 6

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