LEROY MERLIN France Communication Interne & institutionnelle Communication Interne & institutionnelle 1
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1 LEROY MERLIN France Communication Communication Interne Interne & institutionnelle & institutionnelle 1
2 Our ambition : accompanying inhabitant s dreams worldwide GROUPE ADEO is a pioneer company, Today Leroy Merlin France is the leader, on the French DIY market, in home and lifestyle improvements. Specialized in the sale of products and projects, its ambition is to help each inhabitant to dream of his future home and to fulfill his dreams, and by placing customer satisfaction as his first overall concern. 2
3 A Story which started in 1923 and is still in its construction Adolphe Leroy and Rose Merlin start selling American military stock, retrieved at the end of the First World War The Stock Americain opens more warehouses in the North of France and becomes Leroy Merlin. 3
4 A Story which started in 1923 and is still in its construction Opening of a self-service DIY store in Noeux-Les-Mines (North of France) With its 33 stores, the company is purchased by the Mulliez Family Launching of the employees shareholder scheme. 4
5 A Story which started in 1923 and is still in its construction Launching of the Corporate project, Vision process : Leroy Merlin France is the first company, to lead all of its employees in one unique process in the world Leroy Merlin France opens its first franchised store and has 5 today The multi-modal site in Dourges (North of France) opens the new logistical centre Leroy Merlin France, covering square meters. 5
6 A Story which started in 1923 and is still in its construction Opening in Valence (South of France) of the first positive energy store Opening of the second multi-modal logistic centre in Valence Opening in Perpignan (South of France) of a low-energy building without energy compensation Signature of a partnership with Frizbiz, a collaborative work platform of exchanges and services Opening in Ivry-sur-Seine of the first TechShop_Ateliers Leroy Merlin. 6
7 A company, which has constantly grown for twenty years Key Figures in employees 130 integrated stores and 6 franchised stores Turnover : 6,2 thousand million euros 241 million visits on leroymerlin.fr Progress of 2,2% A.S.A Surface area store : from up to square meters An average of references in stores available on-order 3 logistical multi-modal platforms suppliers 7
8 Our presence in France Figures end of integrated stores 10 Regional management offices 6 franchised stores 8
9 A company philosophy which is strongly shared The values that describe our company s spirit are enacted everyday by a real devotion to our customers, through the pleasure we take in our jobs and by a real taste for human relationships. From the values of Commitment, Simplicity, Generosity and Respect, another strong value is added : Autonomy in the workplace. The right decisions are taken as close as possible to the field by those who have the best knowledge. 9
10 A company philosophy strongly shared The teams of Leroy Merlin France have built a Corporate Plan which reflect its values. It is led each day through management by participation, where Managers are encouraged to naturally trust and to generate ideas from their teams rather than imposing their own ideas. It is this culture that is the best guarantor of our sharing policy. Our Sharing philosophy is in the depth of our Human policies 10
11 Our Human Policies : Acquiring qualifications Leroy Merlin France has devoted for over 15 years, more than 5% of its payroll to training employees, three times more than the registered average in France. Acquiring qualifications is at the heart of our corporate strategy. The company enables each employee to elaborate his professional training project. An internal training institute, Leroy Merlin Development Institute (IDLM), created at the beginning of the 1990's, recognized now by the State, develops more than 450 tools and pedagogical contents responding to the needs of the company and those of the employees. IDLM favors trials, develops «NouMA» (training courses, self-training, accompanying in situation and by videoconferencing) and the training process notion. 11
12 12
13 Leroy Merlin, an attractive employer Leroy Merlin France has been awarded it is great place to work in the Best workplaces Institute academy for 13 years. Leroy Merlin is one of the most important french companies of this size, with such a stability in the ranking of the Best workplaces. It is ranked 4 th this year. Among the more significant results : We agree many responsabilities to the employees The company offers us specific benefits The benefits sharing seems fair to me Whatever my function is, I am considered as a fully-fledged member I am proud to declare to the others that I work for this company and proud of our achievements In this company, the atmosphere is convivial 13
14 Leroy Merlin, an attractive employer The personality of the applicant, his frame of mind and his commitment make more difference than the qualifications he has, particularly in jobs such as Sales-Adviser, Customers Service Host(ess) and Logistics. With regard to other key positions, the company is as much interested in graduate applicants, from third level education with or without experience, as in candidates without qualifications, but with successful experience in a similar profession. 800 employees have been recruited (Long Term Contracts) in
15 15
16 Leroy Merlin, an attractive employer 16
17 Our profession : Helping each inhabitant to dream of his home and to fulfill his dreams Leroy Merlin places its inhabitants' satisfaction at the heart of its preoccupations. Listening to understand their expectations. Providing inspiration to them, proposing ideas to them that respond to their needs, Offering the best choice in products and services. Accompanying them so as to fulfill their projects. Contributing to developing concepts and responding to home problematic. 17
18 Our profession : Helping each inhabitant to dream of his home and to fulfill his dreams Leroy Merlin France has built its corporate strategies around a number of ideas : Choice: an offer of available references, easy to reach for the inhabitants, everywhere, when they want, and references can be bought by remote access. Price: a policy that enables each inhabitant whatever his budget, to find an answer to his need. Pedagogy : it depends not only upon the skills of the teams in stores, but also upon a multiplicity of aids, tools and services (buying guides, DIY courses, installation services, telephone assistance...). Confidence and proximity : a close built relationship with inhabitants, regulated by meetings and exchanges (customer events in stores, creation of DIY Clubs...) 18
19 Leroy Merlin optimizes its logistic circuits and restricts its environmental footprint Leroy Merlin develops a logistic process that enables to optimize product availability for customers, while limiting the ecological impact generated by their transportation - Building of two multi-modal platforms in Dourges (North of France) and Valence (South of France), which reduce the average distances between the warehouses, suppliers and stores. - Diversification of the mode of transport : 8 million kilometers have been saved on the road over three years, thanks to river traffic and to the combination between rail/road transport. - Optimization of the trucks load. 19
20 Always stores more respectful of the planet Leroy Merlin committed to an ongoing process to reduce the environemental mark of its stores : Valence : 1 st store with positive energy Perpignan : 1 st new Low Consumption Building store, without photovoltaics : Le Mans : 1 st renovated Low Consumption Building store : Dinard : 1 st store entirely fitted out with LEDs (Light - Emitting Diode) : Quimper : 1 st Effinergie store (Eco-label) and Low Consumption Building standard RT : Venissieux : 1 st laboratory store in self-consumption. Aim for 2020 : 1 st passive building store. 20
21 The Leroy Merlin Foundation For housing adapted to everyone The Leroy Merlin Foundation generated by employees willing to involve themselves in favour of disabled persons or dependent people. Employees commit their help to families and help them in their plans to improve their home. 600 projects have been handled since 2006 Since 1998 Leroy Merlin has also been a partner in the competition of Papas Bricoleurs et Mamans Astucieuses, (DIY Dads and clever Mums) the aim is to help families whose children are disabled. Its target is to stimulate clever innovation to fit their housing. 21
22 For more information
23 GROUPE ADEO The figures in st french Player on the D.I.Y international market employees 32 business units, 12 countries. Turnover : 19.1 thousand million euro 3rd in the world 707 integrated stores, 218 franchised 23
24 GROUPE ADEO The Brands 24
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