Kitchen and Bathroom Supply Chain Market Report - Focus on Distributors - UK Analysis

Transcription

1 Kitchen and Bathroom Supply Chain Market Report - Focus on Distributors - UK Analysis Published: 15/06/2016 / Number of Pages: 84 / Price: Introduction and Overview The'Kitchen and Bathroom Supply Chain Report - Focus on Distributors - UK Analysis' is now in its 11th edition. This report focuses on the supply infrastructure of the bathroom and kitchen industry and the performance of the kitchen and bathroom distributors within the industry. The report incorporates original input and represents a comprehensive, informed and unique review of this market and is excellent value for money. It contains information collated using a wide range of sources, and is specific and relevant to the distributors market. Key content covered: Supply infrastructure - market size of the K&B industry, distribution structure, value by channel, distributor's shares overview of key merchants and retailers. Detailed kitchen and bathroom distributor assessment - market size, development of distribution market, national/regional companies, key players, recent trends, future prospects, customer analysis. Analysis by product group - market sizes, distributor shares, key trends relating to; kitchen furniture, worktops and sinks, kitchen appliances, bathroom products and shower products. The role of the distributor - changing roles, review by product group. Recent trends include: Increasing competition from direct supply channels. Influence of the internet and impact on distributor business. Focus on own-label brands and differentiating product offerings. A continued steady improvement in the economy and the housing market. Raw material and fuel costs affecting margins. Detailed market data and insight on the kitchen & bathroom supply chain market by AMA Research, a leading UK provider of construction market intelligence. Some of the companies included:

2 Barwick, Bcg, Bedfordshire Bathroom Distribution (BBD), Blackheath Products, Blanco, Bodel Distributors, Bradshaw Appliances Brausch & Co, CD (UK), City Distribution, Claygate Distribution, CMB Distributors, Cooper Callas, CRS Wholesale, Davroc, DBD Distribution, East Coast Fittings, F & P Wholesale, Fallbase, Faucets, Farmiloe and Farmiloe (WBS), Frontline Bathrooms, Gardiner Distribution, Hibberd Distribution, Ideal Bathrooms, International Decorative Surfaces (IDS), JJO Plc (J&J Ormerod), JP Distribution, Leaker Direct (Distribution), MAK Distribution, Maurice Lay, Merchant City Distributors (MCD), N Froy and Sons, PJH Group, PWS Distributors, Robert Lee Distribution, Qualitex Supplies, Quest 4, RO Arnold, Stearn Electric Co, Swift Electrical Wholesalers, Uptrend, Waterline. Distribution Supply Chain for Kitchen & Bathroom Products Market size and key trends in the kitchen and bathroom industry from Mix of products in the K&B industry and key market trends in each sector. Supply chain structure and value of the key sectors, e.g. merchants, DIY, share taken by distributors etc. Analysis of first phase distribution - from manufacturers and importers, key companies at each stage and key characteristics. Analysis of second phase distribution - from importers and distributors to retail, merchant and other 'outlets'. Analysis of key sectors with the supply chain and overview of key players, e.g. company profiles of leading builders' merchants, DIY multiples etc. Focus on the Distributors The market size and forecasts in value of the distributors' market for Market trends in recent years, future prospects, forecasts and key market influences. Key products marketed by distributors, share of distributors' business. Major distributors, market shares, key characteristics, turnovers, product strengths, market positioning etc. Leading distributors by product sector - Kitchen Furniture/Kitchen Appliances/ Bathroom and Shower Products. Mix of major national/ regional distributors. Characteristics of distributors including profitability, key customer groups, competitors. The role of the distributor, how this is changing and how it varies for the major product groups. Analysis of drivers and forces in the distributors' market - SWOT analysis. Products / Suppliers - Kitchen & Bathroom Products Market size of each major product group: kitchen furniture, kitchen appliances, bathroom products and shower products. Product mix within major product groups. Product trends by main groups and product sectors. Key suppliers within each product sector. Distribution characteristics, distributors' influence and share within each product group. Report Summary The kitchen and bathroom distributor market has increased by around 7% in 2015, compared to the market size in 2014 and reflects the continued steady improvement in the UK economy and in the building and home improvement markets in

3 particular. Bathroom products represented the largest sector of the kitchen and bathroom distributor market. This was followed by kitchen furniture, worktops and sinks, showering products and kitchen appliances. Sales to kitchen and bathroom specialists dominate the distributors' market, accounting for 40% share by value in 2015, with builders' merchants also a key customer sector. Other customers include DIY stores and retail outlets such as department stores, electrical independents, online retailers etc. Housebuilders also use distributors as their nominated supplier of kitchen and bathroom products. During 2011 and 2012, the UK kitchen and bathroom products market was comparatively volatile - in line with the uncertain economic situation at this time. However, since 2013 the market for kitchen and bathroom products has seen a steady increase, with demand improving as the economy improves. The housing market is gradually recovering and consumer confidence levels are increasing. The outlook for the UK kitchen and bathroom products market in 2016 looks positive with steady growth anticipated into the medium-longer term. The role of the distributor is changing, with a need to differentiate products and services and add value. As well as efficiencies of scale, stock holding and additional services, the key to the distributors' continued survival is the increasing reliance on market intelligence. Distributors are ideally situated to understand the market and anticipate changes and new trends, helping them to match suppliers' products to market demands. The growing level of kitchen and bathroom products distributed directly from manufacturer/importer to merchant, retailer or contractor has affected the distributor market recently. The increased buying power of the larger retailers and merchant groups has supported this trend and this is likely to continue. The future prospects for the kitchen and bathroom distributors market continues to look reasonably positive, with increased confidence in the growth of the UK economy and a positive outlook. The Internet has become an important growth area in recent years and offers some opportunities for kitchen and bathroom distributors to grow and strengthen their position. A significant number of the smaller online retailers are virtual retailers, hold little or no stock, but have structured deals with distributors to supply the product as required. Other trends affecting the distributor market include the increased prominence of larger retailers that sell kitchen and bathroom products. Overall, distributor profit margins have increased moderately since 2012 and this trend is expected to continue. However, price competition remains high and raw material costs have continued to fluctuate. List of Report Contents Contents Listing 1. INTRODUCTION BACKGROUND SOURCES OF INFORMATION 7 2. EXECUTIVE SUMMARY & FUTURE PROSPECTS OVERALL MARKET KEY TRENDS FUTURE PROSPECTS ECONOMIC ENVIRONMENT GDP INFLATION & INTEREST RATES 14

4 3.3 UNEMPLOYMENT HOUSEHOLD CONSUMPTION HOUSING & CONSTRUCTION STERLING POPULATION PROFILE CONCLUSIONS THE MARKET FOR KITCHEN & BATHROOM PRODUCTS MARKET DEFINITION OVERALL MARKET SIZE OVERALL MARKET PRODUCT MIX DISTRIBUTION SUPPLY CHAIN SUPPLY CHAIN STRUCTURE FOR KITCHEN AND BATHROOM PRODUCTS FIRST PHASE DISTRIBUTION - FROM MANUFACTURERS AND IMPORTERS The Role of the Kitchen and Bathroom Distributor Other Distribution Routes - Direct from Manufacturers and Importers SECOND PHASE DISTRIBUTION The Internet, Mail Order Distribution Electrical Wholesalers and Electrical Independents DIY, Retail Multiples and Independents Builders and Plumbers' Merchants Kitchen and Bathroom Retail Specialists INSTALLATION AND CONTRACTING FOCUS ON THE KITCHEN AND BATHROOM DISTRIBUTORS KITCHEN AND BATHROOM DISTRIBUTORS MARKET SIZE AND TRENDS KITCHEN AND BATHROOM DISTRIBUTORS MARKET PROSPECTS DISTRIBUTOR SHARE BY PRODUCT MARKET 41

5 6.4 CHARACTERISTICS OF KITCHEN AND BATHROOM DISTRIBUTORS National and Regional Distributors Profitability Distributors' Customers Distributors' Competitors ANALYSIS OF DRIVERS AND INFLUENCES IN THE DISTRIBUTORS' MARKET Distributor Strengths, Weaknesses, Opportunities, Threats COMPANY PROFILES - KITCHEN AND BATHROOM DISTRIBUTORS Market Shares DISTRIBUTOR PROFILES Leading Distributors Other Distributors DISTRIBUTION STRUCTURE BY PRODUCT GROUP PRODUCT GROUPS DOMESTIC KITCHEN FURNITURE, WORKTOPS AND SINKS Market Size and Trends Product Trends Suppliers Distribution KITCHEN APPLIANCES Market Size and Trends Product Trends Suppliers Distribution BATHROOM PRODUCTS Market Size and Trends 70

6 7.4.2 Product Trends Suppliers Distribution SHOWER PRODUCTS Market Size and Trends Product Trends Suppliers Distribution 84 Tables & Charts CHART 1 UK KITCHEN & BATHROOM DISTRIBUTOR MARKET BY VALUE AND FORECASTS ( M DSP) 9 TABLE 2 GDP DATA KEY CONSTITUENT ELEMENTS 13 CHART 3 INTEREST RATES AND INFLATION (CPI) FROM CHART 4 PDI & SAVINGS RATIO AT CURRENT PRICES TABLE 5 EXCHANGE RATE FLUCTUATIONS STERLING TO THE DOLLAR, AND THE EURO, SPOT RATES 17 CHART 6 UK MARKET FOR KITCHEN AND BATHROOM PRODUCTS ( M DSP) 21 TABLE 7 UK KITCHEN & BATHROOM PRODUCTS MARKET % PRODUCT MIX BY VALUE (KITCHEN FURNITURE, APPLIANCES, BATHROOM, SHOWER) CHART 8 KITCHEN & BATHROOM INDUSTRY DISTRIBUTION STRUCTURE AND VALUE BY KEY SECTOR 2015 ( M DSP) 26 TABLE 9 UK KITCHEN & BATHROOM DISTRIBUTOR MARKET BY VALUE AND FORECASTS ( M DSP) 38 TABLE 10 DISTRIBUTOR % SHARE BY PRODUCT MARKET BY VALUE (FURNITURE, APPLIANCES, BATHROOM, SHOWER) CHART 11 UK KITCHEN & BATHROOM DISTRIBUTORS % SALES MIX BY VALUE (REGIONAL AND NATIONAL) TABLE 12 UK KITCHEN & BATHROOM DISTRIBUTORS' PROFITABILITY (PRE TAX PROFIT) TABLE 13 UK KITCHEN & BATHROOM DISTRIBUTORS % SALES BY CHANNEL (SPECIALISTS, MERCHANTS, DIY, OTHER RETAIL, ELECTRICAL RETAILERS) TABLE 14 SWOT ANALYSIS OF THE KITCHEN & BATHROOM DISTRIBUTORS' MARKET

7 TABLE 15 UK KITCHEN & BATHROOM DISTRIBUTORS % MARKET SHARES BY VALUE TABLE 16 LEADING DISTRIBUTORS BY PRODUCT SECTOR (KITCHEN FURNITURE, APPLIANCES, BATHROOMS AND SHOWERS) TABLE 17 DISTRIBUTOR SALES % SHARE BY PRODUCT (FURNITURE, APPLIANCES, BATHROOM, SHOWER) TABLE 18 UK KITCHEN FURNITURE, WORKTOPS & SINKS MARKET BY VALUE ( M DSP) 58 CHART 19 UK KITCHEN FURNITURE, WORKTOPS & SINKS % PRODUCT MIX BY VALUE TABLE 20 UK KITCHEN FURNITURE SUPPLIERS % MARKET SHARES BY VALUE TABLE 21 UK KITCHEN FURNITURE MARKET % CHANNEL SHARE BY VALUE (SPECIALISTS, MERCHANTS, DIY, FURNITURE MULTIPLES) TABLE 22 UK KITCHEN APPLIANCE MARKET BY VALUE ( M DSP) 66 TABLE 23 UK KITCHEN APPLIANCE MARKET BY VALUE (COOKING, REFRIGERATION, DISHWASHING, LAUNDRY) 2015 ( M DSP) 67 TABLE 24 UK BATHROOM PRODUCTS MARKET BY VALUE (BATHS, SANITARYWARE, TAPS/MIXERS, OTHER) ( M DSP) 70 TABLE 25 OTHER BATHROOM PRODUCTS (ACCESSORIES, FURNITURE, WHIRLPOOLS, INSTALLATION FRAMES) BY VALUE TABLE 26 UK BATHROOM MARKET LEADING SUPPLIERS % SHARE BY VALUE TABLE 27 END USER DISTRIBUTION OF BATHROOM PRODUCTS % SHARE BY VALUE (MERCHANTS, DIY, SPECIALISTS, INTERNET, OTHER) TABLE 28 UK SHOWER EQUIPMENT MARKET (CONTROLS, ENCLOSURES/SCREENS/TRAYS, ACCESSORIES) ( M DSP) 78 TABLE 29 UK SHOWER MARKET LEADING SUPPLIERS % SHARE TABLE 30 END USER DISTRIBUTION OF SHOWER PRODUCTS % SHARE BY VALUE (MERCHANTS, DIY, SPECIALISTS, INTERNET, OTHER)

8 The 'Kitchen and Bathroom Supply Chain Heating Market Report - Focus on Distributors - UK Analysis' costs 845+VAT (if applicable) for a PDF version. Other formats are available - click here for a information about available report formats. All AMA reports are sold with a single user licence as standard. For more information about AMA licences click here. About AMA Research Established in 1989, AMA Research is widely recognised as the leading specialist provider of market research to the UK building and construction industries. AMA s research and analysis goes beyond the more commonly available range of statistical and company information to provide expert, informed commentary and in-depth market analysis, making the reports a valuable and relevant resource for understanding the UK s construction and associated markets. We offer the following: Consultancy and bespoke research projects Published research reports high quality, detailed research reviews covering a wide range of environmental, building and construction products. Our extensive experience and in-house research database enables us to offer specialised and flexible bespoke research services, as well as giving excellent value for money. Our experienced in-house team of researchers are experts in their fields and adept in conducting original and relevant research for reports or bespoke projects, and key decision makers across the building and construction industries, both in the UK and abroad, frequently use our high-quality reports as their primary source of market data. To find out more about AMA Research, visit: or call us on