CIRCULATION Published by Tuber Productions Pte Ltd, CATALOG Magazine has a circulation of 30,000 copies.

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1 CATALOG MAGAZINE is a fashion must have for the self-professed shopper. Hip, friendly and fuss free, it is the definitive word out on shopping and fashion trends in Singapore. Sporting an eclectic style mix of street fashion and luxe chic that will appeal to its target readers of fashionistas, clubbers and tourist, CATALOG aims to be THE monthly retail mantra on everyone s lips. No fluffy articles, just pages replete with luscious products and informative editorial. CATALOG will uncover fashion hotbeds for both homme et femme, and expose the most up to date scoop on the best fashion buys from accessories to clothes, bags, shoes, beauty products and more. CATALOG will show you what s worth the buy and where to get it! Revamped in 2007, new editorial sections include Gadgets, Global Fashion Trends, Global Shopping Haunts, Design Speak, Creative Recycling and Green Buys to name but a few. CIRCULATION Published by, CATALOG Magazine has a circulation of 30,000 copies. TARGET AUDIENCE CATALOG s target readers include both female and male, between the ages of They d be free spirited, socially enlightened individuals who value quality of life.

2 Advertising Rates Premium Positions (Full Color) Front and Back Cover Thematic Centre Page Spread Inside Front Cover Inside Front Page One Inside Back Cover Page Facing Inside Back Cover Printing Specifications $ 10,000 7,800 4,300 4,100 4,300 4,100 R.O.P (Full Color) Double Page Spread Full Page Half Page 6,000 3,300 2,500 Loadings Specified Positions Advertorials Loose Inserts and Odd Size Ads +15% +30% On Request *Frequency Discounts 3 Consecutive Insertions 6 Consecutive Insertions 12 Consecutive Insertions 5% 10% 15% * Frequency discounts are not valid for Front and Back Thematic Covers. Thematic front and back cover Ad bookings will be considered for publication at the publisher s sole discretion. Full Page Trim size: 230mm x 270mm Bleed size: 240mm x 280mm Screen line: 175 dpi Text area: 210mm X 250mm DPS Trim size: 460mm x 270mm Bleed size: 480mm x 280mm Screen line: 175 dpi Text area: 420mm x 250mm Digital Requirements Please supply the soft copy artwork to us in either: Illustrator Freehand 9 or below file format Photoshop file, either in jpeg, tiff or photoshop files All text must be converted to paths, with the colours and images in CMYK 300 dpi tiff or jpeg format in CMYK saved in a full size high resolution image (include a 10mm of bleed and crop marks with the artwork. The softcopy can be saved in either a CD-rom or 100MB Zip Disk. A colour proof is required along with the softcopy) For advertising sales enquiries, contact SPAFAX at or bernie@spafax.com

3 READER STATISTICS AS OF 15 JANUARY, Information collected was based on CATALOG s Readers Survey and Bag It statistics. Sample base: 2000 Readers Gender Female 64% Male 36% Marital Status Single 85% Married 15% Age 19 and under 14.7% % % % % Annual Income $31 45K 30.7% $46 60K 14.6% $61 90K 5.3% > $91K 1% Undisclosed 48.4% Favorite Segments Products 43.6% Fashion Spreads 39.3% Miss Match/Macro 10% Others 4.7% Rate CATALOG Magazine Monthly Fix/Must Read 33.6% One Among Several Favs 41.7% Good 24.6% Poor 0% Web Visits to 3 4 times a month 15.6% Weekly 14.6% Monthly 41.7% Bag It contest entries 28%

4 WHERE TO FIND CATALOG Bars, Clubs & Pubs Acid Bar Alley Bar Balcony Bar The Hereen #01-K5 BarFly 3C The Cannery, #02-02 Clarke Quay Bar Java TANGS Orchard Level 3 Bar Opiume Empress Place Waterfront Asian Civilization Museum CafÈ Del Mar 40 Siloso Beach Walk Sentosa Island Clinic 3C The Cannery #01-03 Clarke Quay Fashion Bar 3C The Cannery #01-02A Clarke Quay Kandi Bar 3C The Cannery, #01-06 Clarke Quay Loof 331 North Bridge Road #03-07 Odeon Towers Extension Rooftop Ministry Of Sound 3C The Cannery #01-02 Clarke Quay Rouge Skin 28 Maxwell Rd #01-05 Red Dot Traffic Building Siem Reap II Empress Place Waterfront Asian Civilization Museum Tiger Brewery 459 Jalan Ahmad Ibrahim Wala Wala 31 Lor Mambong Holland Village Zouk 17 Jiak Kim Street CafÈs & Restaurants Cafe 211 Holland Rd Shopping Centre #04-01 Cafe Galilee The British Council Cream Bistro Pacific Plaza #01-04/05/06 Crispins 83 Clemenceau Ave #01-31 Fringe CafÈ, Attitude Performing Arts Studio Bukit Timah Plaza #01-15 Indochine Restaurant 49 Club Street NYDC Suntec City #B1-012 Wheelock Place #02-19 O' Briens China Square Central 3 Pickering Street # Holland Rd #01-05/06 Cold Storage Jelita Shopping Centre 9 Raffles Boulevard #01-86/87 Millenia Walk PSA Building # Alexandra Rd 80 Raffles Place #01-20 UOB Plaza 2 1 Raffles Link #B1-63A Citylink Mall 5 Shenton Way Level 1 UIC Building Rocky Master 151, Lorong Chuan, #01-01 New Tech Park Spinelli 2 International Business Park Tower One The Strategy 1st Floor 30 Raffles Place Caltex House Toast Ngee Ann City #02-11 Whatever The Bookstore & CafÈ 20 Keong Saik Rd Retail & Beauty 77th Street Far East Plaza #01-33 The Heeren #05-03 Actually 29A Seah Street Anna Sui Beauty Counter Isetan Wisma Level 1 Anthropology 16A Lor Mambong Raffles City #B1-77/78 Antipodean 27a Lor Mambong Holland Village Apple Funan Funan Digitalife Mall #05-07 Asylum 22 Ann Siang Rd Baylene Fashion Gallery 39 Stamford Road Stamford House #01-04 Mandarin Gallery #03-27 Blackjack Forum #01-10/13/14 BooksActually 125A Telok Ayer Street ButtCheeks The Heeren #05-11A City Chain Wisma Atria B1-44/49 Marina Square # Clodette Shaw Centre #04-67 Converse The Heeren #03-05 edc The Heeren #01-02 Marina Square # Isetan Orchard (Wisma Atria) level 3 Great World City #01-47 Forum Shopping Mall #01-03 Mandarin Hotel #01-12 Bugis Junction #01-77 Plaza Singapura #02-21 Parkway Parade #01-32 Raffles City #01-13 United Square #01-04 Eclecticism Mandarin Gallery #03-22/23 Ed Hardy The Heeren #03-10 Energie The Heeren #02-01/02 Escentials Ettusais Counters Isetan Wisma Metro Paragon BHG Bugis Felt 11 Stamford Rd #01-18 Capitol Building fiè japan Parco Bugis Junction #03-43 Flesh Imp Plaza Singapura #B1-32B/33 The Heeren #04-17/18 Wisma Atria #03-27 Fling The Heeren #04-05A Fond Hugs Great World City #01-64/65 Fourskin The Heeren #04-33 Fred Perry Laurel Shop 19 Ann Siang Rd Front Row 5 Ann Siang Rd HAUT Bugis Point #03-01H 530 North Bridge Rd Inhabit Palais Renaissance #B1-03 Ipsa Cosmetics Kathmandoo Plaza Singapura #B1-32A Levi's Ngee Ann City # B1-30 Raffles City #01-32 Suntec City Mall #01-062/064/066

5 LSD Raffles Shopping Centre #01-44A M.A.C Ngee Ann City #B1-36 TANGS VivoCity Beauty Hall Robinsons Raffles City Miss Selfridge Marina Square #02-115/116/117 Miss Sixty The Paragon #02-29 Mooks Clothing Co. The Hereen #03-13 NewUrbanMale.com The Heeren #04-08 Citylink Mall, #B1-07 The Cathay #01-01 VivoCity #02-17/18 Nike SportsCulture The Heeren #03-06 Marina Square # Plaza Singapura #B1-15 Suntec City # Nike Women Wisma Atria #03-48/49 o.d.m Level 9 Cineleisure E2Max Oppt Shop The Heeren #04-25 Prints Raffles City #B1-23 Citylink Mall #B1-12/14 Queen's Couture The Heeren #04-41 Quiksilver Pacific Plaza #03-14 Roxy Pacific Plaza #03-04/05 Salad 25 Haji Lane Shiseido Counters TANGS VivoCity Beauty Hall Metro Paragon OG Orchard Point Robinsons Centrepoint Robinsons Raffles City BHG Bugis Takashimaya Skin Couture The Heeren #01-10 Marina Square #02-322E Sony Gallery Isetan Orchard #04-01 Paragon #04-37/38 Bugis Junction #01-58/59 Parkway Parade #03-02/03 Star Three Sixty Raffles City #B1-93 Stege Parkway Parade Shopping Centre #02-29 Stila Cosmetics Stussy Pacific Plaza #01-07 Style Nordic 39 Ann Siang Rd Surrender 119 Devonshire Rd Swatch Raffles City Shopping Centre #01-41 The Heeren #01-08 TANGS Orchard Ladies Department Level 2 Playlab Level 3 Tannlines Wisma Atria # The Face Shop Isetan Wisma Atria Parco Bugis Junction #02-23 Plaza Singapura #B1-05A Topman #03-00 Marina Square #02-109/ Wisma Atria #02-18/24 Bugis Junction #01-21 Suntec City #01-009/011 Parkway Parade #01-33 Topshop #03-00 Marina Square #02-109/ Wisma Atria #03-16/21 Bugis Junction #01-25 Suntec City #01-009/011 Parkway Parade #01-33 TriBeCa Forum #01-18 Trixilini Meritus Mandarin Gallery #02-07 Venue Club St Venue Berlin Palais Renaissance #01-07 Watch It Tanglin Mall #01-04 Wisma Atria Concierge Level 1 Salons Next Holland Village 271A Holland Ave Toni & Guy The Heeren #03-03/04 Holland Village 24B Lor Mambong Schools & Institutions Nanyang Academy of Fine Arts Campus 1 80 Bencoolen Street Other Locations CATHAY Cineleisure Orchard levels 4 & 5 Fitness First Fitness First Platinum - One Raffles Quay #08-01 (North Tower) Fitness First Plus - 1 George Street #05-01 Fitness First Plus - Capital Tower #09-00 Fitness First Plus - OUB Centre #06-00 Fitness First Plus - Millenia Walk #02-38 Fitness First - The Paragon #05-01 MTV Asia LDC The Orchard #04-01 Tower 1 Planet Fitness Far East Square Suntec City STB Visitors' Centre at Orchard The Arts House The Old Parliament House Ltd 1 Old Parliament Lane The Gallery Hotel 76 Robertson Quay