German Innovation since 1919

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2 German Innovation since

3 2 Bobby Bräuer - Chef of the Year 2012

4 Awards are but Only Garnishes 3

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6 Bobby Bräuer, Chef-de-cuisine of BMW World Chef Bobby started working as Sous Chef with Eckart Witzigmann, one of only 3 chefs ever to be named Chef of the Century by Gault Millau the German equivalent of the influential Michelin Guide. During his remarkable career, Chef Bobby has had the honour of serving distinguished politicians like Mrs Merkel or the former French President Jaqus Chirac, as well as celebrities like Roger Moore and Susan Surandon, and even sport legends like Franz Beckenbauer, Boris Becker and the Klitschok Brothers. In 2012, Chef Bobby was honoured as Chef of the Year in Austria by Gault Millau. According to the judges, Bobby s kitchen meets the highest requirements professional, technically flawless, creative and daring. Bobby Bräuer Biography Worked under the patronage of Eckart Witzigmann, who was honoured as Chef of the Century by Gault Millau. Worked as Sous-chef at Aubergine, Munich, the first German restaurant to receive the highly-acclaimed Michelin three stars. Accredited as Chef of the Year in Austria by Gault Millau in 2012, the German equivalent of the influential Michelin Guide. For over 15 years, Chef Bobby has been awarded at least points in the Gault Millau, an equivalent to a 2-3-star Michelin Chef award. In 2013, Bobby commenced his new role as the Chef-de-cuisine of the gourmet restaurant in the BMW World, Munich. 5

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8 Bobby Bräuer Pursues Perfection with Bauknecht To Bobby, the kitchen at home is no less important than the kitchen at his restaurant. That s why Bobby has opted for a tried and true brand that constantly innovates as much as he does with his menu. The KOSMOS line of oven and steamer provides Bobby with the design and performance he desires, while the induction cooktop helps him create his signature sophisticated flavours. 7

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10 Discover the Legend 9

11 The German National Treasure in Kitchen Appliance Since 1919 About Bauknecht Best loved household brand in Germanic Europe The award-winning brand represents the best of German ideology attention to detail and passion for perfection Offers a prestigious range of built-in appliances, including oven, steamer, microwave, coffee maker and warmer drawer, wine cellar, cookerhood, hob, refrigerator and dishwasher, which ingeniously combine form and function The vision of Bauknecht is the continuous manufacturing of first class products with innovative, environmentally-friendly solutions of the highest quality 10

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13 12 90 Years of Innovations Since 1919

14 German Kitchen Appliance with Over 90 Years of Innovation In 1919, Gottlob Bauknecht founded an electro-technical workshop in Tailfingen, where he explored how the electric motor could simplify various everyday tasks. For years, Bauknecht has been loved especially by people in German-speaking nations. True to its heritage, Bauknecht is renowned for its impeccable design, with innovation built into every aspect of each product down to the most minute of details. Bauknecht sets the benchmark for how perfection meets practicality and aesthetics meets functionality. And ultimately, offering incomparable convenience to millions of users worldwide. 13

15 Key Milestones s Founder: Gottlob Bauknecht Innovator in motor development s Bauknecht enters the home Incorporating motor technology into home appliances 14

16 s Washer Innovation First automatic washing machine in s Refrigeration Innovation First built-in wall mount refrigerator in s-NOW Green Innovations Eco-friendly home innovation 15

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18 The Award-Winning German Brand 17

19 Design Artistic excellence and modern aesthetics are at the heart of Bauknecht s proud heritage. In recent years, Bauknecht has garnered international acclaim from users and also from within the industry with a number of award-winning designs. if product design award (2011/2012) reddot design award (2011) Plus X design award (2010/ 2011) KOSMOS Oven BCTMS 9100 PT 18

20 Consumer Recognition One of the most trusted brands in Germany and Europe, Bauknecht s popularity stems from offering the right selection of products, right design and right performance. Among the prestigious awards garnered by Bauknecht is the Kitchen Innovation award, conducted under the auspices of the Federal Ministry for Consumer Protection in Germany. Kitchen Innovation Award, Best of the Best - Gold (2012) Kitchen Innovation Award, Consumer's Favourite Brand - Platinum (2011) Induction Hob ETPI 8950 IN 19

21 Quality & Innovation At Bauknecht, quality is shaped and sharpened by innovations that aim to improve everyday life. Bauknecht s story of excellence is demonstrated by earning the Most Innovative Brand recognition for 3 consecutive years. Plus X Award, Most Innovative Brand ( ) Side by Side Refrigerator KSN 570A+ GW 20

22 Ecology Bauknecht constantly reinvents itself through innovation and conservation. In a time when green is the new black, Bauknecht is proud to be the leader in creating innovative, sustainable appliances that are built for a greener future. Kitchen Innovation Award, Special Award Responsible Company (2011) Clean Tech Media Award (2011) Plus X Award, Ecology ( ) GREENKITCHEN

23 The Craft in Deutsche Design Since its inception in 1919, Bauknecht has been a shining example of German design and engineering. It has since become the household name of home appliances through a meticulous attention to details, and a passion for perfection. 22

24 The KOSMOS range of appliances has been designed with the user in mind with intuitive controls thanks to the touch-sensitive ProCook LC display. Found across the KOSMOS range of ovens, steamers, microwaves and coffee makers are the unique integrated handles, complimenting the latest trend in kitchen design of streamlined, handle-free kitchen cupboards. Bauknecht s side-by-side refrigerator sets new standards in modern kitchen appliance design with its sophisticated high-gloss finish in black or white, flush handles and high-quality details. Hermetically sealed doors, invisible sockets and hinges combine with minimalist forms and modern aesthetics to make it a real objet d art which can be integrated into any kitchen. Since the ventilation grids are located at the base, the appliance can be pushed right up to the wall, and combined with built-in furniture. 23

25 Bauknecht appliances are available in various colours to suit the different aesthetic preferences of consumers. The professional sleek silver, luminous white and charismatic black finish each exudes a unique charm that will match the most diverse of kitchens, and personalities. Bauknecht s range of extractor cookerhoods combines stunning design and cutting-edge innovations. Whether it is a decorative hood for stylish fans, an island chimney that fits luxury kitchens, a wall mount chimney with a minimal and clean finish, Bauknecht cookerhoods transform any kitchen into an idyllic space. 24

26 Alessandro Finetto Director Global Consumer Design - Europe Minimalist design and modern functionalism are the hallmarks of the high-end home appliance design trend. I believe in a simple, all-in-one design that encourages user interaction and creates emotional desire. 25

27 The Craft in Performance Bauknecht has constantly strived to be the pioneer in home innovations for Europeans who aspire to avant-garde technology, immaculate performance, healthy lifestyle and sustainable development. 26

28 Supported by an innovative and powerful heating system, the impressive 73-litre capacity Bauknecht oven enables flawless cooking on three levels without pre-heating. You can prepare a complete meal simultaneously and not worry about the mixing of tastes and aromas. Pamper your palates with delicious foods as you indulge in green and sustainable cooking. Bauknecht leads the way in refrigerator technology. The Green Intelligence Technology monitors and regulates the temperatures of refrigerator compartments to compensate for any fluctuations, recovering to the preset temperature 5 times faster than conventional refrigerators. 27

29 Bauknecht s steamer was awarded with best steaming performance, and in a comparison of 20 steamers, Bauknecht ranked the highest amongst all the built-in models tested in the latest Stiftung Warentest an independent foundation for consumer rights in Germany. 96% of all Germans are familiar with the Stiftung Warentest and one-third make important purchase decisions based on products test results. With Bauknecht s newly launched wine cellar, you will have the perfect bottle of wine for every occasion, always. A universal sliding shelf, fitted with the "Main du sommelier, cradles your bottles individually and securely, just as a restaurant sommelier would. Keeping bottles secure and spaced properly will improve bottle stability and air circulation within the cabinet, helping to maintain humidity and uniformity of temperature. So every bottle is fully exposed to optimum storage conditions within the cellar. 28

30 Marten van der Mei Director, Marketing Continental Bauknecht Hausgerate GmbH Bauknecht has a unique position in the German market as a consultant to consumers who support them in their household through technological innovations. Not only do Bauknecht brands have attractive, individual design features, they are also scarcely beaten in terms of useful functions and highly-efficient technology. 29

31 The Craft in Sustainability Building on our vision for innovation, Bauknecht strives to provide a greener future by anticipating the latest trends and adapting cutting-edge production techniques to make way for a complete green kitchen. Inspired by a self-sustaining ecosystem, the Bauknecht GREENKITCHEN is the fullest realisation of a resource-saving, intelligent and interactive kitchen. Designed to save up to 70% energy costs and 50% consumption, the Bauknecht GREENKITCHEN was recognised for its innovation by the if awards. 30

32 From product design to supply chain management, Bauknecht has made every effort to ensure minimum wastage and maximum recyclability. Products are made with environmentally-friendly materials and are 95% recyclable. Bauknecht s patented PureClean Technology utilises a sustainable enamel coating with dirt repellent properties and unique Nano technology applied to the oven door. With an innovative cleaning cycle lasting 35 minutes that heat up to 90, the oven can be wiped clean effortlessly without the use of chemicals. It also guarantees cleaning result that is 10 times better than with the use of detergents, even on tough soils like tomato and grease. In addition, PureClean achieves considerable energy savings of 97%, whereas the scratch resistance coating has a life span of 10 years. 31

33 Our eco-friendly products also make use of special materials that contribute to environment conservation. Examples include the award-winning ProTouch surface which is easy to clean, thus helping to reduce the use of detergents and harmful chemicals, and SCHOTT CERAN Glass Surface the only glass ceramic surface produced without toxic-heavy metals arsenic and antimony. Our range of refrigerators comprises a number of appliances in A++ energy class, which are 40% more energy efficient than Class A refrigerators. This is not only kinder to planet earth, but also achieves significant savings on your energy bills. 32

34 Marco Signa Energy Strategy Senior Manager Bauknecht Just as we care about every little detail in the design, we also care about how products can become sustainable enough in every way. This is why we continue to develop innovative products that minimise their impact on the environment while making our customers' lives easier. 33

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36 Tomorrow's Appliances, Previewed Today 35

37 B live will, in future, connect all Bauknecht household appliances with each other in one app and make them accessible for the consumer at any time and in any place. The mobile home appliance control will make the most efficient use of the available energy, resulting in savings for both the environment and household finances. 36

38 Once, Bauknecht Stood for Technology. Today, it's Beyond Technology. Our roots are deeply embedded within the region of Germany, which is renowned for its inventors and engineers. Since 1919, Gotlob Bauknecht has laid the foundation for a company that delights the world with innovation. But to satisfy the customers needs, we need more than technology and quality. This is why every Bauknect appliance impresses with a clear, distinctive design, crafted using quality materials and stunning extras. What s more, we offer surprising, smart innovations that combine extra convenience with a touch of sophistication. Thus, the next chapter of the Bauknecht story of using innovative technologies designed to simplify the everyday life begins. 37

39 The pioneering GREENKITCHEN products from Bauknecht are now opening up a new dimension of energy saving: waste heat from the refrigerator is used by the dishwasher. This is a technological innovation that, for the first time, makes the sustainable kitchen of the future a reality. Another example is the first oven with induction technology in the market, which delivers baking and cooking results like never before stunning dishes can be deliciously prepared in minutes, while delivering savings of up to 50% in time and energy. With its innovative GREENKITCHEN, Bauknecht is setting new standards in time-saving, energy-efficient and flexible cooking, and therefore fits in beautifully with modern lifestyles. 38

40 GREENKITCHEN The Next-Generation Technology for Sustainability What will be the kitchen of the future? Product developers and designers of the Bauknecht GREENKITCHEN is proud to deliver the pioneering response. The project, already an award-winner, is an ecological revolution in the home, which will help you to conserve energy and natural resources in particular. GREENKITCHEN has not only been developed for new appliances, but presents an entirely new concept on its own. At its very core is the idea of resource-saving energy cycle between appliances. This may sound like utopia, but it has already become a reality. Many innovations developed for GREENKITCHEN can today be seen at Bauknecht. The future has already begun. 39

41 Peace of Mind with After-Sales Service 2 years full coverage Full service covering labour, parts and workshop repair Showroom Bauknecht Place 1919, Ground Floor, Zoroastrian Building, 101 Leighton Road, Causeway Bay, Hong Kong Hotline for product and service enquiry Hong Kong (852) Operating hours: , Monday to Saturday (except public holidays) Customer Hotline: Austria Beigium Czech Republic Denmark Germany Hong Kong Hungary Netherlands Russia Slovakia Switzerland BK 0313 (CB08) Bauknecht is a registered trandemark. All rights reserved. 40