Louisiana Main Street. Louisiana Cultural Districts

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1 Louisiana Main Street Louisiana Cultural Districts

2 Louisiana Main Street Main Street America 1945 About 90 percent of all dollars earned in a community were spent in the community. Trade area - 15 miles

3 Louisiana Main Street Interstate Highway Act of 1956

4 Louisiana Main Street

5 Louisiana Main Street Today s trade area - more than 50 miles

6 Louisiana Main Street Baton Rouge, LA

7 Louisiana Main Street

8 Louisiana Main Street

9 Louisiana Main Street

10 Louisiana Main Street pilot communities, ranging in size from 5,000-38,000 people, were chosen. Provided analysis of each downtown s assets and needs, which served as the design improvements and economic revitalization strategies National Trust assisted 6 other states Louisiana joined the network.

11 Louisiana Main Street Abbeville Monroe Bastrop Morgan City Columbia Natchitoches Crowley New Iberia Denham Springs New Roads DeRidder Opelousas Donaldsonville Plaquemine Eunice Ponchatoula Franklin Ruston Hammond Slidell Homer Springhill Houma St. Francisville New Orleans: Broad Street North Rampart OC Haley Old Algiers Kenner Leesville Minden St. Martinville Thibodaux Winnsboro

12 Louisiana Main Street

13 Louisiana Main Street T o Q ualitative Outcomes r i s m

14 Louisiana Main Street Heritage Tourism Travelling to experience the places and activities that authentically represent the stories and people of the past. Cultural Heritage Tourism Travelling to experience the places and activities that authentically represent the stories and people of the past and present. National Trust for Historic Preservation

15 ECONOMIC VITALITY Louisiana Main Street Strengthen existing businesses Identify new business opportunities Find new uses for vacant buildings Intensify the uses of buildings Create a supportive business environment Tourism Benefit: Visitors will stay in your community longer because they have more to do.

16 ECONOMIC VITALITY Louisiana Main Street Natchitoches Natchitoches

17 DESIGN Louisiana Main Street Enhance physical elements Architectural assistance Building improvements Public spaces Capitalize on unique assets Tourism Benefit: The buildings, sidewalks, and public spaces in your community s downtown will create a physical environment that makes people want to linger.

18 DESIGN Louisiana Main Street DeRidder DeRidder

19 DESIGN Louisiana Main Street Plaquemine Plaquemine

20 DESIGN Louisiana Main Street Hammond Hammond

21 DESIGN Louisiana Main Street Bastrop Bastrop

22 DESIGN Louisiana Main Street New Iberia New Iberia

23 DESIGN Louisiana Main Street Winnsboro Winnsboro

24 PROMOTION Louisiana Main Street Image Promotion Retail Promotion Special Events Goal: position downtown as the center of the community and the hub of economic activity Tourism Benefit: More events and festivals bring more people and more shopping.

25 PROMOTION Louisiana Main Street Opelousas

26 PROMOTION Louisiana Main Street Columbia

27 PROMOTION Louisiana Main Street Abbeville Abbeville

28 ORGANIZATION Louisiana Main Street Stand alone non-profit, housed in municipal government, housed in an existing community development entity Coalitions and Partnerships Managing Volunteers and Staff Fundraising Public Relations and Outreach Managing Finances and Operation Tourism Benefit: Without a strong Main Street organization, many of the vital components to downtown revitalization cannot happen.

29 Louisiana Main Street Louisiana Main to Main: A Cultural Roadshow ,115 visitors $95,000,000 economic impact

30 Louisiana Main Street Why are Downtowns Why Important are downtowns Tourism? important? Downtown is a symbol of community s economic health, local quality of life, pride and community history. A vital downtown retains and creates jobs, which also means a stronger tax base. Downtown is a good incubator for new small businesses. A vital downtown reduces sprawl. A healthy downtown protects property values. Downtown districts become tourist attractions.

31 DESIGN ORGANIZATION PROMOTION ECONOMIC VITALITY Louisiana Main Street Economic Development for Louisiana! Ray Scriber, Director Louisiana Main Street

32 Louisiana Cultural Districts Office of the Lt. Governor Department of Culture, Recreation and Tourism Office of Cultural Development Division of the Arts

33 Cultural Economy Initiative Sustaining the people who create and preserve artistic and cultural products and assets Enhancing capacity for production Developing new markets for their creations

34 Cultural Districts Purpose For local governments to revitalize communities by creating locally driven hubs of cultural activity Benefits Increased cultural activity, occupancy, commerce, jobs, and sense of community identity

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36 Program Incentives 1. Historic Preservation state historic tax credits for rehabilitation of commercial and residential structures 2. Visual Arts and Crafts state and local sales tax exemption for original, one-ofa-kind works of art

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38 Culture Means Business 2015-nonprofit arts & culture industries generated $166.3 billion of economic activity AFTA - Arts & Economic Prosperity million jobs and $27.5 billion in revenue to local, state, and federal governments Creative Vitality Index Louisiana 145K jobs, $4.9 billion earnings

39 Creative Placemaking

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41 Many

42 Sunset

43 Arnaudville

44 Grand Isle

45 Minden

46 Grand Cane

47 Let s Make an ECOPACT Tourism Creates Economy Creates Tourism Preservation Creates Community Creates Preservation Revitalization Creates Opportunity Creates Revitalization Culture Creates Place Creates Culture Commerce Creates Art Creates Commerce Heritage Creates Culture Creates Heritage Community Creates Tourism Creates Community

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50 Monroe & West Monroe

51 A l e x a n d r i a

52 Lower Ninth Ward

53 OC Haley

54 Slidell Mayor gets Warholized!

55 Welsh

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57 Louisiana Main Street Louisiana Cultural Districts Questions? How can our local programs help you? ECOPACT = Tourism + Community