HOUSE & GARDEN TOUR
nurturing, growing & contributing PROMOTE YOUR BUSINESS AT ONE OF NAPLES MOST SOUGHT-AFTER EVENTS Naples Garden Club invites you to promote your business to more than 1,000 potential customers by becoming a sponsor of our House & Garden Tour on Saturday, February 1, 2014. For sixty years, this perennially sold-out event has showcased unique homes and inspiring gardens while raising funds that support scholarships and community projects. All 1,000 guests will be introduced to our sponsors through a slideshow continuously playing on each tour bus, through listings in the House & Garden Tour brochure and on our website. Our 225 members are reminded of our sponsors and donors each month in our newsletter. The House & Garden Tour has become a popular and exciting way for Naples Garden Club to raise funds that benefit the community and help build business for our sponsors. Recent Funded Projects: The Idea Garden at Naples Botanical Garden, featuring new types of sustainable gardening for Southwest Florida. Fellowships for selected students who conduct research in plant sciences at the FGCU/NBG Kapnick Education and Research Center. Signage for the Conservancy of Southwest Florida s Hammock Trail. Additional components to support curriculum expansion at the Children s Garden at Grace Place for Children and Families. Internships to develop garden interpretive programs at Naples Botanical Garden. Thank you in advance for considering a partnership with Naples Garden Club. We look forward to discussing the attached sponsorship opportunities with you. Sandy Lasch Development Chair dlasch_swfla1@comcast.net Linda LaRue Brown Arlene Cluff Sandy Lasch Club President Tour Chair Development Chair
club & tour information The Naples Garden Club Founded in November 1953 A non-profit community-based charitable and educational organization Fosters appreciation of floral design, horticulture and the environment Member of National Garden Clubs, Inc. and the Florida Federation of Garden Clubs Approximately 225 local members Community involvement is one of the organization s core values, providing funds to over 30 different civic and charitable organizations over the years Uses objective criteria to evaluate applications for program support; this year funded interpretive signage at the Conservancy of Southwest FL, improvement of the Children s Garden at Grace Place, and three internships at Naples Botanical Garden Funded a $100,000 endowment that provides financial assistance to Florida Gulf Coast University students conducting research in plant sciences at the Kapnick Education and Research Center Funded the Idea Garden at Naples Botanical Garden to expose the public to practical ideas for sustainable gardening Presents the largest juried flower show in SWFL in partnership with Naples Botanical Garden The House & Garden Tour Naples Garden Club s main fundraiser for 60 years Sells out online within a week 1,000 attendees are focused on the event and event sponsors Raises funds that support students and community projects Will be held February 1, 2014 Features four unique homes in Port Royal, Aqualane Shores and Old Naples General admission tickets are $100 and Patron tickets are $175 NAPLES GARDEN CLUB house& garden 2014 TOUR Admission includes bus transportation to the featured homes, refreshments, free admission on the day of the tour to Naples Botanical Garden and 10% discount in their gift shop Tickets go on sale to Patrons on November 17, 2013 and to the general public on December 1, 2013 4820 Bayshore Drive, Suite 101 Naples, Florida, 34112 www.naplesgardenclub.org nurturing, growing & contributing
2014 Sponsorship Opportunities PREMIUM SPONSOR $5,000 only one (1) Premium Sponsorship available 6 VIP passes to the House & Garden Tour and the exclusive Sponsor Appreciation Reception Recognition as principal underwriter VIP transportation for you and your guests to the four homes featured on the Tour Full-page ad in the House & Garden Tour Brochure PLATINUM SPONSOR $2,500 only three (3) Platinum Sponsorships available 4 tickets to the House & Garden Tour and the exclusive Sponsor Appreciation Reception Half-page ad in the Event Brochure (or full-page ad for $250) Platinum sponsor will underwrite one of the following: 1,000 environmentally responsible, reusable House & Garden Tour totes bearing the sponsor logo Printing of the House & Garden Tour Event Brochure Flowers to be used in custom floral arrangements displayed in the House & Garden Tour homes GOLD SPONSOR $1,000 only nine (9) Gold Sponsorships available 2 tickets to the House & Garden Tour and 2 tickets to the exclusive Sponsor Appreciation Reception Ad of your choice in the Event Brochure for half the stated cost Gold Sponsor donations will underwrite one of the following: 1,000 personalized bottles of water, included for all guests in the tote bags Rental of one bus for the entire day (8 total), including exclusive signage inside the bus EVENT ADVERTISERS Promote your business to over 1,000 guests in the House & Garden Tour s brochure Full-page $1,000 Half-page $750 Quarter-page $500 Eighth-page $300 BUS-DRAWING DONORS only six (6) Sponsorships available, $400 minimum total value 16 items or gift certificates must be donated to participate (one on each bus) Total participation will be limited to 6 donors RAFFLE DONORS $100 minimum value Promote your business to Tour guests through the House & Garden Tour Raffle. Please contact Bette Aymar at betteaymar@aol.com, 239.248.6451 or Dottie Meyer, dotsmeyer@aol.com, 239.596.7944 for raffle opportunities. HOSPITALITY DONORS Promote your business to Tour guests through specialty food donations for the Welcome Center Hospitality Plaza. Please contact Sharon Fiedler at w.fiedler@comcast.net. All Sponsors, Donors and Advertisers will receive Recognition in 1,000 House & Garden Tour brochures, distributed to all guests Promotion for the calendar year on www.naplesgardenclub.org Business listing for the calendar year in Naples Garden Club s newsletter, Trowel Prints Recognition in a video presentation and signage in the Welcome Center Hospitality Plaza Opportunity to include pre-approved promotional items in House & Garden Tour tote given to all guests
2014 Sponsorship Opportunities Sponsor / Donor Information Business Name (exactly as is should be listed): Contact Person: Title: Email: Website: Business Address: City: Zip: Phone: Cell Phone: 25 Word Business Description: Type of Contribution: Sponsorship Raffle Bus Drawing Hospitality Description of Contribution & Remarks or Special Instructions: Business logo (digital format - high resolution) and a copy of this form should be emailed to dlasch_swfla1@comcast.net no later than December 1, 2013, to be included in all official House & Garden Tour communications. Naples Garden Club Information Date Confirmation Sent to Sponsor: Date Logo Received: Date Donation Expected: Date Donation Received: Naples Garden Club Representative: NCG Representative Email: NGC Representative Phone: Cell:
2014 Advertising Spec Sheet Advertiser Information Business Name: Email: Contact Person: Phone: Select Advertisement Size Full-page $1,000 Half-page $750 Quarter-page $500 Eighth-page $300 4.5 in 4.5 in Dimensions for ads: Half-page 3.6 in Full-page 4.5 in x 7.5 in Full-page 7.5 in 2.11 in 2.11 in Half-Page 4.5 in x 3.6 in Quarter-page 2.11 in x 3.6 in Quarter-page 3.6 in Eighth-page 1.75 in Eighth-page 2.11 in x 1.75 in Placing an ad is easy. You can: Submit your copy-ready art to us no later than December 1 Ask our Naples Garden Club graphic designer to design the ad for you prior to November 8 (no charge) Pay our printer s graphic designer to design your ad prior to December 1 ($90 per hour) All ads should be emailed to Joyce Colvario at joyac@rcn.com no later than December 1, 2013, to be guaranteed inclusion in the House & Garden Tour brochure. For those submitting copy-ready art, all RGB and spot colors should be converted to CMYK and submitted in PDF, EPS, TIF or JPG files at 300 dpi. Please email Joyce at the email address above with any questions or concerns.