Live plants and products of floriculture sector in the EU (version 19/05/2011)

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Live plants and products of floriculture sector in the EU (version 19/05/2011) Aurora IERUGAN European Commission DG Agriculture and Rural Development (DG AGRI) Unit C.2. Olive oil, horticultural products Management Committee Brussels 17 May 2011

Structure of the presentation 1. Statistical overview: Land area Production Trade: Imports, Exports, Balance 2. EU policies Live plants and products of floriculture 2

1. STATISTICAL OVERVIEW Live plants and products of floriculture 3

Land area of flowers, ornamental plants and nursery plants 50 000 Estimated at 196.000 ha in 2010 Hectares 45 000 40 000 35 000 30 000 25 000 20 000 15 000 10 000 NL FR DE IT PL HU UK Highly concentrated in the Old Member States: NL 44.700 ha, FR 27.200 ha, DE 26.400 ha, IT 24.520 ha, PL 17.400 ha. EU 27 stable vs 2009 Main changes: NL + 3,5%, PL + 9,4%; 5 000 UK 9,1%, DK 8,9% 0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Long run declining trend, except for NL. Source of data: Eurostat NB: data are not available for all the countries and all the years. Some of them are estimated (namely 2010) Live plants and products of floriculture 4

Value of the production of plants and flowers 7 000 Estimated at 19,7 billion Euros in 2010 6 000 Main producers: NL 33% Millions euros 5 000 4 000 3 000 NL IT DE FR ES UK BE IT 15% DE 12% FR 11% ES 10% EU27: Growth in the long run, stopped in 2009. Back to a positive trend in 2010: + 2% 2 000 OMS +2% NMS +4% (influenced by the exchange rate) 1 000 Main contributors to the increase: NL+ 6,6%, IT + 3,2%, FR +1% - 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010* Decrease in DE 5% and ES -4,9%. Source: Eurostat and DG AGRI C.2 estimates Plants and flowers = ornamental plants and flowers + nursery plants + Christmas trees and plantations. Current prices. Live plants and products of floriculture 5

Imports of live plants and products of floriculture 500 000 Tonnes 450 000 400 000 350 000 300 000 250 000 200 000 150 000 100 000 Cut flowers and cut foliage (73,5%) Potted plants (20,6%) Conifers and hardy perennial plants (1,7%) Bulbs and corms (4,2%) TOTAL 420.000 tonnes / 1,5 billion euros in 2010 Imports are focussed on cut flowers and cut foliage (73%) and potted plants (21%) After a long term growth, imports started decreasing in 2008. The decrease by 2,3% registered in 2010 vs 2009 was mainly due to cut flowers and cut foliage (-2,6%) 50 000-2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 In terms of value, imports increased by 3,6% in 2010. Source: Eurostat Comext Live plants and products of floriculture 6

Imports of cut flowers and cut foliage (%, in 2010) 1% 060311:FRESH CUT ROSES AND BUDS, OF A KIND SUITABLE FOR BOUQUETS OR FOR ORNAMENTAL PURPOSES 39% 32% 06049190:FOLIAGE, BRANCHES AND OTHER PARTS OF PLANTS, WITHOUT FLOWERS OR FLOWER BUDS, GRASSES, FRESH, FOR BOUQUETS OR ORNAMENTAL PURPOSES (EXCL. CHRISTMAS TREES AND CONIFER BRANCHES) 060312:FRESH CUT CARNATIONS AND BUDS, OF A KIND SUITABLE FOR BOUQUETS OR FOR ORNAMENTAL PURPOSES 06049990:DYED, BLEACHED, IMPREGNATED OR OTHERWISE PREPARED FOLIAGE, BRANCHES AND OTHER PARTS OF PLANTS, WITHOUT FLOWERS OR BUDS, GRASSES, FOR BOUQUETS OR FOR ORNAMENTAL PURPOSES (EXCL. DRIED) 06049910:DRIED FOLIAGE, BRANCHES AND OTHER PARTS OF PLANTS, WITHOUT FLOWERS OR FLOWER BUDS, GRASSES, FOR BOUQUETS OR ORNAMENTAL PURPOSES OTHER CUT FLOWERS 2% 2% 7% 17% OTHER CUT FOLIAGE Source: Eurostat Comext Live plants and products of floriculture 7

Imports by country of origin 160 000 Tonnes 140 000 120 000 100 000 80 000 60 000 Kenya (21,4%) Costa Rica (11,5%) Ethiopia (8,1%) Israel (6,3%) USA (6,3%) Colombia (5,8%) China (5,7%) Ecuador (5,6%) Guatemala (3%) Others (26,3%) Kenya is the main supplier, accounting for 21,4% of EU imports. Its offer is focussed on cut flowers (98%). Costa Rica represents 11,5% of EU imports (58% potted plants / 42% cut flowers and cut foliage) Imports decreased from all countries of origin, except for Ethiopia (+14,7%) and Costa Rica (+5,8%). 40 000 20 000 Kenya Costa Rica Ethiopia Others 1 - Cut flowers and foliage: - 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2 - Potted plants: 3 - Conifers and hardy perennial pl.: 4 - Bulbs and corms: Source: Eurostat Comext Live plants and products of floriculture 8

Exports of live plants and products of floriculture Tonnes 600 000 500 000 400 000 300 000 Cut flowers and cut foliage (20,9%) Potted plants (38,4%) Conifers and hardy perennial plants (35,0%) Bulbs and corms (40,9%) 570.000 tonnes / 1,6 billion euros in 2010 After the drop-off in 2009 (mainly towards Russia), exports of all categories restarted to grow in 2010 (overall +9,8% in tonnes, +11,5% in value) 200 000 TOTAL The growth concerned all categories, in particular conifers and hardy perennial plants (+26%) 100 000-2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 In 2010, bulbs and corms became the first category exported (40,9%), followed by potted plants (38,4%). Source: Eurostat Comext Live plants and products of floriculture 9

Exports by country of destination 140 000 Tonnes 120 000 100 000 80 000 60 000 40 000 Switzerland (20,4%) Russia (20,0%) USA (9,3%) Norway (8,0%) Turkey (3,9%) Ukraine (3,8%) Japan (3,3%) China (3,1%) Croatia (2,8%) Main partners: CH (20,4%) and Russia (20,0%) Exports increased in 2010 towards all the main destinations. Significant recovery of exports to Russia (+16,8%). 20 000 Mexico (1,8%) Others (23,6%) CH Russia USA Others 1 - Cut flowers and foliage: 2 - Potted plants: 3 - Conifers and hardy perennial pl.: - 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 4 - Bulbs and corms: Source: Eurostat Comext Live plants and products of floriculture 10

1 750 000 1 500 000 Deliveries of live plants and products of floriculture to intra and extra EU countries extra EU intra EU 1 250 000 tonnes 1 000 000 750 000 500 000 250 000 - NL av. 2007-2009 NL 2010 IT av. 2007-2009 IT 2010 Source: Eurostat Comext DE av. 2007-2009 DE 2010 BE av. 2007-2009 BE 2010 ES av. 2007-2009 ES 2010 DK av. 2007-2009 DK 2010 FR av. 2007-2009 FR 2010 PL av. 2007-2009 PL 2010 Others av. 2007-2009 Others 2010 Live plants and products of floriculture 11

Deliveries to intra and extra EU countries in 2010 PT 3% IT 3% BE 4% DK 10% Others 11% BE 6% DE 10% DK 5% Others ES 6% 4% NL 52% NL 69% Cut flowers and foliage IT 17% Potted plants BE 8% PL 5% Others 10% NL 31% UK DE 2% 3% FR 4% Others 6% DE 10% ES 12% IT 24% Conifers and hardy perennial pl Source: Eurostat Comext Live plants and products of floriculture 12 NL 85% Bulbs and corms

Trade balance of live plants and products of floriculture 200 000 150 000 tonnes 100 000 50 000 - -50 000-100 000-150 000 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Cut flowers and cut foliage Potted plants Conifers and hardy perennial plants Bulbs and corms TOTAL Positive balance since 2006 in tonnes and since 2002 in value 148.000 tonnes / 161 million euros in 2010 EU27 is a net importer of cut flowers and cut foliage and a net exporter of the other categories -200 000-250 000 Source: Eurostat Comext Live plants and products of floriculture 13

2. EU POLICIES Live plants and products of floriculture 14

EU Policies for the live plants and products of floriculture sector Single Common Organisation of Agricultural Markets in 2007 (Council Regulation No 1234/2007) Yearly Advisory group meetings (next on 17/10/2011) Examination procedure, R182/2011 Trade agreements: duty free access for the main countries of origin. On-going negotiations with the countries of destination for tariff reduction or free access Promotion policy: EU support of 50% Rural developement / regional programmes Live plants and products of floriculture 15

EU Promotion Policy Council Regulation No 3/2008 and Commission Regulation No 501/2008 Flowers and plants are eligible for promotion programmes both on the internal market and third countries Representative professionnal organisations can present programmes for general campaigns (not linked to origins or private brands) Duration of the programmes: 1 to 3 years EU contribution: 50% (no ceiling). The rest is financed by the Member States and/or the national professional organisations. Currently: 5 programmes related to floriculture out of 91 (2 NL, 1 AT, 1 UK, 1 IT). Global amount: 8,1 million. Live plants and products of floriculture 16

EU support through the second pillar of the CAP Council Regulation No 1698/2005 and Commission Regulation (EC) No 1974/2006. Rural development policy for the period 2007 to 2013 is focused on three thematic axes: improving the competitiveness of the agricultural and forestry sector; improving the environment and the countryside; improving the quality of life in rural areas and encouraging diversification of the rural economy. Every Member State must define its objectives in the rural development national strategy. Consistently with this strategy, every Member State (or region) must set out a rural development programme, which specifies what funding will be spent on which measures in the period 2007 to 2013. Live plants and products of floriculture 17

Thank you for your attention e-mail: aurora.ierugan@ec.europa.eu Live plants and products of floriculture 18