P A R T N E R S I N A R C H I T E C T U R E H O U S I N G P R O F I L E BARCELONA RIYADH
We believe in exceeding the expectations of all of our clients. Our goal is to help them achieve excellence. Our projects, following the best sartorial tradition, are tailored exclusively to the misura of each and every one of our customers. We wish to make mankind the mesura, the measure of all things. Our goal is to make an unbelievable experience possible.
MESURA Partners in Architecture The Values In MESURA we know for certain that our main asset is our hard work. We must excel in our customer service and, what is more, we must also contribute to improving society in the same way. To meet this ambitious responsibility we carry two banners: consistency and organization. We believe that architecture should exhibit the three Vitruvian qualities of firmitas, utilitas, venustas that is, it must be solid, useful, beautiful. But we can t forget one last attribute: MESURA; it must show honesty and moderation. Architecture should respect its context and the surroundings it is set in and it must learn from its heritage and from tradition. Only then, perhaps, by following a rigorous methodology and searching for an appropriate rhythm Research, innovation and work Our framework is based on our commitment as a team while keeping the big picture in mind. MESURA understands that research, innovation and work are crucial to finding the right answers for new demands. The desire to excel, the collective knowledge, the professional expertise together with our commitment to people and the land they live in have driven our work from the beginning. may architecture become poetry. Design Creativity Excellence Innovation Sustainability Structure Systems Traditions Details To obtain a model of responsible development we believe it is essential to incorporate sustainability criteria in the fields of architecture and construction. We seek to bring architecture to mankind to create a genuine and rooted place in history. We stand for the humanization of public and private spaces, prioritizing the constructive process. Sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs. Our main aim is to create an utterly contemporary architecture that is committed to the responsible and sustainable use of natural resources. This architecture follows its own work process and methodology which deliberately prevents it from developing a fixed style or formalism. Each project is unique; and for each project we must focus on the unique society of our clients as a reference point. Armed with dedication, service, complicity and enthusiasm, we seek to provide solutions that are tailored to the initial needs and aspirations of our customers. Our way of working is defined by our ability to reinvent ourselves, to approach people and to seek new proposals contrasting ideas. We want to question ourselves on how to inhabit the city and on how architecture can act as a catalyzer of modern social relations. Our search for constant innovation has led us to open a new line of work: Mesura Think Tank. This has allowed us to build up the early stages of development, where architecture and engineering come together. The Mesura Think Tank allows us to obtain answers that are better suited to the needs of each client. The MESURA team ensures the quality of each project by paying special attention to the construction process. To ensure the proper execution of each project, MESURA relies on twenty architects and coworkers in its offices of Barcelona, Istanbul and Riyadh. 4 5
MESURA Partners in Architecture The Team Our team is led by the five Partners of MESURA. The company also works with a very diverse group of professionals which includes architects, industrial engineers, construction engineers, graphic designers, and also landscapers. All these professionals are constantly training to keep up with the state of the art techniques, which allow them to approach each project from a cutting edge outlook on constructive solutions, sustainability and new developments in order to respect the environment, while not forgetting the latest trends. Although the firm competes with big international companies, the compact nature of MESURA allows us to be directly in contact with our partners, offering the best service. We have a team dedicated to each project that is flexible to the needs of each client. Even if the firm is simultaneously working on multiple complex projects, there will always be a Partner to lead each one. Our firm is based in Barcelona (Spain), the city in which it was created and where its partners have their roots. Working in this city positively and actively influences our vision and provides the basis of our creative process and a model to follow. Although MESURA is a local company, it has an international goal. This is why the firm is present today in Croatia, Turkey and Saudi Arabia. The structure of MESURA is designed to maintain a constant flow of communication between the offices in these countries throughout the entire design process. The executive management team of MESURA is made up of its Partners and seasoned individuals called Associate Directors who are responsible for each of the four international delegations. Each of them has a great professional experience and fully shares the vision of MESURA. The Associate Directors are also directly responsible for the relationship with the customers in each country, as well as being responsible for supervising and leading the work of the local professionals from the beginning of the project until its conclusion. The design board meets regularly to monitor the progress of each project and to ensure that the quality and excellence are being maintained. These meetings also serve to enhance each of the projects with feedback from each other, and to learn from the insight and collective experience of the firm. The technical team includes project/ team managers, architectural assistants and specific consultants. In addition, the company relies on a valuable team offering administrative, financial, communication and design expertise. 6 7
MESURA Partners in Architecture Barcelona Riyadh 8 9
MESURA Partners in Architecture How we Work Our work has led us to be involved in many projects for various uses. We have worked to build offices, stores, hotels, industrial and residential buildings we have also carried out many rehabilitation works and designed, town planning, etc. Our day to day work is driven by our commitment towards our customers. The mission is to create living spaces that are in harmony with their environment. We want to generate an intelligent architecture based on both criteria of sustainability and energy efficiency, as well as resource optimization during construction. One of the main features of MESURA is that is uses a model of GLOBAL ARCHITECTURE for carrying out all phases of the construction process: Design, Project, Organization and Construction Management. This model also covers ever step from consulting to planning, development and management of all different types of large and complex projects. In recent years we have strived to exercise a careful cost control and to delve into materials research. We strive to offer a quick response to the different needs of each individual company and we do our best to offer solutions by means of a direct, personalized and specialized treatment. We work hard to maintain precision and rigor and to respect deadlines. Our seasoned team generates all the technical and legal documents required for the contracting and construction of the project. The Technical Projects are a series of documents that are necessary to define in a precise, measurable and enforceable manner the work to be performed, in accordance with the objectives set out in the Preliminary Report. In the process of carrying out the construction project we develop all the necessary Technical Projects. We reach an agreement with the owners of the property and ratify the previous report to meet the legal requirements (licensing) and the technical definition to contract and build the project. In each phase of the project we are committed to developing the architecture and engineering of structures and facilities. At each stage of the project we strive to meet the requirements of the different compulsory regulations, as well as the technical and economic requirements and the agreed deadlines. We do our best to obtain a rigorous definition of customer requirements to allow us to contemplate a real objective, with a technical and economic feasibility definition established in an estimate. When creating the project the following phases are performed: Previous Study (PS)/Concept Design (CD), Draft (D), Basic Project, Project Activity, Project Execution (PE), P. Implementation:. Each phase will rely on the agreements established in the previous document. 10 11
MESURA Partners in Architecture 12 13
MESURA Partners in Architecture Work in Architecture Research In MESURA we believe that architecture is an opportunity to transform our world from a material, conceptual and sociological point of view. Buildings and spaces are designed to improve the daily lives of the people that inhabit them and to respond to the broader needs and expectations of the communities where they are located. To achieve this, we are inspired by architectural influences from around the world that share the enthusiasm for emphasizing the value of the location and identity of each site. All projects share a respect for the place where they are located and the desire to understand the nature of these locations in depth. Each new building seeks a proper use of materials and sustainable building solutions that respect the environment; this concern is not only for nature, but also for the protection of the social and economic structures. The bedrock of our professional practice is research, based on the work of its Partners in the academia. Our partners often take part in conferences, juries and international competitions, always with the aim of promoting contemporary architecture rooted in the legacy and context, whatever the scale. MESURA would like to be seen and understood as an attitude model for future generations. We constantly take part in exhibitions, conferences, congresses and publish in the media. Research is a vital part of the company, since it defines the creative process upon which each of the projects is later based. Each project has its own rules when it come to design, and it is through research that a space for reflection (and internal debate) can be created, allowing us to connect the dots of these rules. It is precisely this philosophy that allows us to tackle complex projects with the confidence to be able to offer an up-to-date answer, as well as guaranties for its validity in the future. MESURA also has a strong presence in the academic world. This helps to improve our daily practice and keeps us in touch with the latest ideas and leading University professionals. Our Partners hold positions in the Head Office of the Escuela de Arquitectura de Barcelona (School of Architecture of Barcelona), in Advanced Master s degrees and currently teach in some of the most prestigious universities in USA and China. 14 15
If we what we excellence is not but a are repeatedly do then an act, habit.
MESURA Partners in Architecture 1. Retail & Commercial BRAND PROFILE 2. Residential & Interior Design 3. Public Building 4. Landscape & Masterplanning 18 19
MESURA Partners in Architecture Retail & Commercial The company boasts a successful and wide experience in the retail sector and in services for the restaurant industry. This is where we offer a differentiated product of Tailored Design that has allowed the firm to have a strong international presence. MESURA has built for both large shopping centers and for their best operators, which allows us to have a broad view of the interests of the different entities involved (which are not always the same). Outside the world of architecture, this has allowed us to emerge as an authorized technical intermediary for the management of interest in the world of retail and the restaurant industry. As architects and experts in retail and the restaurant industry, we walk hand in hand with the customer so he or she can offer her own clients the best possible experience. 20 21
Retail & Commercial Equinoccio Shopping Center MADRID, spain. 22 23
Retail & Commercial 24 25
Retail & Commercial La Maquinista Shopping Center Food court BARCELONA, spain. 26 27
Retail & Commercial La Maquinista Shopping Center Wow-effect Element BARCELONA, spain. 28 29
Retail & Commercial Hotel Spa Meliá ORIHUELA, spain. PROPOSAL A 30 31
Retail & Commercial PROPOSAL B 32 33
Retail & Commercial 360 Restaurant dubrovnik, croatia. 34 35
Retail & Commercial 36 37
Retail & Commercial Javier Simorra Shop coruña, spain. 38 39
Retail & Commercial 40 41
Retail & Commercial Javier Simorra Shop BARCELONA, spain. 42 43
Retail & Commercial 44 45
Retail & Commercial Javier Simorra Shop barcelona, spain. 46 47
Retail & Commercial 48 49
Retail & Commercial Palau Robert Stand 1714 Barcelona, spain. 50 51
Retail & Commercial Caballa Canalla Restaurant Barcelona, spain. 52 53
Retail & Commercial 54 55
Retail & Commercial 56 57
Retail & Commercial 58 59
MESURA Partners in Architecture Residential & Interior Design Building houses (for individuals or for communities) is the greatest responsibility of every architect. It is a space that can make life easier for those inhabiting it and, above all, it can make them feel emotions. A model of action for each living accommodations. When it comes to designing and building domestic areas for residential projects the standards of MESURA are very high. The development and design of hotels requires a complex coordination of a team of experts. MESURA has developed a wide range of projects, from urban models to large resorts. The complexity of the program, knowing each operators standards and criteria towards conservation and maintenance become are the starting point when designing any hotel project. MESURA has developed various residential projects like apartment buildings and several single-detached dwellings. For these designs we have been guided by the search for comfort and control over the scale to complete the proposed program. The single-family detached home (villa) has received special attention because it represents the ultimate bespoke design. In MESURA we have a lot of experience to offer designing the perfect home With The Client: we help families design the home they have always dreamed of. Our team specializes in understanding the needs and desires of each client to create a UNIQUE project; a perfect project like the comfortable and stylish bespoke suit that fits like a second skin. 60 61
Residential & Interior Design Elche Headquarters BARCELONA, spain. 62 63
Residential & Interior Design 64 65
Residential & Interior Design 66 67
Residential & Interior Design Rosselló Apartments 3 units segregation Carrer Roselló 283 - Reforma de 3 habitatges unifamiliars Miquel Tarragona Coromines - D Reforma Miquel i Dolors Planta 1/100 1/3 BARCELONA, spain. 68 69
Residential & Interior Design Born Apartments BARCELONA, spain. 70 71
Residential & Interior Design 72 73
Residential & Interior Design 74 75
Residential & Interior Design 76 77
Residential & Interior Design 78 79
Residential & Interior Design Elche Private Villa ELCHE, spain. 80 81
Residential & Interior Design 82 83
Residential & Interior Design 84 85
Residential & Interior Design 86 87
Residential & Interior Design 88 89
Residential & Interior Design 90 91
Residential & Interior Design 92 93
Residential & Interior Design Fahad Villa riyadh, KINGDOM OF saudi arabia. 94 95
Residential & Interior Design LONGITUDINAL SECTION FLOOR PLAN 96 97
Residential & Interior Design men s room LADIES room 98 99
Residential & Interior Design Al Hassan Villa riyadh, KINGDOM OF saudi arabia. 100 101
Residential & Interior Design kitchen position 1 kitchen position 2 102 103
Residential & Interior Design 104 105
Residential & Interior Design Luxury Resort & Facilities Kabrousse, Senegal 106 107
Residential & Interior Design Peratallada girona, spain. 108 109
Residential & Interior Design 110 111
Residential & Interior Design 112 113
Residential & Interior Design 114 115
Residential & Interior Design 116 117
Residential & Interior Design 118 119
MESURA Partners in Architecture Public Building Public buildings are a great opportunity for architects to show the world what they are capable of. But before that, and among every other thing, it is an immense responsibility for both the architect and the client to both becoming relevant for the city and to changing people s life. MESURA has been appointed for some of the most significant projects in first class cities all around Europe. It embraces a strong relation and influence with both the Authorities and the most important private clients. Winners of multiple awards such as Europan (for the transformation of the city of Dubrovnik-Croatia, UNESCO World Heritage), and Best Museum in Europe (for the Cosmo Caixa), they are influential in a variety of forums. The ability to lead the whole project (from the first sketch to the last construction detail) is important even in the case MESURA is not in charge of the whole project. The capacity to understand the big picture is the key for a design that is not only outstanding, but also clever. 120 121
Public Building Bata Central Market BATA, EQUATORIAL GUiNEA. 122 123
Public Building 124 125
Public Building Eldery House Barcelona BARCELONA, SPAIN. 126 127
Public Building Barcelona Public Library BARCELONA, SPAIN. 128 129
MESURA Partners in Architecture Landscape & Masterplanning MESURA s vision is based on the pursuit of multiple interpretations of civic experience. Urban architecture is always limited by the complexity of Human Scale, which may be opposed (or in conjunction) with the forces of topography, geography, and climate. At the heart of our professional practice is our will to enhance the uniqueness and celebrate the difference when facing new projects; be it a school, a campus, the regeneration of an industrial fabric or a city from scratch. We do our best to avoid rigid and overt thoughts as well as agendas imposed by third parties. Furthermore, we try to promote the transition between tissues and the opportunity to capture memory and meaning; i.e. the changing values that constitute the organic quality that makes the city a constantly changing organism. The cornerstone of our methodology is MESURA s ability to navigate between multiple forms of knowledge, be it science, engineering, environment, the arts or civil society. 130 131
Landscape & Masterplanning Barcelona Masterplanning BARCELONA, SPAIN. 132 133
Landscape & Masterplanning 134 135
Landscape & Masterplanning Dubrovnik Masterplanning 1st PRIZE Europan 11 Most prestigious competition in Europe dubrovnik, croatia. EU RO PAN II 136 137
Landscape & Masterplanning Kristinehamn Masterplanning kristinehamn, sweden. 138 139
Landscape & Masterplanning Selce Masterplanning selce, croatia. 140 141
Landscape & Masterplanning 142 143
At the heart of MESURA is the desire to exceed the expectations of every one of its customers, in a continuous pursuit of excellence. We wish to deliver this tailored experience into the world of architecture without forgetting the deep roots of our trade. We want to walk in the footsteps of the craftsmen that preceded us, while using state of the art technologies that will enable us to leap into the future and offer an exclusive customer / creative architect relation.
O F F I C E S S P A I N DIPUTACIÓ Nº 311 1º1ª / 08009 BARCELONA T. +34 93 467 21 90 / M. +34 655 85 90 22 c.dimas@mesura.eu j.font@mesura.eu K I N G D O M O F S A U D I A R A B I A 3502-28 OLAYA ST. / RIYADH 1221-6905 T. +966 11 463 1979 / M. +966 50 540 8629 a.almoslat@mesura.eu r.almoslat@mesura.eu