Designing connected cultures, heritages and communities Lupo Eleonora Hong Kong Polytechnic University, Sept. 9 2008
teaching @ School of Design, Politecnico di Milano Reserching @ Dept. Indaco (Industrial design, art and communication)
teaching @ School of Design, Politecnico di Milano reserching @ Dept. Indaco (Industrial design, art and communication) /about 4000 students, among 40.000 of Polimi //more than 700 teachers and about 800 assistants, professionals and specialists in the subjects taught, who support the teachers, ///B.Sc. in Industrial Design, Communication Design, Interior Design and Fashion Design, ////M.Sc. in Industrial Design, Communication Design, Interior Design, Fashion Design, Product Service System Design, Design & Engineering, Nautical & Naval Design
phd research (2004-2007): design strategies and processes for Cultural heritage exploitation
phd research (2004-2007): design strategies and processes for Cultural heritage exploitation
phd research (2004-2007): design strategies and processes for Cultural heritage exploitation
phd research (2004-2007): design strategies and processes for Cultural heritage exploitation /research in design, for design, through design: defining strategic roles and exploring potentialities of design for cultural heritage //tools and methods to teach and research design for cultural heritage ///methodological & phenomenological approach: case studies, metadesign, actionresearch //// systemic view
case studies collection
case studies collection /excellence: awarded projects //distinctive design competences ///applied on cultural heritage
case studies collection /excellence: awarded projects //distinctive design competences ///applied on cultural heritage Design competences /exhibition design // graphic and communication design ///light design ////product design /////interior design //////web and multimedia design ///////service design
case studies collection /excellence: awarded projects //distinctive design competences ///applied on cultural heritage Heritages considered /archives and books // material culture ///archeological sites and findings ////historical and artistic goods /////architecture //////enviroments ///////cultural activities
case studies collection
a framework of cultural heritage lifecycle, where to apply design competences
a set of exploitation processes based on relations: connecting heritages, contexts and communities through design
a repertory of design tools for cultural heritage exploitation: research, analisys, visualisation and design tools
research projects
territorial development for the Oltrepò area: development based on local culture
territorial development for the Oltrepò area: development based on local culture action-research and situated approach: /context analisys (desk and field): literature searching, survey, interviewes, ethongraphic observation, photo report book, //metadesign: data interpretation and sinthesys (problem setting) as enabling design tools ///scenarios design: visualisation, proposals, concepts (problem solving), solutions
the semiotics of territory as a cultural asset
the representation of territorial complexity as existing opportunities
scenarios building
concept design studio
Sao Leopoldo, Brasil: promoting safe city culture understanding and re-appropriation
design exploiting cultural assets and lifestyles in developing countries
design proposals
BST: branding territorial systems /survey of cultural and territorial values //iconographic research ///brand proposals ////stakeholders involvement
territorial values
local stakeholders
cromatic palettes
brand proposals
Galleria Palatina project, Firenze
Palazzo Pitti project, in Firenze /commitments demands //ms students design studio ///design solution development
final design brand proposal
Info panel proposal
emerging issues
approach /metadesign: understanding and representing the cultural values //action-research: field work in a culture related context /// exploitation scenarios and concepts: promoting, enabling people understanding and participative fruition and appropriation of cultural values, heritage and artifacts, supporting also local development
design competences /communication design: info design, web design, multimedia design, graphic and visual design, advertisement design, movie design, interface design //interior design and exhibition design ///light design ////product design: hardware and components /////service design: strategic design, experience design
theroretical outcomes /metadesign as a set of enabling tools: capabilities for local municipalities and communities self-development // context situated design dimension: local, territorial related cultural values /// from UCD to community and culture centred design: promoting identity, cultural diversity and social sustainability //// design outputs as mediation agents for consensus building
matching approaches and issues /design for culture, heritage and artifacts a reserach throuh design for culture //culture, heritage and artifacts for design a reasearch in design areas of exploration and experimentation of innovative design practices
a wider concept of CH
a wider concept of CH /cultural and environmental heritage //territorial identity and local production ///food production ////handcraftmanship /////urban environment //////turistic resources ////// /contemporary lifestyles ////////intangible heritage: typical knowledge and skills, rituals, traditions, cultural spaces and expressions (Unesco convention, 2003)
proposed activities: connecting chinese heritage and culture to places and communities
a selected chinese/asian tangibleintangible heritages /traditional //contemporary
a selected chinese/asian tangibleintangible heritages /traditional //contemporary
a program of active-action of those heritages trough design strategies and competences action-research aims: /territorialisation: designing new relations with other heritages, assets, communities and places //contexualtsation: designing new applications, service and artifacts ///adaptation/transformation ////transmission: teaching &learning activities
a preliminary list of activities and outputs Pilot projects: /multimedia repertoires: mapping and archiving //diffused exhibitions, shows in becoming : participative and inclusive formats //live performances and reproduction: story telling, self portrait format ///the free access to heritage project: embedding in new cultural products or services, increasing awareness and appropriation of knowledge //// the social inclusion project: responding to the cultural needs of people //// one week design studio: challenge PolyU students about cultural heritage design
a preliminary list of activities and outputs
400 steps among sky and earth, water and fire
thank you. Designing connected cultures, heritages and communities Lupo Eleonora eleonora.lupo@polimi.it Mob: 51923576 Hong Kong Polytechnic University, Sept. 9 2008