ECO-CARING FOR FABRICS IT S ALL IN THE TAG! ADOPT SIMPLE HABITS TO REDUCE CLIMATE IMPACT AND CARE FOR YOUR FABRICS THE CLEVER WAY! For more clever tips and tricks, go to www.clevercare.info
This comic strip is courtesy of GINETEX registered trademarks property of GINETEX and COFREET
EDITORIAL IT S ALL IN THE TAG! LABELS ARE KEY IN CARING FOR TEXTILES. DON T CUT THEM OUT! THESE INSTRUCTIONS WILL TELL YOU ALL YOU NEED TO KNOW TO CARE FOR YOUR GARMENT! How you care for a textile product greatly influences its environmental impact. By following the recommendations on textile care labels, each one of us can adopt simple habits for a better environment, on a daily basis. This also helps prolong the lifespan of your favorite fabric - while also caring for our planet! Check out these simple and easy-to-adopt eco-caring tips! Happy reading! For more clever tips and tricks, go to www.clevercare.info
JAAAMES! COME HERE PLEASE WHY DO YOU STUFF ALL THESE CLOTHES INTO THE LAUNDRY BAG WHEN YOU VE HARDLY WORN THEM? THEY RE NOT DIRTY! YES BUT IT S EASIER THAN PUTTING THEM AWAY! HOW STUPID IS THAT! YOU WEAR THEM OUT A LOT QUICKER THIS WAY. AND FROM AN ENVIRONMENTAL PERSPECTIVE, WHAT YOU DO ISN T EXACTLY "FRIENDLY"! IMAGINE THE QUANTITIES OF WATER AND ENERGY THAT GO TO WASTE! A LITTLE LATER... OH NO, I CAN T BELIEVE THIS! DID YOU JUST PUT A WASH ON FOR A PAIR OF SOCKS ONLY? ARE YOU OUT OF YOUR MIND? NOT TO WORRY MUM, THEY WERE SUUUPER DIRTY THIS TIME!
WASH YOUR CLOTHES ONLY WHEN NECESSARY Studies prove that we wash our clothes too often. Reducing the number of times you wash your textiles and filling your machine up properly before starting it actively contributes to reducing water and energy consumption! HERE S A TIP FOR YOU: IF YOUR CLOTHES AREN T TOO DIRTY, SIMPLY AIR THEM A LITTLE. GOT IT? BEAT THE DRUM AND LET EVERYONE KNOW! Fill up your washing machine entirely before starting it. This avoids excess mechanical friction that may damage the fibers. For more clever tips and tricks, go to www.clevercare.info
IN MY TIME, I WOULD NEVER HAVE LET MY HUSBAND DO THE LAUNDRY. BERTRAND, DON T FORGET TO CHOOSE THE 90 C PROGRAM TO MAKE SURE YOU GET RID OF ALL THOSE STAINS! DARLING, REMEMBER, A MODEL HOUSEWIFE PUTS CLOTHES TO BOIL. NOW, PUT THOSE SOCKS TO BOIL TO DISINFECT THEM! I DON T WANT ANYONE TO SAY THAT I HAVE A SCRUFFY GRANDSON. MUM PLEASE HUH... OK WE NEED TO DO SOMETHING ABOUT THIS. LISTEN SWEETIE, IT S NOT BECAUSE YOU RE SINGLE THAT YOU SHOULD GIVE UP ON GOOD LAUNDRY HABITS YOU MUST BOIL THOSE CLOTHES! GRANDMA! YOU RE RIGHT, WE NEED TO SPEAK TO HER. YEAH! LET S DO THAT! WHAT BRINGS YOU ALL TO A BOIL?
REDUCE THE TEMPERATURE WHEN WASHING YOUR LAUNDRY Textile care labels indicate the maximum temperature at which you may wash your textile products without affecting their quality. Using a lower temperature is always possible. KEEP COOL! GOING FROM 60 C TO 30 C CAN REDUCE YOUR ENERGY CONSUMPTION BY UP TO HALF, AND YOUR LAUNDRY WILL STILL BE CLEAN!!! A 30 C wash is enough for clothes that aren t too dirty and also gives significant energy savings. If you pre-treat stains before machine-washing, you can select a more moderate temperature program - and thereby limit power consumption. 60 30 For more clever tips and tricks, go to www.clevercare.info
HI MUM! I VE COME TO DO MY LAUNDRY!? YOUR APARTMENT IS EQUIPPED WITH A BRAND NEW WASHING MACHINE AND YOU STILL COME BACK TO WASH YOUR LAUNDRY? YES BUT YOU HAVE A TUMBLE DRYER. WITH TODAY S BEAUTIFUL SUNSHINE WE LL PUT IT OUT TO DRY IN THE GARDEN. YOUR CLOTHES WILL DRY JUST AS FAST, THEY WON T WEAR OUT AS MUCH AND ABOVE ALL, WE LL SAVE ENERGY LATER WHAT ARE DOING WITH THAT HAIR DRYER? IT S JUST THAT I M IN A HURRY AND I D LIKE TO MAKE SURE IT S ALL DRY.? WHAT S THIS NOISE?
NATURAL AIR DRYING SAVES ENERGY On top of energy savings, textiles keep their original shape and profit from a longer lifespan - a realm of benefits that fully respect the environment. Air-dry your laundry naturally, whether indoors or outdoors, whenever possible. It s free, it preserves your clothes from tumble drying and has no impact on the environment! NEW SYMBOLS EXIST FOR NATURAL AIR DRYING. SO DON T JUST HANG OUT THERE, LOOK THEM UP ON OUR WEBSITE! For more clever tips and tricks, go to www.clevercare.info
I M GOING TO MY CLASS NOW, SEE YOU TONIGHT MUM! YOU VE BEEN WEARING THE SAME T-SHIRT SINCE THE BEGINNING OF THE WEEK! DON T YOU KNOW THAT YOU VE GOT PLENTY OF CLEAN ONES IN YOUR DRESSING? YEP! BUT THEY RE ALL WAY TOO CRUMPLED! WHAT DO YOU MEAN? YOUR DAD IRONED THEM AND PUT THEM AWAY CAREFULLY! HUH I WAS LOOKING FOR MY HEADPHONES. I VE GOT TO GO NOW, I M GOING TO BE LATE! WAIT, HERE S A TIP FOR YOU YOU PUT YOUR T-SHIRT ON A HANGER IN THE BATHROOM WHILE YOU SHOWER. THE STEAM WILL SMOOTH IT OUT! LET ME TELL YOU STRAIGHT OUT THAT YOUR TIP S NOT GONNA WORK FOR ME!? WHY S THAT? GOTTA WASH YOURSELF!
IRON ONLY IF NECESSARY We also protect our environment if we iron our textile products only when necessary. A few clever tips to help to avoid using an iron. THE BENEFITS OF THIS PROCESS ARE TWOFOLD: NOT ONLY DOES MY SON WEAR UNCREASED T-SHIRTS NOW HE ACTUALLY SHOWERS! Hang up your clothes as soon as the wash is finished - this will help reduce creases. Think of hanging a garment in the bathroom when showering. The water vapor will smooth out the creases. For more clever tips and tricks, go to www.clevercare.info
SORRY SIR, IT S NOT POSSIBLE I CAN T TAKE YOUR SUITS! ALL THE LABELS HAVE BEEN CUT OUT, HOW AM I TO KNOW WHAT THE MANUFACTURER RECOMMENDS FOR CLEANING? I M A PROFESSIONAL SIR, YOU UNDERSTAND! WHAT DO YOU MEAN YOU COULDN T LEAVE THEM WITH THE DRY CLEANER? WHAT HAPPENED? IT S BECAUSE I CUT OUT ALL THE LABELS! WHAT? WHY DID YOU DO SUCH A THING? BECAUSE SINCE I VE PUT ON WEIGHT I CAN T STAND TO SEE THOSE XXL TAGS ON MY CLOTHES!
USE PROFESSIONAL DRY CLEANING WHEN RECOMMENDED Some delicate, special or very large fabrics cannot be cleaned at home and need to be taken to professional dry cleaners. These experts will look at the manufacturer s textile care labels to apply the required treatments. GO GREEN! LOOK AT THE LABEL IF ONE OF THE FOLLOWING LETTERS: P, F OR W APPEARS INSIDE THE CIRCLE, GO TO YOUR DRY CLEANER FOR A PROFESSIONAL TEXTILE PAMPERING PROCESS! Go to a professional when necessary. Large or delicate products must undergo specific cleaning processes. Dry cleaning professionals are trained for this and have the necessary equipment. In any case, you should always look at the manufacturer s textile care label. For more clever tips and tricks, go to www.clevercare.info
KEEPING THE LABEL IS KEY IF YOU CARE FOR YOUR FAVOURITE GARMENT AND IF YOU WANT TO KEEP IT FOR LONGER! CARING FOR TEXTILE PRODUCTS KEY TIPS & FIGURES HANG YOUR CLOTHES OUT TO DRY AS SOON AS YOU SEE SUNSHINE! WE CAN ALL ACT ON A DAILY BASIS TO REDUCE THE ENVIRONMENTAL IMPACT WHEN CARING FOR OUR TEXTILES. 90 % * OF YOU TAKE SPECIFIC MEASURES TO RESPECT THE ENVIRONMENT WHILE CARING FOR YOUR TEXTILE PRODUCTS. RESPECT THE RECOMMENDED DOSE OF DETERGENT. ADDING TO IT WON T HELP IN ANY WAY AND CAN EVEN DAMAGE YOUR GARMENT! 70 % * OF EUROPEANS FOLLOW TEXTILE CARE RECOMMENDATIONS.
80 % * OF YOU NEVER (OR ALMOST NEVER) BUY CLOTHES WITHOUT A LABEL! 60 ALWAYS FEATURES THE MAXIMUM TEMPERATURE TO BE USED. YOU CAN WASH COLDER! WASHING MACHINES ARE NOW EQUIPPED WITH GREEN PROGRAMS. USE THEM, THEY RE REALLY COST-EFFECTIVE! A 30 C WASH IS ENOUGH FOR NOT-SO-DIRTY CLOTHES. DON T CUT OUT THOSE LABELS! THEY PROVIDE PRECIOUS HELP WHEN CARING FOR YOUR GARMENTS. 84 % * OF EUROPEANS ARE CONCERNED WITH SAVING WATER AND ENERGY. * Following the IPSOS-GINETEX Dec. 2016 survey: European barometer on laundry care symbols For more clever tips and tricks, go to www.clevercare.info