Powershop 4. Call for Entries. New Retail Design

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Call for Entries is an exciting exploration of the best in retail design, showcasing interiors that are as inspiring and refreshing as they are surprising and alluring. Featuring 5 shop and showroom interiors, the book captures the current trends in this field. Included projects range from supermarkets to bakeries, luxury fashion boutiques to sneaker shops, and car showrooms to concept stores. Projects are selected based on their original concept, creativity, innovative approach or the project s unmistakable wow-factor. Powershop was very successful and found its way quickly to the desks of brand managers of retail companies and their consultants around the world. Now is your chance to get your top retail projects in the pages of the fourth edition of this successful retail design industry bible, which will launch at Euroshop 04. Do not miss out on it! ook Facts Title Subtitle Deadline for entry July 0 ppears February 04 Launch t Euroshop 04 Language English Dimensions 40 x 0 mm Pages 600 Cover Hardcover Packaging Luxury presentation Print run 8000 Cover price 69 Distributor Frame Publishers ISN 978-94-977-5- Have your new retail designs published in the fourth edition of the Powershop series! Early birds 0% discount on the participation fee for the early birds! Submit your project(s) before 5 May 0 'You know we re hooked on cool retail, so this book is right up our alley. Powershop gives you a rare insight into a string of top-notch retail projects' Superfuture (Japan)

Participation Early birds 0% discount on the participation fee for the early birds! Submit your project(s) before 5 May 0 Frame Publishers will showcase 5 global retail projects by designers from across the world. You can choose to have your project(s) featured on to 4 pages, depending on the scale of the project and the quality of the images and other publication material. Projects can additionally be illustrated with pages of materials for an extra fee of 95. This cost is for the inclusion of drawings, renderings, sketches, floor plans, construction photos and other visuals to show the projects in greater detail. Each store is presented with a detailed explanatory text about the design, project credits, stunning photography, a company profile and contact details. template for providing material will be issued. PDF of the completed article will be sent for your approval before the book goes to print. Terms and conditions can be found on the participation form. Frame is the world s leading interior design publication keeping true to its mission of putting interior architecture on the map. Mark magazine explores the boundaries of architecture and anticipates the industry s future. est known for the production of Frame magazine, which has become an icon to interior designers worldwide, Frame Publishers is also responsible for the architecture magazine Mark and the arts and visual culture magazine Elephant. It has a catalogue of high quality books aimed at design professionals and students, ranging from architecture titles like Float! to inspirational publications like Where They Create. number of interior design books form a sought-after series which are each published every two years: Grand Stand (stand design), Powershop (retail design) and Night Fever (hospitality design). Recent new series titles include: Goods (product design) and Masterclass (design education). The book is subdivided into the following sections: ccessories ody and healthcare ooks and music Fashion Food and beverage Furniture and home products Mobility Shoes Telecom and services Requirements Submitted projects should feature quality design and have been completed between summer 0 and summer 0. Images and other publishable material (drawings, renderings, texts, etc.) must be free of copyright restrictions. participant may submit no more than three projects. The participation form has to be filled out and signed. Submission deadline is July 0. Participation Fee Option -page article. Fee: 695 (incl. two complimentary books and shipping costs) Option 4-page article. Fee: 995 (incl. four complimentary books and shipping costs) + pages: dditional pages with options and for drawings, renderings, sketches, floor plans, etc. Fee: 95 Elephant covers and uncovers new trends and talent in contemporary art and visual culture. Powershop is a lavish retail design bible detailing 7 of the latest remarkable shop and showroom interiors from around the world. Grand Stand 4 is Frame Publishers newest book showcases stands illustrating the very latest trade fair design. Night Fever showcases 9 stunning interiors in a round-the-world tour of the best in hospitality design.

Option Campaign Optional: + pages for drawings, renderings, sketches, floor plans, construction photos, etc. Fee 95 Your project featured on pages C 5 Lenticular eyes Winkies Touch screen 4 Projection 5 Cash desk C 0 The interior was reinvented with a pop-up shop budget and a 5-week time frame + complimentary books 4 m Section Sketches showing the positioning of the eyewear displays and the view from the entrance into the back of the store. Section Section CC KirK Originals 006 KirK Originals by Campaign Project name Your name (Profi le of your design fi rm in the back of the book) P. +4 a memorable destination for eyewear aficionados. Where London, United Kingdom When January 0 Client Kirk Originals designer Campaign p.675 total floor area 65 m shop ConstruCtor Crane Interiors photographer Hufton + Crow Project credits E yewear brand Kirk Originals asked Campaign to design its new flagship store in London. shop was called for that looked unlike any other optical store and was more reminiscent of a fashion shop. It had to trigger instant brand recognition and provide a unique experience. The client wanted to reinvent the eyewear store with the budget of a pop-up shop and within a 5-week time frame; Campaign s design reflects this challenge. The team created a stark contrast to the conventional, clinical white box of traditional opticians by using a restricted palette of monochromatic colours and modest materials. long the blue grey painted walls are 87 white powder-coated steel sculptural heads, affectionately referred to as winkies. Each one adorns a unique pair of glasses and can be tilted or repositioned to create clusters of craning heads, illuminated by spotlights as if works of art. Winking eyes make an appearance in the store in various guises. series of larger-than-life lenticular printed eyes Project description steel sculptural heads are affectionately referred to as winkies are suspended in the front window, simultaneously winking and catching customers attention as they approach and enter the store. Integral to the shopping experience, the Kirk Originals identity is interwoven throughout the space: a succinct account of the brand s origins has been rendered in graphic text over two walls at the entrance, while a black-and-white projection on the back wall playfully re-works the Kirk Originals logo through a continual kaleidoscopic loop. Side-stepping the expected, Campaign has transformed the 65-m² interior space to create a memorable destination for eyewear aficionados. 004 P. + 007 clear view into the store shows a blackand-white projection on the back wall that re-works the client s logo through a continual kaleidoscopic loop. The interior reflects the irreverence that Kirk Originals demonstrates in the design of its frames, which ignore convention. cluster of winkies display the glasses. 005 Fee 695 KirK Originals

Option leong leong. PhilliP lim Your project featured on 4 pages Fee 995 + 4 complimentary books 5. PhilliP lim. PhilliP lim by leong leong Drawing of the panel configuration of the staircase wall. Five different foam panel types can be organised into various patterns. 4 everyday classics accented with a touch of madness. 4 The wallpaper is the result of an ongoing collaboration with artist Wook Kim, whose inspiration for the pattern was ancient Korean ceramics. 5 On the first floor, gold clothing rails suspend from the ceiling, giving the appearance that the garments are floating through the space. 6 Enhancing brand recognition, the herringbone floor pattern used in the Tokyo flagship store was transferred into this location. eginning at the entrance, it slowly transitions through a gradient of grey tones. Capitalising the need for consistency, materials established in the brand s other stores evolved in the Seoul store Panel anel types P P P P4 P5 00 0 P. +4 P. 5+6 leong leong. PhilliP lim 6 4 5 Ground floor First floor Main retail display Feature display Fitting room 4 Cash desk 5 Storage 6 Lavatory Where Seoul, Korea When October 009 Clients. Phillip Lim and Shinsegae International Designer Leong Leong p.68 total floor area 54 m² shop ConstruCtors arun Structure Engineering and Dadam SD photographer Iwan aan T he designer label. Phillip Lim describes its fashion creations as everyday classics accented with a touch of madness. The brand s flagship store in Seoul s premier fashion district, designed by Leong Leong, mirrors that description: a large textured white box, which some might see as a little crazy, with its interior decorated in classic materials such as wood, marble and gold panelling. The brief called for a design that could be incorporated into a global roll-out campaign. ware of the inevitable requirement of brand recognition, the team thought the typology of a flagship store as being characterised by the simultaneous need for sameness and difference. legible consistency was required in order to unify the existing stores in New York, Los ngeles and Tokyo and so diagrammatic manoeuvres from each shop were re-interpreted for the Seoul store. The building is wrapped in a blanket of white convex cells, with the different 60 x 60 cm concrete panel types progressively flattening as they climb the facade. On the interior walls, conical acoustic foam fixtures create a textured lining and a white backdrop, interspersed with touches of gold, for the product displays. continuous curving wall is cropped into a smaller frame, creating four central enclaves, stacked to fit within the two levels of retail space. Each accommodates a different use display, fitting rooms, storage and stairs to the upper level and the design makes a distinguished use of mirrored surfaces to expand a continuous visual field of space in which the cropped enclaves float. 008 P. + Facade contour analysis. panel 0 panel Guassian curvature analysis. panel panel panel 4 panel 5 panel 6 The facade panels progressively flatten the higher they are installed. subtle gradient of convex concrete panels wraps the building. One of the acoustic wall panels. Some of the cones were painted gold. The subtle texture of the 0-m-high facade fades into the often overcast grey sky above the city. The conical texture on the walls consist of acoustic foam. Two of the enclaves were extended vertically to cut out double-height spaces, one of which became the new staircase to the upper floor. Drawing of the wallpaper used in one of the retail spaces. 0 009 Optional: + pages for drawings, renderings, sketches, floor plans, construction photos, etc. Fee 95 0

Global Distribution Powershop Series will be sold in bookstores worldwide via the same extended network that distributes Frame, Mark and Elephant. The book will also be sold directly through the three magazines and Frame Publishers website (frameweb.com), as well as at numerous international trade shows where Frame Publishers exhibits. These include such prestigious design events as: 00% Design London, United Kingdom Design District, Zaandam, the Netherlands Design Miami, United States Dutch Design Week, Eindhoven, the Netherlands EuroShop, Düsseldorf, Germany Globalshop, Las Vegas, United States ICFF, New York City, United States IDS, Toronto, Canada imm, Cologne, Germany Interieur Kortrijk, elgium Light and uilding, Frankfurt, Germany Maison + Objet, Paris, France Orgatec, Cologne, Germany Salone del Mobile, Milan, Italy Stockholm Furniture Fair, Sweden... and more will be available in bookshops in the following countries: Questions? Email us at books@frameweb.com Countries with bookshops that sell Frame titles Countries without bookshops that sell Frame titles will be purchased and used as a source of both information and inspiration by designers, architects and a wide range of people with an interest in design and interior architecture, trendsetting ideas, branding and communication the list is endless. To make sure the book reaches relevant decision-makers, Frame Publishers will carry out an intensive marketing campaign aimed at leading brand and design managers active in the retail industry.

Participation This is How to Participate Step Choose the project(s) you would like us to consider. You can submit a maximum of three retail presentations which have been completed between summer 0 and summer 0. Projects are selected for publication based on their original concept, creativity, innovative approach, successful translation of the client brief or unmistakable wow-factor. Step Select the length of your article. You can choose to have your project(s) featured on or 4 pages, depending on scale and available image material. Step Decide whether to have + pages for additional materials. These additional pages can be included to further illustrate the design process. They are dedicated to sketches, plans, renderings and construction photos. These extra pages can be included alongside options and only if there is enough image material available. Step 4 Read, fill out and sign the participation form and send it to books@frameweb.com We will review all submissions and let you know whether your project(s) can be included. What Happens Next? Step 5 Submit image and text material. If your project is selected, you will receive more information from us about the material that is needed to create the actual pages in the book. Note that all publishable material has to be delivered free of copyright restrictions. Step 6 Check the PDF of your article. Once we have edited the texts and the layout is done, you will receive a PDF of your article for approval. Step 7 Wait for the books to be delivered to your doorstep. Depending on the length of your article, you will receive a number of complimentary copies. Transportation costs for this first shipment of books will be covered by Frame. dditional copies can be purchased with a discount of 40% on the retail price. Participation Fee Option rticle with pages. Fee: 695 (incl. complimentary books and shipping costs) Option rticle with 4 pages. Fee: 995 (incl. 4 complimentary books and shipping costs) + pages dditional pages for options and. For drawings, renderings, sketches, floor plans. etc. Fee: 95 Early birds 0% discount on the participation fee for the early birds! Submit your project(s) before 5 May 0 Participation Form We confirm our participation in : (please indicate if a different billing address is required) Name Company Street Postcode City Country Phone Email Website VT number We choose the following presentation of our retail design(s): (please check the appropriate box) Project name > > > Year of Completion 0 0 0 0 0 0 0 0 0 Option Option : -page article. Fee: 695 (incl. complimentary books and shipping costs) Option : 4-page article. Fee: 995 (incl. 4 complimentary books and shipping costs) + pages: (optional) Drawings, sketches and floor plans on additional pages. Fee: 95 + pages YES NO YES NO YES NO Please select option or for each project submitted. participant may submit no more than three projects. Combination fees for submitting more than one project upon request. Submission deadline is July 0 Terms and conditions > Participants will receive a form and factsheet from Frame Publishers, which they will use to deliver text. In the factsheet, the participant will mention all relevant third party architects and constructors that have contributed to the project. > Participants will deliver high resolution images, texts and all other publication materials, such as sketches, project texts and briefs, etc. free of copyrights. Frame Publishers cannot be held responsible for any claims following the use of images or other publishable material delivered by participant. > The additional pages for 95 will only be granted if there is enough high quality material available (fl oor plans, sketches, drawings, construction photos, etc.). > The fi nal selection of the submitted material for the publication will be done by Frame Publishers. > Frame holds the right to refuse submitted projects in case they do not meet the book s standards. > Frame will send a PDF to participant before printing, in order to approve the article. > Full payment for participation is due on approval of the article PDF. Once approved, an invoice will be issued by Frame with payment due within 0 days. > The participation fee includes all editorial, lay-out and other production costs. > The costs for shipping the participants books will be taken on by Frame Publishers. > Frame cannot be held responsible for any delay or cancellation of the book. > In case of cancellation, this confi rmation is no longer binding. > Frame Publishers cannot be held responsible for any claims, rectifi cations or legal actions by third party designers, architects, photographers, commissioners or others, following the publication of. Please complete and sign this form and returns by e-mail to: books@frameweb.com Frame Publishers ook Department Laan der Hesperiden 68 076 DX msterdam the Netherlands Signature of participant Robert Thiemann Director