The SWISS KRONO GROUP at interzum 2017 Create Your Own Unique World with SWISS KRONO May 2017 Welcome to a dimension of unlimited décorative possibilities! From May 16 to 19, SWISS KRONO will present a universe of inspiring ideas, impressions and creativity at interzum 2017 (at Stand D070-E079 in Hall 6.1). As alive and astonishing as life itself, the ONE WORLD COLLECTION unleashes an unprecedented plethora of freely combinable furniture décors. With a single stroke, SWISS KRONO is sweeping away the obstacles to forging one s own living spaces. From sleekly elegant to glitteringly pompous, everything is possible. SWISS KRONO, whose core competence is producing top-quality engineered wood materials, has launched intelligent tools for paving the way to personalised interiors. And this path can now be visually and actively encountered in three impressive hands-on experience spaces at interzum 2017: 1. Our world is full of inspirations Our world is overflowing with possibilities. Day after day, we absorb a vast variety of impressions and stimuli. They can be colourful, flashy, tender or intense; they titillate the senses, sometimes unbearably so. The media also capture a large share of our attention. What is relevant? What has potential for being channelled into innovations? What are the trends? 2. Find yourself, in nature and silence Let s treat ourselves to a moment of peace and repose. Listen deep within ourselves, let go and relax our mind. Focus on what is truly important to us. Nature is a place Seite 1 von 6
where we can find the way back to ourselves. To our original needs and to our own very personal lifestyle. 3. Create your own world of emotions When our thoughts are free to roam, new things can emerge. Ideas bud and grow, and the wish to express our individuality appears. With colours, shapes, materials and surfaces. To create our own world exactly as we please. With the ONE WORLD COLLECTION, SWISS KRONO gives us absolute freedom for designing interiors. Personally Designing Spaces with the ONE WORLD COLLECTION Fresh uniciolours, authentic wood décors, metallic and fantasy designs: the right furniture décor for every taste is included. The ONE WORLD COLLECTION comprises no fewer than 68 décors and eight surface structures that can be freely combined. In close consultation with our retail and manufacturing customers, we adapt our collections to meet regional tastes and requirements, supplementing them as needed with additional base materials and surfaces, explains Martin Brettenthaler, CEO and President of the Executive Committee of the SWISS KRONO GROUP. Choices are facilitated by smart decision-making aids and visualisations. New in the Portfolio: Products Enhanced with HPL The surfaces of particleboard, MDF and HDF panels are now being enhanced with SWISS KRONO HPL (high-pressure laminate) for furniture fronts, worktops, window sills, doors and much more. To enable this, the SWISS KRONO GROUP has invested about 23 million euros in a new short-cycle HPL production plant at its Polish site. Due Seite 2 von 6
to their very hard surfaces, these HPL products are extremely robust and resistant to abrasion and scratching. This ensures a long life despite constant use. Neither daylight nor household cleaning products, nor steam nor high temperatures can detract from the appearance of HPL. SWISS KRONO is initially launching HPL within the scope of the ONE WORLD COLLECTION. A New Acoustic Insulation Solution for Walls and Ceilings The SWISS KRONO GROUP is presenting an innovative new wall and ceiling solution: SWISSCLIC PANEL. Alongside the two other product lines, S (Standard) and W (Wall), now A (Acoustic) is also available. It combines modern interior design with optimised acoustics. A quieter ambience and improved verbal communication, together with harmonious aesthetics, increase the wellbeing of those who use rooms. SWISSCLIC PANEL A (Acoustic) was developed to permit flexible solutions in offices, multipurpose rooms and restaurants. It can be used as wall or ceiling cladding, or to make contemporary noise-absorbing partitions. A precise snap-together CLIC system permits quick and easy installation without the need for any special tools. There is a choice of six wood and concrete designs in different colours, available with either Creative or Elegant slots. SWISS KRONO will be at interzum 2017 from May 16 to 19: Visit us in Hall 6.1, Stand D070-E079 we re looking forward to welcoming you! Seite 3 von 6
Images These photographs may be used in publications without charge provided that they are credited as indicated. Ethno Style: an exotic mix of materials and colours for creating exciting interiord with furniture décors from the ONE WORLD COLLECTION (photograph: SWISS KRONO) A loft flat in Industrial Style implemented with furniture décors from the ONE WORLD COLLECTION (photograph: SWISS KRONO) As natural as it gets: surfaces featuring wood designs for a natural ambience, implemented with furniture décors from the ONE WORLD COLLECTION (photograph: SWISS KRONO) A wall design with HPL wood décor (D3823 OW) (photograph: SWISS KRONO) Seite 4 von 6
HPL as wall cladding and worktop with stone décor (D4872 BS) (photograph: SWISS KRONO) An innovative system of wall and ceiling coverings: SWISSCLIC PANEL (photograph: SWISS KRONO AG) The SWISS KRONO GROUP s stylised logo for interzum 2017 (photograph: SWISS KRONO) The logo of the ONE WORLD COLLECTION (photograph: SWISS KRONO) Seite 5 von 6
The key visual of the ONE WORLD COLLECTION, which expresses our world s colourful diversity. Create your own unique interior décorating style (photograph: SWISS KRONO) About the SWISS KRONO GROUP The SWISS KRONO GROUP is one of the world leading manufacturers of engineered wood products, specialising in sustainable and innovative solutions in three categories: Interior, Flooring, and Building Materials. Originally founded in 1966 as a family firm, today it counts 4,500 staff around the globe and produces at ten locations in eight countries. Its head office is in Lucerne, Switzerland. The SWISS KRONO GROUP has always been committed to offering topquality, environmentally friendly products: wood at its best! For more information, please contact: Press Contact Urban Braun T +41 41 419 03 20 urban.braun@swisskrono.com SWISS KRONO GROUP Museggstrasse 14 CH-6004 Lucerne Switzerland www.swisskrono.com Ute Bachmann T +49 176 99 93 85 86 F +49 3222 335 05 90 u.bachmann@werbeagentur-nowack.de Seite 6 von 6