Fundamentals of Viticulture Economic Considerations

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Fundamentals of Viticulture Economic Considerations Market Sold to a winery or other processor Contract What cultivars will they accept Price Other possible outlets Farmers market or roadside stand Area stores, markets, restaurants Pick-your-own Near a population center Good public access Near a local attraction Is the vineyard/production site attractive How long can you wait to recover your investment cost? 5 years 7 years 10 years Can cost be reduced without sacrificing QUALITY? How much time can you commit Do Your Homework Read books, trade and scientific journals Visit successful vineyards and wineries Attend workshops, seminars, classes Talk to other growers Internet (pros/cons) Develop a business plan Assumptions No land costs are included Have the necessary equipment Planting proven cultivars All labor is paid at skilled laborer rates Trellis will be a standard 2-wire system Additional cost for GDC/VSP or other system Assumptions Machinery costs are operating cost only Planting space, 8 feet apart in row, rows 10 feet apart (= 545 vines/acre) Treated wooden post, 12.5 gauge high tensile wire & appropriate hardware Grass alleys, herbicide treatment under vine No interest is included

Adapted from Costs of Establishing a Wine Grape Vineyard by Bruce Bordelon Purdue University Figures are adjusted for inflation and location Year One Cost/Acre Site Preparation 166 Pants and Planting 2,398 Trellis Materials and Installation 1,670 Weed, Disease and Insect Control 473 (includes mowing row middles) Fertilizer, Canopy Management 1,010 And Machinery Operating Cost Total Year One 5,717 Year Two Cost/Acre Pruning, Replanting and Canopy Management 447 Weed, Disease & Insect Control 339 Fertilizer and Machinery Operating Cost 294 Total Year Two 1080 Year Three Costs/Acre Pruning and Canopy Mgt 542 Weed, Disease & Insect Control 442 Fertilizer & Machinery Operating Costs 347 Harvest Cost 150 Estimated per Ton $150 Total Year Three 1,828 Three Year Total 8,625 Return Based on one acre and market value of 50 cents per pound Year 1 0.00 Year 2 0.00 Year 3 1000.00 Year 4 3000.00 Year 5 4000.00 Year 6 5000.00 Year 7 5000.00 Expenses Income Year 3 8625.00 1000.00 Year 4 10753.00 4000.00 Year 5 12681.00 8000.00 Year 6 14709.00 13000.00 Year 7 16537.00 18000.00 Conclusions Commitment, time and money Self gratification or accomplishment Do your own business plan

Site Selection Select a site with good AIR DRAINAGE Cold air is heavier than warm air Cold air flows downward and settles in low areas A 3-5 degree difference may save your crop Gradually sloping site higher than the surrounding terrain A tree or brush line will form frost pocket Surface Water Drainage o Water shouldn t stand for more than a day o o 2-5 percent slope Internal Water Drainage Check for Impervious Layers Hole Drainage Test 8 hours very good Over 48 hours poor Soil Fertility o Reasonably fertile (Do soil sampling) o Has not had excessive erosion of top soil o Has favorable ph, organic content, texture o No impervious layers near surface o Soil depth of at least 3 feet Fertility More isn t better Organic matter 1 to 3% ph 5.5 7 Phosphorous (P) 20 50 ppm Potassium (K) 125 150 ppm Soil Characteristic Desired Values (a) phw 5.5-6.5 * Organic Matter 2-3% Phosphorous (extractable) 40-50 lbs./a Potassium (exchangeable) 250-300 lbs./a Magnesium (exchangeable) 200-250 lbs./a Boron (extractable) 1-2 lbs./a Zinc (extractable) 8-10 lbs./a a Source: Dami, et al., 2005 Commonly preferred soil phw values are 5.5 to 6.0 for Vitis labrusca cultivars, 6.0-6.5 for hybrid cultivars, and 6.0-7.0 for vinifera cultivars. Exposure Orientation Wind direction Tree lines Isolation Access Herbicide drift Water source

Red Flags Subsoil ph is below 4.5 or above 7.5 Low ph contributes to Al and Mn excesses. Consider alternative site. High ph can limit micronutrient availability, especially Fe. Consider alternate site or lime-tolerant rootstocks. Organic matter is above 4.0% Can be a result of poor internal drainage. Can complicate vine management. Consider low-vigor cultivars and/or rootstocks. Trellis Materials Line Post Main purpose is to support the wire Should be 4 inches in diameter End Post Support the structure The weight of the structure is transferrred through the post Should be 8 inches in diameter Posts Wooden, treated Steel Other Fiberglass Concrete Well Pipe Irrigation Pipe Wire used to direct the growth of the vine Also carries the weight of the vine Needs to be high tensile strength, 12.5 gauge Comes in 4000 ft rolls Best have a Spinning Jenny Catch wires for VSP can be electric wire or wire of a lesser gauge Strainer Springs Dead men Earth anchors Staples Wire splicers Cross arms Post Hole Digger Post pounder Auger Tractor Shovel Fence pliers Tamper Spinning Jenny Gloves

Trellis Types Importance of a good trellis system Maximize sun or light interception Places vines in a more manageable position Makes it easier to reach the fruit Helps with weed control Facilitates spraying for insect and disease control Types of trellises Two and Four Arm Kniffin High Wire Renewal System Geneva Double Curtain (GDC) Vertical Shoot Positioning (VSP) Scott Henry Smart Dyson Cultivar Selection Will it grow in Nebraska? Can you sell it? Most importantly What do the Wineries Want? French American Hybrids Red Chambourcin dechaunac Marechal Foch Chancellor Leon Millot French American Hybrids White Aurore Vignoles Seyval Blanc Vidal Blanc American Hybrids Red Concord - Sabrevois Frontenac - Trollhaugen Marquette - Valiant Noiret - Petite Pearl Corot Noir - Norton St Croix American Hybrids White Traminette - Bianca LaCrescent - Chardonel Frontenac Gris - Esprit Frontenac Blanc - Swenson White Brianna - Catawba Prairie Star - Niagara Edelweiss - *Riesling Cayuga White

Installation Order of Installation Are you installing irrigation? Do you plant the plants first or put in the trellis system first? Prune newly set plants to 2-3 buds Prune the roots back by a 1/3 and remove any broken ones Water them in as soon as possible Place growth tubes (if using) Eliminate Stress Minimize weed competition Irrigation Nitrogen fertilization Remove clusters Training Vines Year One Train up string or stake to cordon wire, removing laterals up to 6-8 below cordon wire Allow trunk to grow 8-12 inches above cordon wire Prune shoot 3-4 below cordon wire Select two laterals for cordons and train in opposite directions down the wire Allow cordons to extend 12 beyond the halfway mark between vines, then prune back Position shoots arising from new cordons Training Vines Year Two If trunk growth was poor, prune back to 5/16-3/8 diameter If trunk growth was very poor, prune back to 2-3 bud stub and treat as newly-planted vine Remove shoots from trunks On high-cordon systems, only retain laterals that develop on lower area of cordon On VSP and Lyre systems, rub off young shoots developing on lower area of cordon Concept Canopy management is the practice which results in the modification of position or amount of leaves, shoot, and fruit in space to achieve a desired arrangement. Dr. Richard Smart, co-author of Sunlight into Wine Principles Are The Same As For Vinifera Except Trellis selection Vigor of hybrids Soil fertility Trellis Types Selection is dependent on Soil fertility Plant vigor A plant s growth tendencies Upright plant growth Low wire system

Vertical shoot positioning (VSP) Scott Henry Smart Dyson Trailing plant growth High wire system High cordon Geneva Double Curtain (GDC) Vine Canopy Shoot System Stems Leaves Fruit clusters Described as Length Height Width Leaf area Number of leaf layers Shoot density Shoot Density Is referred to by The number of shoots per foot of row or foot of canopy Benefits of Canopy Management Maximizing sunlight interception Increased air movement Improved spray penetration Improved fruit composition and varietal character Increased bud fruitfulness Improved winter hardiness Five Major Steps in Canopy Management Shoot thinning Shoot positioning Cluster thinning Leaf removal Shoot hedging and skirting Shoot Thinning Removal of excess shoots On the trunk One or two may be left on the trunk for replacement On the cordon Unfruitful shoots are removed unless needed for spur renewal Four to six shoots per foot along the cordon 8 ft spacing, 32 to 48 shoots per vine single curtain/high cordon 64 to 96 for divided canopy (GDC) Best done when shoots are 1 to 3 inches for the ones on the trunk and 6 to 12 inches for those on the cordon. Done after the last chance of a spring frost

Shoot Positioning Ideal world - shoots are parallel to the trunk Real world - they grow parallel to the cordon with tendrils attached to the cordon wire Shoot positioning discourages lateral and horizontal growth Tucking Generic term for positioning shoots upward Used on Low wire systems such as vertical shoot positioning (VSP) Combing Generic term for positioning shoots downward Used on High cordon Geneva double curtain (GDC) Combing/tucking Used on Vertically divided canopies Scott Henry Smart Dyson When As soon as possible after bloom And when shoots develop enough to avoid snapping or breakage Cluster Thinning Cluster thinning helps promote long term benefit to the well-being and life span of the vineyard Some Cultivars may require cluster thinning Seyval Chancellor Vidal Chambourcin Frontenac When Two times Pre Bloom Removal of flower clusters Post Fruit Set Berry set will be less per cluster than Pre Bloom thinning More time consuming Yield, sugars, vine size and hardiness may be improved Post Fruit Set Thinning (75% canopy development) Remove all clusters from shoots less than 12 inches long Leave one cluster per shoot for shoots 12 inches to 24 inches long Leave two clusters per shoot for shoots more than 24 inches long

Leaf Removal Two goals to be accomplished Improved air movement and spray penetration Improve sunlight exposure to the fruit and basal buds On the sunny side of the canopy Is completely avoided or very minimal On the shady side of the canopy Two or three leaves are removed around the base of each shoot or cluster Should be performed after fruit set. Should be avoided after véraison as this may lead to fruit sunburn. Shoot Hedging and Skirting Removal of shoots that grow beyond their allocated space. Hedging Used on upward trained shoots (VSP, Smart Dyson or Scott Henry) Skirting Used on downward trained shoots (High Cordon or Geneva Double Curtain) When Shoots grow beyond their allotted space They impede daily vineyard practices Should not be done after véraison