Regeneration and Conservation of 2-12 Main Street and 2-4 West Bridge Street, Bridgend, Perth

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PROPOSED FAMILY RESIDENCE AT 6 MAIN STREET, BRIDGEND, PERTH (Including a phased urban design strategy for the regeneration and conservation of 2-12 Main Street and 2-4 West Bridge Street, Bridgend, Perth) DESIGN STATEMENT - SUMMARY FERGUS PURDIE ARCHITECT RSA (Elect) 5A MELVILLE STREET PERTH PH1 5PY 01738 444122 fergus@ferguspurdiearchitect.co.uk

Bridgend can be described in the following ways - Mix of styles including Georgian and Modern all of which contribute to a range of qualities and standards. Main Street has buildings... distinctly modern ref Kinnoull Conservation Area Appraisal. Variety of architectural forms, scales and materials Gap sites that have been vacant for long periods of time. For example the corner triangular site formed by Back Wynd and Gowrie Street vacant since demolition over 30 years ago Incongruous street furniture, shop fronts and signage Poorly maintained properties some of which are in conditions of disrepair contrasted by others that have been maintained and /or currently being repaired Primary traffic routes at Main Street and Gowrie Street are linear in approach and interrupted by a crossroads gateway at Bridgend that leads to Perth City centre via Smeaton s Bridge Significant vehicular movement with negative impact on environmental conditions. Strong visual and physical relationship to Smeaton s Bridge Main Street and Commercial Street underline a topographical (sectional) transition from level slope hill. With the latter presenting a visually dramatic backdrop to the Left Bank No distinctive or useful public space Dense with the capacity and scope to accommodate additional infill s and interventions Presents a mixed quality and type of open spaces and property conditions to the city centre, along Tay Street and the North Inch Restricted connectivity to the River Tay

Perth has a reputation as a vibrant place in which to work, live and visit, but Bridgend (an important part of Perth s prime retail core) has been severly neglected. There is an opportunity to develop Bridgend as a Cultural Quarter creating the feeling of a village with independent shops, cafés and restaurants and a bustling atmosphere - think of Stockbridge in Edinburgh, the West End in Glasgow or the Arts Centre in Dundee. The combination of the proposed urbanism and architecture within the existing townscape context would introduce a positive and dynamic relationship to Smeaton s Bridge thereby developing a strong sense of character and identity to a new Bridgend and Left Bank. The development of Bridgend could extend Perth s cultural history of hosting festivals, markets, arts & crafts fairs etc. creating a place with a unique character and atmosphere, with lots of things to see and do in a self-contained area of the town.

Perth has a mix of traditional and modern architecture which over the years has been ambitious and forward thinking winning Perth various accolades and prestigious awards - 17th century Fair Maid s House and adjacent arcaded Lord John Murray s House. Perth Museum and Art Gallery built in 1824 which is the oldest museum building in the UK still used for its original purpose. The Fergusson Gallery built in 1827 in the style of a Roman Doric temple. The Art Deco cinema which was built in just seven weeks in 1933 and typifies the architecture of the era. Bell s Sports Centre built in 1964/68 it was at the time the largest domed building in Britain. Perth Concert Hall which was opened by Her Majesty The Queen in 2005. Studio and Residence at Melville Street completed in 2010 and the recent recipient of a Saltire Society Award and also the Saltire Society Medal 2013. Our Project at Bridgend has an ambition to develop a landmark building of civic, significant presence. The new build, whilst acknowledging the surrounding townscape, would introduce a contemporary architecture into the varied mixed styles of the existing properties at Bridgend.

RECOGNISING THE NEED TO ADAPT AND RE-USE The new build, whilst acknowledging the surrounding townscape, will introduce a contemporary architecture into the varied mixed styles of the existing properties at Bridgend. An extensive range of facade and close improvements will also be undertaken as an integral part of re-inventing the existing dilapidated property within the context of the new landmark building. This conservation work will also ensure that the outcome will have a direct benefit at street level and to associated shop fronts thereby contributing to the improvement of the public realm for local residents and visitors. The architectural form and scale is a direct response to the ambition to develop a landmark building of civic significant and presence. The outcome is a series of stacked rooms and external spaces layered to create a high rise building with multiple responsive facades; articulated to take cognisance of the respective townscape to which it presents itself; the town house becomes more open and transparent as it looks towards West Bridge Street and the River Tay. The vertical approach to the design, using the existing property as an integral part of the design process, emerges to present a building in the round with the capacity to visually enrich the relevant city context from which it is viewed near and far street and city individual and collective. The visual (design) thinking focuses on a forward looking, distinct and singular architectural solution. To cloak the proposals in a redundant style from the past, for example classical pastiche, would make a contradictory statement of its 21st century cultural role and responsibility to Perth s city status. Therefore, the architectural language used is clearly representative of a contemporary view reflecting modern urban living and working.