P R O D U C T C ATA L O G

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Noel Wilkins
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1 2014 PRODUCT CATALOG

CATCH, MEASURE & COVER CONTENTS The Microplane Story 2 Elite Series 4 Home Series 6 Premium Series 8 Classic Series 9 Artisan Series 10 Gourmet Series 12 Professional Series 14 Specialty Series 15

2 CATCH, MEASURE & COVER CONTENTS The Microplane Story 2 Elite Series 4 Home Series 6 Premium Series 8 Classic Series 9 Artisan Series 10 Gourmet Series 12 Professional Series 14 Specialty Series 15 Easy Prep Series 21 POS Marketing Materials 24 Permanent Display Units 25 Counter Display Units 26 Grater Usage Chart 29 NEW Elite Series Zester Microplane enhances its top-selling Zester with the launch of the Elite Zester. In line with the Elite Series, the Elite Zester includes a transparent cover that doubles as a grating catch feature with a 10 tsp capacity. Available in two color pallets - black and red. (See page 4) Microplane SR Russellville, AR Fax kitcheninfo@microplane.com Follow us on Facebook: Images available to download at central.microplane.com

THE MICROPLANE STORY THE MICROPLANE STORY By now, cooking aficionados worldwide are familiar with the story: A Canadian housewife commandeers one of her husband s favorite woodworking tools and

produces the lightest, most wonderful orange zest she could have ever imagined.

It seemed as if a star was born overnight, but it didn t happen quite that fast, in fact, it took over thirty years. Microplane teeth are sharp. Stamped teeth are dull.

Since that time, Microplane graters have distinguished themselves from other graters by using that signature chemical process to create ultrasharp cutting edges.

Enlarged 50X Enlarged 50X ETCHED IN CULINARY HISTORY 1990 1994 1998 1999 2001 2002 2007 2008 2009 2010 2011 2012 2013 2014 Woodworking Division of Grace Manufacturing is created and Microplane

Microplane Kitchen Division is created and company unveils its iconic line of rasp style graters and zesters.

3 THE MICROPLANE STORY THE MICROPLANE STORY By now, cooking aficionados worldwide are familiar with the story: A Canadian housewife commandeers one of her husband s favorite woodworking tools and discovers it effortlessly What makes Microplane graters so sharp? The secret is in the signature Microplane process which uses chemicals to create sharp cutting surfaces. produces the lightest, most wonderful orange zest she could have ever imagined. It s 1994, her Armenian Orange cake is a huge success and her husband s Microplane rasp has morphed into a must-have kitchen grater. It seemed as if a star was born overnight, but it didn t happen quite that fast, in fact, it took over thirty years. Microplane teeth are sharp. Stamped teeth are dull. With just a few modifications, and a slight change in our marketing plan, an entire new product line of graters for home cooks and professional chefs was introduced. The response was extraordinary. Since that time, Microplane graters have distinguished themselves from other graters by using that signature chemical process to create ultrasharp cutting edges. Unlike stamped graters, they effortlessly cut through hard and soft foods without tearing or shredding. Enlarged 50X Enlarged 50X ETCHED IN CULINARY HISTORY Woodworking Division of Grace Manufacturing is created and Microplane established Canadian Hardware Store begins to market Microplane woodworking as appropriate for use in the kitchen. Microplane Kitchen Division is created and company unveils its iconic line of rasp style graters and zesters. The New York Times reports on the ground swell support for Microplane by culinary pros and a star is born. Microplane introduces the Home Series its first full line of paddle style graters. Support from the chef community leads to a revolution in hand-held graters, and the development of Microplane s Professional Series. Microplane Gourmet and Premium Classic Series debut for domestic cooks and cooking enthusiasts. Microplane s cutting edge is leveraged for everyday kitchen tasks with the launch of Easy Prep Series. The 4 Sided Box Grater is named Best of the Best and wins two housewares design awards. Microplane technology applied to new kitchen gadgets like patented blades on the Herb Mill. Microplane adds the new multi-hued Artisan Series. Microplane s super sharp blade technology once again employed in new applications including the Adjustable Cheese Plane and Meat Tenderizer. Microplane elevates the design and functionality of its paddle shaped graters with the launch of the Elite Series as well as the Stainless Steel Bar Tool. Microplane celebrates its 20th Anniversary in the kitchen with the launch of its Elite Zester and Herb & Salad Chopper. 2 3

ELITE SERIES ELITE SERIES Exclusive to the Elite Series, the Elite Zester catches, measures and covers a transparent cover that, when placed underneath the grater,

The dual-purpose cover has a 10 tsp capacity and also features a rubber swiper to remove zest and other gratings from the back of the blade.

Surgical grade stainless steel Microplane blades Rubber swiper to remove zest from back of blade Ergonomically designed soft grip handle Non-slip base added stability

ingredients with more control and precision.

Grater 49009 Black 49109 Red 6 Pack UPC: 098399490090 UPC: 098399491097 Cover w/ insert Unique, patent pending, star blade creates pillow soft mounds out of hard

098399495026 UPC: 098399497020 Cover w/ insert Use to grate chocolate, coconut, soft cheeses, zucchini and onion 4 Fine Grater 49004 Black 49104 Red 49504 Purple

4 ELITE SERIES ELITE SERIES Exclusive to the Elite Series, the Elite Zester catches, measures and covers a transparent cover that, when placed underneath the grater, doubles as a grating catch and measure feature. The dual-purpose cover has a 10 tsp capacity and also features a rubber swiper to remove zest and other gratings from the back of the blade. Zester NEW Black Red UPC: UPC: Use to zest citrus, grate spices, and ginger Available spring Pack Cover w/ sleeve Surgical grade stainless steel Microplane blades Rubber swiper to remove zest from back of blade Ergonomically designed soft grip handle Non-slip base added stability Cover doubles as a catcher Unique to Microplane graters, the Elite Series includes a transparent cover that doubles as a grating catch feature and measuring cup with generous 1-cup capacity. When positioned underneath the grater, the dual-purpose cover/measuring cup allows chefs and home cooks to conveniently zest citrus and grate a wide range of ingredients with more control and precision. Surgical grade stainless steel Microplane blades Ergonomically designed soft grip handle Non-slip base added stability Cover doubles as a catcher Star Grater Coarse Grater Black Red 6 Pack UPC: UPC: Cover w/ insert Unique, patent pending, star blade creates pillow soft mounds out of hard cheeses, chocolate, garlic, spices and ginger Ribbon Grater Black Red Purple Green 6 Pack UPC: UPC: UPC: UPC: Cover w/ insert Use to grate chocolate, coconut, soft cheeses, zucchini and onion 4 Fine Grater Black Red Purple Green 6 Pack UPC: UPC: UPC: UPC: Cover w/ insert Use to zest citrus, grate hard cheeses, spices, chilies and ginger Black Red Purple Green 6 Pack UPC: UPC: UPC: UPC: Cover w/ insert Use to grate hard cheeses, coconut, carrots, garlic and chocolate Extra Coarse Grater Black Red Purple Green 6 Pack UPC: UPC: UPC: UPC: Cover w/ insert Use to grate zucchini, potatoes, soft cheeses, carrots and cabbage 5

HOME SERIES HOME SERIES Microplane refreshes its popular Home Series paddle-shaped, hand-held graters with a new handle design that provides greater

The new Home Series handle design combines a comfortable, soft touch material with an overlay of stronger, molded plastic with subtle ribbing for a more

Surgical grade stainless steel Microplane blades Ergonomic handle Reusable cover Fine Grater 44002 Black UPC: 098399440026 44102 Red UPC: 098399441023 6

098399441016 6 Pack Cover w/ decal Use to grate hard cheeses, coconut, carrots, garlic and chocolate Ribbon Grater 44009 Black UPC: 098399440095 44109 Red

5 HOME SERIES HOME SERIES Microplane refreshes its popular Home Series paddle-shaped, hand-held graters with a new handle design that provides greater comfort, stability and durability. The new Home Series handle design combines a comfortable, soft touch material with an overlay of stronger, molded plastic with subtle ribbing for a more secure grip. Surgical grade stainless steel Microplane blades Ergonomic handle Reusable cover Fine Grater Black UPC: Red UPC: Pack Cover w/ decal Use to zest citrus, grate hard cheeses, spices, chilies and ginger Coarse Grater Black UPC: Red UPC: Pack Cover w/ decal Use to grate hard cheeses, coconut, carrots, garlic and chocolate Ribbon Grater Black UPC: Red UPC: Pack Cover w/ decal Use to grate chocolate, coconut, soft cheeses, zucchini and onion Extra Coarse Grater Black UPC: Red UPC: Pack Cover w/ decal Use to grate zucchini, potatoes, soft cheeses, carrots and cabbage Slider Attachment Grey UPC: Pack Backer card w/ decal Fits all graters in the Home Series Use to grate small items such as garlic and nutmeg 6 7

PREMIUM SERIES CLASSIC SERIES The high-performance Premium Classic Series graters, which feature the company

surgical grade stainless steel blades with razor-sharp edges that effortlessly cut through hard and soft

Surgical grade stainless steel Microplane blades Ergonomic TPE soft grip handle Non-scratch end pieces

must-have amongst professional chefs and cooking enthusiasts.

Surgical grade stainless steel Microplane blades Ergonomic handle Reusable cover Zester/Grater 46020 Black

46220 Turquoise UPC: 098399462202 46820 Orange UPC: 098399468204 46301 White NEW UPC: 098399463018 46901 Grey

12 pack CDU Available (see page 27) Use to zest citrus, grate hard cheeses and ginger 8 Spice Grater 46016

Use to grate hard spices such as cinnamon and nutmeg Zester/Grater 40020 Black UPC: 098399400204 12 pack CDU

6 PREMIUM SERIES CLASSIC SERIES The high-performance Premium Classic Series graters, which feature the company s iconic long and narrow, rasp-style design that originated in the woodshop, are expertly crafted with surgical grade stainless steel blades with razor-sharp edges that effortlessly cut through hard and soft foods without tearing or shredding. Surgical grade stainless steel Microplane blades Ergonomic TPE soft grip handle Non-scratch end pieces Reusable cover A true American original, the Classic Series represents the graters that made Microplane a must-have amongst professional chefs and cooking enthusiasts. Each feature the company s iconic long and narrow, rasp-style design that originated in the woodshop. Surgical grade stainless steel Microplane blades Ergonomic handle Reusable cover Zester/Grater Black UPC: Yellow UPC: Red UPC: Green UPC: Turquoise UPC: Orange UPC: White NEW UPC: Grey NEW UPC: Eggplant UPC: Fuchsia UPC: Pack Cover w/decal 12 pack CDU Available (see page 27) Use to zest citrus, grate hard cheeses and ginger 8 Spice Grater Black UPC: Red UPC: Pack Cover w/decal 12 pack CDU Available (see page 27) Use to grate hard spices such as cinnamon and nutmeg Zester/Grater Black UPC: pack CDU Available (see page 27) Use to zest citrus, grate hard cheeses and ginger Zester Stainless UPC: Use to zest oranges, lemons, limes and other citrus Spice Grater Black UPC: Use to grate hard spices such as cinnamon and nutmeg 9

The expansive surface area offers ample space to make fast work out of zesting citrus, grating potatoes, carrots, onions, cheese, coconut, chocolate and other foods.

7 ARTISAN SERIES ARTISAN SERIES The Artisan Series from Microplane is a contemporary addition to our collection of paddle-shaped graters. The series features 4 of Microplane s most popular blade styles Fine, Ribbon, Coarse and Extra Coarse all of which are available in a variety of hues. The expansive surface area offers ample space to make fast work out of zesting citrus, grating potatoes, carrots, onions, cheese, coconut, chocolate and other foods. Surgical grade stainless steel Microplane blades Soft touch ergonomic handle Rubber feet for added stability Reusable cover Fine Grater Red UPC: Pack White UPC: Cover w/decal Yellow UPC: Green UPC: pack CDU Available (see page 26) Use to zest citrus, grate garlic and hard cheeses Coarse Grater Red UPC: Pack White UPC: Cover w/decal Yellow UPC: Green UPC: pack CDU Available (see page 26) Use to grate hard cheeses, carrots and coconut Ribbon Grater Red UPC: Pack White UPC: Cover w/decal Yellow UPC: Green UPC: Use to grate chocolate, soft cheeses and onion Extra Coarse Grater Red UPC: Pack White UPC: Cover w/decal Yellow UPC: Green UPC: Use to grate soft cheeses, potatoes and cabbage 10 11

GOURMET SERIES GOURMET SERIES Star Grater 45009 Black UPC: 098399450094 45109 Red UPC: 098399451091 Unique, patent pending, star blade creates

098399451046 Use to zest citrus, grate hard cheeses, spices, chilies and ginger Coarse Grater 45000 Black UPC: 098399450001 45100 Red UPC:

the expansive, paddle-shaped Gourmet Series offers ample grating and shaving surface to make fast work out of zesting citrus, grating potatoes,

Surgical grade stainless steel Microplane blades Ergonomic TPE soft grip handle Non-slip end pieces for added stability Reusable cover Ultra

apples and other foods that require larger grating surface Extra Coarse Grater 45008 Black UPC: 098399450087 45108 Red UPC: 098399451084 Use to

chocolate, coconut, soft cheeses, zucchini and onion Large Shaver 45006 Black UPC: 098399450063 45106 Red UPC: 098399451060 Use to shave

8 GOURMET SERIES GOURMET SERIES Star Grater Black UPC: Red UPC: Unique, patent pending, star blade creates pillow soft mounds out of hard cheeses, chocolate, garlic, spices and ginger Fine Grater Black UPC: Red UPC: Use to zest citrus, grate hard cheeses, spices, chilies and ginger Coarse Grater Black UPC: Red UPC: Use to grate hard cheeses, coconut, carrots, garlic and chocolate Designed with both the professional chef and home cook in mind, the expansive, paddle-shaped Gourmet Series offers ample grating and shaving surface to make fast work out of zesting citrus, grating potatoes, carrots, onions and cheeses, and shaving coconut, chocolate and other foods. Surgical grade stainless steel Microplane blades Ergonomic TPE soft grip handle Non-slip end pieces for added stability Reusable cover Ultra Coarse Grater Shown Actual Size Ultra Coarse Grater Black UPC: For use with cabbage, soft cheeses, zucchini, carrots, potatoes, apples and other foods that require larger grating surface Extra Coarse Grater Black UPC: Red UPC: Use to grate zucchini, potatoes, soft cheeses, carrots and cabbage Ribbon Grater Black UPC: Red UPC: Use to grate chocolate, coconut, soft cheeses, zucchini and onion Large Shaver Black UPC: Red UPC: Use to shave chocolate, hard cheeses, cucumber, garlic and ginger Slider Attachment Smoke UPC: Pack Backer card w/ decal Fits all graters in the Gourmet Series except the Ultra Coarse Use to grate small items such as garlic and nutmeg 12 13

PROFESSIONAL SERIES SPECIALTY SERIES The Professional Series is the combination of unparalleled performance with exceptional durability and simple elegance.

Surgical grade stainless steel Microplane blades 18/8 Stainless steel handle Non slip end pieces for added stability Reusable cover Fine Grater 38004 Stainless

chilies and ginger Use to grate hard cheeses, coconut, carrots, garlic and chocolate Use to grate chocolate, coconut, soft cheeses, zucchini and onion Ultimate

0 34620 Yellow/White UPC: 098399346205 6 Pack 12 Pack CDU Available 34720 Green UPC: 098399347202 Cover w/decal (see page 26) Stainless Steel Bar Tool 41950

and cabbage Large Shaver 38006 Stainless UPC: 098399380063 Use to shave chocolate, hard cheeses, cucumber, garlic and ginger Slider Attachment 38057 Smoke UPC:

blades on the end of the handle offers improved functionality and requires less effort Finger guard on the bottom of the handle protects hand from scoring blade

9 PROFESSIONAL SERIES SPECIALTY SERIES The Professional Series is the combination of unparalleled performance with exceptional durability and simple elegance. These are 5 paddle-style graters, all laser welded for enduring strength, made from gleaming 18/8 stainless steel. Surgical grade stainless steel Microplane blades 18/8 Stainless steel handle Non slip end pieces for added stability Reusable cover Fine Grater Stainless UPC: Coarse Grater Stainless UPC: Ribbon Grater Stainless UPC: Use to zest citrus, grate hard cheeses, spices, chilies and ginger Use to grate hard cheeses, coconut, carrots, garlic and chocolate Use to grate chocolate, coconut, soft cheeses, zucchini and onion Ultimate Citrus Tool Yellow/White UPC: Pack 12 Pack CDU Available Green UPC: Cover w/decal (see page 26) Stainless Steel Bar Tool Stainless UPC: Pack Box with hang tab Extra Coarse Grater Stainless UPC: Use to grate zucchini, potatoes, soft cheeses, carrots and cabbage Large Shaver Stainless UPC: Use to shave chocolate, hard cheeses, cucumber, garlic and ginger Slider Attachment Smoke UPC: Pack Backer card w/ decal Fits all graters in the Professional Series Use to grate small items such as garlic and nutmeg Placement of the garnishing blades on the end of the handle offers improved functionality and requires less effort Finger guard on the bottom of the handle protects hand from scoring blade Scoring blade on backside of the frame improves leverage and performance Longer handle offers improved ergonomics Larger surface area to effortlessly zest wide variety of citrus Two decorative garnishing blades (.300 &.180 diameter) Scoring blade for easy peeling of citrus Sleek design Soft touch edging Integrated bottle opener Microplane Zester blade Garnishing blade Dishwasher safe 14 15

SPECIALTY SERIES SPECIALTY SERIES The new paddle-shaped Adjustable Slicer with Julienne Blade from Microplane delivers superior cutting results for a wide array of fruits and vegetables at three

For chefs and cooks who wish to create precise matchstick slices, the Adjustable Slicer with Julienne Blade includes a high-performance, made in the U.S.A., etched julienne blade attachment.

Glove Safer is better - Slice and julienne with an added layer of protection using the Cut Resistant Glove.

10 SPECIALTY SERIES SPECIALTY SERIES The new paddle-shaped Adjustable Slicer with Julienne Blade from Microplane delivers superior cutting results for a wide array of fruits and vegetables at three adjustable levels of thickness: thin (1/32-inch), medium (1/16-inch) and thick (1/8- inch). For chefs and cooks who wish to create precise matchstick slices, the Adjustable Slicer with Julienne Blade includes a high-performance, made in the U.S.A., etched julienne blade attachment. For safety and convenience, the julienne blade can be stored in an enclosed section located on the back of the Slicer. A large capacity food holder is included to enhance ease of use and safety. Glove Safer is better - Slice and julienne with an added layer of protection using the Cut Resistant Glove. See page (20) Adjustable Slicer Black UPC: Pack Sleeve Ultra sharp, stainless steel straight & julienne blades Straight edge cuts from paper thin to thick slices with three settings on adjustable knob Etched julienne blade produces even, long thin strips Convenient storage of julienne blade Food Holder included for ease of use and safety Ergonomically designed soft-touch handle Hand wash recommended 16 17

SPECIALTY SERIES SPECIALTY SERIES Specialty Series items distinguish themselves with unique grating features

Each item features unique contemporary designs with functional yet practical applications.

Rotary Grater 39008 Black UPC: 098399390086 4 Pack 39308 White UPC: 098399393087 Backer card Adjustable Cheese

098399340067 4 Pack Cover w/decal Surgical grade stainless steel Microplane blades, made in the USA Two

Grate hard and soft cheeses with a single drum Effortlessly squeeze and turn to coarsely grate soft cheeses

thumb rest for added comfort and stability Surgical grade stainless steel Microplane blades, made in the USA

grip and thumb rest for added comfort and stability Signature, made in USA, Microplane blade Three levels of

Original Microplane Ribbon blade for grating small amounts of hard or soft cheese Ergonomically designed soft

11 SPECIALTY SERIES SPECIALTY SERIES Specialty Series items distinguish themselves with unique grating features or include accessory items designed to assist or enhance the cooking experience. Each item features unique contemporary designs with functional yet practical applications. 2-In-1 Rotary Grater White UPC: Pack Black UPC: Backer card Parmesan Rotary Grater Black UPC: Pack White UPC: Backer card Adjustable Cheese Plane White UPC: Pack Card with film to protect blade 4 Sided Box Grater Black UPC: Pack Cover w/decal Surgical grade stainless steel Microplane blades, made in the USA Two graters in one! Grate hard and soft cheeses with a single drum Effortlessly squeeze and turn to coarsely grate soft cheeses Simply turn drum around to finely grate hard cheeses Contemporary ergonomic design non slip hand grip and thumb rest for added comfort and stability Surgical grade stainless steel Microplane blades, made in the USA Patent pending Star blade design for finely grating hard cheeses Contemporary ergonomic design non slip hand grip and thumb rest for added comfort and stability Signature, made in USA, Microplane blade Three levels of thickness with adjustable knob from thick to thin with a simple twist! Original Microplane Ribbon blade for grating small amounts of hard or soft cheese Ergonomically designed soft touch handle Dishwasher safe Three surgical grade stainless steel Microplane blades all made in the USA- Ultra Coarse, Fine and Ribbon Stainless steel slicing blade Fine blade removes for easy access when cleaning Contemporary ergonomic design non-slip hand grip and end pieces for added comfort and stability 18 19

SPECIALTY SERIES EASY PREP SERIES The Meat Tenderizer from Microplane utilizes the company s

UPC: 098399340074 4 Pack Backer card Meat Tenderizer 48103 Red UPC: 098399481036 6 Pack 48903

Pack CDU Available 4 Pack Backer card w/blade cover (see page 26) 12 Pack CDU Available (see

skirt steak Stainless steel sharp blade Surgical grade stainless steel Microplane blades made

removal of blade for cleaning Top portion ideal for holding whole nutmeg One size fits most

that can easily be shaken directly over drinks and desserts Dishwasher safe FDA compliant for

12 SPECIALTY SERIES EASY PREP SERIES The Meat Tenderizer from Microplane utilizes the company s unparalleled technology and experience in designing kitchen gadgets with extraordinarily sharp, etched blades. Grate & Shake Grater Black UPC: Pack Box with hang tab Glove Grey UPC: Pack Backer card Meat Tenderizer Red UPC: Pack Black UPC: Backer card w/blade cover Pizza Cutter Red UPC: Pack CDU Available 4 Pack Backer card w/blade cover (see page 26) 12 Pack CDU Available (see page 26) Made of seamless, cut-resistant wire-free knit For tenderizing meat such as flank or skirt steak Stainless steel sharp blade Surgical grade stainless steel Microplane blades made in the USA Fits either hand Super sharp, made in USA, etched blades Patent pending design for removal of blade for cleaning Top portion ideal for holding whole nutmeg One size fits most Easily cuts into meat to soften fibers and enhance taste Bottom container holds grated foods that can easily be shaken directly over drinks and desserts Dishwasher safe FDA compliant for food contact Machine washable, drip dry (Not intended for dishwasher) Reusable cover fits into the soft touch handle to provide an ergonomic grip and serves as a blade cover for safe storage 20 21

EASY PREP SERIES EASY PREP SERIES Known for its innovative designs, Microplane s new Herb &

and smart design to make prepping salads and a full array of herbs, as well as other commonly

Leveraging our global reputation for making the finest, professional-quality hand held

Plastic UPC: 098399480060 6 Pack Box with hang tab Surgical grade stainless steel blades

mince onions, garlic, chocolate and nuts Retractable blade for convenient and safe storage Top

48006 Plastic UPC: 098399480060 6 Pack 48906 Stainless UPC: 098399489063 Box with hang tab

tiny scissors on blades cut herbs without bruising or blemishing Removable handle to easily

Stainless UPC: 098399489070 Box with hang tab Features two interchangeable blades Fine and

13 EASY PREP SERIES EASY PREP SERIES Known for its innovative designs, Microplane s new Herb & Salad Chopper reenergizes and modernizes the traditional mezzaluna with a distinctively modern and smart design to make prepping salads and a full array of herbs, as well as other commonly used ingredients, faster, easier, and more convenient. Leveraging our global reputation for making the finest, professional-quality hand held graters, Microplane has added to its collection of products with other must-have tools for the kitchen. Ergonomic soft grip handles Dishwasher safe Contemporary design Herb & Salad Chopper NEW Plastic UPC: Pack Box with hang tab Surgical grade stainless steel blades Easily and efficiently chop fresh or dried Basil, Rosemary, Cilantro and Parlsey Also used to mince onions, garlic, chocolate and nuts Retractable blade for convenient and safe storage Top rack dishwasher safe Ergonomically designed soft grip handle Available spring 2014 Herb Mill Plastic UPC: Pack Stainless UPC: Box with hang tab Simply twist top to effortlessly cut herbs like parsley, dill, cilantro and sage Hundreds of tiny scissors on blades cut herbs without bruising or blemishing Removable handle to easily load a generous supply of fresh herbs Cheese Mill Plastic UPC: Pack Stainless UPC: Box with hang tab Features two interchangeable blades Fine and Coarse for grating a variety of hard cheese such as Parmesan, Swiss and Romano Large body holds generous supply of cheeses Larger capacity chamber for increased efficiency and performance Includes lid for convenient storage of blades 22 23

POS MARKETING MATERIALS Microplane makes merchandising easy with professionally designed point of sale and collateral marketing materials.

PERMANENT DISPLAY UNITS Microplane expands its assortment of eye-catching, well-designed retail point of purchase displays with the full-line Floor Display

(model 36081) to stir impulse purchases of kitchen graters and other hand-held tools.

Boxed for shipping Crock* 36003 Black UPC: 098399360034 1/1 Case Pack Boxed for shipping Beautiful imagery, techniques and usage shots are showcased in the

Each DVD is segmented into chapters of the Microplane story the Premium Classic Series, Gourmet Series, Professional Series, Specialty Series, Easy Prep and

Clips found on Volume 2 include the Cheese Plane, Cheese Mill, Meat Tenderizer, New Ultimate Citrus Tool, Stainless Steel Bar Tool, New Home Series and

Clips can be run in a continuous loop or as individual vignettes. Folded size 5.

Microplane crock perfect for displaying 12 of any of the Premium Classic Series Graters* * Graters not included Counter Display 36081 Clear UPC:

55 Made from ¼ Frosted Acrylic Includes 10 6 adjustable hooks 1 wire brochure rack Try Me Zesters 40002 Stainless UPC: 098399400020 24 Case Pack Boxed for

14 POS MARKETING MATERIALS Microplane makes merchandising easy with professionally designed point of sale and collateral marketing materials. Whether you are in need of print, digital or product themed solutions, Microplane is pleased to offer a variety of options. PERMANENT DISPLAY UNITS Microplane expands its assortment of eye-catching, well-designed retail point of purchase displays with the full-line Floor Display (model 36080) to best showcase the company s growing line of specialty kitchen tools and hand-held graters, along with a new compact Countertop Display (model 36081) to stir impulse purchases of kitchen graters and other hand-held tools. Demo DVD s Volume 1 UPC: /1 Case Pack Volume 2 NEW UPC: Sleeve Consumer Brochure UPC: Pack Boxed for shipping Crock* Black UPC: /1 Case Pack Boxed for shipping Beautiful imagery, techniques and usage shots are showcased in the new video library from Microplane. Each DVD is segmented into chapters of the Microplane story the Premium Classic Series, Gourmet Series, Professional Series, Specialty Series, Easy Prep and separate clips for the Herb Mill are featured on Volume 1. Clips found on Volume 2 include the Cheese Plane, Cheese Mill, Meat Tenderizer, New Ultimate Citrus Tool, Stainless Steel Bar Tool, New Home Series and Elite Series. Retailers are able to select their choice of language as well as which clip they would like to view. Clips can be run in a continuous loop or as individual vignettes. Folded size X 9 Fits Counter and Floor Display brochure racks Illustrates features and benefits of each Microplane Series Includes Suggested Uses Chart Ceramic Microplane crock perfect for displaying 12 of any of the Premium Classic Series Graters* * Graters not included Counter Display Clear UPC: /1 Case Pack Boxed for shipping Height 21.5 Width Made from ¼ Frosted Acrylic Includes 10 6 adjustable hooks 1 wire brochure rack Try Me Zesters Stainless UPC: Case Pack Boxed for shipping Pocket Size 1.25 X 2.5 Best selling Zester/Grater blade Perfect for promotions and giveaways Table Tent 3390 Zester/Grater UPC: N/A 1/1 Case Pack Boxed for shipping Folded size 6 X 8 POP Suggested Usage Sign 4560 Vertical UPC: N/A 4561 Horizontal UPC: N/A 1/1 Case Pack Boxed for shipping Vertical size 8.5 x 11 Horizontal size 8.5 x 11 Recipe Cards NEW 6623 Homemade Granola UPC: N/A 6624 Armenian Orange Cake UPC: N/A 25 Pack Boxed for shipping 4 x 6 Floor Display Clear UPC: /1 Case Pack Boxed for shipping Height 72 Width 32 Made from ¼ Frosted Acrylic Base adapts to allow for 1 or 2 sided display options Includes 45 8 adjustable hooks to hang on 8 crossbars 1 ABS shelf 4 wire brochure rack 24 25

COUNTER DISPLAY UNITS COUNTER DISPLAY UNITS Microplane s portable, table-size counter displays feature bold, vibrant graphics with enticing food images that relate to

Features small foot print for displaying 12 or more items Display offers colorful food images focused on specific uses for product Artisan CDU Red, Yellow, Green

Black UPC: 098399470207 1/1 Case Pack 47120-6 Red UPC: 098399471204 12 pack CDU Cover w/decal 37020-5 Black UPC: 098399370200 1/1 Case Pack 37120-5 Red UPC:

37520-6 Assorted* UPC: 098399375205 Cover w/decal 37620-6 Yellow UPC: 098399376202 37720-6 Green UPC: 098399377209 * Assorted: yellow and green Pizza Cutter Pizza CDU

15 COUNTER DISPLAY UNITS COUNTER DISPLAY UNITS Microplane s portable, table-size counter displays feature bold, vibrant graphics with enticing food images that relate to each kitchen tool s primary function. Features small foot print for displaying 12 or more items Display offers colorful food images focused on specific uses for product Artisan CDU Red, Yellow, Green Graters Coarse UPC: /1 Case Pack Fine UPC: Cover w/decal Mixed* UPC: pack CDU * Mixed: fine and coarse Ultimate Citrus Tool 2.0 CDU Yellow/Green Asst UPC: /1 Case Pack Yellow UPC: Cover w/decal 12 pack CDU Premium Zester/Grater Cheese CDU Black UPC: /1 Case Pack Red UPC: pack CDU Cover w/decal Black UPC: /1 Case Pack Red UPC: pack CDU Cover w/decal Premium Zester/Grater Orange CDU Black UPC: /1 Case Pack Red UPC: pack CDU Assorted* UPC: Cover w/decal Yellow UPC: Green UPC: * Assorted: yellow and green Pizza Cutter Pizza CDU UPC: /1 Case Pack UPC Sticker w/blade cover 12 pack CDU Grate-N-Shake CDU UPC: /1 Case Pack Belly band 12 pack CDU Classic Zester/Grater CDU Black UPC: /1 Case Pack Cover w/decal 12 pack CDU Black UPC: /1 Case Pack Cover w/decal 24 pack CDU Premium Spice Grater CDU Black UPC: /1 Case Pack Red UPC: pack CDU Cover w/decal 26 27

16 GRATER USAGE CHART Extra Coarse Grater Large Shaver Microplane Grater Suggested Uses Spice Star Zester/Grater Fine Ribbon Grater Spice Grater Coarse Extra Coarse Ultra Coarse Coarse Grater Ribbon Large Shaver Fine Grater Zester/Grater 28 29

17 Microplane kitchen products are based in Russellville, Arkansas by family-owned Grace Manufacturing Inc., a longstanding company specializing in the crafting of precision thin metal parts for home and industrial use. First created in 1990 as a new form of woodworking tool, the original Microplane did not find its way into the kitchen until Since that time, Microplane graters have found enthusiastic support from professional chefs and domestic cooks and have earned a permanent place in restaurants and home kitchens around the world. Most recently, Microplane has entered the Personal Care arena with its highly effective, professional quality foot files and accessories. Microplane 614 SR 247 Russellville, AR Fax kitcheninfo@microplane.com Follow us on Facebook: Images available to download at central.microplane.com

PRODUCT CATALOG

2019-2020 PRODUCT CATALOG It was 1990 when the Microplane rasp was invented by brothers Richard and Jeff Grace, founders of Grace Manufacturing, Inc., in Arkansas as an innovative woodworking tool designed