Beko Announces New Wave of Hero Appliances

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Beko Announces New Wave of Hero Appliances Paving the way for a more modern way of home living; Beko will help to make your everyday life that little bit easier with new technologically advanced

1 Beko Announces New Wave of Hero Appliances Paving the way for a more modern way of home living; Beko will help to make your everyday life that little bit easier with new technologically advanced appliances 31 st August Today, Beko announces the launch of three new hero small domestic appliances, as the brand continues to expand from a kitchen centric brand to a complete home experience brand, bringing unprecedented technological advances to its customers. Save the vitamins and nutrients! As all fresh fruit and vegetable aficionados will know, blending without the loss of nutrients is a tricky business, requiring the highest levels of technology to ensure the perfect mix. The new Beko Vacuum Blender can now offer this ground-breaking vacuum technology that eliminates the issue of loss of nutrients due to oxidation. Before blending, the air inside the jug is removed by vacuuming. Therefore, the fruits and vegetables do not face oxidation and essential vitamins such as Vitamin A, C Lycopene, Enzymes and all other present nutrients, are preserved for longer. Also with two tritan blend & go bottles, customers can keep their smoothies and juices vibrant in colour, full of flavour and rich in vitamins and nutrients over-night, ready to enjoy their ultimate blend in the morning.

Fresh and delicious breaks with smart bean-to-cup coffee machines As all true coffee lovers know, at-home coffee machines need to be high-performing and truly personalised in order to deliver the

2 Fresh and delicious breaks with smart bean-to-cup coffee machines As all true coffee lovers know, at-home coffee machines need to be high-performing and truly personalised in order to deliver the perfect cup of coffee to start the day. Compact in size and revolutionary in output, and now in accessibility, Beko s newest Smart Espresso Machine not only features Beko s integrated cone grinding, brewing functions and 19 bar pump pressure, but also ground-breaking new IoT capability that enables users to control their machine via their Android or IOS device. Featuring a dedicated app, users can set the time they d like their coffee, and even sync it with their alarm clock to ensure a freshly brewed cup of their favourite blend will be ready for them upon waking. Users can also select the type of coffee they desire, and even be kept updated when the water or coffee bean levels become low! Users can fully personalise their coffee preferences as the Smart Espresso Machine is also equipped with an LED panel with touch screen for an easy to use functionality and five level grinding setting, which allow our consumers to choose exactly how they would like their coffee served. A good morning indeed! Ironing has never been this easy thanks to high pressure steam Glide into a world of flawless flatness, crisp corners and razor-sharp hems with the Beko SteamXtra irons. Powered by Beko s ground-breaking SteamXtra high tech coated soleplate and 7.2 Bar pressure, SteamXtra Steam Generator iron ensures optimum levels of steam penetration for all garments, and features up to 155 g/min continuous and 460 g/min shock steam options.

Fitted with a hi-tech coated soleplate to ensure optimum smoothness and glide, the new SteamXtra Steam Generator is three times more scratch-resistant than the more traditional ceramic coated

With an easy-to-use ECO Smart setting, users can also enjoy an iron that benefits from less energy and water usage; these ECO properties represent Beko s continued commitment to making our everyday

3 Fitted with a hi-tech coated soleplate to ensure optimum smoothness and glide, the new SteamXtra Steam Generator is three times more scratch-resistant than the more traditional ceramic coated soleplates, making this Beko s most scratch resistant iron to date. With an easy-to-use ECO Smart setting, users can also enjoy an iron that benefits from less energy and water usage; these ECO properties represent Beko s continued commitment to making our everyday lives easier, whilst being kind to the environment and our natural resources. Product Features TBV8104X Vacuum Blender Vacuuming Technology: No air contact, no oxidation Variable speed settings with pulse Serrated, stainless steel hardened blades Metal Drive System Tritan jug Ice crushing High Rotational Speed Portable tritan blend&go Bottles 1000W CEG 5301X Smart Espresso Machine Mobile Connectiviy 19 Bar Pump Pressure

4 Bean 2 Cup Integrated Cone Grinder with coarse adjustment Coffee Strength Adjustment LED Panel with touch keys One touch Cup illumination light Adjustable cup size selection Height adjustable nozzle Pre-brewing technology Hot water preparation Aluminum Thermoblock insulation Single and double cup function Removable water tank Removable drip tray Auto switch off SGA 8328D SteamXtra Steam Generator SteamXtra High-tech coated soleplate Steam Generating Smart Station Light handle for easy usage 7.2 Bar pressure 150 g/min continous steam 460 g/min shock steam Permanent refill with 1.8 L detachable water tank Digital control panel with smart fabric settings Smart Eco Mode: Optimum steam & temperature adjustment for all ironable garments Locking mechanism 3 way auto shut-off Calcium collector mechanism 2800 W - Ends - Notes to Editors About Beko: Beko is number 1 brand in the European free-standing white goods market and the second largest home appliances brand in Europe (Dec, 2016). It has been the fastest growing brand in the overall European market in since Beko branded products have now become an integral part of more than 400 million of consumers lives in more than 140 countries. Beko is the international home appliance brand of Arçelik A.Ş. and a Global Premium Partner of FC Barcelona.

5 Official partner of the everyday Beko, available in more than 140 countries worldwide, launched a new long-term communications platform in March 2016 that positions the brand as the Official partner of the everyday. The Official partner of the everyday establishes Beko as a truly consumer centric brand that supports real peoples needs every single day, whilst celebrating the kitchen as the heart of the home for modern families. Beko understands real peoples lives and needs, and the everyday frustrations they are having. Beko provides meaningful solutions through a wide range of fast and clever products that are flexible to the real needs of people at every stage of life, demonstrating how people can rely on Beko as their everyday partner. Please find all press materials here: For more information or imagery, please contact: The Beko Global team Beko@mslgroup.com

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NEED HELP CHOOSING THE TEFAL LINEN CARE SOLUTION THAT S RIGHT FOR YOU? Allow us to iron out the creases. THE EASY WAY TO PREVENT LIMESCALE BUILD-UP More than half of UK homes are supplied with hard water.