Lighting TH E XX BUSY TIMES ISSUE 195 3.95 TH E ALL CHANGE MAY 2015 S UK 1 NUMBER APING LANDSC INDUSTRY MAGAZINE ISSUE 197 3.95 JULY 2015 S UK 1 NUMBER APING LANDSC RY INDUST E MAGAZIN N COURT HAMPTO MOWERS ROBOT IGATION IRR NTROL WEED CO HTING LIG UK S NUMBER 1 LANDSCAPING INDUSTRY MAGAZINE PREVIEW CHELSEA NTROL WEED CO PATHS D PATIOS AN COVER STOR Y r ETX laris Range The new Po r 570 and Range Let there be light! With a flick of a switch and some strategically placed landscape lights, you can roll back the darkness and really create that outdoor room for your clients P The Landscaper Issue 197 July PERM WWW.LANDSCA AGAZINE.COM 2015 51 33 i nni Ferrar The Giais T4 Cru er Y COVE R STOR WWW.GIAN July 2015 OM Issue 197 NIFERRARI.CThe Landscaper Media Pack 2015/2016 PUBLISHED EVERY MONTH SINCE 1998 1 33
About us More than a magazine... The Landscaper is the UK s leading monthly magazine for professional landscapers. Spanning the entire Landscape industry, readers are responsible for the design, construction, installation and maintenance of: Urban gardens and patios Parks and leisure areas Fencing and decking Golf courses Public contracts Street furniture Lawns and borders Lighting Playgrounds Water features Irrigation Ponds & Pools The Landscaper is read by proprietors of large, medium and small landscaping firms, landscape contractors, greenkeepers, groundsmen, local council specifiers, landscape designers and architects, arborists and horticulturists. The Landscaper: has an ABC audited circulation of 5,575*, meaning you can be sure about who reads The Landscaper. Also available in digital formats. Landscapermagazine.co.uk: has a growing number of average monthly unique visitors of 2,500**, rising by over 5% in 2012 The e-newsletter: sent to over 5,000 landscapers fortnightly, with an excellent average open rate of 18%, this is the perfect platform to promote an upcoming event or product launch Landscaperjobs.co.uk: our easy to use jobs website helps you to target thousands of quality candidates looking for their next career move Database rental: we can post your literature directly to our readership, targeted by industry sector or geography. Our email database is also available to send your press releases out to our digital readers. This is an extremely efficient way of targeting a large cross-section of the industry *Total Average Net Circulation Per Issue 5,575* (1st July 2011 to 30th June 2012) ** Measured by Google Analytics (December 2011 - July 2012) ABC AUDITED CIRCULATION OF 5,575*
Circulation ABC Audited and certified circulation of 5,575* The Landscaper magazine s circulation of 5,575* is independently audited and certified by the Audit Bureau of Circulation (ABC), offering you peace of mind, and a credible guarantee that the magazine goes to the circulation and demographic breakdown that it says it does. Circulation claims If you are in the process of selecting media for marketing purposes you should think very carefully about committing any form of spend to magazines that cannot provide you with a recognised and independent source of verification for the magazine's circulation. You should always ask to see a current ABC certificate, or at the very least a Certificate of Print and Distribution (CPD). Further information can be obtained from www.abc.org.uk Readership of 22,000** Our reader research concludes that each copy of The Landscaper is read by nearly four landscaping professionals, meaning advertisers can potentially reach over 22,000** industry professionals every month. Trusted by BALI and APL The leading trade organisations the British Association of Landscape Industries (BALI) and The Association of Professional Landscapers (APL) request that the magazine is sent to their members, adding to our credibility and standing as a leading industry publication. *Total Average Net Circulation Per Issue 5,575* (1st July 2011 to 30th June 2012) ** Average number of readers per magazine is 3.9 readership survey October 2012
Online & Digital options www.landscapermagazine.co.uk The Landscaper has one of the busiest websites in the sector, attracting as many as 2,500* unique visitors every month. Banner or skyscraper adverts are available to book on a monthly basis, and a weekly featured story option allows you to put your news in front of the whole industry. It is a responsive site, meaning it can easily be viewed on mobile devices. E-newsletter Sent to over 5,000 people, The Landscaper e-newsletter provides our readers with the latest industry news and has a high average open rate of 18%, offering a great opportunity to promote an upcoming event or product launch to your target audience. Digital magazine A digital replica of The Landscaper magazine allows readers to access every issue, featuring a fully searchable archive of back issues. www.landscaperjobs.co.uk Landscaperjobs.co.uk gives you the opportunity to advertise job vacancies to thousands of quality candidates searching for the very best land-based career opportunities. Advertise your job vacancies quickly, easily and cost-effectively for just 30 for 30 days. *We use Google Analytics for monitoring our websites and all ad-response data The power of Video Marketing Multi-media unit The Landscaper offers its advertisers the opportunity to create a bespoke HD video about their company and/or products. The great advantage of video promotion is the ability to hold the attention of viewers for longer, enabling you to promote your products in more detail. Viral marketing is something that every business should consider. Our team of professional videographers and producers are on hand to guide you through every step of the production. We will host the video on our site, and also add it to our channel on Youtube, enabling you to share it with your clients. We can also provide you with any number of DVD copies (at extra cost). We have a variety of video packages to suit almost every budget! For more information on video costs please contact david.curtis@metropolis.co.uk
2015/16 Features List SEPTEMBER 2015 Press Date: MONDAY SEPTEMBER 14th Saltex 2015 preview Getting Ready for Winter Drainage Lighting Artificial grass OCTOBER 2015 Press Date: MONDAY OCTOBER 19th Garden Design - 2016 The Trends Getting Ready for Winter Saltex 2015 preview (2) Fencing Artificial grass NOVEMBER/DECEMBER 2015 DOUBLE ISSUE Press Date: MONDAY NOVEMBER 23rd Saltex report Getting ready for Winter Predictions for 2016 Snow report JANUARY 2016 Press Date: WED DECEMBER 9 2015 BTME Harrogate Preview Turf Supplies Plant Supplies (cash and carry nurseries) Ground Control (1) FEBRUARY 2016 Press Date: MONDAY February 8 Artificial Turf Green Roofs and Vertical Gardens Ground Control Ride on Mowers Seeds Ground Control (2) Going Electric MARCH 2016 Press Date: MONDAY March 7 APL Awards Playgrounds Ground Control (3) Pond Construction Walk behind Mowers Going Electric (2) The Finishing Touches: APRIL 2016 Press Date: MONDAY APRIL11 Excavators Ground Control (2) Irrigation Weed Control MAY 2016 Press Date: MONDAY MAY 9 Compact Tractors Commercial Vehicles (Electric) Ground Control (3) Patios Weed Control The Finishing Touches: statues, planters,lighting, fountains and garden ornaments JUNE 2016 Press Date: MONDAY JUNE 6 Chelsea flower show Decking Environment Special Ponds Irrigation Weed Control JULY 2016 Press Date: MONDAY JULY 8 Hampton Court Flower Show Arborist Special, Sprayers Special Show Issue: Glee, Four Oaks AUGUST Press Date: MONDAY AUGUST 8 Fencing Showtime 1, Glee. Four Oaks, Landscape 2015 Security Paving and Aggregates Amenity grass SEPTEMBER Press Date: MONDAY AUGUST 12 Saltex 2015 preview Getting Ready for Winter Drainage Lighting OCTOBER Press Date: MONDAY AUGUST 10 Garden Design - 2016 The Trends, Getting Ready for Winter (2), Saltex 2015 preview Fencing NOVEMBER/DECEMBER ISSUE Press Date: MONDAY NOVEMBER 21 Saltex report Getting ready for Winter (2)
Advertising Rates Insertion / Position Single Insertion 3 Insertions 6 Insertions 12 Insertions e-marketing Front Cover Story Back Cover Inside Front Double Page Spread Full Page Half Page Quarter Page Profile / Plantseeker / Marketplace 1,200 1,100 1,100 1,500 900 700 350 N/A 900 900 1,100 750 550 250 19.80 per centimetre column Minimum of 3 consecutive insertions 10% Discount on 6 insertions 25% Discount on 12 insertions Insert Rates A4 single sheet (folded once to A5) = 1,270 (up to 150gms) POA N/A 700 700 900 600 450 190 N/A 500 500 700 450 350 120 e-newsletter 423 (Only one sponsored slot per newsletter) Web Rates (All artwork measurements are width X height) Mini Skyscraper - Appears on ALL pages - Size 120x240 pixels 242 per month - minimum of three months booking in advance. Banner Advert - Appears on ALL pages - Size 468x60 pixels 302 per month - minimum of three months booking in advance. MPU (Square) - Appears on ALL pages - Size 250x250 pixels 330 per month - minimum of three months booking in advance.
Advertising Specifications Ad sizes Artwork files The Landscaper prefers material to be supplied as a high resolution digital PDF file. Please send all artwork to ric.blow@metropolis.co.uk Please name your file as the company or product you are selling. All artwork will be printed in CMYK process colours. Please ensure that any images you use are converted to CMYK (and have a resolution of at least 300dpi) before exporting your PDF file. We can also provide a design service for you. This may incurr an extra cost depending on the type of artwork that is required. This service would require you to provide us with images, logos and copy details. Contact lisa.ballard@metropolis.co.uk for more details. Copy date 9 days prior to publication Cancellations 14 days prior to publication * All artwork measurements are Width x Height
Contact us Editorial David Curtis Publisher david@landscapermagazine.com Tel: 0208 891 4850 Advertising Mathew Curtis Commercial Manager matthew@landscapermagazine.com Tel: 0208 891 4850 Design & Production Grant Lucas grant@lucas-studio.co.uk Tel: 01242 528 535