ДОБРЕ ДОШЛИ VÄLKOMMEN WELCOME , Sofia, Bulgaria

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ДОБРЕ ДОШЛИ VÄLKOMMEN WELCOME 04.02.2016, Sofia, Bulgaria

Ingvar Kamprad Elmtaryd Agunnaryd Inter IKEA systems B.V. 2015

Inter IKEA systems B.V. 2015 OUR VISION To create a better everyday life for the many people

OUR BUSINESS IDEA Offer a wide range of well-designed, functional home furnishing products at prices so low, as many people as possible will be able to afford them.

IKEA Business Model

Inter IKEA systems B.V. 2015 IKEA s success factors We work hard to achieve quality at affordable prices for our customers through optimizing our entire value chain, by building long-term supplier relationships, investing in highly automated production and producing large volumes. Our vision also goes beyond home furnishing.

The IKEA Supply Chain Sourcing, producing, storing and distributing IKEA products to customers we have it all in our hands. Inter IKEA systems B.V. 2015 By working together to optimize our value chain we can make better products and services at lower total cost. To offer better products that are affordable for the many, we have a diverse supplier base that can meet the needs of our businesses and customers. We build strong supplier relations based on a shared business model, trust and transparency Sustainable long-term development: Raw materials from responsible sources, suppliers who care for the environment, social resposibilty, good working conditions.

Retailing Facts and Figures, Global Inter IKEA systems B.V. 2015

In 2020 50.000.000.000 sales 1.500.000.000 store visitors 2.000.000.000 web visitors

Global Purchasing organization Inter IKEA systems B.V. 2015 Co-workers 1700 in Purchasing 400 IMS 1400 Components

Inter IKEA systems B.V. 2015 6% 5% 18% 22% 8% Top 5 purchasing countries 1. 2. 3. 4. 5. China Poland Italy Sweden Lithuania

Inter IKEA systems B.V. 2015 Europe incl. Russia 60% Americas Asia Pacific 35% 5% 263 component suppliers 60 000+ indirect material / services suppliers 978 home furnishing suppliers In 50 countries

Grouping of Categories of home furnishing products Category Area (7) Flat line Wood & Fibers Comfort Textiles Electronics Metal, Plastic & Float glass Specific Home Furnishing Business Categories Foil-on-board Board veneer & Pigment Chairs and hardwood Layer-glued Pine/spruce Mattresses Upholstery frames Textile carpets Textile products Synthetic textiles Appliances Light Engines & Power Solutions / Home electronics Open & close Metals aluminum Metals carbon steel Metals stainless steel Paraffin/Stearin Glass, tableware & deco Green plants Frames Bamboo industrialized (project) Natural fibers Paper Filled products Working chairs Furniture fabrics and covers Blinds (project) Luminaries Plastic products Mirrors & Float glass Taps Toys Ceramic Custom made work tops

Indirect material and services (IKEA IMS) Marketing Equipment Facility Management IT Procurement e.g. IKEA catalogue e.g. basic racking e.g. cleaning e.g. hardware Professional Services Material Handling & Storage Local food e.g. travel e.g. forklifts e.g. wholesale

IKEA Component business Float Glass & Mirrors Packaging & Handling Materials Kitchen Components

SHARED BUSINESS MODEL + SHARED VALUES = STRATEGIC FIT

Lower total cost from material to customer Materials Production Overheads Logistics Democratic Design Design for total cost Design to cost Design for Manufacturing + Eliminate cost Continuous (re)engineering Bundle Volumes Indirect cost + Economies of scale Tailor Made Production Quick Amortization Design for Logistics Tailor Made Logistics High Volumes Happy customers

Inter IKEA systems B.V. 2012 Övertag example, LACK 1992 1996 2000 2005 2010 225.000pcs LACK 1.000.000pcs LACK 3.500.000pcs LACK 6.500.000pcs LACK 15.500.000pcs LACK 18

Inter IKEA systems B.V. 2015