THE LEADING INTERNATIONAL flooring AND WALL COVERING SHOW IN MIDDLE EAST & north AFRICA Co-located with Organised by
YOUR PROFESSIONAL Partner IN THE MIDDLE EAST an exclusive B2B platform where emerging opportunity becomes business Middle East Covering is the leading international trade show dedicated to floor covering, wall covering and the interior surface design industry across the Middle East & North Africa region. Located in Dubai - the central business hub for the MENA markets, Middle East Covering is the platform where international brands effectively launch their new products, promote their brands, strengthen business networks and increase brand visibility to a buying audience from over more than 100 countries. In 2015, Middle East Covering offered the ultimate sourcing platform and provided over 8,000 gross sqm of commercial interior surface design products from more than 22 countries. Some of the world s most respected and recognised brands including: Gerflor, Forbo, Wickham, HP, Armani, Jotun, Kansai, Sharda Export, Parador, Berry Alloc, Barrisol, Classen, Suminoe, Al Sorayai Group, Armourcoat, Parky, Admonter, Listone Giordano, etc. Some of the highlight national pavilions including Carpet Export Promotion Council India, British Contract Furnishing Association, Quebec Wood Export Bureau etc. Architecture and design practices in the GCC are benefiting from the $72bn construction market where up to 12% of project budgets (valued at $7,98 bn annually*) are directed towards interiors and fit-out. *Source: Venture 2015 GCC Construction & Fit-out Report May 2015 We had good business and all-in-all we are satisfied and we look forward to coming back to Middle East Covering. We saw who we wanted to see and we got the level of business we wanted to have. Andreas Souranis, Regional Sales Manager Hard Flooring, Berry Alloc NV, Belgium This is a good platform for flooring and wall covering business to come and exhibit. This is a great platform for the industry to come together and bring the fit-out companies to see what we do. We are seeing that people are prefering more colours, and wall coverings which mix colour with designs. We are launching Armani Casa here, it s famous for it s furniture and we are proud to be associated with Armani Casa. Ulf Moritz, CEO, NGC Nafees, UAE
UNIQUE SCOPE OF EXHIBITS IN 2016 TEXTILE COVERING (WALL TO WALL) SECTION Handmade carpets, rugs Machine made carpets, rugs Carpet tiles COMPOSITE/RESILIENT FLOORING Decking flooring Wood plastic composite WPC flooring Sports flooring Industrial flooring Vinyl flooring Industrial flooring Seamless flooring WOOD FLOORING SECTION Solid, engineered flooring Engineered flooring Laminate flooring Cork flooring Bamboo flooring Parquet flooring WALL COVERING Decorative paint & plaster Wallpaper/Wall plaster Wall surface panels Upholstery wall coverings Seamless wall Wood veneers wall coverings ARCHITECTURAL EXTERIOR & INTERIOR SURFACE MATERIALS Stretch ceiling Acoustic wall panels Architecture glass Architecture mashrabiya screens Wood exterior wall-cladding Artificial grass MACHINERY, TOOLS & EQUIPMENT Floor laying technology & tools Carpet tech Cleaning & maintenance Moisture measurement tools Wallpaper print equipment Adhesive SERVICES Contracted out services Engineered / technical design General services Government associations Transportation & logistics MIDDLE EAST COVERING 2015 EXHIBITORS FROM: CANADA United States Belgium Nertherlands Finland Russia Korea United Kingdom France Spain Morocco Germany Italy Austria Turkey Kuwait Iran Japan Hong Kong Egypt India Cameroon Saudi Arabia Pakistan United Arab emirates China
ACCESS TO KEY MARKETS The Middle East has seen significant growth in recent years. The value for completed building projects in 2014 was valued at US$67 billion across residential, commercial, hospitality, retail, medical and educational segments. More specifically the value for interiors and fit-out developments in the healthcare sector in 2014 was worth US3.7 billion*. The forecast for the GCC retail market size in 2015 is estimated at US221 billion* and the GCC hospitality market is likely to grow to US$ 27 billion* by 2015 according to a hospitality report by Alpen Capital. *Source: Ventures 2015 GCC construction fit-out report May 2015 Exhibitor: Armourcoat, Al Zubaidi Decoration KEY BUYER PROFILES Exhibitor: Materials Co. Ltd Surface interior design significantly contributes to the overall character and aesthetic appeal of any development project. In most iconic design projects, we re facing ever increasing demand from developers seeking to optimize the business value of their projects through innovative and unique interior designs. The 2015 launch edition of Middle East Covering offers such an excellent platform for the architect & design community, more than 250 versatile surface covering products at display really was inspirational to design creativity. nasim Ershad-Chambers, Senior Architect, Hyder Consulting Middle East Limited Engineering, Al Ain municipality Manager, One and Only Royal Mirage Manager, Damac Director, The Oberoi Dubai Project Manager, Emaar Hospitality Group Manager, Madinat Jumeirah Director, Ministry of Health Director, Minister of Health Kuwait Project Manager, Al Jaber Group Engineer, Saudi Aramco Senior Manager, AECOM Architect Engineer, Saudi Binladin Group Senior Architect, Arab Engineering Bureau Project engineer, Al Mana Consulting Group Government Relations Officer, ADNOC Ministry of Interior, Bahrain Embassy Interior Designer, Crate & Barrel Designer, Home Center Product Designer, Landmark Group Director, Marina Home
15,165 TOTAL ParticiPANTS * We are specialized in educational projects based in Abu Dhabi, textile flooring, resilient flooring are particularly our interested products to source, Middle East Covering offers such a wide range of flooring covering solutions from all over the world, I will definitely visit this show again next year and I absolutely will recommend this show to others. Maison, Abu Dhabi Education Council, UAE central access to trade visitors from all sectors I have seen a lot of unique floor coverings products. It is definitely worth visiting the show and exploring new products here at the show, as more than 80% exhibitors are from oversea, we established new relationships with many suppliers, I look forward to the next edition! Zareen Shah, Director, Grand Midwest Group of Hotels, Dubai, UAE Real estate developers Contractors/ project managers Owners Architect/designers Retailers 2 12 9 5 14 2 2 20 2 3 4 25 Import & export traders Non-trade visitors Distributors/ wholesalers/ agents Franchise dealers Manufacturers Government/ media associations Interior fit-out professionals in% *This number includes exhibitors, unique visitors, re-visits, cross - overs from co-located exhibitions - INDEX, workspace, Middle East Stone *Profile of trade visitors at Middle East Covering 2015 according to area of expertise in percent
BooK YOUR STAND NOW! Space Only $415 (per sqm) Space Only (Double Decker) $515 (per sqm) Shell Scheme $465 (per sqm) Upgraded Shell Scheme $495 (per sqm) To enquire about exhibiting contact info@middleeastcovering.com T: +971 4 438 0658 Organised by: Your gateway for driving sales in the Middle East www.stoneandsurfacesaudi.com www.stoneandsurfacesaudi.com