Local Authenticity Activity Process People - Centered

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2016 Municipal Association of South Carolina Annual Meeting REALIZING THE FULL POTENTIAL OF YOUR HOMETOWN S PUBLIC SPACES Local Authenticity Activity Process People - Centered With community-based participation at its center, an effective Placemaking process capitalizes on a local community s assets, inspiration, and potential, and it results in the creation of quality public spaces that contribute to people s health, happiness, and well being. Project for Public Spaces What attracts people most, it would appear, is people. William H. Whyte

It is difficult to design a space that will not attract people. What is remarkable is how often this has been accomplished. More and more, people have the ability to choose the places where they live and work William H. Whyte they are not seeking just any place rather they are seeking great places that are fun, exciting and attractive.

Agenda Introduction 9:00 9:15 Part 1: Public Spaces as Great Places 9:15-10:30 Types of Spaces Critical Elements Climate for Great Public Spaces Part 2: Activity Opportunities in Your Communities 10:30-10:45 Break 10:45-11:00 Place Discussions 11:00-11:30 Reporting Back 11:30-12:00 Mahan Rykiel Campus Planning Streetscape/Transportation Hotel/Resorts Corporate Healthcare Urban Design Neighborhood Revitalization Downtowns and Main Street Communities Parks and Open Space INTRODUCTION Tom McGilloway Principal Mahan Rykiel Associates, Baltimore, MD Background Landscape Architect/Urban Designer Practice Areas: Parks, Downtowns, Campuses Worked in Over 50 Downtowns and Main Street Communities Former President, Hampden Village Main Street (Baltimore) Boards Several Park Friends Groups

SC Experience The Misguided Efforts Mistakes I Often See Public space seen as fluff a nice extra if we can afford it Greenville Lockhart Pickens Easley Ware Shoals Greenwood Simpsonville Orangeburg Santee Pacolet Significant investment with little return limited economic development/limited pedestrian activity Focus on cars/parking vs. people Lack of balance among needs of different disciplines Small to Mid-Size Downtown Experience Why am I here? Share my experience See a lot of missed opportunities/misguided efforts over and over again. Hope to leave you with something that you can take back to your communities This audience can create the climate for success PUBLIC SPACES AS GREAT PLACES

Public Spaces as Great Places TYPES OF PUBLIC SPACES Natural/ Passive Parks Recreational Parks Combined Active and Passive Parks

Town Squares Plazas Photo Credit: Holly Burke Public Gardens Courtyards Photo Credit: City of Hagerstown

Pierce s Park, Baltimore, MD Playgrounds Greenways Streets Rooftops Streets

Alleys Shared Space Shared Space Parking Lots

Climate for Success Understanding the need to: Understand that investment in public space is economic development Provide public investment to attract private investment Foster a clear sense of optimism Relax and make room for new ideas Be willing to change codes and ordinances Plan for people, not cars Plan for OUR citizens; not tourists Articulate a long-term vision and allow early successes Demonstrate an implementation track record Provide continuity and support; (BID, Downtown Organization, Main Street Organization, volunteers, Etc.) Critical Elements 1. Authenticity 2. Stakeholders Partners 3. Location 4. Visibility Views 5. Activity Programming 6. Ecological Sensitivity 7. Informed Design 8. Long-Term Vision 9. Potential for Early Successes Public Spaces as Great Places CRITICAL ELEMENTS AUTHENTICITY

Memphis Center City Commission Insert Shelby Town Square

Insert image of arts community STAKEHOLDERS AND PARTNERS Stakeholder Interest and Influence If you plan for (and with) YOUR community, your community will be attractive to visitors. Critical Elements 1. Authenticity 2. Stakeholders Partners 3. Location 4. Visibility Views 5. Activity Programming 6. Ecological Sensitivity 7. Informed Design 8. Long-Term Vision 9. Potential for Early Successes

Wyman Park Dell Wyman Park Dell Other Outcomes

Wyman Park Dell Patterson Park and Rash Field, Baltimore, MD Seventh Street Fountain Park, Frederick, MD On-Site Placemaking Workshop

On-Site Placemaking Workshop Riverfront Park, Northfield, VT A Visit to Exercise On-Site Placemaking Workshop

LOCATION Main Street District

Roosevelt Park/Hampden Main Street Baltimore, MD

Photo Credit: Miami in Focus

Just because a parcel of land is available, it doesn t mean it will be a good place to invest in an open space conversely, don t put the wrong uses on your best open space sites!

County-Owned Lot at 100% Corner planned for parking deck City-Owned Jail along Railroad-planned fo demolition and new open space Photo Credit: Community Design Solutions Walkrer parking / unabridged Architecture

Original park location adjacent to an industrial park People don t go downtown to park. Eyes on the park New Location: Opportunity for new houses to face the park

VISIBILITY VIEWS Not This Critical Elements 1. Authenticity 2. Stakeholders Partners 3. Location 4. Visibility Views 5. Activity Programming 6. Ecological Sensitivity 7. Informed Design 8. Long-Term Vision 9. Potential for Early Successes

Beware the garden club or beautification committee that thinks only of the qualities of the plant and not the impact on adjacent businesses If there is room for a large tree, plant a large tree (use ornamental trees carefully).

ACTIVITY PROGRAMMING

Critical Elements 1. Authenticity 2. Stakeholders Partners 3. Location 4. Visibility Views 5. Activity Programming 6. Ecological Sensitivity 7. Informed Design 8. Long-Term Vision 9. Potential for Early Successes

Programming is important for out of the way public spaces or to introduce people to a new space. Sustainability: Habitat Zones Patterson Park, Baltimore, MD ECOLOGICAL SENSITIVITY

It is important to integrate water management into the overall design and not plop it down.

INFORMED DESIGN

Inner Park Photo Credit: City of Hagerstown Outer Park Central Park New York, NY Some of the most exciting areas within a public space are its edges

Inner Park Outer Park Edge

Maximize flexibility. Over-designed spaces are limiting and don t allow for changes over time or for people to use them the way they want. Provide comforts places to sit in the sun and shade and access to refreshments.

Availability of food and refreshments Overly complicated paving patterns are not always the best way to spend your dollars. El Parque de Retiro Madrid Spain

Show monroe

LONG-TERM VISION For streetscapes, emphasize the things that make the most impact active uses, facades, signage, outdoor dining, trees and lighting. 1970 s seeds of a vision for the waterfront Reedy River Falls Park Greenville, SC

For streetscapes, emphasize the things that make the most impact active uses, facades, signage, outdoor dining, trees and lighting. 1990 s incremental implementation of vision Reedy River Falls Park Greenville, SC Today vision largely realized Establish a long-term vision whether for a public space or your whole community and don t lose sight of it. Have patience. Reedy River Falls Park Greenville, SC

POTENTIAL FOR EARLY SUCCESSES

Utilitarian spaces can be some of the best places our alleys, parking areas and vacant lots. Photo Credit: Brown Mitchel Alexander

Photo credit http://savingpioneerpassage.blogspot.com/ Photo credit Mira Poling Seattle Clear Alley Program Photo credit Erika Schultz

Berlin Parking Lot

Photo Credit: Community Design Solutions Photo Credit: Community Design Solutions Photo Credit: Community Design Solutions

Consider using vacant lots as a strategy for community agriculture, even if only temporarily.

Lighting can be one of the most cost effective ways of creating an immediate impact

Think of temporary solutions on sites awaiting development

Photo Credit: Community Design Solutions Photo Credit: Community Design Solutions Photo Credit: Community Design Solutions Photo Credit: Community Design Solutions

Public art can engage the community and transform a public space temporarily or permanently

Climate for Success Understanding the need to: Understand that investment in public space is economic development Provide public investment to attract private investment Foster a clear sense of optimism Relax and make room for new ideas Be willing to change codes and ordinances Plan for people, not cars Plan for OUR citizens; not tourists Articulate a long-term vision and allow early successes Demonstrate an implementation track record Provide continuity and support; (BID, Downtown Organization, Main Street Organization, volunteers, Etc.) CLIMATE FOR SUCCESS SOUTH CAROLINA SUCCESS STORY

Uptown Greenwood Master Plan Since Master Plan: 11% Property Value Growth (08-11) 67 New businesses opened through (08-13) 79% increase in Restaurant Growth (08-11) Hospitality receipts increased 79% in 5 years in spite of only downtown hotel being closed 4 years Residential Potential Uptown Square Arnett Muldrow Associates Mahan Rykiel Boudreaux Group Community Design Solutions Credit: Charlie Barrineau, City of Greenwood New Commercial and Library The historic fountain is lost in a sea of parking Uptown Square

Existing parking Emerald Triangle Insert Greenwood Example Proposed town square Arts Council Greenwood Community Theater The Museum

Photo Credit: City of Greenwood Insert Greenwood Example Insert Greenwood Example Implementation The vision Photo Credit: City of Greenwood Insert Greenwood dexam Example The opportunity

8/04 Master Plan /City Adopts Zoning to Allow Upper Floor Residential 4/06 Arts Center anchor opens Significant private investment Self Family Foundation 6/06 City Adopts policy to allow beer/wine served at sidewalk cafes 8/06 City awarded $1 million grant catalyst for street and façade renovations 01/07 Greenwood Community Theater reopens private donations and revenue from local hospitality tax 05/08 First SC Festival of Flowers Topiaries introduced on the Square increases pedestrian traffic 09/08 Museum reopens City Hospitality funds and federal grant 01/10 Food Network films and introduces Greenwood to a worldwide audience 10/10 New Greenwood County Library opens voter approved County Capital Project Sales Tax 05/11 Uptown Market begins operation in temporary stalls 03/12 County-wide wayfinding signage including Uptown Greenwood installed 01/13 City constructed 17,000 SF greenhouse SC Festival of Flowers/ Beautification efforts 04/16 Permanent Uptown Market and interactive water feature opens Foundation Grant, Hospitality tax revenue Credit: Charlie Barrineau, City of Greenwood

ACTIVITY Activity II Public Space Somewhere 1. Town Green 2. Streetscape e 3. Alley 4. Parking Lot Activity I Your Community Opportunity ty

THANK YOU TOM MCGILLOWAY TMCGILLOWAY@MAHANRYKIEL.COM