SECTION I: VISION 1
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VISION Section I The following is the vision for The Preserve adopted by the Chino City Council. A special environment has taken shape where once the landscape was dominated by part of a world-class dairy center. Now, as an integral part of the City of Chino, The Preserve is one of our newest districts, taking its place as a premier living environment in the midst of one of California s most dynamic growth areas. We invite you to share in our vision and, perhaps, make it part of your future as well. Trend Setting Living Environment There is a great deal of talk these days about how to make our communities more responsive to the real needs of people. Slogans such as livable cities, smart growth, sustainable cities and many other labels intended to reflect better planning and development abound. So what would happen if you were to adapt some of the better ideas from these movements, blend them with a unique environmental setting, link them to an existing and visionary City, and commit the public and private resources to make them work? You would have The Preserve. Take a walk along the multi-purpose promenade that serves as the backbone of our new community and provides its most prominent expression of uniqueness. It will take you along the expansive Prado Basin and the lush landscape that frames the edge of this man-made place of calm along the Santa Ana River. Enjoy the open space and recreational opportunities included throughout the community. Meander through our carefully crafted residential neighborhoods that accommodate an amazing range of housing needs for our expanding population. Pause in the very accessible town center for a pleasant rest and maybe a bite to eat. Ease on along our conveniently linked citywide trails if you wish. But don t go away. There is more. Access to the Region If you look at a map of this dynamic region you will see that The Preserve is located in the pivotal area where Los Angeles, Orange, San Bernardino and Riverside Counties come together. It would be hard to imagine a more strategic location for people who seek a home that puts them in the center of things. While our community is well served by conventional auto access via the network of arterial highways and freeways, we don t stop there. Our neighborhoods are served with a uniquely effective transit system that readily connects with MetroLink and other regional systems for moving people conveniently and efficiently. In fact, with direct connections to the regional trail system along the Santa Ana River, those of us who are equestrians, bicycle enthusiasts and hikers have unprecedented opportunities to choose our mode of trav- 1
Section I VISION el. And it doesn t stop there. The immediately adjacent Chino Airport allows our local business leaders in The Preserve to make critical air connections. Neighborhoods of Choice If you are a discerning homebuyer, it isn t a matter of knowing what you want in a neighborhood; it s a matter of finding one that matches your lifestyle at a competitive price and in a location that doesn t require a half-day commute. The Preserve developers are committed to our blend of quality and value. We have designed a village atmosphere that brings together the diverse neighborhoods required to offer unexcelled choices for busy Southern Californians people who seek close-in convenience combined with far-out atmosphere and value. The Nature of the Place One of the most significant watersheds in the West, in the Santa Ana River, combined with a need to provide exceptional levels of flood protection for downstream communities, has created a literal oasis of Nature s bounty behind Prado Dam. And it is right here at The Preserve s front door. Such a natural setting could never be afforded if it had to be acquired for only one purpose. But it is there as an expansive enhancement for The Preserve and it will remain permanently. That is because it is essential for a lot of people downstream who only wish they could enjoy its direct benefits that the residents of The Preserve have literally a few steps away. Prado Regional Park and other recreation features provide unprecedented recreation space for our families, while the characteristics of the Prado Dam terrain create a unique environment which serves as a regional amenity. A Healthy Choice We know a lot now about how to design places and spaces that offer both the reality and the sense of security our residents and businesses seek. Yet, the confidence that quality design offers is only part of the picture. Because The Preserve is an integral part of our City, it enjoys the same high level of protective services as the rest of the community. Nothing demonstrates this commitment more than our branch police and nearby fire facilities right next to the town center. Because we designed in these aspects of community living from the beginning, The Preserve enjoys a reputation for safety and security unexcelled in the Inland Empire. While we recognize air quality as a regional issue, The Preserve features all of the strategies that make sense at a local level for reducing the need to use the automobile for everything we do. This is consistent with the leadership on this issue that we have pursued 2
VISION Section I for years. Our concern for the quality of our citizens lives even includes protection from excessive exposure to the noise generated by nearby Chino Airport. A combination of land use arrangements, operational practices and design features has enabled us to forge a true good-neighbor relationship between The Preserve and the Airport. Exceptional Opportunities The Preserve is not only a superb living environment. Because of its strategic location, outstanding access and proximity to the Chino Airport, the exceptional business opportunities are already evident in the quality of our commercial, light industrial, airport related and professional business enterprises. This is even more remarkable because many of our new businesses are relocating from elsewhere in the region. They are seeking access to the trained workforce, many of whom cannot afford to live according to their preferred style in more developed portions of the region. Conclusion So, there you have it. The strategic location, reasonable land costs, welcoming attitude on the part of our City, and a commitment to quality that preserves the value of investments here are a powerful attraction. So, too, is a living environment that caters to executives, middle management and professionals as well as others in the workforce. They combine to make The Preserve the truly special place it sought to be from the beginning. The goals, objectives and policies that follow shape the achievement of this vision. 3
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