POST SHOW REPORT 2016
IDF Oman Interior + Design + Furniture Exhibition 2016 The exhibition focused on accessories, art, bathroom, décor, furniture and furnishings, interior design, kitchen, lightings, luxury life style, surfaces & finishes, textiles and carpets, commercial interiors and fit out, outdoor design & build, vastu & fengshui to a very healthy audience of buyers. The exhibition featured more than 100 companies, with over 50 international exhibitors from across the globe, surpassing the past two editions. over 35 Italian companies from diverse interior design sectors; Once again Alfardan Motors LLC supported the exhibition by displaying 2 Maserati Cars to justify Italians as one of the finest and niche designers in the world. THE VILLA, a lifestyle through the centuries was one of the main highlights of IDF Oman which is created by Opera architects will welcome visitors at the entrance of CasaMédinit. 3rd IDF Oman - Interior, Design & Furnishing Exhibition opened its doors from 15-17 February, 2016 at the Oman International Exhibition Centre and was officially inaugurated by H.E. Ahmed bin Nasser bin Hamad Al Mehrzi, Minister of Tourism and accompanied by Ministry officials, members of the diplomatic forces, media and top business people. The show was organized by Al Nimr Expo in co-operation with the Ministry of Housing and Public Authority for Craft Industries. Oman s rapid progress in the construction and the real estate sector, has witnessed the launch of numerous commercial, residential & tourism projects, thus creating a demand for interior & outdoor design, décor & furnishings. The key objective of the exhibition is to display the latest in technology, usage of materials and innovative approaches to interior design, décor & furniture. IDF has helped meet the growing demand, by bringing together all the leading companies in the industry under one roof. At the visitor level, the show was successful in drawing more than 4,700 professionals and end-users from Oman, GCC, Middle East and Other countries. Professionals from the private and public sectors, government officials, VIP s, interior designers, architects & key decision-makers were all available to network, learn about new products, and conduct business deals during IDF Oman. Special highlights of IDF Oman was the CasaMedinit Made in Italy, The Villa Project, Paragon Arts activity and Sorabi Live Art by Mr. Jaafar Hamza Italian Area was managed by Medinit Srl consecutively for the 3rd time & featured Paragon Arts is a non-profit educational, social and entertainment CSR initiative created by Paragon International and sponsored by The Wave Muscat. The initiative aims at further promoting the local art movement, contributing towards exposing Oman-based artists and their art onto a wider arena and a global audience with a focus on art education and training by leading artists from all around the world most of whom reside in Oman. The response to the 3rd IDF Oman 2016 has been overwhelming, and plans for 2017 are already underway and it certainly promises to be bigger and better!
Event Details Event Type Trade Venue Oman International Exhibition Center Dates 15 17 February 2016 Website www.idfoman.com Number of Exhibitors 102 International Exhibitors 54 Local Exhibitors 48 Participated Countries 08 Total Size of the Show 2142 Sqm of build-up area 5250 Sqm Gross Space We wanted to thank Al Nimr Expo for the wonderful experience that we had exhibiting at the 3rd Annual IDF show. As a first time Exhibitor, we were pleasantly surprised that we had such an overwhelming response to our products. We were also proud to see so many Omani exhibitors with products just as beautiful as the European exhibitors! What an honor. We enjoyed the entire experience and are looking forward to next year s show already. We are convinced it will be even bigger and better! Sabrina Santiago Al-Noumani General Manager and Board member, Abu Yasseen Designs Exhibitor Satisfaction 87% of exhibitors were satisfied with the number and quality of visitors. They were satisfied with the services provided by the organizers as well. 82% of exhibitors stated their participation as successful and they have achieved the objective. 79% of exhibitors managed to discuss and sign business deals at 3rd IDF Oman 2016. 80% of exhibitors stated that they will participate at the 4th IDF Oman 2017. Covered Sectors Accessories & Art Bathroom & Kitchen Design & Décor Furniture & Furnishings Interior & Exterior Design Lightings Luxury Life Style Surfaces & Finishes Textiles & Carpets Commercial Interiors & Fit-Out Outdoor Design & Build Renovation Fengshui & Vastu VisITOR s by region Visitors 4,750 Media 45 Oman 3800 GCC 712 International 238 Visitor s by Job Function 50 CEO, GM, MD, Property Developer & Divisional & Project Head 25 Interior Designer, Architect, Consultancy & Contractors 18 Government / Association, Affluent Buyers - End Users 07 Manufacturer. Supplier, Agent & Distributor Reasons for Attending IDF Oman 2016 88 Network with decision-makers 75 Place order & Purchase 60 Gather Product information 60 Apply for agency 40 Learn about new technologies Our target was to build up one or few reliable partnerships with local players from high end interior project market. Thanks to your great marketing job and to our strategy, we have already found proper contacts during exhibition and we are already discussing several projects. So hereby I can say the company will confirm presence at next IDF 2017 and naturally we hope to do more with you. Andrea Aggio, CEO & CCO, Aggiolight Survey Result for Visitors 85 IDF Oman 2016 Visitors achieved their goals 95 Visitors satisfied with IDF Oman 2016 80 Participate or recommend 4th IDF Oman 2017
Media Spent IDF remains visible on several publications, associations and marketing platforms including but not limited to: After our participation in the IDF Oman 2015, we were sure to come back in this year s IDF and the results were as good as the last year. We received outstanding clients and managed to close some projects during the exhibition. It s nice to see how IDF has grown in the last 3 years and it keeps getting better every year. We look forward to our participation in the 4th IDF next year. Bilal Sarwar, Co-Founder, IFactory & Serial Kolor Sajjad Maqbool, Business Development
Acknowledgement Al Nimr Expo would like to sincerely thank all the sponsors and partners for their valuable support in making 3 rd IDF Oman 2016 a successful event Media Partners For more information, contact; Mr. Adil Osman, Project Director +968 94041717 media@alnimrexpo.com Al Nimr International Exhibition Organizers LLC PO Box 71, PC 117, Wadi Kabir, Sultanate of Oman Tel: +968 24700656, Fax: +968 24799737 Member of