ATHENS EXPERIMENT THE (OH) Extracting and Implementing Local Design Essence to Increase Economic Competitiveness
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1 THE (OH) ATHENS EXPERIMENT Extracting and Implementing Local Design Essence to Increase Economic Competitiveness Kyle Ezell, AICP Associate Professor of Practice Knowlton School of Architecture City and Regional Planning Program Principal, Designing Local, Limited
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12 DESIGNING LOCAL.COM
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14 why?
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16 Knight Foundation (.org)
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24 why?
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26 products on the ground
27 products on the ground
28 products on the ground
29 products on the ground
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31 products on the ground
32 products on the ground
33 products on the ground
34 products on the ground
35 products on the ground
36 products on the ground
37 products on the ground
38 products on the ground
39 products on the ground
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41 economic development?
42 economic development? An industrial park designed like the one I visited in
43 economic development? We should get an artist program just like the one in Paducah, Kentucky.
44 economic development? A downtown park like the one we took that trip to in
45 economic development? Our city needs it s own.
46 economic development? Our city needs it s own. Aquarium like the one in
47 economic development? Our city needs it s own. Aquarium like the one in Carousel like the one in
48 economic development? Our city needs it s own. Aquarium like the one in Carousel like the one in Baseball stadium a lot like
49 economic development? Our city needs it s own. Aquarium like the one in Carousel like the one in Baseball stadium a lot like Jobs program just like...
50 economic development? Our city needs it s own. Aquarium like the one in Carousel like the one in Baseball stadium a lot like Jobs program just like... Riverfront similar to
51 economic development? Everyplace s Checklist: We have our Whatever 1 Whatever 2 Whatever 3 But we still need our Whatever 1 Whatever 2 Whatever 3
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53 innovation diffusion
54 innovation diffusion
55 innovation diffusion
56 innovation diffusion
57 innovation diffusion
58 innovation diffusion
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60 lynchburg, tennessee
61 lynchburg, tennessee
62 lynchburg, tennessee
63 lynchburg, tennessee
64 lynchburg, tennessee
65 lynchburg, tennessee
66 lynchburg, tennessee
67 lynchburg, tennessee
68 lynchburg, tennessee
69 lynchburg, tennessee
70 professional inspiration
71 professional inspiration
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73 finding a subject
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75 unafraid to try new things
76 open minded
77 open minded
78 open minded
79 the experiment
80 Before I Present This Plan
81 Before I Present This Plan
82 Before I Present This Plan
83 Before I Present This Plan
84 Before I Present This Plan
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88 economic development?
89 economic development? To create more demand for Ohio University make parents and students fall for the community at first sight.
90 economic development?
91 economic development? To entice new business leaders and entrepreneurs who want to be a part of someplace interesting and special.
92 economic development?
93 economic development? To draw visitors / tourists to experience the spirit of a place that stands out from the pack.
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102 EXPLAIN OUR ATHENS-SPECIFIC DESIGN INSPIRATIONS TO SHOWCASE AND CELEBRATE THE DESIGN OF ATHENS GOALS
103 EXPLAIN OUR ATHENS-SPECIFIC DESIGN INSPIRATIONS TO SHOWCASE AND CELEBRATE THE DESIGN OF ATHENS ESTABLISH A CULTURE OF HIGH EXPECTATIONS FOR ATHENS-INSPIRED DESIGN IN ORDER TO REINFORCE THE CULTURE OF ATHENS GOALS
104 EXPLAIN OUR ATHENS-SPECIFIC DESIGN INSPIRATIONS TO SHOWCASE AND CELEBRATE THE DESIGN OF ATHENS ESTABLISH A CULTURE OF HIGH EXPECTATIONS FOR ATHENS-INSPIRED DESIGN IN ORDER TO REINFORCE THE CULTURE OF ATHENS ENCOURAGE WIDESPREAD / INCREASED CELEBRATION OF ATHENS SO WE CAN SHARE ATHENS WITH THE WORLD. GOALS
105 Step 1: Understand the meaning and intent of what we want you to do. HOW TO USE
106 Step 1: Understand the meaning and intent of what we want you to do. Step 2: Glean design ideas from the SHOWCASE AND CELEBRATE section to discover and understand the Athens Design DNA. HOW TO USE
107 Step 1: Understand the meaning and intent of what we want you to do. Step 2: Glean design ideas from the SHOWCASE AND CELEBRATE section to discover and understand the Athens Design DNA. Step 3: Learn how to take action in the REINFORCING OUR CULTURE section, have fun creating Athens-centric homes, restaurants, office buildings, and any other structures you choose to build or remodel as a result of implementing our design DNA in your projects. HOW TO USE
108 PART 1 SHOWCASE & CELEBRATE
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110 OUR HILLS OUR RIVER OUR NATURE OUR MUSIC OUR BRICK AND STONE OUR YOUTHFUL OUTLOOK OUR LITTLE BIGNESS OUR INVENTIVE SPIRIT OUR ACCEPTING ATTITUDES ATHENS DESIGN DNA
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112 OUR HILLS define our landscape and our neighborhoods. They ascend and descend, overlap and layer. They are uneven, at times they re lush, at times colorful, at times gray.
113 OUR HILLS define our landscape and our neighborhoods. They ascend and descend, overlap and layer. They are uneven, at times they re lush, at times colorful, at times gray.
114 OUR HILLS define our landscape and our neighborhoods. They ascend and descend, overlap and layer. They are uneven, at times they re lush, at times colorful, at times gray.
115 ATHENS HILLS DESIGN PROMPTS
116 IMAGINE IDEAS FOR: HILLS SHOPPING CENTERS HILLS SIGNS HILLS COLORS HILLS HOMES HILLS RESTAURANTS
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118 OUR RIVER meanders gracefully. It flows southward, cutting, with water rising and falling, ever seeking to break its bounds, providing habitat, rerouted and reengineered, both barrier and corridor, part of the city s original story.
119 OUR RIVER meanders gracefully. It flows southward, cutting, with water rising and falling, ever seeking to break its bounds, providing habitat, rerouted and reengineered, both barrier and corridor, part of the city s original story.
120 OUR RIVER meanders gracefully. It flows southward, cutting, with water rising and falling, ever seeking to break its bounds, providing habitat, rerouted and reengineered, both barrier and corridor, part of the city s original story.
121 meanders gracefully. It flows southward, cutting, with water rising and falling, ever seeking to break its bounds, providing habitat, rerouted and reengineered, both barrier and corridor, part of the city s original story. HOCKING RIVER DESIGN PROMPTS
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124 How is this different than everyday community design guidelines?
125 How is this different than everyday community design guidelines? 1. Requires big creativity
126 How is this different than everyday community design guidelines? 1. Requires big creativity 2. More fun because it was inspired by the community
127 How is this different than everyday community design guidelines? 1. Requires big creativity 2. More fun because it was inspired by the community 3. Exclusively Athens results
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129 OUR NATURE is lush. It s diverse in size, color, and form. It ever attempts to reclaim and repopulate, always defying the grid. It s also seasonally variable, edible/nourishing and delicious.
130 OUR NATURE is lush. It s diverse in size, color, and form. It ever attempts to reclaim and repopulate, always defying the grid. It s also seasonally variable, edible/nourishing and delicious.
131 OUR NATURE is lush. It s diverse in size, color, and form. It ever attempts to reclaim and repopulate, always defying the grid. It s also seasonally variable, edible/nourishing and delicious.
132 ATHENS NATURE DESIGN PROMPTS is lush. It s diverse in size, color, and form. It ever attempts to reclaim and repopulate, always defying the grid. It s also seasonally variable, edible/nourishing and delicious.
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135 OUR MUSIC honors its Appalachian origins, but it s infused with the ongoing immigration of outside influences in a variety of forms big band, garage band, orchestra, bluegrass, street musicians, bars and coffee shops, festivals, and other expressions.
136 OUR MUSIC honors its Appalachian origins, but it s infused with the ongoing immigration of outside influences in a variety of forms big band, garage band, orchestra, bluegrass, street musicians, bars and coffee shops, festivals, and other expressions.
137 OUR MUSIC honors its Appalachian origins, but it s infused with the ongoing immigration of outside influences in a variety of forms big band, garage band, orchestra, bluegrass, street musicians, bars and coffee shops, festivals, and other expressions.
138 ATHENS MUSIC DESIGN PROMPTS honors its Appalachian origins, but it s infused with the ongoing immigration of outside influences in a variety of forms big band, garage band, orchestra, bluegrass, street musicians, bars and coffee shops, festivals, and other expressions.
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140 OUR BRICK AND STONE are a part of who we are. These two natural materials define much of our built environment that has been fashioned from the earth; our brick and stone warps with the movement of nature, reflecting the patina of time and culture.
141 OUR BRICK AND STONE are a part of who we are. These two natural materials define much of our built environment that has been fashioned from the earth; our brick and stone warps with the movement of nature, reflecting the patina of time and culture.
142 OUR BRICK AND STONE are a part of who we are. These two natural materials define much of our built environment that has been fashioned from the earth; our brick and stone warps with the movement of nature, reflecting the patina of time and culture.
143 BRICK AND STONE DESIGN PROMPTS
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145 OUR YOUTHFUL OUTLOOK keeps us playful, whimsical, hopeful, enthusiastic, boisterous, testing boundaries, ever seeking a purpose.
146 OUR YOUTHFUL OUTLOOK keeps us playful, whimsical, hopeful, enthusiastic, boisterous, testing boundaries, ever seeking a purpose.
147 OUR YOUTHFUL OUTLOOK keeps us playful, whimsical, hopeful, enthusiastic, boisterous, testing boundaries, ever seeking a purpose.
148 keeps us playful, whimsical, hopeful, enthusiastic, boisterous, testing boundaries, ever seeking a purpose. YOUTHFUL OUTLOOK DESIGN PROMPTS
149 OUR LITTLE BIGNESS makes our little town feel like it s much bigger even though it is intimate and interconnected. A dynamic energy can be felt here that is more passionate than ambitious.
150 LITTLE BIGNESS DESIGN PROMPTS
151 OUR INVENTIVE SPIRIT shows in our originality, intellectual curiosity, and in our artistic, creative ingenuity.
152 shows in our originality, intellectual curiosity, and in our artistic, creative ingenuity. ATHENS INVENTIVE SPIRIT DESIGN PROMPTS
153 OUR ACCEPTING ATTITUDES make it easy to welcome diverse opinions and lifestyles, building on strengths. They also make our community accessible to all as we nurture ideas.
154 ACCEPTING ATTITUDES DESIGN PROMPTS
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156 ATHENS YARDS EXPRESSIVE. NATURAL. SPONTANEOUS.
157 ATHENS HOMES has no specific style of architecture (we re too loose and creative to allow such things to happen), existing homes improved on in Athens should honor the Athens DNA and the Athens color palette.
158 ATHENS HOMES has no specific style of architecture (we re too loose and creative to allow such things to happen), existing homes improved on in Athens should honor the Athens DNA and the Athens color palette.
159 ATHENS HOMES has no specific style of architecture (we re too loose and creative to allow such things to happen), existing homes improved on in Athens should honor the Athens DNA and the Athens color palette.
160 ATHENS DEVELOPMENT propose and build structures that stray from the usual prototype designs widely found in every other community.
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162 PART 2 REINFORCING ATHENS
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164 WORLD FAMOUS COURT STREET Untold couples started their lives on Court Street, our most important and famous street for courting.
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175 ATHENS BIKE RACKS Athens deserves to have equally inspired bicycle infrastructure for us to park our cycles.
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185 ATHENS STAIR- WAYS We have a unique opportunity to turn our current (and future) stairways into infrastructure we can love.
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191 ATHENS PROTEST SPACE We love and appreciate free speech because each opinion has merit. We are open to new ideas and new ways of thinking about the world and we believe we can achieve change by speaking out.
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227 PART 3 SHARE WITH THE WORLD
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229 EXPLAIN EXPECTATIONS TO REAL ESTATE DEVELOPERS, ARCHITECTS, URBAN DESIGNERS, AND BUSINESS OWNERS.
230 EXPLAIN EXPECTATIONS TO REAL ESTATE DEVELOPERS, ARCHITECTS, URBAN DESIGNERS, AND BUSINESS OWNERS. EXPLAIN EXPECTATIONS TO ELECTED OFFICIALS, LEADERS, THE STAFF OF THE CITY OF ATHENS, ATHENS COUNTY, AND OHIO UNIVERSITY.
231 EXPLAIN EXPECTATIONS TO REAL ESTATE DEVELOPERS, ARCHITECTS, URBAN DESIGNERS, AND BUSINESS OWNERS. EXPLAIN EXPECTATIONS TO ELECTED OFFICIALS, LEADERS, THE STAFF OF THE CITY OF ATHENS, ATHENS COUNTY, AND OHIO UNIVERSITY. EXPLAIN THE IMPORTANT ROLE TO THE ATHENS MUNICIPAL ARTS COMMISSION REGARDING IMPLEMENTATION.
232 EXPLAIN EXPECTATIONS TO REAL ESTATE DEVELOPERS, ARCHITECTS, URBAN DESIGNERS, AND BUSINESS OWNERS. EXPLAIN EXPECTATIONS TO ELECTED OFFICIALS, LEADERS, THE STAFF OF THE CITY OF ATHENS, ATHENS COUNTY, AND OHIO UNIVERSITY. EXPLAIN THE IMPORTANT ROLE TO THE ATHENS MUNICIPAL ARTS COMMISSION REGARDING IMPLEMENTATION. TIE THE INFRASTRUCTURE IDEAS TO THE CAPITAL IMPROVEMENTS BUDGET.
233 EXPLAIN EXPECTATIONS TO REAL ESTATE DEVELOPERS, ARCHITECTS, URBAN DESIGNERS, AND BUSINESS OWNERS. EXPLAIN EXPECTATIONS TO ELECTED OFFICIALS, LEADERS, THE STAFF OF THE CITY OF ATHENS, ATHENS COUNTY, AND OHIO UNIVERSITY. EXPLAIN THE IMPORTANT ROLE TO THE ATHENS MUNICIPAL ARTS COMMISSION REGARDING IMPLEMENTATION. TIE THE INFRASTRUCTURE IDEAS TO THE CAPITAL IMPROVEMENTS BUDGET. PUBLIC/PRIVATE PARTNERSHIPS SHOULD BE ESTABLISHED IMMEDIATELY.
234 CITIZENS, INCLUDING OHIO UNIVERSITY STUDENTS, SHOULD BE INVITED TO HELP IMPLEMENT THIS PLAN.
235 CITIZENS, INCLUDING OHIO UNIVERSITY STUDENTS, SHOULD BE INVITED TO HELP IMPLEMENT THIS PLAN. SCHOOL CHILDREN (THE FUTURE OF THE COMMUNITY) SHOULD IMMEDIATELY BECOME INVOLVED WITH IMPLEMENTATION.
236 CITIZENS, INCLUDING OHIO UNIVERSITY STUDENTS, SHOULD BE INVITED TO HELP IMPLEMENT THIS PLAN. SCHOOL CHILDREN (THE FUTURE OF THE COMMUNITY) SHOULD IMMEDIATELY BECOME INVOLVED WITH IMPLEMENTATION. WE SHOULD BRAG. WE TELL PEOPLE ABOUT WHAT, WHY, AND HOW WE ARE DOING ALL OF THIS.
237 TOWARD A FOREVER BELOVED ATHENS, OHIO.
238 DESIGNINGLOC KYLE AL.COM EZELL, AICP, PRINCIPAL
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