Creative Placemaking from the Community Up
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1 Creative Placemaking from the Community Up Caron Atlas, Arts & Democracy and NOCD-NY Judi Jennings, Kentucky Cultural Organizing Alliance Jeremy Liu, PolicyLink Karen Mack, LA Commons Damon Rich, Hector urban design, planning & civic arts
2 What we mean by Creative Placemaking from the Community Up + Grounded in values fostering belonging, equity, racial justice, inclusion & mutual accountability + Broad definition of arts & culture + Builds on & strengthens the cultural assets & expertise that already exists in communities + Engages creative participatory planning & community engagement practices that include effective partnerships & sustained cross-sector collaborations + Fully engages artists in planning
3 Creative Placemaking from the Community Up What we are learning from our work: How arts and culture can be integral to anti-displacement strategies, health equity, racial justice, housing, and access to public space.
4 Creative Placemaking from the Community Up Karen Mack, LA Commons
5 Promise Zone Arts Leveraging local culture to address poverty in the Central Los Angeles Promise Zone Photo: Reuters / Jonathan Alcorn
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8 Central Los Angeles Promise Zone The Central Los Angeles Promise Zone was designated by the Obama administration in The Promise Zone includes the neighborhoods of Hollywood, East Hollywood, Koreatown, Pico Union, and Westlake. 165,000 residents, 35% of whom live in poverty (compared to 20% citywide) High dropout rates and high unemployment Lack of affordable housing The Los Angeles Promise Zone contains the following cultural neighborhoods: Koreatown Little Armenia Historic Filipinotown Thai Town Little Bangladesh El Salvador Corridor
9 The Area is Rich in Cultural Assets Promise Zone Arts is mapping these assets and will implement site-specific cultural events designed to address the goals of the Los Angeles Promise Zone: improved educational opportunities, economic development, neighborhood safety, and livability.
10 Promise Zone Arts Phases NEA Our Town Grant Phase I: Orientation/Planning Phase II: Community Introduction Phase III: Creation of Promise Zone Arts Task Force Phase IV: Cultural Treasure Surveys In-person canvasing and online surveys Phase V: Documentation - video, still photos, audio Phase VI: Cultural Treasures Database Phase VII: Cultural Treasures Story Bank Phase VIII: Neighborhood Sharing Events Phase IX: Program Evaluation Planned Future PZA Program Phases Mini-Grants Program to support new work from artists and organizations identified through mapping Large public festival to include cultural performances from grantees and interactive artmaking Comprehensive evaluation measuring the success of Promise Zone Arts and the subsequent grants program in achieving stated Promise Zone goals.
11 Impact Promise Zone Arts will: quantify the value of sustaining and advancing traditional folk arts within the Promise Zone, develop agency for underserved communities to have a voice in policy decisions, and create recommendations regarding the use of traditional arts and contemporary art informed by culture to increase educational opportunities, advance public safety, and improve livability in the Promise Zone. Final NEA Grant Deliverables: Cultural Treasures Directory including videos, images, and stories produced. Evaluation Report with informed recommendations.
12 Lessons Learned We have found enthusiastic support for arts integration at all levels of government Partnerships between City entities and nonprofits can be very challenging but rewarding when done well Intermediaries may be useful to translate and facilitate strong community connections Be explicit about expectations of all the partners as implicit assumptions can cause big rifts Clearly articulate all administrative barriers
13 Creative Placemaking from the Community Up Judi Jennings, KY Cultural Organizing Alliance
14 KY Cultural Organizing Alliance Locating Kentucky
15 Locating Kentuckians
16 KY Foundation for Women: Advancing Feminist Art for Social Change
17 + Arts & Democracy = KY Cultural Organizing Alliance
18 Higher Ground, Harlan County Eastern KY
19 Rural Urban Exchange Statewide
20 Culture Hub Letcher County Eastern KY
21 Lessons Learned & Resources Power of art & culture to engage, unify & inspire Rural areas aren t all alike More similarities between urban & rural than than many might think (examine assumptions) Regionalism Erik, Sean & Nashville Resources: Story Circle, intentional relationship building
22 Creative Placemaking from the Community Up Caron Atlas, NOCD-NY
23 NATURALLY OCCURRING CULTURAL DISTRICTS NEW YORK CORE MEMBERS Arts & Democracy ARTs East New York Bronx Council on the Arts Dance Theatre Etcetera Fourth Arts Block Greenpoint Manufacturing & Design Center The Laundromat Project El Museo del Barrio THE POINT CDC El Puente Queens Museum Staten Island Arts Urban Bush Women
24 NATURALLY OCCURING CULTURAL DISTRICTS NY AFFILIATES AND PROJECT PARTNERS BRIC Casita Maria Center for Arts and Education Center for Health Equity Community Voices Heard (CVH) Downtown Art Friends of the High Line Good Old Lower East Side (GOLES) Groundswell Hester Street Collaborative Jacob Riis Settlement House Museum of Contemporary African Diaspora Arts Napela, Inc. NYC Department of Cultural Affairs PB NYC PolicyLink Red Hook Initiative University Settlement
25 GREEN LIGHT DISTRICT, EL PUENTE Green Light District, El Puente. A ten-year initiative to sustain, grow, green, and celebrate Williamsburg s Southside. It seeks to fight gentrification putting the power of transformation in the hands of its residents and stakeholders.
26 FOURTH ARTS BLOCK (FABNYC) Fourth Arts Block provides community building resources for neighboring organizations, activates underutilized space through Dance Block, promotes sustainability through Load OUT! reuse and recycling events, energizes public space with our FABLES public art initiative, and celebrates the dynamic history of the LES through Lower East Side History Month
27 CORONA PLAZA, QUEENS MUSEUM Corona Plaza is a recently renovated public space in the heart of Corona, Queens. The plaza has been the central site for many of the Museum s public art projects and community festivals, as well as the core of the Museum s recent parks and public space advocacy work.
28 ARTS, CULTURE, AND PUBLIC HOUSING COMMUNITIES
29 PARTICIPATORY BUDGETING & CREATE NYC
30 LESSONS LEARNED Take the time needed to listen and learn Be part of the community fabric Respect what is there, what came before, the wisdom of the community, and the local leadership Build equity in right from the start Make and keep sustained commitments and reciprocal relationships Be sensitive to dynamics of belonging and dis-belonging; recognize the complexity of communities Value multiple aesthetics and approaches Reframe policy to benefit communities and build agency
31 Creative Placemaking from the Community Up Damon Rich, Hector
32 Working with artists & designers while Organizing Regulating Building Stewarding
33 Organizing
34 Organizing
35 Organizing
36 Regulating
37 Regulating
38 Regulating
39 Regulating 39
40 City of Newark Community-based organizations Residents Young people Building Artists & designers
41 Building
42 Building
43 Building
44 Stewarding
45 Stewarding
46 Stewarding
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48 Creative Placemaking from the Community Up Jeremy Liu, PolicyLink
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50 Arts and Culture in Nine Sectors of Equitable Development
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52 Six Policy Principles 1. Map the artistic and cultural assets of cities, towns, states, tribal communities, and the nation, with a focus on the cultural resources in communities of color and low-income communities. 2. Evaluate economic conditions, including current investments in public works, arts, and culture, using data disaggregated by race, ethnicity, and neighborhood. 3. Identify barriers to resources for communities of color and low-income communities and restructure processes to engender access.
53 Six Policy Principles 4. Work with artists, designers, young people, and culture bearers to engage the community and inform equity-driven processes for community development. 5. Expand equity-focused arts and culture investments across public agencies, through community-driven cultural plans, budget appropriations, and targeted allocations to disadvantaged communities, artists of color, and cultural institutions serving communities of color and low-income communities. 6. Ensure that governance and staffing are representative of the populations served by the agency.
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58 Jeremy Liu Senior Fellow for Arts, Culture and Equitable Development Download our Report here:
59 Creative Placemaking from the Community Up Caron Atlas, Arts & Democracy and NOCD-NY Judi Jennings, Kentucky Cultural Organizing Alliance Jeremy Liu, PolicyLink Karen Mack, LA Commons Damon Rich, Hector urban design, planning & civic arts
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