A REVOLUTIONARY APPROACH TO LAWN CARE FEED YOUR LAWN AND YOUR SOIL! FIND VALUABLE COUPONS ON OUR WEBSITE

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1 A REVOLUTIONARY APPROAH TO LAWN ARE FEED YOUR LAWN AND YOUR SOIL! FIND VALUALE OUPONS ON OUR WESITE

2 GREAT LAWNS ARE AS EASY AS U S A Use genetically superior LAK EAUTY grass seed. Stop soil compaction and stimulate microbes with LOVE YOUR SOIL. Adjust soil ph with MAG-I-AL. Genetically superior lack eauty Grass Seed and healthy soil are the keys to a great looking lawn. The New American Lawn program focuses not only on feeding the top of your lawn, like all fertilizers on the market, but, unlike all others, nourishes the soil! Traditional lawn fertilizer programs provide a short term jolt of energy like a sugar diet and do not yield a healthy lawn. Lawns must have the correct soil biology (healthy microbial populations) which build top soil, recycle nutrients and aerate the lawn soil along with correct soil chemistry (proper ph) to thrive. Without this essential balance, nutrients that are in or added to your soil are wasted! The New American Lawn program balances the nutritional needs of turf with the proper amount of lawn food and soil food! So JOIN THE LAWN ARE REVOLUTION TODAY! Visit today for more details. FEED YOUR LAWN AND YOUR SOIL! Nicholas Egg Harbor Twp., NJ Edward Virginia each, VA Linda New edford, MA Not satisfied with your lawn even after you ve fed it? 2 That s because you re doing HALF the job. INTRODUING THE ONLY PROGRAM THAT FEEDS THE LAWN AND THE SOIL. Karen Grandville, MI Edmund Deerfield, IL David Schnectady, NY New American Lawns are being grown in every community! 3

3 WHY? A GRASS SEED FOR EVERY NEED! S U P R E M E G R A S S S E E D M I X T U R E S Extensive, deep-root systems that can grow up to 4 feet deep! Possesses an invisible waxy coating, like that on the skin of an apple, that preserves grass plant moisture and wards off diseases! Genetically dark-green color and uniform leaf texture. Naturally insect resistant, because of endophytes. Used by leading sod growers across the U.S.A. S U P R E M E G R A S S S E E D M I X T U R E S P R E M P R E M I U M G R A S S S E E D M I X T U R E S I U M G R A S S S E E D M I X T U R E S Visit our website for a complete list of our grass seed mixtures. Use LAK EAUTY genetically superior grass seed. Your lawn is only as good as the seed it is started from and there is no grass seed on the market today that is better than lack eauty! At Jonathan Green, we have continued to develop and improve our lawn grasses in our own turfgrass breeding program. These grasses are truly innovative and genetically superior and produce a beautiful lawn that is naturally darker-green in color, even under tough growing conditions. Success cannot be achieved with your lawn without using genetically superior grass seed varieties. 4 Once you ve seen a lack eauty Lawn, you ll never forget it! 5

4 WHY WHY MAG-I-AL? LOVE YOUR SOIL? If your soil ph is below 7, use MAG-I-AL for Acidic Soils If your soil ph is 7 or above, use MAG-I-AL for Alkaline Soils Loosens Hard, ompacted Soil! Spurs Soil Microbes to reakdown Trapped Soil Nutrients and Lawn Fertilizers! HIGHLY AIDI VERY AIDI AIDI ALKALINE SLIGHTLY AIDI to NEUTRAL VERY ALKALINE HIGHLY ALKALINE Rich in Humates to Restore Soil Life! 1 Increases Root Mass and Drought Resistance! AFTER Love Your Soil (typical results may take 3-4 applications)* S top soil compaction and feed soil microbes with Love Your Soil. A healthy soil consists of enormous populations of microbes, along with plentiful organic matter. oth microbes and organic matter are essential in carrying out the necessary biological and chemical processes needed for long-term plant health. Lawns with insufficient biologically active soil, even when given the proper amount of lawn food, will not grow properly. Soil microorganisms break down a wide variety of materials, including leaves, animal waste, and other organic and inorganic matter. These microbes break down and release the nutrients and minerals in the soil that grass plants use for energy and growth. iologically active soil provides more nutrition and greater resistance to disease, insects, and environmental stresses to your lawn. LOVE YOUR SOIL encourages soil microbes to breakdown nutrients while loosening hard packed soil for greater air, water, root, and nutrient penetration. *e patient, your soil did not become unhealthy and compacted in one year. 6 LOVE YOUR SOIL will improve your soil, but it may take a few years to A I D I T Y I N R E A S E D A L K A L I N I T Y HOW MUH MAG-I-AL TO APPLY HOW MUH MAG-I-AL TO APPLY If ph is between 6.0 and 7.0, apply once a year in the spring. If ph is between 7.0 and 7.5, apply once a year in the spring. If ph is between 5.6 and 5.9, apply in the spring and fall. If ph is between 7.5 and 8.0, apply in the spring and fall. If ph is between 5.0 and 5.5, apply at 1.5 times the regular rate every other month until ph reaches 6.0. If ph is between 8.0 and 9.0, apply every other month until ph reaches 7.0. SOIL ph EFORE Love Your Soil 2 I N R E A S E D FERTILIZER WASTED % 54% 33% 20% 0% % 33% 54% 71% A djust your soil ph with MAG-I-AL and increase the ability of your lawn to utilize nutrients in the soil. Soil ph ranges from 0-14 Lawn grasses thrive between 6.2 to 7.0 High rainfall areas are acidic, drier areas are alkaline Raise soil ph with calcium carbonate Lower soil ph with sulfur alcium is impartant for cell wall structure Soil ph, nutrients, temperature, water availability and physical soil properties such as compaction, influence lawn plant growth. Improper soil ph affects important microorganisms in the soil reducing nutrient availability. An application of calcium carbonate in the spring can help to reduce the effects of lawn diseases. A long-term soil ph program is critical for a healthy lawn that can survive heat and drought stresses. Testing your soil each year is best for good soil growing health. 7

5 WHEN TO APPLY THE NEW AMERIAN LAWN IF SEEDING, USE RAGRASS PREVENTER PLUS NEW SEEDING LAWN FERTILIZER EARLY SPRING Apply Green-Up rabgrass Preventer to feed the lawn and provide season-long crabgrass prevention. Apply MAG-I-AL to balance your soil s ph on the same day. IF SEEDING: Apply rabgrass Preventer plus New Seeding Lawn Fertilizer when seeding to achieve three results - feed your lawn, hasten seed germination, and prevent crabgrass. Apply MAG-I-AL to balance your soil s ph on the same day. LATE SPRING Apply Green-Up Weed & Feed to feed the lawn and kill over 250 broadleaf weeds like dandelions, chickweed, clover, and oxalis. e sure to apply to a damp lawn from light sprinkling or early morning dew and do not irrigate or expect rainfall afterward for 48 hours. SUMMER Apply Love Your Soil to feed the soil and stimulate its biology and loosen hard, compacted soil for deeper root growth. FALL Apply Winter Survival Fall Lawn Food to feed the lawn and help prepare it against the long, harsh winter ahead. Early fall seeding works best, apply Winter Survival Fall Lawn Food the same day before applying grass seed. 8 9

6 WHEN TO APPLY THE NEW AMERIAN LAWN ORGANI PROGRAM ADDITIONAL NEW AMERIAN LAWN PRODUTS EARLY SPRING: Apply Organic Weed Preventer plus Lawn Food to prevent crabgrass, dandelions and many other weeds while feeding the lawn. This product works on weeds as a pre-emergent only. LATE SPRING: Apply Love Your Soil to feed the soil and stimulate its biology and loosen hard, compacted soil for deeper root growth. Green-Up Lawn Food Ideal balance of quality lawn food Feeds the lawn consistantly for up to 3 months ontains 4% iron for maximum greening Use if you just want to fertilize your lawn Summer Survival Insect ontrol plus Lawn Food ontrols hinch ugs, Armyworms, Ticks, Ants and 15+ other surface feeding insects Use for a gentle feeding during summer months Green-Up Seeding & Sodding Lawn Food Use when seeding, over-seeding or sodding Use to get lawns off to a fast start! High phosphorus formula helps build a vigorous root system ontains slow-release Nitrogen FALL: Apply MAG-I-AL to feed your soil and properly adjust its ph. A well-balanced soil ph allows your lawn to absorb much more lawn food and helps to reduce weed growth. SUMMER: Apply Organic Lawn Food to feed the lawn organically. Apply the same day when seeding. Lawn Repair ombination: Grass Seed - Fertilizer - Mulch All-in-One repair for lawn bare spots or new lawns Rapidly fills in bare areas ontains lack eauty grass seed, Mag-I-al, Organic Lawn Food, Love Your Soil and Mulch Use in sun and shade areas 10 11

7 LAWN PROLEMS WEEDS INSETS FUNGUS A D rabgrass Grub A Goosegrass Tick Dandelion Flea White lover Ant hickweed hinch ug Red Thread Leaf Spot Stripe Smut Dollar Spot rown Patch PROLEM SOLVERS rabgrass & Weed Preventer Provides season-long crabgrass control without fertilizer ontrols 30+ grassy and broadleaf weeds Apply in early spring through mid-june ontrols crabgrass before and after it germinates Delay seeding for 3 months after application ontains Dimension Lawn Weed ontrol Improved formula with Trimec 3-way technology provides broadleaf weed control ontrols 200+ lawn broadleaf weeds including dandelion, clover, and chickweed Use when you want to control weeds without fertilizer Use anytime of the year when weeds are actively growing, spring through fall Do not apply when temperatures are above 80 F Delay seeding for 4 weeks after application Lawn Fungus ontrol ontrols rown Patch, Fusarium light, Dollar Spot, opper Spot, Red Thread, Stripe Smut, Pink Snow Mold and 20+ diseases Use for both preventative and curative fungus treatments Repeat every 30 days if necessary Grub & Insect ontrol ontrols grubs and over 25 surface feeding insects One application kills grubs all season long Apply any time - spring through late summer Water in after application Organic Insect ontrol Kills and repels over 100 insect pests including ants, fleas, spiders, ticks and more with a blend of organic plant oils with no adverse effect on mammals, birds or fish Environmentally safe - EPA exempt (25-b) product Use for lawns, landscape areas and outdoor perimeter home treatment Uses scientific technology based on natural plant defenses, causes immediate knock-down and repellency followed rapidly by the insects death Lawn Moss ontrol Kills moss quickly ontains iron, which greens up your lawn Do not seed for 14 days after application A D E Plantain Sod Webworm Snow Mold Trimec is a trademark of PI Gordon orp. 12 Dimension is a trademark of Dow Agrosciences 13

8 SPREADERS Our durable lawn spreaders are designed for fast and accurate applications. They include settings for all Jonathan Green Products. Spreader settings can be found at jonathangreen.com PERSONAL LAWN ARE PROGRAM Use this log to keep your own records. A good program depends on accurate timing and scheduling of applications. Keeping good records = better results! PRODUTS WHEN TO APPLY New American Lawn Hand Spreader Use for grass seed, fertilizers, controls, ice melters, etc. Designed for easy handling and even spreading Rust and corrosion resistant polypropylene Lightweight, easy to use Use on lawns and gardens Easy on-off flow rate adjuster New American Lawn Rotary Spreader Grip handle for easy accurate applications of grass seed, fertilizers and ice melters Large 9 pneumatic tires Powder coated steel tubing Spread pattern width of 10 Easy on-off cable control Holds up to 15,000 square feet of most materials New American Lawn Deluxe Rotary Spreader 3-Position height adjustable handle Large 12 Pneumatic tires Holds up to 15,000 square feet of materials Heavy duty Nylon gear Hopper screen and raincover included Spread pattern width of 10 New American Lawn Pro Rotary Spreader Holds up to 100 pounds of product Large 12 Pneumatic wheels Easy rate setting control on handle Heavy duty Nylon gear Spread pattern width of 10 Hopper screen and raincover included The Environmental enefits of Lawns Lawns produce oxygen. A 50 ft. x 100 ft. lawn (5,000 sq. ft. lawn) produces enough oxygen for a family of eight per day. Lawns trap dust and absorb pollutants, such as carbon dioxide and sulfur dioxide, making the air fit to breathe. Lawns effectively control soil erosion by water, while purifying the water before it passes into the underground water supply. Lawns cool the immediate environment, saving on air conditioning costs. Under the New American Lawn Plan, all of these benefits can be achieved, while greatly reducing your use of water and control products. MOWING GUIDE Do not mow your grass too short. A height of 3 to 3-1 /2 inches works best for a healthy lawn while shading the soil to inhibit weed seed germination. Raise the mowing height during summer months. Lawns that are mowed higher require less watering and establish a deeper root structure. Keep your mower blade sharp so that you do not shred your grass, making it vulnerable to disease. Do not mow wet grass. Do not cut more than 1 /3 of the grass blade. Mow regularly, usually once a week or as necessary. Rotate your mowing patterns. Leave grass clippings on the lawn if possible, as long as they are not in clumps, to decompose and return nutrients and water back into the soil. Mulching mowers work very well and are designed to finely shred clippings. lippings do not promote thatch IDEAL HEIGHT For rectangular lawns Apply two header strips across each end for a turning area. Then apply back and forth in the longest direction. For irregular-shaped lawns Apply a header strip around the entire lawn for a turning area, then apply back and forth. 14 SPREADER USAGE TIPS Note: Each pass should be within 5 feet of each other to ensure an overlap. Do not leave spreader open when making turns or stopping. For best results, do not apply on a windy day. Swath will vary due to weather conditions, product used and walking speed. How to Determine Your Lawn s Square Footage To determine how much you need, multiply the length of your lawn by its width. This equals your total square footage. Deduct any non-lawn areas (house, gardens, driveway, etc.) x = = Length (Feet) Width (Feet) Total Square Feet Non-Lawn Areas (Feet) Total Square Feet coverage you need Watering Tip About one inch of water per week, including rainfall, is desirable. Watering deeply two or three times a week in the morning for minutes, when necessary, encourages deep root growth. Avoid frequent watering for short periods of time and avoid watering at night, which can promote lawn disease. 15

9 SHOW US YOUR LAWN! SUMIT A PHOTO OF YOUR JONATHAN GREEN LAWN FOR A HANE TO WIN JONATHAN GREEN PRODUTS! MONTHLY PRIZES & ONE GRAND PRIZE WORTH OVER $ 500 TO E AWARDED! Scan to enter or by visiting NewAmericanLawn.com Some restrictions apply. See website for complete details. Sign up to receive newsletters with timely lawn tips visit NewAmericanLawn.com DEALER DP 2018 Fifth Edition