INTRODUCING THE LITTLEPHANT WALLPAPER COLLECTION

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1 INTRODUCING THE LITTLEPHANT WALLPAPER COLLECTION

2 WALLPAPER COLLECTION We are a Swedish brand for you, your kids and your home created by Designer Camilla Lundsten. We produce our products in tune with nature and with respect for our fellow humans. We believe in that natural and honest materials, quality and craftsmanship matter. Let us present our Wallpaper collection, a collaboration with our beloved partner the Swedish Wallpaper factory Ulricehamns Tapetfabrik.

3 WALLPAPER COLLECTION INTRODUCING THE LITTLEPHANT WALLPAPER COLLECTION Customers have asked us repeatedly when we will start to create wallpapers. We are very happy and grateful for this but so far, we have been focusing on our current product line prints, high quality upholstery weaves, home accessories and children s products. However, when the opportunity for a wonderful collaboration came about, we jumped on the chance to create a new chapter in the Littlephant story. Turn the page and read all about it through designer and founder of Littlephant Camilla Lundsten s words.

4 WALLPAPER COLLECTION WALLPAPER COLLECTION Camilla Lundsten, Designer and founder of Littlephant. Anna Andén, CEO and Thomas Johansson, Colour Master, founders of Ulricehamns Tapetfabrik. A MAGICAL COLLABORATION A NEW ERA - VISION AND PASSION When we met the founders of the new Swedish Wallpaper factory Ulricehamns Tapetfabrik, it was love at first sight. Anna Andén, CEO, and Thomas Johansson, Colour Master have been working in this magical factory since way back. It was built in 1985 and founded on the wallpaper-making traditions of the town Ulricehamn dating back to the 1850 s. The Factory, located by the lake Åsunden in the south of Sweden, is the most amazing, magical place bursting with tradition and knowledge. When these two seasoned professionals got the opportunity to buy the factory they managed to give it a new life by combining history and traditions with the most modern production technologies. By realising their dream, they ensure that this craft will carry on and prosper. Anna and Thomas have created new visions and combined these with their expertise and years of experience from making the most beautiful pieces for your walls. All with great attention to details, truly wonderful quality and craftsmanship. They have brought new life and spirit into the buildings and machines. I have never met a person like Thomas who is as completely crazy as I am about finding and physically mixing amazing colours.

5 Camilla Lundsten, Designer and Founder of Littlephant, admiring The Grand Old Lady. The Olbrich surface printing machine at Ulricehamns tapetfabrik is still going strong due to love, care and 10 years of experience from Master Printer Ann Merlander who run the machine. LITTLEPHANTS FIRST WALLPAPER COLLECTION The first collection is a homage to our Scandinavian design heritage and created with three things in mind: Our Nordic traditions of production, honest and natural materials and to bring true comfort to homes. The collection of ten wallpapers has a defined Littlephant attitude in both style and quality. Three of them are our classical prints; Fruit Garden, Aquatic and Waves, while the new designs Nobel Nymphs, Meadow and Fairytale Fox are launched for the first time.

6 WALLPAPER COLLECTION Designer Camilla Lundsten and Print Master Ann Merlander talking about the importance of craftsmanship when blending clours and printing. The colour scale is based on the natural colours from my habitat, the Stockholm Archipelago and the summer cottage from the 1890 s where I grow up. At the time it was built using only natural materials. Ingredients like egg, linseed oil, water, feldspar, soap and pigment was used to mix paint, making the colour look and feel truly natural. The soft, dusty shades of Blue, Aqua and Grey in our collection are inspired by the colours found in the cottage and by the nature and weather surrounding the islands. Somehow those honest colours always make people feel at home, no matter if you live in a city apartment or in a house on the country side. I guess nature have that effect on us. Photo Frida Ström 2016 OUR RELATIONSHIP TO NATURE The collection is inspired by the natural colours found in Camillas cottage and the ever changing seasons in Stockholm Archipelago.

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8 WALLPAPER COLLECTION OUR RESPECT FOR NATURE Left: Anna Andén and Thomas Johanssoncare for their Grand Old Lady, the Olbrich surface printing machine. Right: The Littlephant and Ulricehamns Tapetfabrik team. Håkan Andersson Master Printer (Screen print), Ann Merlander Master Printer (Surface Print), Marie Ericsson Sales Manager, Thomas Johansson Colour Master, Anna Andén CEO, Camilla Lundsten Designer and Håkan Mattsson Factory Owner. The print colours used for our wallpaper production are all water based and toxic free and surplus colours are re-used. The paper we use is non-woven. A mix of FSC (Forest Stewardship Council) certified paper from responsible sources and synthetic fibres from recycled pet bottles, which today is the best way to make a durable and long lasting product (possible to clean). Both for the sake of mankind and nature. It is ÖKO-Tex standardized with a certification of 100. The energy used for production is climate compensated. So here we go! The first wallpaper for Littlephant in collaboration with people we believe in deeply, our beloved partner Ulricehamns Tapetfabrik. A true work of craftsmanship from all of us to you. Printed with traditional techniques and with colours and patterns from the world of Littlephant, designed by me. /Camilla Lundsten Designer and Founder of Littlephant

9 WALLPAPER COLLECTION FRUIT GARDEN In 2015 our Fruit Garden pattern was launched and awarded the Swedish Elle Decoration Design Award for best fabric. Since then it s been one of our most popular patterns, with its organic shapes, rhythm and size. The pattern is a homage to Camillas Grandfather, who was a gardener and early on taught her about the importance of nature and how to respect it. The pattern will give you the magical feeling of having your own garden and it is available in a warm, harmonious grey colour. Fruit garden Grey Art. no. 1470

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11 WALLPAPER COLLECTION NOBLE NYMPHS Every pattern has its story and this one is about the powers of the Noble Nymphs, a pattern playing with perceptions. At first sight you notice the poetic swans harmoniously floating in their pond. When looking closer under the surface, the Noble Nymphs are working their magic, making the water lilies grow, bringing energy to these waters and keeping them fresh and alive. It is a collaboration between the species, fairys, animals and nature in this wonderful imaginary world, whispering that true heroes are not always obvious. Noble Nymphs is available in an dusty aqua or a dusty blue colour. Nobel Nymphs Dusty Aqua Art. no Nobel Nymphs Dusty Blue Art. no. 1472

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13 WALLPAPER COLLECTION MEADOW Imagine a meadow where the tall grass is dancing in the wind creating a pattern, like poetry in motion. Nature has it all and this pattern is made to cover your walls and to create that everlasting flowing meadow in your home. Giving your room harmony through its rhythm and colours but also through the tactility of the printing technique. When the paint is absorbed by the paper it has a naturalness to it that one can t but love. Meadow comes in three colours, a dusty mid blue and a warm light grey and a calming mid grey. Meadow Light Grey Art. no Meadow Grey Art. no Meadow Dusty Blue Art. no. 1474

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15 WALLPAPER COLLECTION AQUATIC Aquatic is inspired by the salty waters of the Mediterranean sea, with its white coral sand and the creatures living there. This pattern will for sure give you the feeling of traveling from the Amalfi coast to the French riviera. It is available in two colour combinations, a dusty aqua/blue and a white/dark grey. Bathroom furniture by Superfront.com Aquatic Dark Grey Art. no Aquatic Dusty Aqua Art. no. 1469

16 The Aquatic wallpaper comes in two colours but are also available as fabric by the meter, cushions and in S/S 2019 lampshades join the family.

17 WALLPAPER COLLECTION On the drawer: A collection of old mostly Scandinavian cheramics and a new piece, Plum porcelain mug fron Littlephant. WAVES Our classical pattern Waves was launched in 2011 in our home textile collection. It rapidly became a favourite and is one of our most loved and used style. Now it s finally available as wallpaper. It works wonders for both kids rooms and all other spaces in your home. It creates a natural flow to your room, giving it a very soft yet graphic touch and comes in a soft aqua or a light warm grey colour. Waves Dusty Light Aqua Art. no Waves Light Grey Art. no. 1466

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19 WALLPAPER COLLECTION THE ONCE UPON A TIME COLLECTION Our Scandinavian heritage is captured in our Once upon a time collection for children. The series complement our Littlephant character products for Children and initially offer wallpaper and porcelain mugs. All with a soft, dusty, harmonious colour scale. Once upon a time there were fairymals living in the forests, creating myths and stories of the Nordic fauna and the creatures living there. Fairytale Fox is one of those characters from the past, still affecting me today and one of the reasons I started telling stories and drawing characters. One can say he is the ancestor to the Littlephant character, says Camilla. These animals and their friends are a tribute to my past but also to the power of telling stories. I hope the children and parents who discover this world also will be encouraged to start telling their own stories, letting their imagination run free. Our crochet and linen dolls are knitted/embroided by hand.

20 WALLPAPER COLLECTION FAIRYTALE FOX Once upon a time there were fairymals living in the forests, creating myths and stories of the Nordic fauna and the creatures living there. Meet Fairytale Fox and his friends, let them bring you on adventures and inspire you to tell stories. This wallpaper gives you unlimited access to a beautiful imaginary world and we hope you will be inspired to come up with your own stories over and over again. The collection initially also offer porcelain mugs. WALLPAPER SMALL MUGS Volume: 200 ml / 6.7 oz Porcelain mug Small Fairytale Fox, Dusty Pink Art. no Porcelain mug Small Fairytale Fox, Grey Art. no Fairytale fox Dusty Blue Art. no Porcelain mug Small Meadow, Dusty Blue Art. no Porcelain mug Small Pond, Dusty Aqua Art. no. 1425

21 WALLPAPER COLLECTION MINIATURE WALLPAPER Give your soft toys an adorable room with our miniature wallpapers. These are the first products in our series of theme-kits helping you transform our Littlephant Dollhouse units. They are printed on FSC-certified paper from responsible sources and can be used both for crafting, origami and as miniature wallpaper. earn more, buy the products online ine or find a shop at Littlephant.com) (Learn Miniature Wallpaper/Crafting paper set of 3 motifs (9 sheets) Yellow Art. no Miniature Wallpaper/Crafting paper set of 3 motifs (9 sheets) Blue Art. no. 1462

22 WALLPAPER COLLECTION WALLPAPER FACTS The paper we use for our wallpapers is non-woven. It is a mix of FSC (Forest Stewardship Council) certified paper from responsible sources and synthetic fibres from recycled petbottles, which today is the best way to make a durable and long lasting product. Both for the sake of mankind and nature. It is ÖKO-Tex standardized with a certification of 100. The print colours used for our wallpaper production are all water based and toxic free. Surplus colours are re-used and all waste from our production can be re-cycled. PRODUCT INFORMATION: Material Non-Woven made of 100% FSC certified paper from responsible sources and Recycled Pet-bottles. Area of use To be used in dry areas Edge-to-edge hanging Can be over pasted with new wallpaper Size Length: 10,05 meter (20,8 inch) Fire safety Classification B-s1, d0. Durability Good lightfastness Smooth cleaning by hand with damp hand-warm cloth Colours & Print Origin Some variation in colour, size and pattern repeat can occur from batch to batch. Designed in Sweden by Camilla Lundsten for Littlephant.

23 WALLPAPER COLLECTION THANK YOU FOR LOOKING AT OUR PRODUCTS! Sales contact information Marie Ericsson, Sales Manager +46(0) Littlephant Runebergsgatan 3 SE Stockholm Most of the images in our catalogue are shot by brilliant photographer Frida Ström (Fridastrom.se). Thank you Gärsnäs (garsnas.se) and Superfront (Superfront.com) for lending us your beautiful furniture!