2016 Consultants Rock Tour
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1 2016 Consultants Rock Tour
2
3 Nancy Lane Senior Designer, Visual Merchandising & Product Concepts Mike Egan Chief Director of Design Joe Carlson President, Lakeside Manufacturing & Sandstone Foodservice Group Specializing in visual merchandising & product concepts Helps clients capture missed sales opportunities, maximize profitability, and increase customer satisfaction Specializes in food service equipment planning and design Collaborates with the end user and design consultant to help conceptualize new designs and new product development. Oversees Lakeside, Geneva, Alluserv, Multiteria, Prisonbilt, Made-to-Drain Primary roles: Strategic planning, new product development, marketing Serves on various private, public, non-profit and industry boards of directors
4 Experiences are the new luxury good. Will Dean, founder of Tough Mudder Designing and manufacturing equipment that supports this effort.
5 Trends part of the experience.
6 TRENDS As manufacturers, how do we adapt to trends? Manufacturers need to be adaptable to trends Not a minimum quantity based philosophy
7 TRENDS Why is our industry looking to adapt to trends more than ever? Importance of maximizing the experience The need to stay current with trends Economic need to increase revenue Utilizing underutilized spaces
8 TRENDS Thinking modular What does modular mean to you? Modular counter vs. custom fabrication / millwork What operators tell us about the need for modular Modular is customizable
9 TRENDS Modular concepts Portable and compact design Self-contained plumbing and electrical services 25 sq. ft. 50 sq. ft.
10
11 TRENDS Modular assembly
12 TRENDS People are telling us the ILITIES connect us Capability Serviceability Changeability (exterior) Cleanability Convertibility Portability Flexibility (in design)
13 Traffic rails 200 sq. ft....
14 Traffic rails Screen walls...
15 TRENDS Screen walls
16 TRENDS Creative storage solution
17 Visual Merchandising
![VISUAL MERCHANDISING Customer quotes Merchandising has assisted us in increasing our sales nearly 20% in the past three years [Nancy] was able to](/docs-images/80/81040406/images/18-1.jpg "help us set up our operations for success from all angles financial (beautiful merchandising drives sales), the customer view and staff")
18 VISUAL MERCHANDISING Customer quotes Merchandising has assisted us in increasing our sales nearly 20% in the past three years [Nancy] was able to help us set up our operations for success from all angles financial (beautiful merchandising drives sales), the customer view and staff perspectives.
19 VISUAL MERCHANDISING Customer quotes In the end, the WOW we receive from our customers is affirmation that we hit our mark. Nancy helped us take our vision and turn it into a reality. Chris Burkhardt, Food Service Director Lakota Schools
20 VISUAL MERCHANDISING Merchandising strategy Ferris State University two major projects merchandising and over 15 years merchandising University of Wisconsin - Madison five major projects over the past 10 years University of Kansas one major project asking for a repeat on the new project
21 VISUAL MERCHANDISING Refresh / Repeatability Life Cycles capitalize on next trend cycle - pop up /on demand continue to be relevant next to retail options. The PUSH of the trends AFTER BEFORE
22 VISUAL MERCHANDISING Food macro & micro trends All Day Dining
23 VISUAL MERCHANDISING Food macro & micro trends
24 VISUAL MERCHANDISING Fall colors 2016
25 VISUAL MERCHANDISING Latest trends for 2017/NAFEM Greenovations
26 VISUAL MERCHANDISING Latest trends for 2017/NAFEM Horizon black slate & marble Wood & marble
27 Trend is to present food in a much nicer surrounding away from discount feeling creating the illusion of fine foods Produce is displayed in better quality baskets mainly in earthy colors. VISUAL MERCHANDISING Trends for retail Baked goods, cheeses and meat are presented on wood, melamine, porcelain and slate
28 VISUAL MERCHANDISING My roots
29 VISUAL MERCHANDISING Produce baskets & crates (London, England)
30 VISUAL MERCHANDISING Crates
31 VISUAL MERCHANDISING Wood & wicker
32 VISUAL MERCHANDISING Floor galvanized tubs & zig zag for sandwiches (London, England)
33 VISUAL MERCHANDISING 2017 super food concept
34 VISUAL MERCHANDISING Jerky bars (why?)
35 VISUAL MERCHANDISING Bring nature indoors
36 VISUAL MERCHANDISING Out of the ordinary
37 VISUAL MERCHANDISING Unique wall art with paint brushes
38 VISUAL MERCHANDISING Trending for 2017: Flavor
39 VISUAL MERCHANDISING Trending for 2017: Old Havana
40 VISUAL MERCHANDISING Chalkboard signage When designing chalkboards: A Attention I Interest D Desire A Action Effective Handwritten Signs Can Boost Sales 30%
41 VISUAL MERCHANDISING Chalkboard signage
42 VISUAL MERCHANDISING Chalkboard signage
43 VISUAL MERCHANDISING Chalkboard signage
44 VISUAL MERCHANDISING College / University BEFORE AFTER
45 VISUAL MERCHANDISING College / University AFTER BEFORE
46 VISUAL MERCHANDISING College / University AFTER BEFORE
47 VISUAL MERCHANDISING College / University AFTER BEFORE
48 VISUAL MERCHANDISING Smoothie Station AFTER BEFORE
49 Manufacturing Capabilities Supporting the FS operator in creating a memorable experience for the customer
50 MANUFACTURING PHILOSOPHIES The future of manufacturing 20/80
51 MANUFACTURING PHILOSOPHIES The future of manufacturing 80/20 efficient manufacturing model that is cost & margin focused 20/80 custom & market focused, which we believe to be the future of manufacturing
52 MANUFACTURING PHILOSOPHIES Customization is the new standard To stay competitive, companies must embrace customization at every level of their operations, as customization is probably the single most important factor that guides Millennial purchasing decisions. thegbrief.com/articles/customization-the-key-word-in-millennial-buying-habits-621
53 MANUFACTURING PHILOSOPHIES The customer experience is more important than ever Customers are more Informed than ever before because of social media and content being readily available Buying based on how the Experience made them feel-emotionally with B2B Was the Experience what they wanted? Did it create a memorable Experience? Brand loyalty is no longer commonplace new brands emerge to fill needs
54 The customer experience is more important than ever This Startup Sends Travelers on Vacation to Destinations Unknown - NBC News pack up + go
55 Concept #1: Bussing / Recycling Station Concept One of our more challenging designs. Form was more important than function Stretch our imagination
56 Concept #1: Design Bussing / Recycling Station
57 Concept #1: Completion Bussing / Recycling Station
58 Concept #2: Children s Hospital, Tampa Cooking Station Concept
59 Concept #2: Children s Hospital, Tampa Design Cooking Station
60 Concept #2: Children s Hospital, Tampa Cooking Station Completion
61 Concept #3: Concept Gourmet Peanut Butter Station
62 Concept #3: Gourmet Peanut Butter Station Completion
63 Concept #4: College of the Ozarks, Pearl Dining Hall Custom Silverware Station Concept Design Criterion: Need silverware station with maximum base storage
64 Concept #4: College of the Ozarks, Pearl Dining Hall Custom Silverware Station Completion
65 Concept #5: Flavor Station 2017 upcoming trend Design Island Design Wall Design Back to Back
66 Concept #5: Flavor Station Completion
67 Experiences are the new luxury good.
68 Q & A What are some of the unique challenges you have in conceiving, developing and executing the experiences your clients want to create?
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