MEDIA INFORMATION 2016

Transcription

1 MEDIA INFORMATION 2016 HOMES SHOPPING DECORATING DESIGN GARDENS PROPERTY

2 68 A gorgeous seafront residence in the Kingdom of Sheba development on The Palm Jumeirah is on the market for those looking for luxurious living at a prestigious address. beyond the entrance hall are the main living and dining areas with access to the terrace. The kitchen is fully equipped and spacious. All three floors are easily accessible 82 Words ANNA AbOUzEid OCTOBER 2015 insideoutmagazine.ae thanks to a spiral staircase, which reaches all floors, and a private lift from the basement to the roof terrace. On the upper level of the home, the master bedroom boasts its own dressing room plus access to a private terrace. There are three other bedrooms, all en suite. There is also a lounge and study on this level. The crowning glory of the home is the 1,300-square-foot roof-top terrace, which offers breathtaking 360-degree views of the sea. l Above left and right beautifully appointed terraces ensure the outdoor spaces of this property are ideal for entertaining or private contemplation. Right All the rooms are well proportioned and thoughtfully designed. DH15 Elegant panelling and bespoke cabinetry marries perfectly with modern slipper chairs in what is called The great room. opposite Carefully chosen accessories and objets bring depth and interest to the overall scheme. NOVEMBER 2015 insideoutmagazine.ae DH15 words STEPHANIE LOWDER photography STACEY VAN BERKEL/PHOTOSHOT This mixed-use residential and leisure resort is located on the crescent of the Palm, and is undoubtedly one of the most luxurious developments on the islands. Some of its enviable features include: n Traditional Arabian design and architectural influences. n 34 palatial, four- and five-bedroom sea-view villas. n Villas feature private pools, landscaped gardens, enclosed three-car garages. n 28 townhouses, which also have private pools, gardens and garages. n Beach club, community pools, shops and restaurants are planned for Phase 1 of the community. n A five-star hotel is planned for development. 83 DECEMBER 2015 insideoutmagazine.ae 69 THE BRAND Who we are InsideOut is the essential guide for the region s stylish, affluent and design-conscious homemakers. As the leading quality interiors magazine in the UAE, InsideOut offers an unparalleled source of inspiration and information to its smart, discerning readership. The title is dedicated to showcasing the very best in local and international homes alongside stylish ideas for outdoor living, leading design and decorating trends, and must-have buys. Our content also features a dream-property section, the latest interior news, and fabulous design destinations from international boutique hotels to restaurants with style. Bestselling homes & interiors magazine in the UAE TIME TO GO OUTSIDE Get set for life al fresco! OPEN HOUSE Stylish homes in Dubai, Brazil & South Africa 32 PAGE GARDEN SPECIAL Key looks to relax and entertain HOME DISCOVER WHY THIS DUBAI APARTMENT IS OUR WINNER TALKING TEXTURE THE SECRET OF SUCCESSFUL SCHEMES of the YEAR DECORATING GORGEOUS GREY IT S TIME TO ENTERTAIN! STYLISH GATHERINGS TO ENJOY AT HOME 220 BRILLIANT BUYS The GIFT GUIDE Festive inspiration starts here GLOBAL DESIGN Interior secrets from around the world GIVE PLAIN WALLS THE WOW FACTOR! NEW-SEASON DECORATING n PICTURE-PERFECT PATTERNS n LOCAL DESIGNERS TO WATCH n HOME OFFICE IDEAS n 200 FABULOUS AUTUMN BUYS 230 FABULOUS NEW BUYS AL FRESCO FIREPLACES Transform your evenings World of Interiors AMERICA n SOUTH AFRICA n MOROCCO n SCOTLAND BHD2 KWD1.5 OMR1.7 QAR20 DH15 OUTDOOR KITCHENS Your new sociable space 30-PAGE EXCLUSIVE You are invited... SILVER, GOLD COPPER & DECORATE WITH A SEASONAL TWIST EXPLORE HOMES IN DUBAI, AUSTRALIA & DENMARK BHD2 KWD1.5 OMR1.7 QAR20 DH15 on classic lines Traditional woodwork, a neutral backdrop and contemporary accessories bring this beautifully proportioned Canadian property to life UAE HOME OF THE MONTH fit for a king This home on the Palm could be described as the jewel in the crown when it comes to ultra-luxurious property property uae Kingdom of Sheba, The Palm dh18 million A RoyAl ExpERiEncE for the lucky resident, every comfort has Been considered 16,000 copies every month Up to 16,000 copies are distributed throughout the UAE and GCC in interior design firms, industry-related offices and prime residential communities. The title is also on sale at all leading retail outlets and via subscriptions. InsideOut is BPA-audited.

3 EDITORIAL PILLARS Real homes In every issue, InsideOut features stunning real homes in both the UAE and throughout the world. From exquisite villas to stylish apartments, each one is carefully chosen for its fabulous design, stunning decor and inspirational ideas. HOMES UAE From must-have statement pieces to special finishing touches, every issue features a sourcebook of great new buys for every aspect of the home. A keen collector, with an eye for the unusual, Bernard has ceramics, glassware and decorative ornaments adorning shelves and surfaces throughout his home. A large curio cabinet from Marina Home Interiors introduces a shabby-chic feel. Opposite page The sleek grey kitchen bears no resemblance to its brown and beige original incarnation. High-gloss bistro-style brick tiles bring a Parisian flavour to the space. state, so every fixture and fitting has to be ripped out. I had often admired the oak flooring in a particular shop and when I found out it was closing down I asked if I could buy the floor, but the shop s owners refused. As the date of them vacating the premises drew nearer, I kept popping in and asking again, until eventually my persistence wore them down: they agreed and I bought the whole lot! Once in situ in Bernard s third-floor apartment, each plank was hand-stripped to reveal a warm, natural honey colour. Helped by a friend of his, interior designer Bonita O Donnell, Bernard started planning how to create the relaxed, Hamptonsstyle home he wanted. In the past decade, Bernard has lived in Bahrain, the Dutch Caribbean and New Orleans, and attributes his eclectic decorating approach to his travels. I m always on the look-out for interesting finds I rarely get on a flight without some bizarrely wrapped parcel as hand luggage! Evidence of this is scattered all over the apartment the turquoise lamp in the living room was a purchase from a consignment store in New Orleans that actually formed the basis of the entire space s colour scheme. The vibrant yellow lamp in the study, meanwhile, was spotted in the window of a closed boutique in Philadelphia, but after much hammering on the door, the sale was made. Nine chairs were bought from the Aviation Club when its bar, The Cellar, closed down and they have been painted in shades of antique white or soft grey. I really like mixing and matching things, Bernard explains. I got the idea for having different dining chairs from a magazine feature about a bar in Oslo that had a variety of chairs I loved the finished look and wanted to replicate it. Sometimes a dining experience can be a bit too formal, but having mismatched pieces of furniture makes it feel more relaxed and casual. 50 Fabulous decorating Stylish buys 51 DECORATING colour trends Uplifting effects A touch of drama Coral a pink with peachy tones is a refreshing choice, working well with a variety of complementary shades or neutrals. This atmospheric shade is both unexpected and wonderfully complementary when combined with other tones This grown-up coral tone is warm and inviting yet works effortlessly with cooler shades Anne Roselt is the global colour manager at Kansai Paints: Colour trends are a great way to get direction in the design industry, but it s important to choose colours you feel comfortable with. Pink is optimistic, and adds a touch of comfort, so it s no wonder we re seeing so much of it at the moment. This coral pink, unmatched Beauty, has an air of sophistication that appeals to both men and women, and because of its peachy orange undertones it goes beautifully with pastel blues such as kansai s Cool Idea Rich colours bring depth and interest to a scheme, and work brilliantly against shiny materials such as copper or steel, or sumptuous fabrics. and Decide, or Sparkling Water, a sea-foam green. It also looks lovely with neutrals and deeper greys like Overcast Days. Liz Cann is the be inspired when choosing A PAlETTE, opt for shades with A similar intensity of colour design director at be inspired THE colour PAlETTE Zoffany: One of my favourite Zoffany paint colours is Teal, a rich but not 1 overly bright blue-green shade. It makes a wonderful backdrop for harmonious mixes of deep greys KEY COLOUR and blues to create a moody ambience, or can be highlighted THE colour PAlETTE with rich russet, copper and gold, 2 which glow against this deep velvety shade. Alternatively, for a more subtle option, pair with Manila or Flax a lovely contrast. 3 When it comes to upholstery and soft furnishings, neutrals such as dove grey are probably the most KEY COLOUR popular tones, but can look bland when combined with pale walls. A rich colour such as Teal gives a scheme a much more exciting, 1 unmatched Beauty 2 Decide 3 Cool Idea 4 Overcast Days. All kansai Paint, from Dh20 per litre. Other finishes available. edgier feel. Look to art to appreciate how vibrant combinations of colours can work so magnificently together. photo by ShuTTerSTOCk This sunset delivers ravishing tones of pink, apricot, purple and blue above a dramatic city skyline. photo by ShuTTerSTOCk Whether it s to plan a brand-new scheme, or simply to refresh an existing one, InsideOut showcases the latest trends, designs and fabulous new ideas, guaranteed to inspire readers Teal 2 Flax 3 russet 4 Manila. All Zoffany Paints, from Dh300 for 2.5 litres, Other finishes available Smart design Great gardens This dedicated section celebrates the work of the movers and shakers in the design world, and explores the destination hotspots that impress with their show-stopping style, ideas and architectural credentials. We feature inviting outdoor spaces for entertaining or relaxing in the sunshine. This includes stylish ideas for patios and terraces, pools, courtyards and more, alongside essential planting and landscaping advice, and brilliant buys. Dream properties Our unique property section features stunning homes on the market both here in the UAE and worldwide. With detailed information, stunning photography and need-to-know information, this is a go-to guide for today s discerning buyer. houses apartments villas A fresh approach Make the most of the coming cooler months, with these outdoor cushions from Crate & Barrel. Fun, colourful and hard-wearing, they ll liven up a terrace, and are perfect for al fresco lounging. Garden cushions, Crate & Barrel, from Dh150 sharon ParsONs Acting Editor GOING RUSTIC Aged wood makes a stunning centrepiece for outdoor dining. Try this heavy carved bowl either on its own or filled with lemons, limes or pomegranates. See page 122 for details page 118 page 122 page 130 A LIFE IN DESIGN Meet Dubai-based interior specialist Karen Comber DESTINATIONS Miami, the Cotswolds, and an opulent local gem are in focus DOWNTOWN DESIGN Discover what s in store at this terrific Dubai event TEXT BY SARAH maisey COOLING COasters Finally, a clever way to keep drinks cool outside. These nifty little numbers are cooled in the freezer, before being fitted to the bottom of glasses. Available in five different sizes for a perfect fit, they also come in a multitude of shades ideal for barbecues. Cooling coasters, from Dh56 each A few of these pretty ceramic lanterns are already planned for my balcony! 86 Ceramic lanterns, Indigo Living, from Dh299 Wooden bowl, Flamant, Dh185 page 82 SEATING PLANS FIT FOR A KING A luxury residence in the Kingdom of Sheba development on the Palm, plus Fendi-style villas in Umm Suqeim, and a family home on Jumeirah Islands Solve outdoor seating problems with these stylish stackable chairs. Made of durable thermo-lacquered aluminium, they are sturdy enough to withstand the harshest elements. Stack Chair, Gandiablasco at Finasi, from Dh1, page 86 ANTIPODEAN TREASURE An incredible estate located on Australia s Airlie Beach 81 The shopping edit Whether it s the latest kitchen gadgets, stylish bathroom updates or fabulous outdoor buys, we cherry-pick a collection of must-haves for the kitchen, bathroom and garden in every issue.

4 EDITORIAL CALENDER January ON SALE: 15 DECEMBER THE FESTIVE ISSUE Get into the Christmas spirit with stylish decorating ideas, fabulous gifts and seasonal homes. February ON SALE: 15 JANUARY NEW TRENDS ISSUE From the style-predictors colours of the year to the latest in decorating looks and fresh design ideas. March ON SALE: 15 FEBRUARY THE FAMILY ISSUE Nurseries, playrooms and teenage dens that are guaranteed to impress! April ON SALE: 15 MARCH THE KITCHEN ISSUE Discover the latest dream kitchens, brilliant designs and the best in equipment in our Special feature. PLUS The finishing touches from stunning artwork to stylish accessories that bring your home to life. May ON SALE: 15 APRIL THE RELAXED LIVING ISSUE Sofas, chairs, coffee tables, soft furnishings and more give your living room the comfort factor. June ON SALE: 15 MAY THE BATHROOM ISSUE Luxury bathrooms, shower rooms and en suites, together with the latest designs are showcased in our Special. PLUS Great lighting is an essential element in every home our selection illuminates the best around. THE ART OF STYLISH DECORATING COLOUR TEXTURE LIGHTING PATTERN SPACE DETAILS WITH JANUARY ISSUE Beautiful Homes 2016 From chic city apartments to dream rural retreats, throughout the year InsideOut features some of the most beautiful local and international homes. In this luxury annual edition, we showcase the best, and provide inspiration and essential expert advice on creating successful schemes. WITH AUGUST ISSUE Dream design escapes Capture the style of some of the world s most stunning hotel rooms with this ultimate interiors travel guide. Discover the elements of beautiful hotel-luxe looks that you can adapt to work in your own home. July ON SALE: 15 JUNE THE COLOUR ISSUE Colour counts how to choose the very best in paints, papers and more to make an impact. Our expert guide offers solutions and inspiration August ON SALE: 15 JULY THE FLOORING ISSUE Carpets, rugs, tiles, marble, wood we lay out the options available for customising all the floors in your home beautifully. September ON SALE: 15 AUGUST THE STORAGE ISSUE From the smallest of boxes to large-scale cabinets, discover the smartest, simplest ways to keep your home in order. October ON SALE: 15 SEPTEMBER THE OUTDOOR ISSUE Be ready for al fresco living with stylish ways to make the most of your outside space from simple ideas to landscapes, pool areas and patios with the wow factor. November ON SALE: 15 OCTOBER THE BEDROOM ISSUE From master suites to guest rooms and nurseries, everything you need to create a peaceful retreat. December ON SALE: 15 NOVEMBER THE ENTERTAINING ISSUE Start the social season in full swing with our fabulous ideas for entertaining at home.

5 34 WORDS CHARLOTTE BUTTERFIELD PHOTOGRAPHY STEFAN LINDEQUE AND ANAS THACHARPADIKKAL From left to right: InsideOut editor Sharon Parsons; finalists Julia Dempster and Sarah Paterson; Marina Home Interiors co-founder Khurshid Vakil; finalists Alexandra Ries, Elena Danici and Jacky Allan, and winner Bernard Creed. Clockwise from above left The Sofitel s Moorea ballroom dressed for the event. Editor Sharon chats to nominees. Guests gather for the drinks reception. The InsideOut team Sue-Maé, Rebekah, Kunjal, Sharon, Katie and Deborah looking glamorous! Platinum Sponsors Floors & Decks, with CEO Mr Vakil, centre, and his guest Mr Bader Al Khamis. Musical entertainment set the mood. IN ASSOCIATION WITH From top, left to right: Guests enjoy mingling in Nineteen restaurant at the Address Montgomerie. Last year s Home of the Year winner Claudia Baliyan with husband Erol. Interiors stylist Tory Waller was on our judging panel. Another of our expert judges, Ellen Bishop of Bishop Design Residential, and husband Paul. Photographs of the final six homes were displayed around the venue, giving guests a chance to view these stylish abodes. 35 EVENTS INSIDEOUT AWARDS From best store to favourite brand, our exclusive event celebrates everything of note in the world of UAE interiors, and invites readers to cast their votes. With a range of categories that highlight the full spectrum of choice available to local homemakers be it high-end luxury or affordable chic these unique awards are set to become an industry staple. the best IN Top names in the UAE s interiors industry celebrated success at the the AWARDs 2015 ow, what an incredible evening! As over 350 honoured guests gathered W at the fabulous Sofitel The Palm on June 7, the air was buzzing with excitement, as everyone speculated on the winners in this, our inaugural InsideOut Awards, in association with Floors & Decks. With over 15,000 individual votes cast by you, our readers, competition has been fierce. After our buzzy drinks reception to welcome some of the most prestigious names in the region s interiors industry, guests enjoyed a delicious gala dinner before our host for the evening, TV personality Tom Urquart, announced the results of the 11 categories, followed by InsideOut s Sharon Parsons naming the Editor s Choice Award. Here s just a glimpse of the glittering event turn the page to discover the names of our well-deserving winners. THE AWARDS 2016 the business! first-ever Insideout Awards it proved to be the hottest ticket in town photos by AnAS ThAChARPADIKKAl/KIShORE KuMAR HOME OF THE YEAR AWARDS We invite our discerning UAE readers to enter their stylish homes in our annual Home of the Year Awards. The 2016 competition, to be announced in our June issue, will be followed by a proactive campaign in association with our industry partner, with the winners announced at an exclusive event in the autumn. HOME OF THE YEAR 2016 A NIGHT TO REMEMBER Our Home of the Year competition was a huge success, applauding stylish homes filled with passion and personality huge number of entries flooded in for the 2015 edition of our InsideOut Home of the A Year awards in association with Marina Home Interiors, and our team spent weeks visiting homes in the region, from palatial villas to character-filled apartments. The final six were chosen from an incredibly high-calibre selection and, eventually, the winner was announced at an event held at The Address Montgomerie hotel s Nineteen. Guests enjoyed delicious canapés and drinks to the backdrop of live music and displays of the finalists homes. The final six all showcased a refreshing blend of innovation, ingenuity and a genuine passion for design and decor, but the home that particularly caught the judges eyes belonged to Irish accountant Bernard Creed. Bernard s three-bedroom Downtown apartment was filled with creative touches and demonstrated a flair for the unusual. His penchant for bringing items back from every trip abroad made his home an eclectic mix that was both interesting and highly individual. We had a fantastic evening celebrating our readers passion for interiors, and all the finalists homes will be featured in InsideOut (see page 45 for this month s home). We re already getting excited about the 2016 event could your home be the next winner? HOME OF THE YEAR EVENT HOME OF THE YEAR 2015

6 SHINE A LIGHT Step inside an English Georgian home that s dressed for the season. A TALE OF TWO CULTURES This stylish villa on The Palm is all ready for a family Christmas. A TIME FOR TRADITIONS A beautifully decorated Norwegian home welcomes family and friends. WONDER OF WHITE This stunning villa in the Green Community was a finalist in our Home of the Year 2015 event. 43 The brand new Sojourn collection from Sanderson is an uplifting mix of cheerful folk patterns and Aztec-inspired chevron prints a winning combination. Anthos fabric on wall hanging and chair, Dh456 per metre; Zagora zig-zag fabric on sofa and cushion, Dh396 per metre; Boho Velvets fabric on blue chair and sofa cushions, Dh312 per metre, all Sanderson at Walker Greenbank. 22 With a delicate needlework design on pretty pastel, this crackle-glazed vase is a winner all year round. Vase, Zara Home, Dh209 DIGITAL ACTIVITY Social media Our dedicated sites encourage active engagement with our readership, and a continuous presence in the interiors community. From regular Facebook posts to timely Twitter observations and comment, InsideOut maintains an essential presence that perfectly complements the magazine itself. Website Facebook facebook.com/insideoutmag Pinterest InsideOutMag 7,000 Facebook fans insideoutmagazine.ae Visit the magazine s website to discover the best of InsideOut, from highlights of the current issue to recent features, including real homes, gardens, shopping, decorating ideas, property and so much more. 12,000 page views per month The InsideOut App Our stylish app provides a neat, easy way to view the current issue with a simple swipe of a finger. It means InsideOut is available to read and enjoy anytime, anywhere page 44 page 54 page 64 page 74 INSIDER shopping Folksy Charm Look of Lace

7 ADVERTISING DETAILS RATE CARD GENERAL DISPLAY AED Full page... 16,000 Double-page spread... 30,700 Gatefold... 92,070 Prime positions available on request Up to 16,000 copies distributed every month in the UAE INSIDEOUT MARKETPLACE AED Half page... 6,000 ONLINE AED Leaderboard... 4,000 Wallpaper... 6,000 MPU... 4,000 Rich Media (price on request) NEWSLETTER & EBLAST AED Newsletter sponsor... 5,000 Dedicated shot... 10,000 For sponsorships and event opportunities, please contact the sales team ADVERTISING SIZES Double page bleed x 291 Double page trim x 285 DPS print area x 257 Full page bleed x 291 Full page trim x 285 Full page print area x 257 Marketplace Half page horizontal x 133 Quarter page regular x 131 ADVERTISING Tripti Singh Head of Advertising tsingh@gulfnews.com Tel: Visit for more information

8 ADVERTISING DETAILS RATE CARD GENERAL DISPLAY USD Full page... 4,600 Double-page spread... 8,800 Gatefold... 26,300 Prime positions available on request Up to 16,000 copies distributed every month in the UAE INSIDE OUT MARKETPLACE USD Half page... 1,800 ONLINE USD Leaderboard... 1,200 Wallpaper... 1,800 MPU... 1,200 Rich Media (price on request) NEWSLETTER & EBLAST USD Newsletter Sponsor... 1,500 Dedicated shot... 2,800 For sponsorships and event opportunities please contact the sales team ADVERTISING SIZES Double page bleed x 291 Double page trim x 285 DPS print area x 257 Full page bleed x 291 Full page trim x 285 Full page print area x 257 Marketplace Half page horizontal x 133 Quarter page regular x 131 ADVERTISING Tripti Singh Head of Advertising tsingh@gulfnews.com Tel: Visit for more information