BROAD RIVER ROAD CORRIDOR AND COMMUNITY MASTER PLAN

Transcription

1 Su sio n Av er yt Av e ve r St. Andrews Middle School k Dr Hillmar s Ln te n Ri Ex Blvd pkin ed sh os sfo rd san o re H ro p Len Moo lvd d St Brevar Lif eb Skyland Dr Gre ysto ne Arrowwood al ransit Hub Bu vd ni Castle R rm No l Dr Cana Cir Greenv ille lo an od Elm Co ir ill C Riverh Ab dy e rc e Cher st D r are Om Balsam d Riverhill Ci D yl Dr Dutch Square Bl Longcree or h r D ge d i er n BROAD RIVER ROAD CORRIDOR AND COMMUNIY MASER LAN CENRAL MIDLANDS Council of Governments Submitted to Central Midlands Council of Governments and Richland County, South Carolina by IBI Group August 2010

2 BROAD RIVER ROAD CORRIDOR AND COMMUNIY MASER LAN repared for Central Midlands Council of Governments and Richland County, South Carolina repared by: in collaboration with:

3 IBI GROU (ALANA) BROAD RIVER ROAD CORRIDOR AND COMMUNIY MASER LAN RICHLAND COUNY SOUH CAROLINA able of Contents art 1 Overview Chapter 1: Introduction roject Background lanning rocess Study Area Boundaries lan Organization Chapter 2: Context Regional Context Economic Context Historic Context lanning Context Master lan Guiding rinciples Chapter 6: Urban Design Guidelines Overview ublic Realm Built Form Guidelines Chapter 7: ublic Facilities and Amenities Utilities Amenities and Services Chapter 8: Economic Development art III Implementation Chapter 3: Community Involvement Focus Group Meetings Community Meetings art II Master lan lan Framework Chapter 4: Land Use and Development Characteristics Land Use and Development Characteristics roposed Land Use Character Districts Redevelopment Nodes Neighborhood lanning Areas Chapter 5: Circulation and Connectivity Roadways edestrian Circulation/ Walkability Conditions Bike Lanes ransit Rethink he Way arking is Handled Chapter 9: Implementation rogram Organizational Roles and Relationships Implementation Summary Matrix Key rogramming and olicy Initiatives Catalytic rojects Capital Improvement rojects (1-10 Years) Capital Improvement rojects (10+ Years) Implementation Functions Appendix: Inventory and Analysis Appendix A: Existing Land Use and Development Appendix B: ransportation Appendix C: Demographic Data Appendix D: Funding Sources Appendix E: Community Survey Results AUGUS, 2010

4 art 1: Overview Chapter 1 Introduction

5 IBI GROU (AL ANA) BACKGROUND BROAD RIVER ROAD CORRIDOR AND COMMUNI Y MASER L AN RICHL AND COUN Y SOUH CAROLINA Broad River Road Corridor is an important commercial spine that serves a diverse group of residents and employers living and working in proximity to the roadway historically referred to as the St. Andrews Community. Located at the convergence of three interstate systems; I-26, I-126, and I-20, the Broad River Road and Community Master lan Study Area has the advantage of being strategically located providing easy access to downtown Columbia and the outlying region. While the majority of the Study Area properties are within Richland County limits, sections of the Study Area also lie within the City of Columbia. he City of Columbia serves as the state capital and is the largest city in South Carolina. It is also the primary city of the Central Midlands Council of Governments (CMCOG), which comprises of four counties he Central Midlands Council of Governments (CMCOG) and the Richland County Neighborhood Improvement rogram have collaborated together to prepare the Broad River Road Corridor and Community &! ' *!!!! "! $ " efforts undertaken by the CMCOG and Richland County to guide the development and redevelopment of the transportation system and surrounding communities located within the Broad River Road Corridor. hrough the leadership of Richland County and Central Midlands Council of Governments (CMCOG), a new vision for the Broad River Road corridor and surrounding communities will be created through this planning effort that will ultimately result in an environment of positive change for the entire Central Midlands region. During the 1970s and 1980s, the area experienced increased development activity epitomized by the construction of the Dutch Square Mall and some! " " # $ "! oday, the changing regional growth patterns, along with the loss of retail dominance, have resulted in the gradual decline of the economic fabric and the neighborhood character of the community. he existing Broad River Road %! "! $! $ suburbanization experienced by the outward growth of the City of Columbia. ypical of most aging suburban commercial corridors, the Study Area is characterized by deteriorating strip shopping mall developments designed for an automobile-oriented environment, which largely ignores the pedestrian needs and access to transit service. Broad River Road has developed like many arterial corridors throughout the United States; with multiple lanes and frequent commercial driveways, often leading to congested conditions. o assist with this goal, CMCOG and Richland County selected IBI Group and their team of sub-consultants with Strategic lanning Group, Hall lanning and Engineering, and McCreary/Snow Architects, to prepare a communitydriven study that provides a new paradigm for growth and change in Richland County; the study uses an integrated approach to transportation planning, land use planning, and urban design aimed at promoting the social and economic transformation into so-called Complete Communities within the Study Area. "!!!!! +! by virtue of interconnected transit and commercial environments, and are surrounded by a diversity of housing types, services, and amenities. he intent of this study is to identify redevelopment opportunities!!!" system and improve the overall quality of life for residents. roject Goals Om are st D r Longcree k Develop an Integrated Land Use and ransportation System Introduce Improved Multimodal Networks including ublic ransit Service Encourage ransit Oriented Mixed-Use Developments Enhance Connectivity to the Neighborhoods rovide a Framework for Economic Development Develop Implementation Strategies based on market! $! Incorporate an Effective ublic Involvement rogram vd ransit Hub AUGUS, 2010 AR I CHAER 1: INRODUCION 5

6 IBI GROU (ALANA) BROAD RIVER ROAD CORRIDOR AND COMMUNIY MASER LAN RICHLAND COUNY SOUH CAROLINA LANNING ROCESS he phased planning approach used to develop the Broad River Road Corridor and Community Master lan builds upon a well orchestrated public involvement effort. his process was initiated at the onset of the planning effort and continued a public forum through the completion of the project. his Master lan is the result of an extensive community visioning process conducted over were a product of the public participation process, led by CMCOG, Richland County, and the consultant team. he purpose of this citizen-led planning effort was to initiate an open dialogue between stakeholders, staff, and the County leadership for sharing concerns and priorities related to future development along the Broad River Road Corridor and the surrounding neighborhoods it serves. Building a consensus between the various stakeholders and residents is a crucial component in the successful implementation of the redevelopment program. From August 2009 to August 2010, the project team worked with a wide range of participants including residents, business owners, county More than 300 residents and stakeholders came together to participate in the visioning process to explore new concepts and opportunities for the community s future growth. Additional feedback was elicited through a A copy of the survey and a summary of the answers are included in the Appendix. he project website also served as an additional method for providing public comments and review of the master planning documents. Inventory and Analysis existing conditions in the Study Area. Based on the results of the inventory, an analysis of the area was conducted that focused on an examination of the area s capacity enhancements, intersection improvements, congestion management, and transit services. he series of focus group meetings and public workshops that followed generated discussions about the community s assets, concerns and goals. he community-driven process generated a variety of strategies and solutions that are presented in Appendix C of this document. Economic ositioning Strategy A real estate market study and demographic analysis was then conducted to direct the planning recommendations and objectives. Development capacity and market potential were also assessed and were integrated into a comprehensive Economic ositioning Strategy for the Study Area. Community Charrette and Conceptual lan Development he second set of workshops for the study was organized as a three-day charrette. he charrette process is a highly interactive process that allows the workshop facilitators to engage the audience in meaningful participation. At the end of the charrette, the consultant team received valuable insight form the participants on where to focus attention and what types of improvements they felt would most greatly improve economic development and aesthetic quality along the Broad River Road corridor and the community as a whole. Information and ideas gathered during this phase was then used to prepare the draft Conceptual lan. he ideas gathered during the conceptual plan phase were further developed into recommendations and action strategies presented as the Master lan (art II) in this document. he Master lan establishes a framework for the for successful implementation of the overall project theme to encourage the realization of more complete neighborhoods. he framework developed herein serves as a guideline for promoting sound development and redevelopment of properties in the Study Area. Opportunities for public improvements, redevelopment activities and proposed future land use composition are Master lan contains descriptions of several types of projects and programs, including capital projects, public/private projects, and government programs. Implementation rogram and hasing lan lan phase, the implementation program outlines the anticipated roles and responsibilities of various stakeholders involved with the successful realization of the catalyst projects and policy recommendations presented in this study. stakeholder input inventory and analysis economic positioning strategy visioning and community charrette conceptual plan action plan implementation program AUGUS, 2010 AR I CHAER 1: INRODUCION 6

7 IBI GROU (ALANA) BROAD RIVER ROAD CORRIDOR AND COMMUNIY MASER LAN RICHLAND COUNY SOUH CAROLINA SUDY AREA BOUNDARIES he Study Area for this master planning effort is situated between the Broad and Saluda Rivers and extends along Broad River Road from the Broad River Bridge to Harbison State Forest. to the North and East, the Saluda River to the Southeast, I-26/I-126 to the Southwest and iney Grove /Harbison State Forest to the Northwest. he boundaries of the Broad River Road Corridor Study Area are located within the area referred by the United States Department of Commerce as the St. Andrews Designated Census Area. he Study Area encompasses nearly 7,000 acres and is home to more than 25,000 residents, numerous businesses and several employment centers. A Major roadways connecting to Broad River Road within the Study Area are (from south to north): Greystone Boulevard, Bush River Road, St. Andrews Road, and iney Grove Road. Greystone, less than a mile long, serves several viable employment dealerships, although a few of the dealerships appear to be relocating. Greystone links Broad River Road to the I-126 expressway spur into downtown. It also passes beneath the interstate providing access to the Riverbanks Zoological ark and several light industrial parcels. Bush River Road and St. Andrews Road proceed south from intersections with Broad River Road, intertwine, and then separate again proceeding westnorthwest to Irmo and Lake Murray as they parallel the Saluda River. Marking the intersection of Bush River Road and Broad River Road is the Dutch Square Mall which, in conjunction with adjacent shopping centers, formed the largest retail nucleus in the Carolinas for a brief period in the 70s and early 80s. he completion of the Columbiana Mall at Harbison Boulevard in the 1990s resulted in further decline of the Dutch Square Mall s dominance in the region. Figure 1.1 Study Area Map iney Grove Road intersects with Broad River Road near the northern boundary of the Study Area. It winds through residential neighborhoods until it reaches the I-26 interchange and continues south to St. Andrews Road. AUGUS, 2010 AR I CHAER 1: INRODUCION 7

8 IBI GROU (ALANA) BROAD RIVER ROAD CORRIDOR AND COMMUNIY MASER LAN RICHLAND COUNY SOUH CAROLINA LAN ORGANIZAION he Broad River Road Corridor and Community Master lan intends to serve as a comprehensive resource for community leaders and stakeholders that are engaged in shaping the social, economic, and physical form of the area. Future actions targeted in this area are anticipated to follow the recommendations of this Master lan through continued discussions with residents, community stakeholders, and governmental agencies. Chapters in the documents are structured to help the reader understand the overall vision of the larger area and the interwoven relationships between the various components of community building; land use, transportation, urban design, public facilities and amenities, and economic development. hroughout the document, the terms the Study, Master lan, and the lan are used interchangeably and refer to this Broad River Road Corridor and Community Master lan. he lan is organized into four parts and ten chapters, as described in the following paragraphs. art I: Overview Chapter 1: Introduction roject Background and lanning rocess Study Area Boundaries Chapter 2: Context Chapter 2 presents a contextual relationship of the Study and its position from a regional, economic, demographic, geo-political, historic and planning perspective. he Master lan recommendations have been developed in consideration of these larger trends, and include the following sections: Regional Context Geographic Context Economic Context Historic Context lanning Context Chapter 3: Community Involvement his chapter provides a summary of the community feedback received during the series of workshops conducted by the consultant team under the leadership of Richland County and the Central Midlands Council of Governments. Starting with the stakeholder focus group meetings initiated at the beginning of the process, the community participation in this project was a great success and was attended by over 300 participants through the life of the project. art II: Redevelopment Master lan Chapter 4: Land Use and Development Characteristics his chapter addresses the key attributes of the Study Area s physical character including; future land use districts, proposed redevelopment projects, development intensities and densities, civic facilities and neighborhood planning areas. Chapter 5: Circulation and Connectivity volumes and pedestrian connectivity including trail network; transit service; and parking management. Chapter 6: Urban Design he primary issues addressed in this chapter relate to the public and private realm design guidelines including; streetscape design, gateways, open space design, transit oriented development principles, pedestrian connectivity, signage, site planning and built form. Chapter 7: ublic Facilities and Amenities his chapter addresses issues impacting the provision of the primary civic realm infrastructure including utility network and stormwater systems, community facilities related to educational and cultural resources including community center, library, schools, public safety, parks, arts and culture and other civic amenities. Chapter 8: Economic Development he primary focus of this chapter is related to the Study Area s economic positioning strategy. he chapter addresses essential economic development components such as employment base, development potential, marketing and promotion, strategies related to retaining and attracting employment, stabilizing the area s residential base, and potential impacts of improved transit service. art III: Implementation Chapter 9: rogram Administration and Financing will be required for successful implementation of the Broad River Road Corridor be undertaken by the various agencies and stakeholders that are involved in shaping the future development of the Study Area. Chapter 10: Implementation lan his chapter builds on projects outlined in the Master lan to present a phasing strategy for the various capital projects and future studies that will be pursued in the near-term (5 years) and long-term (6+ years) to ensure successful implementation of the proposed redevelopment program. In addition, a 5-year art IV: Appendices Appendix A includes the Existing Conditions and Inventory Analysis data; Appendix B includes the ransportation and Circulation data and analysis prepared by Hall lanning and Engineering (HE) including the results of the Walkability Index study; Economic and Demographic data used in the preparation of the Economic ositioning Strategy prepared by Strategic lanning Group is presented in Appendix C. hese appendices served as the foundation for the recommendations contained in the Master lan. Appendix D lists the funding sources referenced in the document. AUGUS, 2010 AR I CHAER 1: INRODUCION 8