Introducing our innovative new concepts for 2016

Transcription

1 Introducing our innovative new concepts for 2016 Trade Catalogue 2016

2 Introduction to Beaver The company has been trading since 1973 and is now in its third generation of the founding Wheeler family. We have 3 nurseries covering 27 acres and a 40 acre wetland and fishery site in Surrey. We also have 7000 square metres of intensive propagation facilities and a dedicated and experienced nursery team. We currently supply over 700 Garden Centres, Nurseries, Landscape designers & Professional Gardeners all over the UK. Beaver s Loyalty Replacement Scheme Our loyalty scheme has proven very successful over the years. It offers you, our customer, peace of mind that you are not left with waste at the end of the season. All plants are collected, usually October/November, and replaced with new stock early in the new season on a one-for-one basis. This is a reward for customer loyalty from year to year. All we ask is that you purchase from us exclusively for one season to qualify. Please enquire for more details. Investing in you! This year Beaver has invested more than any other in high-impact, image led posters and picture boards. We are proud to say that we now offer the largest range of POS in aquatics. We have also increased our British purpose-made aquatic display systems adding two new units to our range. Finally, we are proud to announce the launch of our British Gardeners Choice collection. A 2L range of tried-and-tested plants complete with brand new labelling and pot. Sales: Gary Pepper gary@beaverplants.co.uk Contact Us Sales: Nick Peters nickpeters@beaverplants.co.uk Sales Office Manager: Lorraine Smith sales@beaverplants.co.uk Accounts Manager: Alex Lowe alex@beaverplants.co.uk Customer Services: Sharon Wheeler customerservice@beaverplants.co.uk Telephone: sales@beaverplants.co.uk Fax: Beaver Plants Ltd, Beaver Nursery, Eastbourne Road, Newchapel, Surrey RH7 6HL

3 Index Deep Water Plants Page 12 Marginal & Pondside Plants Pages 4 6 NEW 2L British Gardeners Choice Pages 8-10 Waterlilies Pages NEW Planted Contours Page 6 Floating Plants and Molluscs Page 12 Premier Range Page 7 Oxygenators Page 11 Dry Goods and Point of Sale Pages Display Equipment Pages 18 19

4 Marginal & All Plants One Price L L 7.25 Pondside Plants Marginal plants grow in shallow water around the edges of a pond or river (zones 2 & 3). Pondside plants thrive in damp soil and should not be submerged (zone 1). Marginal & Pondside plants should form half of your display. With marginal plants sitting in no more than 5cm of water. Plant Common Name Zone Acorus calamus sweet scented rush 2, 3 Acorus calamus Variegatus variegated rush 1, 2 & 3 Acorus gramineus Golden Delight golden rush 1 & 2 Acorus gramineus Ogon golden gramineus 1 & 2 Acorus gramineus Variegatus dwarf rush 1 & 2 Alisma parviflora American water plantain 2 Alisma plantago water plantain 2 Arum italicum lords & ladies 1 Astilbe mixed goats beard 1 Butomus umbellatus flowering rush 2 & 3 Calla palustris bog arum 2 Caltha palustris marsh marigold 1 & 2 Carex Panacea carnation grass 1, 2 Carex Pendula pendulous sedge 2 Carex riparia greater pond sedge 1 & 2 Cotula coronopifolia golden buttons 1 & 2 Cyperus alternifolius umbrella plant 1, 2 & 3 Cyperus glaber Smooth rush 1 & 2 Cyperus papyrus Egyptian paper grass 2 & 3 Equisetum japonicum barred horsetail 2 & 3 Equisetum scirpoides bushy horsetail 1 Fritillaria Meleagris fritillary 1 Glyceria aquatica Variegata green & white sweet grass 2 Hardy Ferns fern 1 Hostas plantain lily 1 Houttuynia cordata orange peel plant 1 & 2 Houttuynia cordata Bobo red harlequin 1 & 2 Houttuynia cordata Variegata harlequin plant 1 & 2 Houttuynia cordata Flame harlequin plant 1 & 2 Hypericum elodes marsh St John s wort 1 & 2 4

5 Plant Common Name Zone Iris ensata Japanese clematis iris 1 & 2 Iris louisiana American water iris 2 Iris louisiana Black Gamecock American water iris 1 & 2 Iris pseudacorus yellow iris 2 & 3 Iris setosa blue flag 1 Iris sibirica Siberian iris 1 Iris versicolor American water iris 2 Iris versicolor Kermisina American water iris 1 & 2 Juncus effusus Spiralis corkscrew rush 1 & 2 Juncus ensifolius green rush 1 Juncus Inflexus hard rush 1 & 2 Lobelia cardinalis Queen Victoria red lobelia 1 & 2 Lobelia Double Red double lobelia 1 Lobelia Siphilitica blue cardinal 1 Lobelia Deep Red deep red cardinal 1 Lobelia Deep Pink pink cardinal 1 Lysimachia nummularia creeping Jenny 1 & 2 Lysimachia nummularia Aurea golden creeping Jenny 1 & 2 Lythrum salicaria purple loosestrife 1 & 2 Mazus reptans Alba white Chinese marsh flower 1 Mazus reptans Blue blue Chinese marsh flower 1 Mentha aquatica water mint 1 & 2 Mentha pulegium penny royal 1 & 2 Mimulus Bonfire Red monkey flower 1 & 2 Mimulus Guttatus monkey flower 1 & 2 Mimulus luteus blotched monkey flower 1 & 2 Mimulus ringens lavender musk 2 Myosotis palustris water forget-me-not 2 Myosotis palustris Alba white Forget-me-not 1 & 2 Nasturtium aquaticum watercress 2 Oenanthe japonica Flamingo variegated water dropwort 1 & 2 Phalaris Arctic Sun golden garters 1 Phalaris arundinacea Picta Gardener s garters 1 & 2 Phragmites Variegata striped Norfolk reed 1 & 2 Pontederia cordata pickerel plant 2 & 3 Preslia cervina Alba white water spearmint 2 Preslia cervina water spearmint 2 Primula assorted 1 Primula Bulleyana candelabra primula 1 Primula Denticulata Himalayan primula 1 Primula Millers Crimson Japanese primrose 1 Primula Rosea Himalayan meadow primrose 1 Continues overleaf 5

6 Marginal & Pondside Plants continued All Plants One Price L L 7.25 Plant Common Name Zone Primula Vialii pagoda primula 1 Ranunculus flammula lesser spearwort 2 Ranunculus l. Grandiflora greater spearwort 2 Sagittaria latifolia duck potato 2 & 3 Sagittatia sagittifolia arrowhead 2 & 3 Schizostylis Alba white flag 1 Schizostylis Coccinea Major crimson flag 1 Schizostylis Mrs Hegarty pink flag 1 Sisyrinchium angustifolium blue satin flower 1 Sisyrinchium californicum yellow satin flower 1 Thalia dealbata alligator flag 2 Typha angustifolia lesser reedmace 2 & 3 Typha latifolia greater reedmace 2 & 3 Typha laxmanii golden headed reedmace 2 Typha minima dwarf reedmace 2 Veronica beccabunga brooklime 1 & 2 Zantedeschia aethiopica arum lily 1 & 2 Larger Planted Containers New for 2016 We are proud to announce the launch of our new planted contour collection. These represent excellent value for money and offer the perfect impulse sale. The collection comprises of Mixed Marginal, Wildlife/Native, Scented and Oxygenator (see page 11). These products come fully planted, topped off with gravel and offer a stunning (20 x 20 cm) picture lock-label (see right). The Planted Oval offers the water gardener a smaller, lower priced alternative to the contour and comes complete with our new colourful, integrated handle. We strongly recommend you stock a good selection of contours throughout the season. We also offer 3L, 5L, 10L and larger planted containers for those customers with larger displays. 6

7 Premier Range Our 2L premier collection offer the connoisseur a plant range that is not always available in our standard 11cm. This collection should always be stocked along side our new British Gardeners Choice Range. All Plants One Price 2.95 Plant Common Name Zone Anemopsis Californicum apache beads 1 & 2 Calla palustris bog arum 2 Caltha Polypetala giant kingcup 1 & 2 Carex Bowles Golden golden sedge 1 Cyperus alternifolius umbrella palm 1 & 2 Cyperus papyrus Egyptian paper grass 2 & 3 Dichromena star grass 1 & 2 Equisetum hyemale horsetail 1 & 2 Equisetum japonicum Japanese horsetail 1, 2 & 3 Gunnera manicata Giant rhubarb 1 Iris ensata Hybrid Japanese clematis 1 & 2 Iris ensata Rose Queen Japanese clematis 1 & 2 Iris ensata Banner Royal Japanese clematis 1 & 2 Iris ensata White Ladies Japanese clematis 1 & 2 Iris ensata Variegata Japanese clematis 1 & 2 Iris laevigata Mottled Beauty Japanese water iris 1 & 2 Iris louisiana Black Gamecock Louisiana water iris 1 & 2 Iris louisiana Hybrid Louisiana water iris 1 & 2 Iris peudacorus Hybrid water iris hybrid 2 & 3 Iris pseudacorus Variegatus variegated flag 2 & 3 Iris sibirica Hybrid Siberian iris 1 Iris sibirica Silver Edge Siberian iris 1 Iris versicolor American water iris 1 Iris versicolor Dark Aura NEW American water iris 1 Iris versicolor Gerald Derby NEW American water iris 1 Lobelia Black Truffle NEW black lobelia 1 Lysichitum Camtschatcense white skunk cabbage 1 Phragmites communis Variegatus striped Norfolk reed 1 & 2 Pontederia cordata pickerel plant 2 & 3 Pontederia cordata Alba white pickerel plant 2 & 3 Pontederia lanceolate giant pickerel plant 2 & 3 Sagittaria Flore Pleno double Japanese arrowhead 2 & 3 Scirpus Albascens striped bull rush 2 & 3 Scirpus Zebrinus zebra rush 2 & 3 Thalia dealbata alligator flag 2 Zantedeschia aethiopica arum lily 1 & 2 Zantedeschia Green Goddess green arum lily 1 & 2 7

8 All Plants One Price L British Gardeners Choice We are proud to launch this wonderful collection of marginal plants. This range consists of true water plants that have stood the test of time with the British water gardener. Over 60 top selling varieties available Offering an eclectic mix of colour, form and size A collection of plants originating from around the world All plants are grown in the UK and suited to the British garden pond All plants are grown in our 2L round mesh basket designed specifically for this range Comes complete with our brand new high impact label Offering larger picture, new design, colour front and rear and including zone diagram on the front of the label This product truly represents a finished product for the pond keeper. New POS available see next page Great value at 2.95 R.R.P offering great margins. 8

9 We recommend the purchase of our stunning picture board (200 x 40 cm). Offering the perfect sales aid - see page 17. Plant Common Name Zone Acorus calamus Variegatus variegated rush 1, 2 & 3 Acorus gramineus Ogon golden gramineus 1 & 2 Acorus gramineus Variegatus dwarf rush 1 & 2 Butomus umbellatus flowering rush 2 & 3 Calla palustris bog arum 2 Caltha palustris marsh marigold 1 & 2 Caltha palustris Alba white marsh marigold 2 Caltha palustris Flore Pleno double marsh marigold 1 & 2 Caltha Polypetala giant kingcup 1 & 2 Carex elata Aurea Bowles golden sedge 1 Cotula coronopifolia golden buttons 1 & 2 Cyperus alternifolius umbrella plant 1, 2 & 3 Continues overleaf 9

10 All Plants One Price 2.95 British Gardeners Choice continued Plant Common Name Zone Cyperus papyrus Egyptian paper grass 2 & 3 Dichromena colorata star grass 1 & 2 Equisetum hyemale Horsetail 1 & 2 Glyceria aquatica Variegata green & white sweet grass 2 Houttuynia cordata Flame harlequin plant 1 & 2 Houttuynia cordata Variegata harlequin plant 1 & 2 Houttuynia cordata Flore Pleno heart leaved harlequin 1 Iris ensata Japanese clematis iris 1 & 2 Iris louisiana American water iris 2 Iris louisiana Black Gamecock American water iris 2 Iris louisiana Her Highness NEW American water iris 2 Iris pseudacorus yellow iris 2 & 3 Iris pseudacorus Variegatus variegated yellow iris 2 & 3 Iris versicolor American water iris 2 Iris versicolor Dark Aura NEW American water iris 2 Iris versicolor Gerald Derby NEW American water iris 2 Iris versicolor Kermisina American water iris 1 & 2 Juncus effusus Spiralis corkscrew rush 1 & 2 Lobelia Black Truffle black lobelia 1 Lobelia cardinalis Queen Victoria red lobelia 1 & 2 Lobelia Deep Pink pink flowering lobelia 1 Lobelia Deep Red red flowering lobelia 1 Lysimachia nummularia Aurea golden creeping Jenny 1 Lythrum salicaria purple loosestrife 1 & 2 Mentha aquatic water mint 1 & 2 Myosotis palustris water forget-me-not 2 Nasturtium aquaticum watercress 2 Oenanthe j. Flamingo variegated water dropwort 1 & 2 Pontederia cordata pickerel plant 2 & 3 Pontederia lanceolata giant pickerel plant 2 & 3 Ranunculus l. Grandiflora greater spearwort 2 Sagittaria Sagittifolia arrowhead 2 & 3 Saururus Cernuus lizards tail 2 Schizostylis Coccinea Major crimson flag 1 Scirpus Zebrinus zebra rush 2 & 3 Thalia dealbata alligator flag 2 Typha laxmanii golden headed reedmace 2 Typha minima dwarf reedmace 2 Veronica Beccabunga brooklime 1 & 2 Zantedeschia aethiopica arum lily 1 & 2 Zantedeschia Green Goddess green arum lily 1 & 2 10

11 Oxygenating Plants Oxygenating plants are vital for every pond and should comprise around 25% of your display. Potted oxygenators do not need to be submerged in your display. 5cm of water is sufficient. Plant Common Name Available in Zone Callitriche starwort 9cm, 1L, 2L 2, 3 & 4 Ceratophyllum Demersum hornwort Bunched, Netted 4 Eleocharis Acicularis hairgrass 9cm, 1L, 2L 2 & 3 All Plants One Price L XL Hippuris Vulgaris marestail 9cm, 1L, 2L 2 & 3 Hottonia Palustris water violet 9cm, 1L, 2L 2, 3 & 4 Hydrocotyle Variegata variegated pennywort 9cm, 1L, 2L 2 & 3 Marsilea Quadrifolia four leaved clover 9cm, 1L, 2L 2 & 3 Myriophyllum Brasiliensis red stem parrots feather 9cm, 1L, 2L 2, 3 & 4 Myriophyllum Propium water milfoil 9cm, 1L, 2L 2 & 3 Myriophyllum Spicatum Spiked water milfoil Bunched, Netted Ranunculus Aquatilis water crowfoot Bunched, Netted, 9cm, 1L, 2L 3 & 4 Ranunculus Hederaceous ivy leaf crowfoot 9cm, 1L, 2L 3 & 4 Scirpus Cernuus cotton bud grass 9cm, 1L, 2L 2 & 3 2L Collection We are pleased to announce the re-launch of our successful 2L planted oxygenators. All oxygenators will now be supplied in green baskets. Our 2L collection will now come complete with heavy duty plastic handle and a large colourful label. 8L Contour These represent excellent value for money and offer the perfect impulse sale. As with all of the contours in our collection these come planted with a gravel topping and a stunning (20 x 20 cm) lock-label. Bunched and Netted The essential plant for all balanced ponds. Available to you as a traditional bunch or netted complete with label. The modern, more professional way to market oxygenating plants. See page 19 for details of our revolutionary oxy unit. We hope to be selling Elodea crispa in However, new E.U. legislation could possibly restrict or ban all sales of this popular plant throughout Europe. 11

12 Deep Water Deep Water Floating Plants 65p 99p 1.25 Molluscs Plants These plants should be displayed with waterlilies and offer great early season sales. Plant Common Name Aponogeton Distachyum water hawthorn Nuphar Advenum Spatterdock Nuphar Luteum brandy bottle Nymphoides Peltata floating heart Orontium aquaticum golden club Polygonum Amphibium willow grass Floating Plants These ever-popular plants provide valuable shade and cover for all aquatic life. These should be stocked throughout the season. Hydrocharis Morsus-Ranae frogbit 65p Pistia Rosette rosette water lettuce 99p Pistia Stratiotes water lettuce 99p Eichhornia Crassipes Water hyacinths Salvinia Natans water butterfly wings 65p Stratiotes Aloides water soldiers 99p We hope to be selling this top selling water plant in However, new EU legislation could possibly restrict or ban all sales of this popular plant throughout Europe. Molluscs Ramshorn Snails Stagnalis Snails Mussels 12

13 Waterlilies Our waterlilies are now available in three collections. The 1L collection is ideal for early season sales. This year we are introducing our connoisseur collection of 2L waterlilies (see overleaf) 3L Best Waterlilies Offering you the easiest way to order our top selection of waterlilies All Plants One Price L L L L L 6.95 Available in White, Pink, Red, Yellow and Copper All one price point Available in 3L round mesh baskets Eye-catching clip on labels (see left) Complete with heavy duty plastic handle Grown in our new improved compost Finished with gravel Barcoded per colour BEST value for money Best Waterlilies selected Order in 5 s per colour We recommend the purchase of our stunning picture board (200 x 40 cm). 13

14 New for L Waterlily Collection Labels offer a true representation of shape, colour and size (see image below) All waterlilies grown in the UK Suitable for the British pond All plants grown in our new 2L mesh basket Comes complete with lock-fit handle Supplied with high impact colourful label All waterlilies have one price point Offering over 30 top selling named varieties Truly a great way to sell waterlilies Variety and growing information displayed on rear of label All products Barcoded 14

15 Top selling varieties in 1L & 2L Variety Size N. Alba Large N. Albatross Medium N. Colossea Large N. Denver Medium N. Gladstoniana Large N. Marliacea Albida Medium White N. Virginalis Large N. Marliacea Carnea Large N. Madame Wilfron Gonnere Medium N. Hollandia Medium N. Mrs Richmond Large Pink N. Rose Nymphe Medium All Plants One Price L L L L L 6.95 Red N. Attraction Large N. Charles De Meurville Large N. Conqueror Large N. Froebelii Small N. Gloriosa Small N. James Brydon Medium N. Rene Gerard Medium Yellow N. Colonel A J Welch Large N. Joey Tomocik Medium N. Marliacea Chromatella Medium N. Moorei Medium N. Inner Light Medium Changeable Small Varieties in 1L & 2L N. Aurora Small N. Barbara Dobbins Large N. Colorado Medium Small Varieties Colour N. Tetragona Alba White N. Perrys Baby Red Red N. Pygmaea Helvola Yellow N. Pygmaea Rubra Red N. Burgundy Princess Red N. Walter Pagels White N. Candidissima White 15

16 Aqua Baskets New Basket Merchandiser L 115 cm x W 81 cm x H 71 cm Comes with 1,000 baskets worth Comprising of: 1L Round (x100), 3L Round(x150), 2L Square(x250), 5L Square(x100), 10L Square(x100), 28L Square (x75), 8L Contour(x100), 4L Oval(x125) - Price@ L Mini Square 19p 2L Small Square 30p 3L Midi Square 39p 5L Medium Square 48p 10L Large Square 69p 28L Jumbo Square L Small Round 20p New 2L Round 39p 3L Large Round 44p 28L Jumbo Round 2.30 Other Dry Goods 4L Oval 60p 8L Contour 72p Hessian Squares (30x 30 45p each per 100 or 30p each per 500. Rolls of 7.50 per 250 and each Point of Sale Bag Dispenser with Roll 250 bags For 2016 we introduce our new Picture Board Point of Sale which add to our already comprehensive range of Point of Sale. These come free with all table deals. Posters 70 x 50 cm 3.25 or 5 for

17 Point of Sale Strips 64cm x 23cm 2.50 each or 4 for 9.00 Picture Boards 200cm x 40cm These brand new Picture boards, available from February 2016, are 2 metres long and offer the ultimate in contemporary point of sale. 17

18 Display Equipment New for 2016 Our combi table offers you the retailer the flexibility of a unit that adapts to suit your needs suitable for waterlilies, deep water plants, netted oxygenators and floating plants All Packages come inclusive of display unit, discounted stock, point of sale and delivery. 5 year guarantee on tables Tanalised Easy to clean with removable water holding trays Brand new free point of sale All timber sustainably sourced from a British Company Tax deductible asset 60 day terms for all account customers Delivery week of your choice from February onwards Minimum order 2 tables for free delivery Maxi Table L 209 cm x W 126 cm x H 71 cm Holds 160x 1L Marginals or Oxygenators Discounted Package Price Retail value of stock: Maxi Table L 209 cm x W 126 cm x H 71 cm With 92x New 2L Gardeners Choice Discounted Package Price Retail value of stock: Waterlily Table L 224 cm x W 113 cm x H 71 cm The largest and most robust of our units. Purpose made for displaying waterlilies and deep water plants. Holds 33x 3L Waterlilies Discounted Package Price Retail value of stock:

19 New Combi Table L 153 cm x W 113 cm x H 71 cm Ideal for displaying waterlilies, deep water plants or netted oxygenators Holds 18 x 2L waterlilies and 100 netted oxygenators Discounted Package Price Retail value of stock: Other stocking selections available e.g. waterlilies & deep water Oxy Unit L 115 cm x W 81 cm x H 71 cm The perfect way for displaying and selling bunched oxygenating plants. Our patented net system offers the retailer almost zero waste, barcoding and enables the customers to purchase without getting their hands wet. Holds 150 x Netted Oxygenators Discounted Package Price Retail value of stock: New Basket Merchandiser L 115 cm x W 81 cm x H 71 cm Comes with 1,000 baskets worth Comprising of: 1L Round (x100), 3L Round(x150), 2L Square(x250), 5L Square(x100), 10L Square(x100), 28L Square (x75), 8L Contour(x100), 4L Oval(x125) Discounted Package Price Retail value of stock: 1, New Clip on Display Rail complete with POS Standard to fit Combi Table Holds two Point of Sale each Long To fit Maxi and Waterlily Tables Holds three Point of Sale each 19

20 Putting Customers First A British company offering British grown plants Trading for over 40 years Largest supplier of coldwater plants in the UK Growing over 1.5 million aquatic plants a year Simple Price Structure Nationwide same week delivery Low minimum order Largest collection of aquatic display systems The most comprehensive collection of POS Offering you the Loyalty Scheme - Old plants replaced with new One stop supplier for all your water plant needs