Festivals as environmental rolemodelsand agents for social change

Transcription

1 Festivals as environmental rolemodelsand agents for social change Tollwood Festival of Culture Munich, Germany. Symposium Cultural Festival Studies Stephanie Weigel, Head of Environment& Sustainability

2 Whoweare Festival of Culture foundedin 1988 located in Munich 1.5 million visitors per year, very diverse audience twofestivalsper yearwinter& summer(4 weeks each) Our Philosophy Culture for everyone : free entry to festival grounds, 70% of the cultural programme is free multicultural, sustainable, ecological, fair Stay independent Privately run company, no public subsidies Two branches: for-profit branch and non-profit branch

3 Cultural Programme Environmental activities Market of Ideas

4 Focus of our Cultural Programme

5 Physical Theatre and Nouveau Cirque

6 Musikarena / Concerts

7 International and national stars as well as German and Bavarian musicians being connected with the Tollwood Festival since the early days. FromBob Dylan to ZZ Top, DeepPurpleto ZAZ, George Bensonto Silbermond, Sarah Connor to Die Fantastischen Vier, Haindling to Schmidbauer & Kälberer, Konstantin Wecker and many more

8 Culture for everyone 70% of ourculturalprogrammeisfreeof entry large Open Air Productions

9 As the world tipped International Performances

10 Culture for everyone 70% of ourculturalprogrammeisfreeof entry large Open Air Productions visual arts

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12 Culture for everyone 70% of ourculturalprogrammeisfreeof entry large Open Air Productions visual arts Walk Acts, Street Theatre, Performances

13 Walk acts

14 Culture for everyone 70% of ourculturalprogrammeisfreeof entry large Open Air Productions visual arts Walk Acts, Street Theatre, Performances and, of course: The Weltsalon

15 Weltsalon Ecological and social issues on stage

16 The world on stage political, fascinating, entertaining. A Meeting place and call to rethink; about visitors Not helplessness but encouragement to get active Creating discourse!

17 Round table discussions

18 Lectures

19 Charity Concerts

20 Performances

21 Political Cabaret Siggi Zimmerschied

22 Exhibitions Herakut

23 Interactive Installations

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26 Every Festival has a motto

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28 Be the change you wish to see in the world. Mahatma Gandhi

29 Environmental role model???

30 Agent of social change???

31 Making the universe of change much smaller

32 Climate protection: Green energy, reductiongoals, green technology, mobility concept, CO 2 compensation, 100% Green energy Campaigns beyond festival borders: OrganicFood forkids, As Nature Made Them 75% arrive climate-friendly Waste Management: no single use tableware, recycling yard, waste separation visitor s Weltsalon area, no plastic bags A callto rethink: paneldiscussions, 50% of total waste installations, exhibitions, charity concerts recycled visitors Green Catering: eco-certifiedsince2003, fair trade, raisingamountof vegetarian/vegan food, foodsaving concept 100% organic Fair trade: CompulsorygoalsforFood and Non-food products 80% proofs Social engagement: Free NGO stalls, free theater/music-hall ticketsforrefugees+ deprivedpeople, charityevents, donations Green Procurement Policy RC paper, own products, water saving measures 100 small steps = 850 t CO 2 / year

33 For example: Green Catering at Tollwood

34 For example: Green Catering at Tollwood 50 Food Caterers offering international specialties 1.3 millionmealsper year Eco-certified since 2003, first major event in Germany Status today: 100% organic food products from developing countries: organic& fair trade food saving concept, raising amount of vegetarian and vegan food

35 EssZimmer 100 % vegetarian/ vegan catering tent

36 Help change others Change Partners: Hacker Pschorr s organic festival beer, caterers going organic Change locallegislative: Ban on single-use tableware, also for Oktoberfest & Co Bio für Kinder (OrganicFood forkids): 50% organicfoodin municipalkindergardens/schools, 90% organicmeatand meatproducts; Bio-Speiseplanmanager : online toolforplanning, calculating, cooking organic menues(catering)

37 Outside the festival s borders Example: Campaign Artgerechtes München (As Nature Made Them) Startedin 2015 Goal: Ban on products stemming from industrial farming in municipal child care units, canteens, receptions, institutions and public events

38 supporters for Artgerechtes München! 90 organisations, over 200 artists, 190 companies, 70 scientists/doctors aktionsbündnis ARTGERECHTES MÜNCHEN

39 aktionsbündnis ARTGERECHTES MÜNCHEN

40 aktionsbündnis ARTGERECHTES MÜNCHEN

41 aktionsbündnis ARTGERECHTES MÜNCHEN

42 aktionsbündnis ARTGERECHTES MÜNCHEN

43 aktionsbündnis ARTGERECHTES MÜNCHEN 43

44 Did we change anything? Whatweachievedso far: Receptions: 100% organic meat/ meat products kindergardens: 90 % organic meat/ meat products Schools, canteens, institutions: pilot runs(30%) Whatwearestill fightingfor: Pilot runsat publicevents: Christmas markets, Auer Dulten and

45 Share and inspire Share what we believe in and proofed that it s possible coaching other festivals participating in conferences and think tanks sharing experiences and lessons learned in conferences hosting excursions doingmedia work

46 Why does it work? Good question Not by preaching what s right and what s wrong!

47 Why does it work? We demandbyexample : Whatweaskforiswhatwe live and proofed works Wehavea clearvision We are trying to reach people s hearts and minds, carrying the festival spirit to the outside world We built strong relationships within the city s society We reindependent and wedon tprofitfromwhatwedo We are persistent and we havea strongagentof changeon board

48 Thank you for your attention! Tollwood Festival Stephanie Weigel Phone