KBE/KARIN BACON ENTERPRISES INC.

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1 KBE/KARIN BACON ENTERPRISES INC. I info@kbenyc.com I I 311 W 43rd St., 13th Fl I New York, NY 10036

2 KBE KBE collaborates with developers, architects, and urban planners on strategies for enlivening public spaces, revitalizing existing ones, and envisioning new ones. Our approach integrates program planning with public space management, financing, and design, so that the result is not only a great place, but also one that works seamlessly. Incorporating a broad range of programming including signature celebrations, festivals, passive and active recreation, sports events, public art, digital media, markets, seasonal lighting, temporary structures, tours, and rental events KBE develops programs for all seasons of the year and various times of the day. Each of our activation plans is custom-designed to meet our client s vision and budget. Our programming concepts are closely integrated with the physical characteristics of each site and informed by the surrounding community, its traditions and history, with the goal of enhancing the brand of a particular place. KBE can also help identify funding sources and outline operating and management costs. Clients include the designers, public agencies, and developers of mixed-use urban projects, parks, plazas, streets, waterfronts, piers, shopping malls, and atriums. WHAT GREAT PLACEMAKING CAN DO KBE s value is found in the results ideas, plans and programs that: Develop new audience Build active communities Attract and retain high quality tenants Increase property values Reinforce brand identity Generate revenue

3 APPROACH Our approach to making lively public spaces is holistic. We believe that all elements - programming, management, design, permanent attractions, amenities, financing and infrastructure - must work together effectively and efficiently. An activation plan that is rooted in the community and resonates with the history and mythology of the surroundings will capture and communicate the specific character of a place. When KBE is involved in all stages of planning, the public space incorporates the infrastructure to support a full, rich menu of festivals, markets, entertainment, sports, cultural events, civic art, and recreational activities. Through thoughtful management, its value grows in human and financial terms over time. PROGRAMMING MANAGEMENT AND OPERATIONS INFRASTRUCTURE PUBLIC SPACE DESIGN FINANCE AND SPONSORSHIP ATTRACTIONS AMENITIES

4 PROCESS Identify a shared vision for the space. Develop strategies to achieve the vision. Determine the resources needed to implement the plan. Produce and manage the program. OUR PROJECTS Custom designed for the physical characteristics of each location. Resonant with the character of each community. Tailored to the budgets and resources of our clients. SERVICES Research: history, community, location Program planning: entertainment, sports, culture, recreation Program installations: public art, digital media, public WIFI Program management and operations: administrative structure, staffing, financing Attractions: carousels, ice skating rinks, seasonal markets User analysis: local residents, workers, tourists Event site plans: locate activities and installations, spatial analysis Environmental enhancements: way-finding, projections, lighting, banners, flowers, vendors, food kiosks Infrastructure specifications: power, storage, restrooms, security, sound, staging Resource identification: personnel, talent, community Cost estimates: programming, management Revenue and sponsorship recommendations Community engagement: promotional materials, visioning workshops, presentations

5 TRANSBAY TRANSIT CENTER CITY PARK San Francisco, CA Transbay Powers Authority TEAM Pelli Clarke Pelli The Transbay Transit Center Project is a visionary transportation and housing project that transforms downtown San Francisco and the San Francisco Bay Area s regional transportation system by creating a Grand Central Station of the West in the heart of a new transit-friendly neighborhood. The $4 billion project will replace the current Transbay Terminal at First and Mission streets in San Francisco with a modern regional transit hub connecting eight Bay Area counties and the State of California through 11 transit systems: AC Transit, BART, Caltrain, Golden Gate Transit, Greyhound, Muni, SamTrans, WestCAT Lynx, Amtrak, Paratransit and future High Speed Rail from San Francisco to Los Angeles/Anaheim.

6 BEALE STREET LANDING Beale Street Landing Memphis, TN Riverfront Development Corporation TEAM RTN Architects Bounds and Gillespie Architects Beale Street Landing is a six-acre waterfront park at the foot of Beale Street, a major tourist attraction, legendary for being where the blues was born. The unusual design, featuring three plazas in the shape of guitar picks, elevated so as to meet the demands of the rising water levels of the Mississippi, was created by RCN, winner of the international design competition for Beale Street Landing. Attracting people to a new waterfront location was the challenge given to KBE by the Riverfront Development Corporation. After extensive interviews and workshops with local residents and heads of Memphis cultural organizations, we have developed an activation plan that combines informal daily activities with seasonal festivals and special events. In addition, we are working out a management structure and providing our client with an financial analysis and revenue projections for the project.

7 CENTRAL DELAWARE RIVER WATERFRONT Central Delaware River Waterfront Philadelphia, PA Delware River Waterfront Corporation PLANNING TEAM Cooper, Robertson & Partners Kieran Timberlake Olin Partnership Parsons Brinckerhoff HR&A The Central Delaware River Waterfront comprises a seven-mile stretch of the river from Oregon Avenue on the South to Allegheny Avenue on the North with Penn s Landing roughly in the center. Nine neighborhoods border on the waterfront including some of Philadelphia s most historic areas. Dotted along this long swath of water are industrial landmarks, parks, piers, new residential developments, a shopping center, a casino, restaurants, and performance sites. Cooper Robertson is leading the team that includes Olin Partnership landscape architects, Kieran Timberlake architects, and HR&A economic advisors, entrusted with the task of designing the master plan. KBE was brought on by Cooper Robertson to create an activation plan that integrates well with their thinking about the physical plan. The programming concept that we have laid out for parks, piers, plazas and trails aims to bring people to the waterfront at different times of day and in all seasons of the year. The plan s objectives are to express the diverse aspects of Philadelphia s unique history and contemporary culture; to integrate major international destinations with multiple opportunities for individual engagement on a local level; to make the connections to the neighborhoods and historic districts along the sweep of the waterfront and from the Delaware River waterfront to the water.

8 CITYCENTER DC Downtown Washington, DC KBE was engaged by Hines to analyze the two primary public spaces of their mixeduse development in the heart of Washington in order to determine how the park and plaza could contribute to the vitality of the total project on a year-round basis. Hines Archstone Smith PLANNING TEAM Norman Foster & Partners Gustafson Guthrie Nichol Ltd. William Jackson Ewing Inc. We began by interviewing people from center city organizations as well as numerous cultural organizations in order to understand their visions for the project and the resources they could bring to it. We defined the target audience and potential uses for the spaces. In collaboration with our clients and their architects, we refined these ideas into a program plan. By locating the events on the existing architectural plans, establishing infrastructure needs, outlining management structures, and making cost estimates, we were able to demonstrate in concrete terms how the spaces would work when the project is complete.

9 LONGWOOD GARDENS Kennet Square, PA Longwood Gardens TEAM West8 Longwood Gardens was developed and designed by Pierre S. du Pont, ( ) industrialist, conservationist, farmer, designer, impresario, and philanthropist, using the fortune from his family business. Du Pont established a foundation to manage this magnificent botanical garden after his death so that his private estate could be shared with the wider public. Few changes have been made to du Pont s original design, although Longwood Gardens has continued to grow and some facilities have been added. The landscape architecture firm West 8 has been hired to re-envision the spaces and the linkage between them and to create a much-needed master plan. KBE was engaged by West 8 to evaluate the programs of art and entertainment that Longwood Gardens hosts currently and to assist them in shaping a more effective activation plan. Pierre du Pont saw the Gardens as a form of theater, so the integration of performances and events with the natural setting has existed from the beginning. Part of the work of KBE was to analyze the physical spaces as well as the open-air theater for the purpose of mapping a series of both outdoor and indoor places throughout the garden that could support a range of large and small performances and activities.

10 EAST RIVER WATERFRONT East River Waterfront New York, NY The New York City Economic Development Corporation was interested in the potential for the public spaces of the East River Esplanade to generate revenue. They also wanted to know what infrastructure should be included before the plans were finalized, NYC Economic Development Corporation PLANNING TEAM SHoP Architects BAE Economics HDR Inc. Engineers Based on the physical design of the piers and the Esplanade, as well as the character of the surrounding areas, KBE made recommendations regarding commercial uses. We also suggested live programming concepts, environmental enhancements, public art, and management techniques that would work to enliven the spaces on an annual basis and continue to its long range value. We created site plans indicating infrastructure requirements to support various kinds of programming.

11 SOUTH WEST WATERFRONT South West Waterfront Washington, DC Hoffman-Struever Waterfront LLC PLANNING TEAM Ehrenkrantz Eckstut Kuhn Architects Matthews Neilsen Landscape Architecture Hoffman-Struever Waterfront LLC is developing a mixed-use project on a prime downtown section of the waterfront in Washington, DC. As a member of their planning team, KBE was engaged to assist them in evaluating their participation in the National Cherry Blossom Festival, Washington DC s signature celebration. We suggested various ways in which the festival could promote their property and recommended that they claim the fireworks, the focal event of the National Cherry Blossom Festival, by becoming its primary sponsor. They continue to take a major sponsorship role in the festival

12 WATER STREET Water Street New York City Starr Whitehouse/ Alliance for Downtown New York PLANNING TEAM Starr Whitehouse FXFowle L Observatoire Sylvia Harris KBE was a member of the planning team lead by Starr Whitehouse to study and re-imagine Water Street and the immediate area from Fulton Street to the Battery. Water Street comprises a unique multiplicity of large and small public spaces, but is currently lacking in the comfort and charm that would entice people to seek it out and spend their leisure time enjoying it. The goal of the Downtown Alliance that commissioned the study, was to improve the pedestrian experience, attract retail, and increase the appeal of the street to potential business and residential tenants. KBE designed an ongoing program of events, markets, and visual arts, both temporary and permanent installations, which would engage the various user groups including office workers, residents, and tourists. In order to create a new and vibrant identity for Water Street we conceptualized a unique signature celebration, the Water Street Festival of Light and New Media, and demonstrated the many ways in which Water Street s dark arcades and blank building facades could be illuminated. We also developed ideas for managing and implementing the activation plan and phasing it in over time.

13 THE YARDS AT SOUTH EAST FEDERAL CENTER South East Federal Center Washington, DC Forest City Washington PLANNING TEAM M Paul Friedberg Partners SMWM Architects Gensler CommArts Balmori Associates Robert A.M. Stern Architects KBE was a member of Forest City Washington s team of architects and urban planners that developed the bid for a new mixed-use project on the Anacostia River. KBE designed a year-round calendar of activities for the green space, plazas, streets and waterfront that contributed to the vision of a lively, successful place and winning the bid. After the bid was won, KBE refined the concepts and provided the architects with site plans, locations, dimensions, and infrastructure for uses such as signature celebrations, markets, an ice-skating rink, concerts, and film showings. From 2004 until the present, we have continued to consult on programming, financing and managing the common spaces of the project now known as The Yards.

14 FORT LAUDERDALE RIVERWALK Riverwalk Fort Lauderdale, FL Beyer Blinder Belle City of Fort Lauderdale PLANNING TEAM Beyer Blinder Belle Rodeside and Harwell Raymond Jungles, Inc. Webb Management Service, Inc. The Ft. Lauderdale Riverwalk is a mile long waterfront esplanade in downtown Fort Lauderdale connecting three city parks, the Broward Center for the Performing Arts, the Museum of Science and Discovery, the Museum of Art, as well as entertainment and retail facilities. KBE worked with the landscape architects and urban planners to identify destinations along the river and recommend activities for each one as well as river-wide celebrations that would unite the whole. Our research involved interviewing community volunteers, arts organizations, and business stakeholders. In addition to describing and illustrating live programming such as festivals, entertainment, and site activities, we provided precedent images of visual arts installations appropriate for various sites. We advised on how to manage and finance the activation of the Riverwalk at various times of day in all seasons of the year.

15 OUR TEAM Multidisciplinary Holistic thinkers Practical experience in the field Creative problem solvers LEED accredited WBE certified Karin Bacon, President KBE/Team Leader Karin Bacon established her company in 1981 bringing to the specialty of public space activation, many years of experience producing innovative events and the ability to think on an urban scale. She has created civic celebrations, retail promotions, exhibitions, fashion shows, corporate events, and family festivals for cities, companies, and cultural institutions throughout the United States and abroad. As a consultant on enlivening public places, she draws on her research in the design of traditional festivals as well as the use of streets and plazas internationally. Her team includes resource people with the diverse talents needed to fulfill the opportunities of each project and reinforce its unique identity. I info@kbenyc.com I I 311 W 43rd St., 13th Fl I New York, NY 10036

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