ADATA Lighting ADATA Technology Co., Ltd. 2017/04
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1 ADATA Lighting 2017 ADATA Technology Co., Ltd. 2017/04
2 LED Lighting Benefits For Homes & Living Spaces Creates a warm and pleasing environment Generates diverse lighting (AURA RGB Bulb) Reduces electricity costs by lowering power consumption 2
3 LED Lighting Benefits For Offices & Commercial Spaces Multiple applications office / commercial / municipal Reduced power consumption saves money through lower power consumption Safer lowers the frequency that staff need to change lights in difficult or dangerous locations Overall lower costs reduces costs for labor, materials, and equipment needed to change lights 3
4 Company Introduction Competitive Advantages Lighting Business Lighting Advantages LED Product Portfolios Reference Cases 4
5 COMPANY INTRODUCTION 5
6 About ADATA Founded May 4, 2001 Founder, chairman, and chief executive: Simon Chen Date of listing on Taipei Exchange/GreTai (code 3260): October 8, 2004 Record-breaking speed from founding to becoming a listed company! World s second largest module manufacturer (DRAMeXchange July, 2014) Sales surpassed US$1 billion in first five years of operation Market capitalization: US$394 million (Taipei Exchange February, 2017) Team members: approx. 1,370 employees worldwide More than 500 patents owned 6
7 History of Continuous Growth and Achievement ADATA ranked no.4 in global SSD market share, 2016 (Forward Insights) ADATA ranked no. 2 DRAM module manufacturer in 2014 (DRAMeXchange) ADATA earned the highest revenue in 2013 among all Taiwan-based memory module companies and brands ADATA named one of the world s most effective rebrands in the 8th annual REBRAND 100 Global Awards,
8 Award-Winning Innovations & Designs ADATA s SD700 external SSD received the if and reddot Design Awards in 2017 ADATA also received the Taiwan Excellence - Achievement Award in ADATA was the only company to receive the award, having won over 50 other Taiwan Excellence awards in recognition of outstanding success and innovation since the company s founding Taiwan Excellence Achievement Award over 50 awards 8
9 ADATA at Taiwan Excellence IEP ADATA proud to be part of TAITRA s Taiwan Excellence Image Enhancement Project, taking place across global markets Summerfest, NA Fairplex, NA Berlin Vital, GM Dusseldorf Airport, GM KITTE Marunouchi, JP COM-IT Expo, IN ezone Stores, IN Feria Del Mundo Digital, MX National Day Event, PL ISAF, TR Shopping Center, ID Shopping Center, PH 9
10 ADATA Wins National Industrial Innovation Award ADATA received the 4th National Industrial Innovation Award in the Excellent Innovation Company or Organization category in 2015 ADATA is the first memory company to win this prestigious award Accolade was based on the "rebranding" theme as well as ADATA s complete corporate identity. The award considers five innovation attributes: product, technology, organization, processes, and marketing practices 10
11 Culture of Continuous Improvement as a Team ADATA received TÜ V Rheinland certification in 2016, part of our global commitment to quality and safety ADATA received EICC (Electronic Industry Citizenship Coalition) certification in 2015 ADATA entered into the Best Companies to Work for 2014 listing Improvement initiatives, cross-functional coordination, and integration enhanced through persistent quality assurance and improvement activities 2016-Present CIP (Process) Six Sigma Continuous Improvement Process CIP (Automation) Continuous Improvement Process QCC Quality Control Circle 11
12 ADATA Logo and Motto Agile responsive to market and customers Swift leading innovation and productivity Exploring seeking and exploring all possibilities Lively diverse and stylish product design ADATA team spirit We perform with agility and swiftness to enrich all of life s precious moments 12
13 ADATA Global Promotion Channels Distributors Worldwide Promotion Incentive Programs Distributor Rebates Market Expansion Dealers Global Exhibitions Media Exposure End User Experience Sales Promotions Dealer Seminars Brand Packaging POSM Social Media Platforms 13
14 Global Exhibitions Light + Building, Frankfurt Guangzhou International Lighting Hong Kong International Lighting 14
15 World Class Customer Care Customer Satisfaction ADATA responds quickly to Returned Materials Authorization (RMA) requests, ensuring that each issue is handled with professionalism and technical competence. Our customers are our first priority. We place a high emphasis on outstanding customer service, and act quickly on customer feedback to improve our operations and procedures Website Contact Form Website Contact Us (By ) Contact Us (By Phone) Online Service Status Customer Service Interface Channels Live Chat Online Customer Service Social Media Customer Contact Authorized Service Center Direct Retail Store 15
16 Milestones & Achievements 2013 Showcased at Guangzhou International Lighting Exhibition Showcased at Hong Kong International Lighting Fair 2014 Showcased at Light + Building in Frankfurt Launched TULIP LED Desk Lamp 2015 ADATA won National Industrial Innovation Award Launched AURA LED RGB Bulb TULIP LED Desk Lamp received Taiwan Excellence award 2016 AURA LED RGB Bulb received Taiwan Excellence award 2001 ADATA founded 2004 ADATA 2nd memory company publicly listed 2010 ADATA Lighting founded in Suzhou Industrial Park 2011 ADATA Lighting Taipei Office opened 16
17 COMPETITIVE ADVANTAGES 17
18 Strategic Advantages ADATA maintains integral relationships with leading industry partners in order to ensure business consistency and timely flow of information. This technology integration results in a steady stream of innovative products, enhanced customer satisfaction, and superior quality in both products and customer service Quality Supply and Logistics ISO 9001 ISO OHSAS RoHS and WEEE Valued Brand Strategic partnerships Offices worldwide Technology Leadership Top 100 tech company Recognized globally Strong product development Extensive patent portfolio Automated production lines 18
19 Strategic Partners Integral relationships to enhance consistency and information flow Technology integration for innovative and quality products Enhanced customer satisfaction through consistent supply Enhanced quality of products and customer service Reduced costs in logistics, warehousing and manufacturing 19
20 Quality & Environmental Certifications It is our commitment to provide finest quality and service for complete customer satisfaction Industry Certifications and Partnerships ISO 9001 ISO OHSAS QC B2B Green Partner RoHS WEEE TUV UL FCC/CE 20
21 Award-Winning Innovations & Designs Computex Taipei Design & Innovation Award Computex Taipei Best Choice Award Good Design Korea CES Best of Innovations Award CES Innovations Design and Engineering Awards Golden Pin Design Award Retail No. 1 in Flash drives No. 3 for Taiwan Info Tech 100 Top 20 Taiwan Global Brands 21
22 Global Service & Worldwide Presence 22
23 LIGHTING BUSINESS 23
24 Manufacturing Facilities Suzhou, China New Taipei, Taiwan Established: January, 2004 Product Lines: DRAM Modules, External Hard Drives, Solid State Drives, LED Lighting Established: May, 2001 Product Lines: DRAM Modules, USB Flash Drives, Memory Cards, External Hard Drives, Solid State Drives, LED Lighting Interior lighting production Burn-in room Illumination test machine Exterior lighting production 24
25 Suzhou Industrial Park Safe Enterprise Award In 2016, ADATA was selected as one of 89 companies from over 3,000 (the top 3%) in the Suzhou Industrial Park to receive a Safe Enterprise certificate from the Public Safety Bureau Throughout 2016, ADATA carried out safety and security enhancement, covering production, distribution, and management. ADATA continues to develop relevant training programs and concepts ADATA will maintain strict safety and security in 2017 and beyond, aiming to achieve the same top- tier performance yet again 25
26 Optical Laboratory Photometric Curve Analyzer Three-dimensional measurement laboratory tests the accuracy of each product Two meter and 30 centimeter chip and luminous flux analyzers 26
27 Environmental Testing Drop tester: tests packaging material security Dust testing machine for IP dust grade Water tester: tests IP waterproof rating 27
28 Environmental Testing High temperature test (60ºC) Low temperature test (-40ºC) 28
29 Certifications 29
30 LIGHTING ADVANTAGES 30
31 Lighting Advantages New Concept LED Light Engine Flexible Design Can be applied in a variety of lighting: streetlights, spotlights, patio lights, tunnel lights, and security lights Easy to Install and Maintain Excellent Cooling Indoor/Outdoor LED Lighting 31
32 Lighting Advantages New Concept LED Light Engine Diverse Applications Can be used with a variety of optical components to meet different environmental lighting requirements, allowing the light source to harmoniously integrate with different applications Projection lamp Tunnel light Patio light Underwater Streetlight 32
33 Lighting Advantages Core Optical Technology 33
34 Lighting Advantages Light, mechanical, electrical, thermal advantages 34
35 LED PRODUCT PORTFOLIOS 35
36 Lighting Products Indoor LED Outdoor LED LED Tube LED Bulb Streetlight Projection Light High Bay MR 16 AR 111 PAR30&PAR38 Gas Station Light Tunnel Light Down Light Panel Light Security Light LED Module 36
37 Lighting Products Wireless Control System Bulb AR111 Down light Strip light Panel light T-Bar Mood and atmosphere can be set up and modified in various ambient scenes Courtyard Mode Parlor Mode Home Theater Mode Dining Mode Bedroom Mode 37
38 LED LIGHTING PRODUCTS ADATA provides LED solutions to replace traditional lighting fixtures in both indoor and outdoor spaces. LED lighting solutions offer significant energy savings and a superior lighting environment LED Bulb LED T8 Tube LED Desk Lamp 38
39 LED BULB AURA Bluetooth RGB Wireless Bluetooth control More than 16 million colors Control up to 64 lights Adjustable scene lighting Power: 7W Voltage: VAC (50 60Hz) Light Color: 16,000,000 colors Brightness: 550 lm Beam Angle: 170 Dimensions (H x W): Ø 58.6 x 115mm Interface: Bluetooth 4.0 Supported smart devices: Android 4.3 or later, ios 6 or later 39
40 LED BULB Omnidirectional 270 wide angle bulb design High heat dissipation High efficiency bulb replaces tungsten bulbs Easy to install replacement for traditional bulbs Power: 10W/12W Voltage: VAC (50 60Hz) Color temperature: 3000K/5000K Luminance: 10W 850 lm/900 lm (3000K/5000K) 12W 1020 lm/1080 lm (3000K/ 5000K) Dimensions: ø134 x 69mm 40
41 LED TUBE T8 Utilizes a durable plastic body rather than a traditional glass tube Measurements are designed for optimal compatibility to easily replace traditional lamps Length: 2/4/5 feet Power: 10W/20W/25W Voltage: VAC (50 60Hz) Color temperature: 3000K/4000K/5700K Luminance: 950/1000/1050 lm (2 feet) 1900/2000/2100 lm (4 feet) 2300/2400/2500 lm (5 feet) Dimensions: ø29 x 26.5 x 590mm (2 feet) ø29 x 26.5 x 1198mm (4 feet) ø29 x 26.5 x 1500mm (5 feet) 41
42 LED DESK LAMP TULIP Free of harmful glare Easy to use touch-sensitive buttons Warm nightlight Power: 8W Voltage: VAC (50 60Hz) Color temperature: 5500K Luminance: 1000 Lux Color: silver-white/blue-white Dimensions (H x W): 395 x 150mm Color-coded brightness control 3-level lighting adjustment for ambient brightness control Night light function for safety and comfort 42
43 REFERENCE CASES 43
44 Reference Cases Projects China Taiwan Great Hall of the People Mei Zhou Dong Po Restaurant Suzhou Industrial Park Shenyang Huayuan Hotel Shenyang Marriott Hotel TECHVEST CO. DYMSC Luxgen RT-MART QingYuan Suzhou System Machinery Co. Inventec Electronics Huatong Electronic Technology Pegatron Corporation Quanta Computer Taiwan Government Taipei 101 Gigabyte Technology MSI Technology ChipMOS ThaiLin Semiconductor Chunghwa Telecom Fubon Bank Lung Tan Golf Club Sinyi Realty Yung Ching Realty CTBC Bank Cathay United Bank SCSB Bank Evergreen Group LinYuan Group Farglory Group Kindom Construction China Airlines Eslite Admiral President Gamania Yulon Motor Co., Mega Bank First Bank Nuvoton Technology Grand Hi Lai Hotel TripAdvisor Asian-Archi KGC shop Edimax Technology CARRY Technology Watsons Albatron Technology Polyface Chinese Television Zhonghe Sports Center KYEC Group Chungyo Department 44
45 Reference Cases Global Shopping Mall (Taiwan) 45
46 Reference Cases Uni-President International Tower (Taiwan) 46
47 Reference Cases Evergreen Group (Taiwan) 47
48 Reference Cases China Airlines (Taiwan) 48
49 Reference Cases CTBC Bank (Taiwan) 49
50 Reference Cases CTBC Bank (Taiwan) Interactive Lighting Display 50
51 Reference Cases Farglory Group (Taiwan) 51
52 Reference Cases Various Lighting Applications CPC-Gas Station TIBS-Score Board(Display) Taichung Intercontinental Baseball Stadium Cardinal Tien Hospital 52
53 Reference Cases Various Lighting Applications CPC Gas Station TOYOTA Satellite Factory Malaysia: Paper Factory Ad Billboards NS Gas Station Taiwan Rail Station 53
54 Reference Cases Various Lighting Applications Farglory Hotel ChipMOS Zhonghe Sports Center Yulon Motor Czech Republic: Regional Supermarket Australia: Priceline Pharmacy 54
55 Reference Case Street Lighting Applications Taichung Port Nantzu Export Processing Zone Taichung Train Station Guangxi Guilin West Kongming Road Keelung Port West Pier Taichung Wenhsin Park 55
56 Reference Cases Shenyang Huayuan Hotel (China) Suzhou Industrial Park (China) 56
57 Reference Cases Quanta Computer (China) Pegatron Corporation (China) 57
58 Reference Cases TECHVEST CO. (China) 土齊生技 (China) 58
59 Reference Cases Channel (Taiwan) Hypermarket E-commerce Retailer 燦坤 TK3C 全國電子 E-life Mall 順發 3C SUNFAR 良興電子 EcLife 特力屋 B&Q 愛買 a.mart 大潤發 RT-MART 家樂福 Carrefour 頂好 Welcome Yahoo 奇摩 PChome 24h 購物 Momo 購物網 PayEasy 買東西 UDN shopping 7net ASAP 閃電購物網 GO HAPPY 森森購物網良月家居博客來 方威有限公司光博匯 LED 超市鈺松企業社亞冠水電材料行明倡照明 ( 泰美燈飾 ) 竟泰 ( 歐夏照明 ) 利揚行台茂力照明行點亮空間 ( 大都會 ) 可信店燈飾廣明節能科技 ( 國鑫 ) 葫蘆墩燈飾小北百貨大九九大賣場 59
60 Reference Cases Channel (Taiwan) 特力屋 B&Q 大潤發 RT-MART 愛買 a.mart 60
61 Reference Cases Channel (Taiwan) 燦坤 TK3C 頂好 Welcome 家樂福 Carrefour 61
62 Partner with ADATA ADATA s strengths are evident in the company s remarkably swift growth and globally recognized brand. Through dedication to quality and the development of new and innovative products, ADATA is poised for continued success across the globe By working with us, you and your organization reap the benefits of cooperating with a warm and dynamic company one that places as much emphasis on people and relationships as it does on business and commerce 62
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