ADATA Lighting ADATA Technology Co., Ltd. 2015/11
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1 ADATA Lighting 2015 ADATA Technology Co., Ltd. 2015/11
2 LED Lighting Benefits For Home & Living Space Creates a warm and pleasing environment Creates varying environments (AURA RGB Bulb) Reduces home budget costs by reducing power consumption 2
3 LED Lighting Benefits For Office & Commercial Space Many Applications Office / Commercial / Municipal Reduce Power Consumption Saves money through reduced power consumption. Better Safety Lower the frequency that staff needs to change lights in difficult or dangerous locations. Reduce Company Costs Reduce costs for labor, material and equipment needed to change lights. 3
4 Company Introduction Competitive Advantages Product Portfolios Lighting Business Lighting Advantages LED Product Portfolios Reference Cases 4
5 COMPANY INTRODUCTION 5
6 About ADATA Founded May 4, 2001 Founder, chairman, and chief executive: Simon Chen Date of listing on Taipei Exchange/GreTai (code 3260): October 8, 2004 Record-breaking speed from founding to becoming a listed company! World s second largest module manufacturer (DRAMeXchange July, 2014) Sales surpassed US$1 billion in first five years of operation Total revenue: US$961 million (2014) Market capitalization: US$429 million Team members: approx. 1,200 employees worldwide More than 500 patents owned 6
7 History of Continuous Growth and Achievement ADATA ranked no. 2 DRAM module manufacturer in 2014 (DRAMeXchange) ADATA named one of the world s most effective rebrands in the 8th annual REBRAND 100 Global Awards, 2012 ADATA ranked no. 3 in the Top 100 Info Tech listing of all Taiwan-based companies, June 2010 ADATA earned the highest revenue in 2013 among all Taiwan-based memory module companies and brands ADATA 7
8 ADATA Wins Taiwan Excellence Gold Award ADATA s XPG DDR4 Z1 DRAM Module received the 23rd annual Taiwan Excellence - Gold Award in 2015 ADATA also received the Taiwan Excellence - Achievement Award in ADATA was the only company to receive the award, having won over 50 other Taiwan Excellence awards in recognition of outstanding success and innovation since the company s founding 8
9 ADATA Wins National Industrial Innovation Award ADATA received the 4th National Industrial Innovation Award in the Excellent Innovation Company or Organization category in 2015 ADATA is the first memory company to win this prestigious award Accolade was based on the "rebranding" theme as well as ADATA s complete corporate identity. The award considers five innovation attributes: product, technology, organization, processes, and marketing practices 9
10 Culture of Continuous Improvement as a Team ADATA entered into the Best Companies to Work for 2014 listing Improvement initiatives, cross-functional coordination, and integration enhanced through persistent quality assurance and improvement activities QCC Quality Control Circle H ADATA Quality Handbook CIP Continuous Improvement Process 2014-present 6 Sigma 10
11 ADATA Logo and Motto Agile responsive to market and customers Swift leading innovation and productivity Exploring seeking and exploring all possibilities Lively diverse and stylish product design ADATA team spirit We perform with agility and swiftness to enrich all of life s precious moments 11
12 ADATA Global Promotion Channels Distributors Worldwide Promotion Incentive Programs Distributor Rebates Market Expansion Dealers Global Exhibitions Media Exposure End User Experience Sales Promotions Dealer Seminars Brand Packaging POSM Social media platforms 12
13 World Class Customer Care Customer Satisfaction ADATA responds quickly to Returned Materials Authorization (RMA) requests, ensuring that each issue is handled with professionalism and technical competence. Our customers are our first priority. We place a high emphasis on outstanding customer service, and act quickly on customer feedback to improve our operations and procedures. Website Contact Form Website Contact Us (By ) Contact Us (By Phone) Online Service Status Customer Service Interface Channels Live Chat Online Customer Service Facebook Messenger Customer Service Authorized Service Center Direct Retail Store 13
14 Milestones & Achievements 2010 ADATA Lighting founded in Suzhou Industrial Park Showcased at Guangzhou International Lighting Exhibition - Showcased at Hong Kong International Lighting Fair Launched AURA LED RGB Bulb - TULIP LED Desk Lamp received Taiwan Excellence award 2011 ADATA Lighting Taipei Office opened Showcased at Light + Building in Frankfurt - Launched TULIP LED Desk Lamp 2001 ADATA founded 14
15 COMPETITIVE ADVANTAGES 15
16 Strategic Advantages ADATA maintains integral relationships with the industry s most important players in order to ensure business consistency and timely flow of information. This technology integration results in a steady stream of innovative and quality products, enhanced customer satisfaction, and superior quality of products and customer service. Quality Supply and Logistics ISO 9001 ISO OHSAS RoHS and WEEE Valued Brand Strategic partnerships Offices worldwide Technology Leadership Top 100 Tech Company Recognized globally Strong product development Extensive patent portfolio Automated production lines 16
17 Strategic Partners Integral relationships to enhance consistency and information flow Technology integration for innovative and quality products Enhanced customer satisfaction through consistent supply Enhanced quality of products and customer service Reduced costs in logistics, warehousing and manufacturing 17
18 Quality & Environmental Certifications It is our commitment to provide finest quality and service for our customers' complete satisfaction. Industry Certifications and Partnerships ISO 9001 ISO OHSAS QC B2B Green Partner RoHS WEEE TUV UL FCC/CE 18
19 Award-Winning Innovations & Designs Computex Taipei Design & Innovation Award Computex Taipei Best Choice Award Good Design Korea CES Best of Innovations Award CES Innovations Design and Engineering Awards Golden Pin Design Award Retail No. 1 at Flash Drive No. 3 for Taiwan Info Tech 100 Top 20 Taiwan Global Brands 19
20 Global Service & Worldwide Presence 20
21 PRODUCT PORTFOLIOS 21
22 PRODUCT LINES We are dedicated to the design, manufacturing and sales of consumer and commercial, and enterprise product lines that make ADATA a complete LED and storage solutions company. Apple Series Products External Hard Drives USB Flash Drives Mobile Accessories Memory Cards Gaming Series Products Solid State Drives DRAM Modules LED Lighting Products Industrial & Enterprise Products 22
23 LIGHTING BUSINESS 23
24 Manufacturing Facilities Suzhou, China Taipei, Taiwan Established: January, 2004 Product Lines: DRAM Modules, USB Flash Drives, Memory Cards, External Hard Drives, Solid State Drives, LED Lighting Established: May, 2001 Product Lines: DRAM Modules, USB Flash Drives, Memory Cards, External Hard Drives, Solid State Drives, LED Lighting Interior lighting production Burn-in room Illumination test machine Exterior lighting production 24
25 Manufacturing Facilities (Suzhou, China) Items Finished Date Land space (m 2 ) Floor space (m 2 ) 1-Finshed Q ,380m 2 57,460m 2 2-Finshed Q ,357m 2 26,121m 2 3-On-going Q ,480m 2 35,130m 2 Total 44,217m 2 118,711m2 44,217m 2 Land space (m 2 )+ 82,843m 2 Greenfield space (m 2 )= 127,060m 2 25
26 Optical Laboratory Photometric Curve Analyzer Three-dimensional measurement laboratory tests the accuracy of each product 2 meter & 30 centimeter chip and luminous flux analyzers. 26
27 Environmental Testing Drop Tester: Tests packaging material security Dust testing machine for IP dust grade Water Tester: Tests IP waterproof rating 27
28 Environmental Testing High Temperature Test (60ºC) Low Temperature Test (-40ºC) 28
29 Certifications 29
30 LIGHTING ADVANTAGES 30
31 Lighting Advantages New Concept LED Light Engine Flexible Design Can be applied in a variety of lighting: streetlights, spotlights, patio lights, tunnel lights, and security lights. Easy to Install and Maintain Excellent Cooling Indoor/Outdoor LED Lighting 31
32 Lighting Advantages New Concept LED Light Engine Diverse Applications Can be used with a variety of optical components to meet different environmental lighting requirements, allowing the light source to harmoniously integrate with different applications. Projection lamp Tunnel light Patio light Underwater Streetlight 32
33 Lighting Advantages Core Optical Technology 33
34 Lighting Advantages Light, mechanical, electrical, thermal advantages 34
35 LED PRODUCT PORTFOLIOS 35
36 Lighting Products LED Indoor LED Outdoor LED Tube LED Bulb Streetlight Projection Light High Bay MR 16 AR 111 PAR30&PAR38 Gas Station Light Tunnel Light Down Light Panel Light Security Light LED Module 36
37 Lighting Products Wireless Control System Bulb AR111 Down light Strip light Panel light T-Bar Mood and atmosphere can be set up and modified in various ambient scenes. Courtyard Mode Parlor Mode Home Theater Mode Dining Mode Bedroom Mode 37
38 LED LIGHTING PRODUCTS ADATA provides LED solutions to replace traditional lighting fixtures in both indoor and outdoor spaces. LED lighting solutions offer significant energy savings and a superior lighting environment. LED Bulb LED T8 Tube LED Desk Lamp 38
39 LED BULB AURA Bluetooth RGB Wireless Bluetooth control More than 16 million colors Control up to 64 lights Adjustable scene lighting Power: 7W Voltage: VAC (50 60Hz) Light Color: 16,000,000 colors Brightness: 550 lm Beam Angle: 170 Dimensions (H x W): Ø 58.6 x 115mm Interface: Bluetooth 4.0 Support Device: Android 4.3 or later ios 6 or later 39
40 LED BULB Omnidirectional 270 Wide Angle Bulb Design High Dispatching Heat Design High Efficiency Bulb to replace Tungsten Bulb Easy to replace traditional Bulb Power: 10W / 12W Voltage: VAC (50 60Hz) Color temperature: 3000K/5000K Luminance: 10W 850 lm/900 lm (3000K/5000K) 12W 1020 lm/1080 lm (3000K/ 5000K) Dimensions: ø134 x 69mm 40
41 LED TUBE T8 Utilizes a durable plastic body rather than a traditional glass tube Measurements are designed for optimal compatibility to easily replace traditional lamps Length: 2/4/5 feet Power: 10W/20W/25W Voltage: VAC (50 60Hz) Color temperature: 3000K/4000K/5700K Luminance: 950/1000/1050 lm (2 feet) 1900/2000/2100 lm (4 feet) 2300/2400/2500 lm (5 feet) Dimensions: ø29 x 26.5 x 590mm (2 feet) ø29 x 26.5 x 1198mm (4 feet) ø29 x 26.5 x 1500mm (5 feet) 41
42 LED DESK LAMP Tulip Free of harmful glare Easy touch-sensitive buttons Warm nightlight Power: 8W Voltage: VAC (50 60Hz) Color temperature: 5500K Luminance: 1000 Lux Color: Silver-White/Blue-White Dimensions (H x W): 395 x 150mm Color button controlled brightness 3-levels of lighting adjustment for ambient brightness control Night light function for safety and comfort 42
43 REFERENCE CASE 43
44 Reference Case Projects China Taiwan Great Hall of the People Mei Zhou Dong Po Restaurant Suzhou Industrial Park Shenyang Huayuan Hotel Shenyang Marriott Hotel TECHVEST CO. DYMSC Luxgen RT-MART QingYuan Suzhou System Machinery Co. Inventec Electronics Huatong Electronic Technology Pegatron Corporation Quanta Computer Taiwan Government Taipei 101 Gigabyte Technology MSI Technology ChipMOS ThaiLin Semiconductor Chunghwa Telecom Fubon Bank Lung Tan Golf Club Sinyi Realty Yung Ching Realty CTBC Bank Cathay United Bank SCSB Bank Evergreen Group LinYuan Group Farglory Group Kindom Construction China Airline Eslite Admiral President Gamania Yulon Motor Co., Mega Bank First Bank Nuvoton Technology Grand Hi Lai Hotel TripAdvisor Asian-Archi KGC shop Edimax Technology CARRY Technology Watsons Albatron Technology Polyface Chinese Television Zhonghe Sports Center KYEC Group Chungyo Department 44
45 Reference Case Global Shopping Mall (Taiwan) 45
46 Reference Case Uni-President International Tower (Taiwan) 46
47 Reference Case Evergreen Group (Taiwan) 47
48 Reference Case China Airline (Taiwan) 48
49 Reference Case CTBC Bank (Taiwan) 49
50 Reference Case Farglory Group (Taiwan) 50
51 Reference Case Various Lighting Applications CPC Petrol Station TOYOTA Satellite Factory Malaysia: Paper Factory Ad Billboards NS Petrol Station Taiwan Rail Station 51
52 Reference Case Various Lighting Applications Farglory Hotel ChipMOS Zhonghe Sports Center Yulon Motor Czech: Regional Supermarket Australia: Priceline Pharmacy 52
53 Reference Case Street Lighting Applications Taichung Port Nantzu Export Processing Zone Taichung Train Station Guangxi Guilin West Kongming Road Keelung Port West Pier Taichung Wenhsin Park 53
54 Reference Case Shenyang Huayuan Hotel (China) Suzhou Industrial Park (China) 54
55 Reference Case Quanta Computer (China) Pegatron Corporation (China) 55
56 Reference Case TECHVEST CO. (China) 土齊生技 (China) 56
57 Reference Case Channel (Taiwan) Hyper-market Etailer Retailer 特力屋 B&Q 愛買 a.mart 大潤發 RT-MART Yahoo 奇摩 Pchome 24h 購物 Momo 購物網 PayEasy 買東西 udn shopping 7net ASAP 閃電購物網 GO HAPPY 森森購物網良月家居博客來 方威有限公司光博匯 LED 超市鈺松企業社亞冠水電材料行明倡照明 ( 泰美燈飾 ) 竟泰 ( 歐夏照明 ) 利揚行台茂力照明行點亮空間 ( 大都會 ) 可信店燈飾廣明節能科技 ( 國鑫 ) 葫蘆墩燈飾 57
58 Reference Case Channel (Taiwan) 特力屋 B&Q 大潤發 RT-MART 愛買 a.mart 58
59 Partner with ADATA ADATA s strengths are evident in the company s remarkably swift growth and globally recognized brand. Through dedication to quality and the development of new and innovative products, ADATA is poised for continued success across the globe. By working with us, you and your organization reap the benefits of cooperating with a warm and dynamic company one that places as much emphasis on people and relationships as it does on business and commerce. 59
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