IKEA news FEBRUARY 2017

Transcription

1 PH IKEA news FEBRUARY 2017 IKEA PRESS KIT /FEBRUARY 2017 / 1 Inter IKEA Systems B.V. 2017

2 IKEA PRESS KIT /FEBRUARY 2017 / 2 PH WELCOME TO FEBRUARY AT IKEA This February we have a range of new products that make the home a more beautiful and functional place to be. We re launching two new kitchen fronts with strong expressions and affordable price tags - one of these fronts is made entirely from recycled material! On the storage front, there are two new series that work across the home, as well as clever accessories for familiar storage series that help maximise the use of space. This month we re introducing a seating family in a traditional style and a range of new textiles to get cosy with, featuring painterly patterns to natural materials. Children also have a whole new textile collection to express their budding identity. To decorate the home there are vases, deco objects and pictures that refresh the room - right in time to get ready for springtime! SÖNDERÖD rug, high pile CHF

3 IKEA PRESS KIT /FEBRUARY 2017 / 3 MEET OUR NEW PRODUCTS 04 ASKERSUND fronts 25 DYNAN bathroom series 53 HOVNÄS floor lamp 06 KUNGSBACKA fronts 28 BRANKIS laundry basket 55 GUALÖV storage table 09 FÖRBÄTTRA worktop lighting 30 VÄNSKAPLIG textile collection 57 EKET storage 10 OMAR accessories 38 DRÖMMINGE wall lamp 63 KALLAX inserts 13 IKEA 365+ frying pan & knife block 39 FÄRLÖV seating family 67 FJÄLLBO series 15 BEHAGA dinnerware series 43 SMÅTÖREL cushion 70 SJÄLSLIGT decoration set 17 NORDLI bed frame 45 SKOGSNÄVA cushion cover 72 BERÄKNA vase series 19 SKOGSALM quilt cover 47 SODERUP rug 74 BILD poster 21 SMÅSTARR quilt cover 49 SÖNDERÖD rug 76 LOKABRUNN picture 23 SKORREN shower curtain 51 STENLILLE rug 78 SOLBANA charger

4 IKEA PRESS KIT /FEBRUARY 2017 / 4 PH ASKERSUND FRONTS We re now widening our kitchen range to include a modern expression in ash. ASKERSUND fronts bring a light Scandinavian style to the home, while the real wood look in melamine makes the surface strong and resistant to scratches and moisture. Not only does the front match well with other IKEA worktops and handles, it also fits the tightest of wallets. SOCIAL MEDIA Create a modern look of ash in the kitchen with ASKERSUND fronts featuring a surface that stands up to scratches and moisture. TAGS ikea, askersund, fronts ASKERSUND series. Drawer front CHF 16.-/each W60 H40cm Door CHF 28.-/each W60 H80cm

5 IKEA PRESS KIT /FEBRUARY 2017 / 5 PH WITH A BEAUTIFUL ASH EXPRESSION, ASKERSUND FRONTS FIT WELL WITH EKBACKEN WORKTOP AND TUTEMO OPEN CABINET IN ASH. ASKERSUND door CHF 28.-/each W60 H80cm

6 IKEA PRESS KIT /FEBRUARY 2017 / 6 PH KUNGSBACKA FRONTS KUNGSBACKA fronts are the result of making a truly sustainable kitchen front that helps save the earth s resources. Here, waste becomes new products, as the front is made of recycled wood wrapped in plastic film produced from recycled PET bottles. The innovation means virgin oil-based plastic is avoided, without compromising on quality, design or price. The product developer Anna Granath explains the new thinking behind the kitchen fronts. Our products are bought by a lot of people, and by offering more sustainable alternatives, we actually have the opportunity to contribute to a change, so we started looking at how we could replace new materials with recycled materials in our kitchen range. The matte anthracite-coloured fronts not only look beautiful, but are also easy to clean. And it s good to know that the short life of a plastic bottle, that maybe only takes 25 minutes to drink up, may just get a new lifetime of at least 25 years in KUNGSBACKA fronts. SOCIAL MEDIA For a truly sustainable kitchen front, discover our new KUNGSBACKA fronts made from recycled waste featuring a bold look in anthracite. TAGS ikea, kungsbacka, fronts KUNGSBACKA series Handles are sold separately. Door CHF 26.-/each W40 H80cm Drawer front CHF 26.-/ each W80 H40cm Drawer front CHF 13.-/2 pack. W40 H10cm Drawer front CHF 9.-/each W40 H20cm Drawer front CHF 18.-/each W40 H40cm

7 IKEA PRESS KIT /FEBRUARY 2017 / 7 PH FEATURING A MATTE LOOK IN ANTHRACITE, KUNGSBACKA FRONT COORDINATES WELL WITH HACKÅS HANDLE. KUNGSBACKA drawer front CHF 13.-/2 pack. Handles are sold separately. W40 H10cm

8 IKEA PRESS KIT /FEBRUARY 2017 / 8 PH PH WE MUST FIND WAYS TO USE RECYCLED MATE- RIAL TO MAKE A SIGNIFICANT AND LONG-LAST- ING IMPACT, WHERE WE DON T JUST THINK ABOUT OUR GENERATION, BUT FOR ALL GENERATIONS TO COME. Anna Granath - Product Developer Recycled wood wrapped in plastic film produced from recycled PET bottles are used to create KUNGSBACKA fronts. This innovation is the result of new thinking to help meet the demands of growing populations, while staying within the limits of our planet.

9 IKEA PRESS KIT /FEBRUARY 2017 / 9 PH OMAR ACCESSORIES Our existing OMAR shelving units have now been joined by some new multi-functional accessories that make storing more relevant to individual needs. After getting insight from home visits to see how the popular metal shelving system was used across the world, three new accessories were developed. OMAR cover for a shelf makes storing easier as things don t fall between the gaps in the wire racks. OMAR clip-on basket allows for additional storage on the front or side, while OMAR connection fitting lets individual shelves be connected to create an entire system. Little pieces for greater kitchen harmony! SOCIAL MEDIA Store more with the help of the new OMAR accessories featuring a connection fitting, clip-on basket and cover for a shelf. TAGS ikea, omar, accessories OMAR series. Clip-on basket CHF Connection fitting CHF 2.-/2 pack Cover for shelf CHF 5.-/each

10 IKEA PRESS KIT /FEBRUARY 2017 / 10 PH PH OMAR connection fitting CHF 2.-/2 pack OMAR cover for shelf CHF OMAR CONNECTION FITTING LETS MULTIPLE UNITS BE JOINED TO CREATE MORE STORAGE.

11 IKEA PRESS KIT /FEBRUARY 2017 / 11 PH PE OMAR cover for shelf CHF 5.- Easy to assemble no tools required. Galvanised steel. W92cm PE OMAR clip-on basket CHF 3.- Galvanised steel. L32 W13, H15cm PE OMAR connection fitting CHF 2.-/2 pack. Galvanised steel OMAR CLIP-ON BASKET HANGS ON THE SIDE OR FRONT OF THE SHELVING UNIT WHERE IT CAN STORE THINGS LIKE PAPER NAPKINS. OMAR clip-on basket CHF

12 IKEA PRESS KIT /FEBRUARY 2017 / 12 PH IKEA 365+ KNIFE BLOCK & FRYING PAN To make everyday cooking efficient and safe, we re adding a new knife block and frying pan to the IKEA 365+ range. The knife block stores knives in a safe way that maintains their sharpness, while the frying pan has a triple layer construction that makes sure heat is evenly distributed. With a design breathing of simplicity, these new functions are sure to make cooking a breeze! SOCIAL MEDIA Make everyday cooking efficient and safe with the new IKEA 365+ knife block and frying pan designed with simplicity in mind. TAGS ikea, 365+, knife block, frying pan IKEA 365+ knife block CHF

13 IKEA PRESS KIT /FEBRUARY 2017 / 13 PH PE IKEA 365+ knife block CHF Glass and cork. Designer: Henrik Preutz. Ø13, H24cm PE IKEA 365+ frying pan CHF Stainless steel/aluminium/teflon Professional coating. Designer: Preutz/Wihlborg/Braasch/Karlsson. Ø28cm IKEA 365+ frying pan CHF

14 IKEA PRESS KIT /FEBRUARY 2017 / 14 PH BEHAGA DINNERWARE SERIES Small changes at home can have a big impact. BEHAGA dinnerware series brings a unique fashion pattern to the table. The modern painterly pattern in turquoise tones can be found on the bowls, plates, side plates in earthenware, as well as matching paper napkins. SOCIAL MEDIA Bring some fashion to the table with BEHAGA dinnerware series featuring a pattern of flowing watercolours in turquoise tones. TAGS ikea, behaga, dinnerware series BEHAGA series. Plate CHF Side plate CHF Bowl CHF Paper napkin CHF 1.95/30 pack

15 IKEA PRESS KIT /FEBRUARY 2017 / 15 PH PE BEHAGA bowl CHF 3.95/each Earthenware. Ø16cm. Turquoise PE BEHAGA plate CHF 4.95/each Earthenware. Ø27cm. Blue-grey PE BEHAGA side plate CHF 3.95/each Earthenware. Ø21cm. Dark turquoise PE BEHAGA paper napkin CHF 1.95/30 pack. The napkin is highly absorbent because it s made of three-ply paper. L33 W33cm. Multicolour FEATURING A PATTERN OF FLOWING WATERCOL- OURS, BEHAGA DINNERWARE SERIES BRINGS SOME ART TO THE TABLE. BEHAGA series. Plate CHF Bowl CHF

16 IKEA PRESS KIT /FEBRUARY 2017 / 16 PH NORDLI BED FRAME Joining the existing NORDLI range, we re now introducing a bed frame with storage that makes a beautiful centrepiece in any bedroom. It can be used as a freestanding sleeping island in the middle of the room, while also offering space to store things in the six soft-closing drawers on either side. Simple, sleek and spacious! SOCIAL MEDIA Create a beautiful centrepiece in the bedroom with NORDLI bed frame featuring six soft-closing drawers for simple and spacious storage. TAGS ikea, nordli, bed frame PE NORDLI bed frame with storage CHF The 6 large drawers give you an extra storage space under the bed. Mattress and bedlinen are sold separately. Painted finish. Designer: Ola Wihlborg. W160 L202, H30cm. Mattress size cm. White NORDLI bed frame with storage CHF

17 IKEA PRESS KIT /FEBRUARY 2017 / 17 PH NORDLI bed frame with storage CHF Mattress is sold separately

18 IKEA PRESS KIT /FEBRUARY 2017 / 18 PH SKOGSALM QUILT COVER When it comes to bedding, softness is what really matters. The beige SKOGSALM quilt cover is made with fibredyed cotton, meaning the yarn is dyed before spinning it, resulting in a quilt cover that feels soft on the skin and has fine shifting colours. And like all cotton at IKEA, the 100% cotton used comes from more sustainable sources. SOCIAL MEDIA Soft on the skin, SKOGSALM quilt cover in beige is yarndyed using 100% cotton from more sustainable sources. TAGS ikea, skogsalm, quilt cover PE SKOGSALM quilt cover and 2 pillowcases CHF The zipper keeps the quilt in place. 100% cotton. Quilt cover W240 L220cm. Pillowcases L50 W60cm. Beige SKOGSALM quilt cover and 2 pillowcases CHF

19 IKEA PRESS KIT /FEBRUARY 2017 / 19 PH BEING YARN-DYED, SKOGSALM QUILT COVER BE- COMES SOFT WITH FINE SHIFTING COLOURS FOR SLEEPING SOUNDLY IN. SKOGSALM quilt cover and 2 pillowcases CHF

20 IKEA PRESS KIT /FEBRUARY 2017 / 20 PH SMÅSTARR QUILT COVER Make a fashion statement with the wonderful array of colours on SMÅSTARR quilt cover. Created with inspiration from watercolours, these specks of blue, grey, beige and apricot give a totally unique expression to the bed. It s practical too, as concealed press studs keep the quilt in place. SOCIAL MEDIA Make a fashion statement on your bed with SMÅSTARR quilt cover, designed with inspiration from watercolours in a wonderful array of colours. TAGS ikea, småstarr, quilt cover PE SMÅSTARR quilt cover and 2 pillowcases CHF Concealed press studs keep the quilt in place. 100% cotton. Quilt cover W240 L220cm. Pillowcases L50 W60cm. Dotted/multicolour SMÅSTARR quilt cover and 2 pillowcases CHF

21 IKEA PRESS KIT /FEBRUARY 2017 / 21 PH WITH A WONDERFUL ARRAY OF COLOURS, SMÅSTARR QUILT COVER MAKES A FASHION STATEMENT IN THE BEDROOM. SMÅSTARR quilt cover and 2 pillowcases CHF

22 IKEA PRESS KIT /FEBRUARY 2017 / 22 PH SKORREN SHOWER CURTAIN A shower curtain not only keeps water where it s wanted, but is a chance to add design to the bathroom. SKORREN shower curtain comes with splashes of blue and turquoise in a modern pattern. The material itself is 100% recyclable as it s made with no perfluorinated chemicals, chlorine or optical brighteners. SOCIAL MEDIA Add a splash of blue to the bathroom with SKORREN shower curtain that keeps the water where it s wanted while being 100% recyclable. TAGS ikea, skorren, shower curtain PE SKORREN shower curtain CHF 9.95 The elastic sewn into the bottom edge adds weight to the curtain and assures that it hangs straight. 100% polyester. Designer: Hanna Dalrot. W180 L200cm. White/blue SKORREN shower curtain CHF

23 IKEA PRESS KIT /FEBRUARY 2017 / 23 PH BRIGHTEN UP THE BATHROOM WITH THE SPLASHES OF BLUE FOUND ON SKORREN SHOWER CURTAIN. SKORREN shower curtain CHF

24 IKEA PRESS KIT /FEBRUARY 2017 / 24 PH DYNAN BATHROOM SERIES Small bathrooms can now make optimal use of the space with DYNAN bathroom series. In a clean, white Scandinavian look, the new series allows for building multiple combinations, be it freestanding next to a bathtub or wall-mounted above a toilet. Easy to assemble and sturdy, it s possible to create both open and closed storage. Organising things is easy in this great-value-for-money system, with some combinations topping it off with a beautiful shelf in bamboo. SOCIAL MEDIA Build smart storage in small bathrooms with DYNAN bathroom series, easy to assemble in different combinations for both open and closed storage. TAGS ikea, dynan, bathroom series DYNAN series. Shelf unit CHF W40 D27, H136cm Open storage CHF W70 D20, H189cm

25 IKEA PRESS KIT /FEBRUARY 2017 / 25 PH THE TOP SHELF IN BAMBOO ADDS SOME WARMTH TO THE BATHROOM, WHILE BEING NATURALLY WATER- RESISTANT. DYNAN shelf unit CHF W40 D27, H96cm

26 IKEA PRESS KIT /FEBRUARY 2017 / 26 PE PE PE PE DYNAN open storage CHF Powder coated steel. Designer: Monika Mulder. W70 D20, H189cm. White DYNAN shelf unit with towel rail CHF Powder coated steel. Designer: Monika Mulder. W40 D27, H108cm. White DYNAN shelf unit CHF Powder coated steel and clear lacquered bamboo. Designer: Monika Mulder. W40 D27, H136cm. White/bamboo pattern DYNAN shelf unit CHF Powder coated steel and clear lacquered bamboo. Designer: Monika Mulder. W40 D27, H96cm. White/bamboo pattern PE PE PE DYNAN add-on shelf CHF 10.- Powder coated steel. Designer: Monika Mulder. W40 D27, H40cm. White DYNAN cabinet with door CHF Powder coated steel. Designer: Monika Mulder. W40 D27, H52cm. White DYNAN wall shelf CHF Powder coated steel. Designer: Monika Mulder. W40 D15, H40cm. White

27 IKEA PRESS KIT /FEBRUARY 2017 / 27 PH BRANKIS LAUNDRY BASKET With a lovely look reminiscent of the old days, BRANKIS laundry basket offers all the modern day practicalities. Two good handles make it easy to carry the basket, and the inner bag can be removed and washed. Being made in natural fibre, the risk of mould or odour is reduced. The lid keeps the laundry nicely hidden, while the basket itself is good-looking enough to be placed in plain sight. SOCIAL MEDIA With a look from the old days, BRANKIS laundry basket has all the modern day practicalities like a removable and washable inner bag. TAGS ikea, brankis, laundry basket PE BRANKIS laundry basket CHF Solid wood, plywood and 100% polyester. L37 W37, H56cm. 50l BRANKIS laundry basket CHF 39.95/each

28 IKEA PRESS KIT /FEBRUARY 2017 / 28 PH BRANKIS LAUNDRY BASKET HAS ALL THE MOD- ERN DAY PRACTICALITIES LIKE A REMOVABLE AND WASHABLE INNER BAG. BRANKIS laundry basket CHF

29 IKEA PRESS KIT /FEBRUARY 2017 / 29 PH VÄNSKAPLIG TEXTILE COLLECTION Textiles are a great way to personalise the bedroom, and for kids it can be a way to show their budding identity. VÄNSKAPLIG textile collection is designed for children aged 8-12 years and includes a range of unique textiles in different expressions, so it s easy to find something to suit every taste - from a pink heart-shaped rug to mandala-patterned bedlinen and a peace and love cushion. The collection is focused around the bed, where kids this age spend a lot of their time and a large part of the textiles are made from 100% cotton from more sustainable sources. SOCIAL MEDIA Let kids show their budding identity with the new VÄNSKAPLIG textile collection with unique expressions running through the bedlinen to the rugs. TAGS ikea, vänskaplig, textile collection VÄNSKAPLIG series. Quilt cover and pillowcase CHF Multicolour Cushion CHF 9.95 Black

30 IKEA PRESS KIT /FEBRUARY 2017 / 30 PH VÄNSKAPLIG TEXTILE COLLECTION LETS KIDS PER- SONALISE THEIR ROOM WITH A FRIENDLY ATTITUDE THAT PROMOTES PEACE AND LOVE. VÄNSKAPLIG cushion CHF 9.95 Black

31 IKEA PRESS KIT /FEBRUARY 2017 / 31 PH VÄNSKAPLIG rug CHF Dark red/green

32 IKEA PRESS KIT /FEBRUARY 2017 / 32 PH VÄNSKAPLG COLLECTION OFFERS GREAT POSSIBILI- TIES TO MIX AND MATCH AND MAKE THE BEDROOM TRULY PERSONAL. VÄNSKAPLIG series. Cushion CHF 7.95 Turquoise Quil cover and pillowcase CHF Turquoise Rug CHF 5.95 Turquoise

33 IKEA PRESS KIT /FEBRUARY 2017 / 33 PH THE UNIQUE HEART-SHAPED RUGS IN VÄNSKAPLIG COLLECTION ADD A FRIENDLY TOUCH TO THE KIDS BEDROOM. VÄNSKAPLIG rug CHF 5.95/each Turquoise Pink

34 IKEA PRESS KIT /FEBRUARY 2017 / 34 PH VÄNSKAPLIG curtains with tie-backs, 1 pair CHF W120xL300cm. Turquoise

35 IKEA PRESS KIT /FEBRUARY 2017 / 35 PE PE PE PE PE PE VÄNSKAPLIG accessory bag, set of 3 CHF % cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. Assorted colours VÄNSKAPLIG children s bedspread CHF % cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. W150 L250cm. White VÄNSKAPLIG blanket CHF % polyester. Designer: Ann-Cathrine Sigrid Ståhlberg. W120 L180cm. Grey VÄNSKAPLIG curtains with tie-backs, 1 pair CHF You can easily hem the curtains to the desired length with the enclosed iron-on hemming strip. 70% polyester, 30% cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. W120 L300cm. Black VÄNSKAPLIG curtains with tie-backs, 1 pair CHF You can easily hem the curtains to the desired length with the enclosed iron-on hemming strip. 70% polyester, 30% cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. W120 L300cm. Pink VÄNSKAPLIG curtains with tie-backs, 1 pair CHF You can easily hem the curtains to the desired length with the enclosed iron-on hemming strip. 70% polyester, 30% cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. W120 L300cm. Turquoise PE PE PE PE PE PE VÄNSKAPLIG bag CHF % cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. Black VÄNSKAPLIG bag CHF % cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. Turquoise VÄNSKAPLIG cushion CHF % polyester. Designer: Ann-Cathrine Sigrid Ståhlberg. L30 W60cm. Black VÄNSKAPLIG cushion CHF % polyester. Designer: Ann-Cathrine Sigrid Ståhlberg. L40 W45cm. White VÄNSKAPLIG cushion CHF % polyester. Designer: Ann-Cathrine Sigrid Ståhlberg. L45 W45cm. Pink VÄNSKAPLIG cushion CHF % polyester. Designer: Ann-Cathrine Sigrid Ståhlberg. L45 W45cm. Turquoise

36 IKEA PRESS KIT /FEBRUARY 2017 / 36 PE VÄNSKAPLIG quilt cover and pillowcase CHF % cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. Quilt cover W150 L200cm. Pillowcase L50 W60cm. Black/dark red PE VÄNSKAPLIG quilt cover and pillowcase CHF Quilt cover with a different pattern on each side; reverse side with same pattern as on the pillowcase. 100% cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. Quilt cover W150 L200cm. Pillowcase L50 W60cm. Multicolour PE VÄNSKAPLIG quilt cover and pillowcase CHF Quilt cover with a different pattern on each side; reverse side with same pattern as on the pillowcase. 100% cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. Quilt cover W150 L200cm. Pillowcase L50 W60cm. Pink PE VÄNSKAPLIG quilt cover and pillowcase CHF Quilt cover with a different pattern on each side; reverse side with same pattern as on the pillowcase. 100% cotton. Designer: Ann-Cathrine Sigrid Ståhlberg. Quilt cover W150 L200cm. Pillowcase L50 W60cm. Turquoise PE VÄNSKAPLIG quilt cover and pillowcase CHF % cotton, 50% lyocell. Designer: Ann-Cathrine Sigrid Ståhlberg. Quilt cover W150 L200cm. Pillowcase L50 W60cm. White embroidery PE VÄNSKAPLIG rug CHF The latex backing keeps the rug in place when the child runs/plays on it. 100% polyester. Designer: Ann-Cathrine Sigrid Ståhlberg. W133 L133cm. Dark red/green PE VÄNSKAPLIG rug CHF The latex backing keeps the rug in place when the child runs/plays on it. 100% polyester. Designer: Ann-Cathrine Sigrid Ståhlberg. W133 L133cm. Pink/turquoise PE VÄNSKAPLIG rug CHF 5.95 The latex backing keeps the rug in place when the child runs/plays on it. 100% nylon. Designer: Ann-Cathrine Sigrid Ståhlberg. W67 L61cm. Pink PE VÄNSKAPLIG rug CHF 5.95 The latex backing keeps the rug in place when the child runs/plays on it. 100% nylon. Designer: Ann-Cathrine Sigrid Ståhlberg. W67 L61cm. Turquoise PE VÄNSKAPLIG rug CHF The latex backing keeps the rug in place when the child runs/plays on it. 100% polyester. Designer: Ann-Cathrine Sigrid Ståhlberg. W80 L160cm. Multicolour

37 IKEA PRESS KIT /FEBRUARY 2017 / 37 PH DRÖMMINGE WALL LAMP A nightlight brings comfort to the littlest ones. Shaped like a balloon, DRÖMMINGE wall lamp not only looks great lit or unlit, it evokes fantasy and takes the child flying high into dreamland. SOCIAL MEDIA Shaped like a balloon, DRÖMMINGE wall lamp not only looks great lit or unlit, it takes your child flying high into dreamland. TAGS ikea, drömminge, wall lamp PE DRÖMMINGE wall lamp $000 Polypropylene plastic. Designer: Sarah Fager. L32 W23, H6.5cm. IKEA. Model V1603 Drömminge. This luminaire is compatible with bulbs of the energy classes: A++ to D. Red DRÖMMINGE wall lamp CHF

38 IKEA PRESS KIT /FEBRUARY 2017 / 38 PH FÄRLÖV SEATING FAMILY We re now introducing FÄRLÖV seating family that combines a traditional look with excellent comfort. The timeless sofa and armchair have generous proportions, pocket springs and loose cushions, making them ideal for the whole family to relax and spend time in. There s also a footstool available with smart storage. FÄRLÖV seating family is available in white or beige covers - all are washable in case a TV dinner goes wrong. This is indeed seating to live with for a very long time. SOCIAL MEDIA Curl up in FÄRLÖV sofa or armchair that combine a traditional look with excellent comfort thanks to generous proportions and pocket springs. TAGS ikea, färlöv, seating family FÄRLÖV armchair CHF Flodafors beige

39 IKEA PRESS KIT /FEBRUARY 2017 / 39 PH FÄRLÖV FOOTSTOOL FEATURES SOME PRACTICAL STORAGE FOR HIDING AWAY THE THINGS THAT ONLY COME OUT OCCASIONALLY. FÄRLÖV footstool with storage CHF Flodafors beige

40 IKEA PRESS KIT /FEBRUARY 2017 / 40 PH FÄRLÖV armchair CHF Flodafors beige

41 IKEA PRESS KIT /FEBRUARY 2017 / 41 PE PE PE PE FÄRLÖV armchair CHF Cover: 59.5% cotton, 24% polyester, 16.5% linen. Designer: Francis Cayouette. W93 D101, H88cm. Flodafors beige FÄRLÖV armchair CHF Cover: 59.5% cotton, 24% polyester, 16.5% linen. Designer: Francis Cayouette. W93 D101, H88cm. Flodafors white FÄRLÖV footstool with storage CHF Cover: 59.5% cotton, 24% polyester, 16.5% linen. Designer: Francis Cayouette. L64 W84, H51cm. Flodafors beige FÄRLÖV footstool with storage CHF Cover: 59.5% cotton, 24% polyester, 16.5% linen. Designer: Francis Cayouette. L64 W84, H51cm. Flodafors white PE FÄRLÖV 3-seat sofa CHF Cover: 59.5% cotton, 24% polyester, 16.5% linen. Designer: Francis Cayouette. W218 D106, H88cm. Flodafors beige PE FÄRLÖV 3-seat sofa CHF Cover: 59.5% cotton, 24% polyester, 16.5% linen. Designer: Francis Cayouette. W218 D106, H88cm. Flodafors white

42 IKEA PRESS KIT /FEBRUARY 2017 / 42 PH SMÅTÖREL CUSHION With colours blended together like an oil painting, SMÅTÖREL cushion lends a classic look to the home. Made in cotton velvet, the cushion is given deep colouration and a soft touch. The cushion feels fluffy, while giving excellent support to the back. SOCIAL MEDIA Lend a classic look to the home with SMÅTÖREL cushion featuring a calm blend of colours in soft cotton velvet. TAGS ikea, småtörel, cushion PE SMÅTÖREL cushion CHF Cover: 100% cotton. Filling: duck feathers. L50 W60cm. Multicoloured, dark SMÅTÖREL cushion CHF 24.95/each

43 IKEA PRESS KIT /FEBRUARY 2017 / 43 PH THE COTTON VELVET OF SMÅTÖREL CUSHION GIVES DEEP COLOURS AND A CUSHION THAT S SOFT TO THE TOUCH. SMÅTÖREL cushion CHF 24.95/each

44 IKEA PRESS KIT /FEBRUARY 2017 / 44 PH SKOGSNÄVA CUSHION COVERS New cushions are a great and affordable way to update the home. SKOGSNÄVA cushion covers have a design that takes inspiration from nature and flowers, and a backside in either solid pink or grey fabric. Being reverisble, it s easy to decorate with a new look, twice over! SOCIAL MEDIA With a pattern inspired by nature and flowers, SKOGSNÄVA cushion covers update the home in pink or grey. TAGS ikea, skogsnäva, cushion cover SKOGSNÄVA cushion cover CHF 7.95/each Beige/pink Grey/beige

45 IKEA PRESS KIT /FEBRUARY 2017 / 45 PH PE PE SKOGSNÄVA cushion cover CHF 7.95/each You can easily vary the look because the two sides have different designs. The zipper makes the cover easy to remove. 100% cotton. Designer: Gunnel Sahlin. L50 W50cm. Beige/pink Grey/beige SKOGSNÄVA cushion cover $000 Beige/pink

46 IKEA PRESS KIT /FEBRUARY 2017 / 46 PH SODERUP RUG Give a rustic Swedish feeling to the floor with SODERUP rug. Made from seagrass, palm leaf and jute, the rug becomes both hard-wearing and recyclable. The long runner is great in places with a lot of traffic, such as a hallway or kitchen, where it will age gracefully year after year. It can even be turned over, as it looks the same on both sides, making it last even longer. SOCIAL MEDIA Give a hard-wearing and rustic-looking runner to the floor with SODERUP rug, ideal for hallways or kitchens where it will age with grace. TAGS ikea, soderup, rug PE SODERUP rug, flatwoven CHF Looks the same on both sides, so you can reverse it and it will withstand more wear and last even longer. Seagrass, palm leaf, polyester and jute. Designer: Paulin Machado. W75 L200cm. Natural/ multicolour SODERUP rug, flatwoven CHF

47 IKEA PRESS KIT /FEBRUARY 2017 / 47 PH SODERUP rug, flatwoven CHF

48 IKEA PRESS KIT /FEBRUARY 2017 / 48 PH SÖNDERÖD RUG The eye-catching SÖNDERÖD rug has a modern fluid pattern in blue, leading one to think of water, which is exactly what sparked the designer Gunnel Sahlin when she began to work on the rug: Nature is my greatest source of inspiration, especially the light and colour shifts that arise when water moves. I also like to play with brushes and colours, which was exactly what I did when I created this pattern for SÖNDERÖD rug - I let the colours flow together like a waterfall. SOCIAL MEDIA Designed with inspiration from waterfalls, SÖNDERÖD rug has a modern fluid pattern in blue and is comfortable for the feet. TAGS ikea, sönderöd, rug PE SÖNDERÖD rug, high pile CHF Durable, stain resistant and easy to care for since the rug is made of synthetic fibres. The rug is machine woven. 100% polypropylene. Designer: Gunnel Sahlin. W170 L240cm. Blue SÖNDERÖD rug, high pile CHF

49 IKEA PRESS KIT /FEBRUARY 2017 / 49 PH BLUE, FLUID AND COMFY - SÖNDERÖD RUG WAS IN- SPIRED BY THE COLOUR SHIFTS THAT ARISE WHEN WATER MOVES. SÖNDERÖD rug, high pile CHF

50 IKEA PRESS KIT /FEBRUARY 2017 / 50 PH STENLILLE RUGS Furnish the floor with the grey geometry of STENLILLE rugs. Designed by Paulin Machado, the rugs really add some expression to the floor, while the thick pile dampens sounds and gives a soft feeling for the feet. SOCIAL MEDIA Furnish the floor with the grey geometry of STENLILLE rugs featuring a thick pile that dampens sounds and gives a soft feeling. TAGS ikea, stenlille, rugs PE STENLILLE rug, low pile Durable, stain resistant and easy to care for since the rug is made of synthetic fibres. The rug is machine woven. 100% polypropylene. Grey. W170 L240cm CHF STENLILLE rug, low pile CHF W170 L240cm

51 IKEA PRESS KIT /FEBRUARY 2017 / 51 PH STENLILLE rug, low pile CHF W170 L240cm

52 IKEA PRESS KIT /FEBRUARY 2017 / 52 PH HOVNÄS FLOOR LAMP There s something about sparkly lighting that adds to the atmosphere and ambience of a room. HOVNÄS floor lamp is inspired by nature, bringing what looks like a sprinkle of fireflies indoors. At the same time, the lamp makes a great design statement with its sleek shape in stainless steel. It uses built-in, long-lasting LED that s dimmable, so it s easy to get the light just right. SOCIAL MEDIA Bring a sprinkle of fireflies indoors with HOVNÄS floor lamp featuring sparkly, LED lighting that s also dimmable. TAGS ikea, hovnäs, floor lamp PE HOVNÄS floor lamp CHF Dimmable. Chrome-plated steel and aluminium. Designer: Lycke von Schantz. W50 H146cm. IKEA. Model G1520 Hovnäs. The luminaire is sold with a bulb of the energy class: A HOVNÄS floor lamp CHF

53 IKEA PRESS KIT /FEBRUARY 2017 / 53 PH INSPIRED BY GLOWING FIREFLIES, HOVNÄS FLOOR LAMP CREATES AMBIENCE IN A ROOM. HOVNÄS floor lamp CHF

54 IKEA PRESS KIT /FEBRUARY 2017 / 54 PH GUALÖV STORAGE TABLE Combining a traditional basket design with a light construction makes GUALÖV storage table ideal for using across the home. It s easy to move around, and allows for both practical storage and displaying anything from blankets to magazines. All those functions are wrapped up in a table that comes at an equally attractive price. SOCIAL MEDIA Combining a traditional design with a light construction, GUALÖV storage table can be moved around easily while displaying favourite things. TAGS ikea, gualöv, storage table PE GUALÖV storage table CHF Powder coated steel. Designer: Johanna Jelinek. Ø60, H47cm. Black GUALÖV storage table CHF

55 IKEA PRESS KIT /FEBRUARY 2017 / 55 PH THE TRADITIONAL STEEL CONSTRUCTION OF GUALÖV STORAGE TABLE GIVES AIRY AND SPA- CIOUS STORAGE. GUALÖV storage table CHF

56 IKEA PRESS KIT /FEBRUARY 2017 / 56 PH EKET STORAGE The possibilities are endless when combining EKET storage in ways that solve storage needs across the home. From modest neutrals to colourful tones, this modular solution is based on cubes that can be either wall-mounted or floor-based. With two different depths, the cubes can be open or closed, allowing for a personal solution that either displays or hides away any clutter. EKET storage is simple to assemble, build, combine and re-combine, again and again! SOCIAL MEDIA From modest neutrals to colourful tones, EKET storage lets you create your very own personal solution for a cool and clutter-free home. TAGS ikea, eket, storage EKET wall-mounted cabinet combination CHF

57 IKEA PRESS KIT /FEBRUARY 2017 / 57 PH EKET series. Cabinet CHF 15.-/each Orange. W35 D25, H35cm Cabinet CHF 15.-/each Dark blue. W35 D25, H35cm Cabinet CHF 15.-/each Dark grey. W35 D25, H35cm Cabinet CHF 20.-/each Light orange. W35 D35, H35cm

58 IKEA PRESS KIT /FEBRUARY 2017 / 58 PH EKET cabinet combination with legs CHF

59 IKEA PRESS KIT /FEBRUARY 2017 / 59 PH EKET STORAGE LETS YOU CREATE YOUR VERY OWN PERSONAL SOLUTION USING CUBES THAT ARE EI- THER OPEN OR CLOSED. EKET series. Cabinet CHF 15.-/each W35 D25, H35cm Cabinet with 4 compartments CHF 55.- W70 D35, H70cm Cabinet CHF 20.-/each W35 D35, H35cm Cabinet with 2 drawers CHF 95.- W70 D35, H35cm

60 IKEA PRESS KIT /FEBRUARY 2017 / 60 PE EKET cabinet Foil finish. Designer: Jon Karlsson. Dark grey. W35 D25, H35cm CHF W35 D35, H35cm CHF PE EKET cabinet Foil finish. Designer: Jon Karlsson. Light grey. W35 D25, H35cm CHF W35 D35, H35cm CHF PE EKET cabinet with 4 compartments Foil finish. Designer: Jon Karlsson. Dark grey. W70 D25, H70cm CHF W70 D35, H70cm CHF PE EKET cabinet with 4 compartments Foil finish. Designer: Jon Karlsson. Light grey. W70 D25, H70cm CHF W70 D35, H70cm CHF PE EKET cabinet Foil finish. Designer: Jon Karlsson. Dark blue. W35 D25, H35cm CHF W35 D35, H35cm CHF PE EKET cabinet Foil finish. Designer: Jon Karlsson. Light blue. W35 D25, H35cm CHF W35 D35, H35cm CHF PE PE PE PE PE PE EKET cabinet with 4 compartments Foil finish. Designer: Jon Karlsson. Dark blue. W70 D25, H70cm CHF W70 D35, H70cm CHF EKET cabinet with 4 compartments Foil finish. Designer: Jon Karlsson. Light blue. W70 D25, H70cm CHF W70 D35, H70cm CHF EKET cabinet Foil finish. Designer: Jon Karlsson. Orange. W35 D25, H35cm CHF W35 D35, H35cm CHF EKET cabinet Foil finish. Designer: Jon Karlsson. Light orange. W35 D25, H35cm CHF W35 D35, H35cm CHF EKET cabinet with 4 compartments Foil finish. Designer: Jon Karlsson. Orange. W70 D25, H70cm CHF W70 D35, H70cm CHF EKET cabinet with 4 compartments Foil finish. Designer: Jon Karlsson. Light orange. W70 D25, H70cm CHF W70 D35, H70cm CHF

61 IKEA PRESS KIT /FEBRUARY 2017 / 61 PE EKET cabinet Foil finish. Designer: Jon Karlsson. White. W35 D25, H35cm CHF W35 D35, H35cm CHF PE EKET cabinet with door Foil finish. Designer: Jon Karlsson. White. W35 D35, H35cm CHF PE EKET cabinet with 2 compartments Foil finish. Designer: Jon Karlsson. White. W35 D35, H70cm CHF PE EKET cabinet with door and shelves Foil finish. Designer: Jon Karlsson. White. Door and 1 shelf CHF 50.- W35 D35, H70cm Door and 2 shelves CHF 45.- W35 D25, H70cm PE EKET cabinet with 4 compartments Foil finish. Designer: Jon Karlsson. White. W70 D25, H70cm CHF W70 D35, H70cm CHF PE EKET cabinet with doors and shelves Foil finish. Designer: Jon Karlsson. White. 2 doors and 1 shelf CHF 80.- W70 D35, H70cm doors and 2 shelves CHF 75.- W70 D25, H70cm PE EKET cabinet with door and 2 shelves Foil finish. Designer: Jon Karlsson. White. W35 D35, H105cm CHF PE EKET cabinet with 2 drawers Foil finish. Designer: Jon Karlsson. White. W70 D35, H35cm CHF

62 IKEA PRESS KIT /FEBRUARY 2017 / 62 PH KALLAX INSERTS With new inserts, the existing KALLAX shelving unit can maximise storage space and make it more personal. Five new accessories give fresh ideas for storage whether in the living room, by the dining table or in the hallway. For example, the hanging organiser with a leather strap can be used to store anything from magazines or napkins to scarves and gloves if used in the hallway. The metal wire basket fits A4 paper, while the felt storage is ideal for placing an ipad, mobile or lipsticks easy at hand. SOCIAL MEDIA Maximise storage space and make it more personal with KALLAX inserts including a metal wire basket, hanging organiser and more. TAGS ikea, kallax, inserts KALLAX series. Wire basket CHF Shelf insert CHF Hanging organiser for accessories CHF Storage with compartments CHF Shelf divider CHF 14.95/each

63 IKEA PRESS KIT /FEBRUARY 2017 / 63 PH PH KALLAX wire basket CHF KALLAX shelf insert CHF THE NEW KALLAX INSERTS HELP PERSONALISE STORAGE SPACE, FOR EXAMPLE USING THE METAL WIRE BASKET THAT FITS A4-FORMATS.

64 IKEA PRESS KIT /FEBRUARY 2017 / 64 PH PH KALLAX storage with compartments CHF KALLAX hanging organiser for accessories CHF KALLAX STORAGE WITH COMPARTMENTS AND HANG- ING ORGANISER CAN BE USED TO OPTIMISE SPACE IN FOR EXAMPLE A HOME OFFICE.

65 IKEA PRESS KIT /FEBRUARY 2017 / 65 PH KALLAX shelf divider CHF KALLAX SHELF DIVIDER IS PERFECT FOR PERSON- ALISING THE SHELF AND GIVING SMALL THINGS A HOME OF THEIR OWN.

66 IKEA PRESS KIT /FEBRUARY 2017 / 66 PH FJÄLLBO SERIES With a whiff of the 1920s industrial style, FJÄLLBO storage series is a new range of small furniture pieces combining minimalist design with a rustic edge. The series features solid pine shelves in a metal frame with mesh coverage - all produced with the environment in mind. The pine is FSC-certified and the mesh is produced in a way without metal spills. The mesh not only gives the series its unique style, but also makes it practical for seeing what s inside and operating remote controls. In the range there s a coffee table, laptop table, TV storage combination, TV bench and shelving units of different sizes - pieces that function just as well in the kitchen, hallway or living room. SOCIAL MEDIA With a whiff of the 1920s industrial style, FJÄLLBO storage series in pine and metal mesh combines minimalist design with a rustic edge. TAGS ikea, fjällbo, series FJÄLLBO shelving units W50 D36, H136cm CHF 79.95/each W100 D36, H136cm CHF 119.-/each

67 IKEA PRESS KIT /FEBRUARY 2017 / 67 PH FJÄLLBO LAPTOP TABLE COMBINES A MINIMALIST DESIGN WITH A RUSTIC METAL EDGE. FJÄLLBO series. Laptop table CHF TV bench CHF

68 IKEA PRESS KIT /FEBRUARY 2017 / 68 PH PE FJÄLLBO laptop table CHF Self-adhesive cable clips keep your cords in place and out of sight. Stained, clear lacquered solid pine and powder coated steel. Designer: Johan Kroon. W100 D36, H75cm. Black PE FJÄLLBO shelving unit CHF Stained, clear lacquered solid pine and powder coated steel. Designer: Johan Kroon. W100 D36, H136cm. Black PE FJÄLLBO shelving unit CHF Stained, clear lacquered solid pine and powder coated steel. Designer: Johan Kroon. W50 D36, H136cm. Black PE FJÄLLBO shelving unit CHF Stained, clear lacquered solid pine and powder coated steel. Designer: Johan Kroon. W100 D36, H95cm. Black PE FJÄLLBO TV bench CHF Stained, clear lacquered solid pine and powder coated steel. Designer: Johan Kroon. W150 H54cm. Black PE FJÄLLBO coffee table CHF Stained, clear lacquered solid pine and powder coated steel. Designer: Johan Kroon. L90 W47cm. Black THE METAL MESH OF FJÄLLBO SERIES IS PRACTICAL FOR ADDING HOOKS TO HANG ANYTHING FROM DESK ACCESSORIES TO HEADPHONES. FJÄLLBO laptop table CHF

69 IKEA PRESS KIT /FEBRUARY 2017 / 69 PH SJÄLSLIGT DECORATION SET Decorate the home with plants that need no watering! SJÄLSLIGT decoration set contains three porcelain cactuses of different heights that add a humorous touch to the home. A great way for funky greenery, without the prickliness! SOCIAL MEDIA Decorate the home with plants that need no watering - SJÄLSLIGT decoration set of three porcelain cactuses give great-looking greenery. TAGS ikea, själsligt, decoration set PE SJÄLSLIGT decoration, set of 3 CHF Comprises: 1 cactus (Ø9, H18cm), 1 cactus (Ø8, H16cm) and 1 cactus (Ø10, H9cm). Stoneware. Green SJÄLSLIGT decoration, set of 3 CHF

70 IKEA PRESS KIT /FEBRUARY 2017 / 70 PH SJÄLSLIGT DECORATION SET GIVES HUMOROUS GREENERY TO THE HOME, WITH NO WATERING NEEDED. SJÄLSLIGT decoration, set of 3 CHF

71 IKEA PRESS KIT /FEBRUARY 2017 / 71 PH BERÄKNA VASE SERIES Now we have some new vases that make it even more beautiful to decorate with flowers. BERÄKNA vase series is made in clear glass in a soft curved shape, giving a feeling of simplicity and elegance at the same time. The vases come in different sizes ready to hold anything from floating buds in a bowl to large and tall flowers in a floor vase. SOCIAL MEDIA Make it even more beautiful to decorate with flowers at home using BERÄKNA vases series with sizes for every type of flower or bouquet. TAGS ikea, beräkna, vase BERÄKNA vase CHF H65cm

72 IKEA PRESS KIT /FEBRUARY 2017 / 72 PH PE BERÄKNA bowl CHF 9.95 Glass. Designer: Susan Pryke. Ø26cm PE BERÄKNA vase CHF Glass. Designer: Susan Pryke. H65cm MAKE A POETIC DECORATION WITH FLOATING BUDS IN BERÄKNA BOWL, MADE IN MOUTH-BLOWN GLASS. BERÄKNA bowl CHF

73 IKEA PRESS KIT /FEBRUARY 2017 / 73 PH BILD POSTER Putting up a modern poster can really renew the room. BILD poster featuring a succulent plant in turquoise tones brings freshness to the wall, while mesmerising the eye with its repetitive pattern of leaves. SOCIAL MEDIA Renew your walls with BILD poster featuring a succulent plant that mesmerises the eye in turquoise and pink tones. TAGS ikea, bild, poster PE BILD poster CHF 7.95 Motif created by Lottie Fontaine, Joni Whyte. Paper. W50 H70cm. Succulent leaves BILD poster CHF 7.95 Succulent leaves

74 IKEA PRESS KIT /FEBRUARY 2017 / 74 PH BILD poster CHF 7.95 Succulent leaves

75 IKEA PRESS KIT /FEBRUARY 2017 / 75 PH LOKABRUNN PICTURE A wooden picture can be just the thing that personalises the home. LOKABRUNN picture has the Swedish alphabet printed in white block letters in a playful way. It s easy to hang and works equally well in the living room, home office or even the kid s room. SOCIAL MEDIA With a design of the Swedish alphabet, LOKABRUNN picture in wood may be just the thing to personalise the home in an arty and playful way. TAGS ikea, lokabrunn, picture PE LOKABRUNN picture CHF Printed acrylic paint on veneer. W50 H70cm. Swedish alphabet LOKABRUNN picture CHF Swedish alphabet

76 IKEA PRESS KIT /FEBRUARY 2017 / 76 PH PRINTED WITH THE SWEDISH ALPHABET, LOKABRUNN PICTURE IN WOOD MAKES A UNIQUE AND PLAYFUL PIECE OF ART ON THE WALL. LOKABRUNN picture CHF Swedish alphabet

77 IKEA PRESS KIT /FEBRUARY 2017 / 77 PH SOLBANA CHARGER As the world has become so digital and on the move, we re quite helpless when the mobile phone runs out of battery. That s why we ve developed SOLBANA charger with a built-in battery. This power bank allows for charging mobile devices on the go, giving both peace of mind and eliminating those hunts for power sockets when out and about. SOCIAL MEDIA Never let the battery go flat thanks to SOLBANA charger with a built-in battery - letting you charge mobile devices on the go. TAGS ikea, solbana, charger PE SOLBANA charger with built-in battery Normal Price CHF IKEA FAMILY Price CHF A full charger can charge a mobile phone approx. 3 times and a tablet approx. 2 times. Polycarbonate plastic. Designer: David Wahl. L11 W7, H2cm SOLBANA charger with built-in battery Normal Price: CHF IKEA FAMILY Price: CHF

78 IKEA PRESS KIT /FEBRUARY 2017 / 78 PH IDEAL FOR A LIFE ON THE GO, SOLBANA CHARG- ER MAKES SURE THE BATTERY OF MOBILE DEVICES NEVER RUNS FLAT. SOLBANA charger with built-in battery Normal Price: CHF IKEA FAMILY Price: CHF

79 IKEA PRESS KIT /FEBRUARY 2017 / 79 KUNGSBACKA fronts FILM: 02 min 35 sec Format: 16:9 The film shows the innovative and sustainable development and thinking behind KUNGSBACKA fronts. It can also be viewed on This is IKEA on IKEA.com. HOVNÄS floor lamp FILM: 40 sec Formats: 4:3 and 1:1 The film shows HOVNÄS floor lamp lighting up a room with a feeling of glow and sparkle. KUNGSBACKA fronts FILM: 20 sec Format: 16:9 This is a teaser film focusing on the message that recycled wood and PET bottles are used to make KUNGSBACKA fronts. It is an Everyday IKEA Story film. The film is available clean without copy, with copy including a call-to-action and one without a call-to-action, the latter can be viewed on the Kitchen Department page on IKEA.com. KUNGSBACKA fronts FILM: 18 sec Format: 1:1 This is a teaser film focusing on the message that 25 recycled PET bottles are used to cover one KUNGSBACKA front. The format is suitable for social media. It s available clean without copy, with copy and with copy but no price.

80 CONTACT February 2017 Manuel Rotzinger IKEA AG Müslistrasse Spreitenbach