Mounir Douaidy General Manager. Beirut Souks & Zaitunay Bay. May Beirut

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1 Mounir Douaidy General Manager Beirut Souks & Zaitunay Bay May Beirut

2 BEIRUT SOUKS 1

3 The Urban nucleus of Beirut City Center and A regional destination Unique in the region A central meeting point that combines all the needed elements of the commercial heart of the city A representative mixed-use commercial hub within the larger mixed-use environment combining retail, leisure, office, culture and archaeology A 60,000 m 2 special type open-air pedestrian zone connected to serving streets and linking different sectors together New architecture t preserving the heritage and the old spirit it of the place A connecting bond between the pre-existing city center and the newly created waterfront 2

4 A state of the art architecture A blend of innovative contemporary design and historic preservation A semi open-air structure with shaded streets doted with pleasant open urban spaces 54,000 m2 of leasable floor space for South Souks a 14-theatre 19,000 m2 Cineplex (to be completed December 2012) A 26,000 m2 Department store under design by Zaha Hadid (to be completed by 2015) 2,900-space underground car park 3

5 Beirut Souks derives its identity and character from the legacy of the old Souks Eight main and five subsectors named after the original souks, and mostly adhering to the spirit and original purpose of same Fakhrey Bey Originally, home to high end textile shops, today a hub for luxury brands Ayass A mid end brands destination with a main children attraction Tawileh A main street hosting a mix of mid to high end brands Jamil Large area shops Souk catering for trendy brands Arwam A destination for youngsters hosting street-wear boutiques Ajami True to its original square, Ajami is the meeting nexus of all shoppers featuring 3 main well known restaurants Surrounded by Allenby, Weygand, and Patriarch Hoayek high end retail shopping streets 4

6 The GOLD Souk 56 lavish boutiques displaying the finest in jewelry design, in a recreation of a central luxurious Jewelers Market Set in a beautiful courtyard and complemented by a Salon de Thé, SWEET TEA, along with a worldwide popular Lounge/ Restaurant, MOMO's 5

7 A destination for a new redefined shopping and leisure experience The souks follow unique contemporary standards for retail and tenant mix featuring exclusive concepts standalone boutiques flagship anchor stores & traffic generators Gourmet signature store Jewelry stores Cafés & restaurants interspersed amongst various sectors Consistent shop front design specifications and guidelines to ensure a harmonious blend 6

8 Preservation of the city s history and heritage Several archeological sites have been incorporated into the landscape, such as the medieval Wall, parts of the ancient Phoenico-Persian harbor-side settlement, and the Koranic School of Zwiyet Ibn Iraq 7

9 The integration of cultural heritage and contemporary design gives Beirut Souks a special and unique character and positions the Souks as a regional commercial destination Public Art An integral part of the souks ambiance The Venue A cultural and art exhibition center hosting major forums and events targeting various audiences Planet Discovery A cultural space and a children s science museum with unique facilities Antoine id A unique bookstore concept inspired by cultural diversities 8

10 ZAITUNAY BAY 9

11 An all year destination at the heart of Beirut A J.V. between Solidere and Stow Waterfront Development, A touristic destination for locals and foreigners Referenced as Carré d or de Beyrouth by local Media 20,000 sqm ofbua Retail strip already launched in December 2011; apartments to be delivered by end of 2012 Over 3,000 visitors per day in the first six months since launching Vehicle free environment accessible through 7 pedestrian access points with underground public parking facilities 10

12 A unique concept inspired allowing for a smooth flow from private to public spaces Private Space Western Marina 186 boats berth capacity Quayside strip 17 restaurants and cafés along the marina, with roofs at corniche level forming a continuation to the corniche promenade 5 exclusive retail outlets A residential building 53 furnished and serviced apartments yacht club Public Space Beautifully landscaped public areas featuring reflective pools of outlets rooftops A boardwalk along the length and adjacent to the g g j Western Marina

13 Zeitunay Bay is another addition to the City Center that introduces the future development of Beirut Waterfront area as a mixed-use development with over 120,000 m 2 of landscaped areas 12

14 Unique and distinctive shopping and leisure destinations The Beirut Souks and Zaitunay Bay Developments represent examples of Solidere strategy of creating centers of excellence and attraction that would help make the Beirut Central District one of the finest and most attractive in the region mixed-use ventures combining the elements of esthetics and practicality to create viable and solid commercial enterprises 13