Place Making: Two Decades Town Centers of New Urban Retail. Dr. Charles C. Bohl, University of Miami

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1 Place Making: Two Decades Town Centers of New Urban Retail Dr. Charles C. Bohl, University of Miami

2 Two slide history of U.S. settlement and development Pre-20th century U.S. - a nation of cities, towns, villages and countryside

3 Development Projects and Products

4 Conventional, single-use real estate products and projects don t add up to towns and communities

5 and they can t simply be reassembled into town centers without changing their design.

6 After WWII the accepted wisdom was that walkable, mixed-use town centers were obsolete; anachronism in an automobile age, and there were major efforts to reinvent the town center for the motor age.

7 Lake Anne Village Center (Reston, Virginia) - pull up your canoe and shop!

8 Milton Keynes town centre - the shopping mall model of a town center in a box attempted in New Towns and master planned communities of the 1950s-1970s

9 An indoor post office in Cumbernauld town centre

10 A modernist village center in Sweden Source: Jerker Söderlind

11 Another attempted to reinvent the town center in Sweden (campaign promise: I will find the person responsible for this design and make them fix it! ) Source: Jerker Söderlind

12 The Place Making book addresses the need to look back and relearn timeless principles of place making for pedestrian, mixed-use town centers and adapt to contemporary needs for accommodating automobiles, larger scale retail and civic uses, and lifestyles.

13 Relearning: human (pedestrian) scale vs automobile scale Comparison of four places drawn to the same scale. (Source: Keller Easterling, American Town Plans)

14 Learning from the past: human scale, spatial enclosure, building height-to-width ratios

15 Attempted reinvention of the town center in Sweden #3: the contemporary man s storefront Source: Jerker Söderlind

16 Ye olde storefront - timeless basics of visual merchandizing 101

17 The continuum of good storefront design and visual merchandizing

18 A new urbanist main street that comes up short

19 and one that gets it right (a storefront that continues to sell even when its closed and provides one of the best kinds of street lighting (Mashpee Commons, Mashpee, MA)

20 Sorting out urban and suburban types - two Saks 5th Avenue stores, suburban (left) and urban (right). Same merchandise, different context.

21 Attempted translation of the scale, tenant mix, and service area from conventional shopping centers into traditional urban centers

22 7-11 convenience store Dover, Kohl & Partners

23 Corner store DPZ & James Wassell

24 Neighborhood shopping center Dover, Kohl & Partners

25 Village center DPZ & James Wassell

26 New Urban Retail The First Decade

27 Seaside (1980) Miami Lakes Town Center (1983) Mashpee Commons (1985) Princeton Forrestal Village (1987) Reston Town Center (1990) Mizner Park (1991)

28 Early TND Retail Corner stores -Modica Market -Belmont Green -Southern Village -Inverness Square -Lakelands Laguna West Market Street at Celebration McKenzie Towne Centre Town Center coming soon...

29 Seaside, Florida corner store

30 New Urban Retail The Second Decade

31 Haile Village Center Orenco Station Town Ctr Market St at Celebration Kentlands Market Square Abacoa Town Center Southlake Town Square Easton Town Center King Farm Village Center Stapleton Town Center San Elijo Village Center Redmond Town Ctr City Place I on Square Santana Row Pentagon Row Birkdale Village Southern Village Ctr Winter Park Village Paseo Colorado Baldwin Pk Vlg Ctr...

32 I On Square (near Charleston, SC) Southern Village village center (Chapel Hill, NC)

33 Infill of a village center for the suburban Haile Plantation master planned community (Gainesville, FL)

34 Rendering of Haile Village Center highlighting the main street (source: Bob Kramer)

35

36

37 Aerial view of early phase of Orenco Station Town Center (Portland, Oregon)

38 Celebration s town center (near Orlando, Florida)

39 Across the street from Celebration: typical central Florida sprawl

40 Harbor Town (Memphis, TN)

41 Kentlands Market Square and Main Street (Gaithersburg, MD)

42

43 Typical commercial sprawl in Gaithersburg, MD near Kentlands

44 Live-work buildings lining Kentlands Main Street

45 Pentagon Row, one of the Federal Realty Investment Trust s mixed-use projects (Washington, DC)

46

47 Birkdale Village (outside Charlotte, NC)

48

49 Original suburban plan for the future site of Southlake Town Square near Dallas, Texas

50

51 Courthouse square area of Southlake Town Square

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53

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56 Easton Town Center (Columbus, Ohio)

57

58 Santana Row (San Jose, California)

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62 Retail leasing plan for Baldwin Park Village Center (Orlando, Florida)

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67 Village center plan for Baldwin Park Village Center (Orlando, Florida) Source: Torti Gallas CHK

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71 Charles C. (Chuck) Bohl

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