MEDIA KIT 2019 The best of design, architecture and home interiors. The leading magazine in French-speaking Switzerland.
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1 MEDIA KIT 2019 The best of design, architecture and home interiors. The leading magazine in French-speaking Switzerland REMP certified copies
2 ESPACES CONTEMPORAINS General Introduction Espaces contemporains magazine is widely recognized as the main platform for information and professional exchanges pertaining to home interiors, design, architecture and contemporary art. Espaces contemporains is: The number one reference for design, architecture and interior design for all of French-speaking Switzerland. Rich in content: current cultural events and news, qualitative articles and in-depth reporting, photographic and informational home tours, a creative and varied layout A vast network of prestigious partnerships: : SIA, Mudac, ECAL, HEAD, EPFL, Artgene ve, well-known Swiss and international architecture studios, showrooms and retailers in French-speaking Switzerland, the main trade fairs and exhibitions dedicated to home interiors and contemporary creation. A major actor in the promotion of interior design in Switzerland.
3 TARGET AUDIENCE / READERSHIP More than just a magazine, Espaces contemporains is a true reference in the field Due to its extensive influence as well as its active and exclusive presence in all spaces dedicated to the cultural and commercial promotion of contemporary design, Espaces contemporains is appreciated by : Current and future homeowners Creators, advisors and planners: architects, interior designers and real-estate agents. Professionals in the field: manufacturers, distributors, installers, advisors. Individuals who are passionate about interior design Strong Points: Minimum guaranteed print run: copies: in copies sold (via subscriptions or retailers), copies in free targeted subscriptions, copies distributed as targeted promotional diffusion. A particularly high-affinity with architecture studios and private architects. As of today, architects are paying subscribers to Espaces contemporains. The active presence of Espaces contemporains in all the principle spaces and main events dedicated to home interior and contemporary creation.
4 PUBLICATION DATES AND EDITORIAL CALANDAR Espaces contemporains covers a wide range of topics related to the fields of home interior, architecture, design and contemporary art and more! Magazine Publication Date Ad closing date Main theme Editorial features Trade fair presentations and retrospectives EC 1/ Current trends and news in interior design, architecture and design Kitchens and household appliances Bathrooms Interior design trends Fabric trends EC 2/ Homes and architecture Bathrooms Outdoor furniture Construction, building technology, smart homes and home automation Verandas, pergolas, windows, glazing, shutters Office space and design EC 3/ Current trends and news in interior design, architecture and design Kitchens and household appliances Turnkey and standardized houses Outdoor floor coverings and terraces Outdoor furniture and gardening Pergolas, sunshades and awnings Pools Presentation Habitat-Jardin 19 Presentation Design Days 19 Lausanne Retrospective imm Cologne 19 Retrospective Living Kitchen 19 Retrospective Heimtextil 19 Retrospective Maison&Objet 19 Retrospective Paris Déco Off 19 Retrospective ISH Frankfort 19 Presentation The fairs of Milan 19 Retrospective Ambiente 19 Presentation of the seasonal garden and outdoor trade fairs
5 PUBLICATION DATES AND EDITORIAL CALANDAR Espaces contemporains covers a wide range of topics related to the fields of home interior, architecture, design and contemporary art and more! Magazine Publication Date Ad closing date Main theme Editorial features Trade fair presentations and retrospectives EC 4/ Special issue, furniture design Annual guide to furniture and design Focus on Swiss furniture and design Annual guide to lighting Annual guide to interior floor coverings Annual guide to fabrics, wall coverings and wallpaper Retrospective Milan fairs Presentation Tendence 19 Presentation Maison&Objet 19 Presentation Spoga+Gafa 19 Presentation Bauen & Moderni-sieren 19 Presentation Cersaie 19 EC 5/ Current trends and news in interior design, architecture and design Bathrooms Marble masonry Hi-Fi - Home cinema Beds and bedding Closets, wardrobes and storage Presentation Neue Räume 19 Presentation Design Days 19 Genève
6 PUBLICATION DATES AND EDITORIAL CALANDAR Espaces contemporains covers a wide range of topics related to the fields of home interior, architecture, design and contemporary art and more! Magazine Date de parution Délai d insertion Thème principal Dossier Présentation et rétrospective salon C&R Construction & Renovation Annual guide to structural and civil work Annual guide to building technology, smart homes, energy. Turnkey and standardized houses Annual guide to kicthens and home appliances Annual guide to bathrooms Annual guide to finishing and fitting work Presentation Light+Building 19 Presentation Bauen&Modernisieren 19 Presentation Swissbau 2020 Presentation Habitat-Jardin 2020 EC 6/ Current trends and news in interior design, architecture and design Kitchens and home appliances Tableware, accessories and Christmas gifts Lighting Livingrooms and sofas Energy, furnaces and fireplaces Retrospective Neue Räume 19 Retrospective Marmomacc 19 Retrospective Cersaie 19 Retrospective Maison&Objet 19 September 19 Presentation Swissbau 2020 Presentation Artgenève 2020
7 DISTRIBUTION Espaces contemporains has established a vast network of partnerships with leading actors in the fields of architecture, design, interior design and contemporary art Distribution copies in French-speaking Switzerland (minimum guaranteed circulation) Geneva Vaud Neucha tel Jura Fribourg Valais Distribution by target group: Home and appartment owners Future homeowners (building permit applicants for home construction/refurbishment) Consumers of contemporary furniture and organizational systems Architects and landscapers Interior designers and decorators Promotors and real-estate agents Notaries, lawyers, doctors, dentists, embassies and consulates ex ex ex ex. 450 ex. 400 ex. 750 ex. 4 and 5 star hotels, Gault&Millau and Guide Michelin restaurants 300 ex. Specialized retailers in contemporary product design, furniture and decoration Specialized trade fairs (Habitat-Jardin, Design Days, Designers Saturday, etc.) Newsagents (sales) ex ex. 750 ex. Total circulation ex.
8 SPECIAL ISSUE: CONSTRUCTION&RÉNOVATION The annual selection of new products and techniques for building and renovating the home. Articles, ideas and useful advice on the choice of materials, of products and of equipment capable of helping current and future homeowners who are planning on building or renovating the interior or exterior of their house or apartment. MAIN TOPICS: Funding In-depth articles on architectural projects Construction : façades, insulation, windows, doors, staircases, shutters Energy : heating, fireplaces, furnaces, radiators, light switches Kitchens : appliances, extractor fans, sinks, faucets and pipework Bathrooms: showers, bathtubs, washbasins, towel-dryers, faucets, toilets, accessories Smart Home : security, alarm systems, home automation Finishing and fitting: floor coverings, floor and wall tiles, wood flooring, wall-to-wall carpeting, partition walls and sytems, internal doors, door handles, terraces and patios Address page Publication date : Ad closing date :
9 DISTRIBUTION: CONSTRUCTION&RÉNOVATION Espaces contemporains Special Issue is distributed to owners and future homeowners and also though a vast network of partnerships with leading actors in the fields or constrcution and renovation DISTRIBUTION copies in French-speaking Switzerland (minimum guaranteed circulation) Geneva Vaud Neucha tel Jura Fribourg Valais Distribution by target group: Espaces contemporains subscribers (including architects) Homeowners and future homeowners (including building-permit applicants) Architects and Interior designers (complimentary) Craftspeople and professionals (fitters, carpenters, joiners, roofers, tilers, electricians, plasterers, decorators) Trade Fairs (Salon Bois 2019, Habitat-Jardin 2019, Journée de l architecture et de l urbanisme Neuchâtel, ) Showrooms Newsagents (sales) Total circulation ex ex. 445 ex ex ex. 850 ex. 750 ex ex.
10 ESPACES CONTEMPORAINS AND CONSTRUCTION&RENOVATION Rates 2019 and advertising formats (Swiss francs; +7,7 % VAT) 1/1 page M 210 x 277 F 230 x /3 page width M 210 x 175 F 230 x /3 page height M 130 x 277 F 142 x /2 page width M 210 x 133 F 230 x /2 page height M 99 x 277 F 111 x /3 page width M 210 x 85 F 230 x /3 page height M 64 x 277 F 76 x /4 page width M 210 x /4 page height M 99 x Catalogue supply service Case 46 x /1 panorama pages M 420 x 277 F 460 x Cover page - Gate folder 2 pages external opening Price on request M = with margin / F = without margins, +3mm bleed Special placement Premium placement Single advertisement on editorial page Inside front cover : +20% (first advertising pages of the magazine) 1/2 page, 1/3 page : Back inside cover : +10% 10% surcharge on gross rate 10% surcharge on gross rate Back cover : +25% Cultural discount : on request Cannot be on the first third of the magazine except for the Editorial and Impressum pages
11 ESPACES CONTEMPORAINS AND CONSTRUCTION&RENOVATION Rates 2018 and advertising formats (Swiss francs; +7,7 % VAT) DISCOUNT ACCORDING TO ANNUAL GROSS SALES (12 MONTHS) / 2% / 4% / 7% / 10% / 12% / 14% / 16% / 18% ADVERTISING AGENCY COMMISSION Advertising agency commission (AAC) : 15% / Annual sales bonus (ASB II): 15% starting from 3 pages AAC and ASB II are not cumulative. INSERTS (max 236 x 303 mm / min 148 x 210mm) LOOSE INSERTS (max 210 x 287 mm / min 148 x 105 mm) Weight Advertising value Technical costs Total Weight Advertising value Technical costs Postage cost Total Up to 25g Up to 50g Up to 51g Above 75g : on request Same price lose inserts Up to 25g Up to 50g Up to 75g Above 75g : on request AGENCY COMMISSION Consulting agency commission (AAC) or annual sales bonus (ASBII): 15% of the advertising value only (starting from 3 pages). AAC and ASB II are not cumulative. Cancellations or postponements: accepted up to 10 working days before the official ad closing date (see pages 4 and 5)
12 DIGITAL MEDIA KIT The best of design, architecture and home interiors. French-speaking Switzerland s top magazine in its field.
13 ONLINE PRESENCE Facts and Figures Sessions the last 180 days to Source : Google Analytics 4,11 min For the duration of the session Source : Google Analytics 83,61 % Of the visits are Swiss. A quality and local public followers of Espaces contemporains Social media networks (Facebook, Twitter, Instagram)
14 WEB FORMATS 2019 Different options (1/3) MAXIBOARD Format desktop : 1120 x 110 pixels Mobile format : 300 x 50 pixels Fichier : GIF, JPG, HTML5 Rotation between two advertisers during each period Price : Fr / month FIXED THIN BANNER Desktop format : 728 x 90 pixels File : GIF, JPG, HTML5 One single available location, no rotation. Price: Fr / month
15 WEB FORMATS 2019 Different options (2/3) FIXED RECTANGLE BANNER Desktop format : 336 x 280 pixels Mobile format : 336 x 280 pixels File: GIF, JPG, HTML5 Price: Fr / month BANNER IN RIGHT SKYSCRAPER Desktop format : 250 x 250 pixels File : GIF, JPG, HTML5 Continuous rotation between 5 existing location, Visible on every page of the website. Price: Fr / month
16 WEB FORMATS 2019 Different options (3/3) POP UP Desktop format : 490 x 440 pixels File : GIF, JPG, HTML5 Price : Fr / month VIDEO Desktop format : 250 x 250 pixels Mobile format : 250 x 250 pixels File: MP4 Visible on every page of the website Price : Fr / month
17 NATIVE ADVERTISING We offer the possilbility of promoting your products in the form and style of our editorial content. PERSONALIZED CONTENT INTERVIEWS AND ADVICES GAME CONTEST Price : Upon request Price : Fr the object in question GOOD PLAN OF THE WEEK WISHLIST Price: Fr / week Price : Fr
18 ADVERTORIAL We offer choice locations with maximum visibility to communicate on your products WEEK 1 Advertorial on one of our inspiration pages, large format. Five available categories : Architecture / Home Decoration / Design / Lifestyle / Practical advice. Material in French supplied directly by the advertisers. WEEK 2 TO 4 Presence of the advertorial in a secondary position within the chosen category. Price : Fr / month
19 NEWSLETTER We offer the visibility through our numerous newsletters ADVERTISING BANNER Desktop format : 600 x 90 pixels About ten newsletters sent troughout the year to announce the launch of each new issue of the magazine and the most important events and news. Price: Fr / newsletter PERSONALIZED NEWSLETTER If you are organizing an event, we can help you promote it be using our newsletter public to communicate and reach a wide public. Price : Fr / newsletter
20 Price list Format Maxiboard Fixed thin banner Fixed rectangular banner Rectangular banner in right skyscraper Pop up Video Creation of personalized content Game contest Good plan of the week Price: Fr / month Fr / month Fr / month Fr / month Fr / month Fr / month Price upon request Fr the object in question Fr / week Whish list Fr Advertorial Newsletter advertisement Newsletter personalized Fr / month Fr / newsletter Fr / newsletter Discount : 3 month 5% / 6 month 10% / 12 month 20% For all technical information please contact : webmaster@espacescontemporains.ch
21 CONTACT
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