Media Pack 2018 Jones Lambell LLP Architects & Interior Designers
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1 Jo Thompson Landscape & Garden Design Media Pack 2018 Jones Lambell LLP Architects & Interior Designers Lucy Cunningham Interiors Ltd
2 The List is House & Garden s indispensable guide of 1,000 design professionals, searchable by area, name and specialism and is an essential tool for anyone seeking inspiration and a direct gateway to both established and new talent, for any project large or small. Such has been the success of The List online that we are delighted to be able expand our reach with a printed annual edition, entitled The List Directory. Created following the success of its UK s Leading 100 Interior Designers List, The List is a way for House & Garden to discover new talent, support local business and answer that allimportant question: Can you recommend someone? Are you on The List? Register your interest at to be a part of it!
3 Magazine & supplements HOUSE & GARDEN Social media GROSS BRAND REACH 8 MILLION Website Source: Gross brand reach is not deduplicated: NRS Jan - Jun 17 Google Analytics Jul - Sep 17, social media , e-shot subscribers Events and newsletters
4
5 ANNUAL MEMBERSHIP OPTIONS GOLD Joining The List in 2018 ensures inclusion in The List Directory 2019, our print edition, published annually in December with House & Garden magazine. The deadline for inclusion in our print edition is 27th July Company profile (30-word maximum) with 6 accompanying project images for The List (online) Project images can be upgraded as and when required within the annual membership Boosted listing with a week s scheduled home page Featured Designer or Project of the Week website landing image Welcome tweet via the House & Garden Twitter account (164k followers) and inclusion on the House & Garden Pinterest page (83k followers) A guaranteed post on The List by House & Garden s Instagram feed (42k followers) Social media on all of our platforms* Guaranteed inclusion in an editorial gallery, featuring both on The List and House & Garden s website Guaranteed inclusion in The List Directory (The List s print edition)** An annual subscription to House & Garden magazine for you or a friend, which includes free access to the ipad and iphone additions Quarterly newsletters keeping you up to date with all member news and helpful ways in which to maximise your membership and engagement Use of The List logo and promotional badge (for your website and social media as well as The List logo for display at fairs and shows) Exclusive VIP invitations to regular member and networking events, previous events have included private views at Sotheby s and The Royal Academy and hosted tours and lunch at The Pig Hotel Complimentary VIP tickets to Spirit Fairs and PAD London for you and a guest 1,253 Prices include a 19 subscription fee but excludes VAT. *Social media is chosen by The List editorial team and is dependent on image quality **Upgrade, renew or sign up by 27th July 2018 to guarantee inclusion. Source: Social Media as of
6 ANNUAL MEMBERSHIP OPTIONS GOLD Profile page Company Profile 6 images Featured Designer Boosted Listing: Gold
7 ANNUAL MEMBERSHIP OPTIONS SILVER Joining The List in 2018 ensures inclusion in The List Directory 2019, our print edition, published annually in December with House & Garden magazine. The deadline for inclusion in our print edition is 27th July Company profile (30-word maximum) with 6 accompanying project images for The List (online) Project images can be upgraded once within the annual membership Welcome tweet via the House & Garden Twitter account (164k followers) and inclusion on the House & Garden Pinterest page (83k followers) Social media on all of our platforms* Guaranteed inclusion in an editorial gallery, featuring both on The List and House & Garden s website Guaranteed inclusion in The List Directory (The List s print edition)** An annual subscription to House & Garden magazine for you or a friend, which includes free access to the ipad and iphone additions Quarterly newsletters keeping you up to date with all member news and helpful ways in which to maximise your membership and engagement Use of The List logo and promotional badge (for your website and social media as well as The List logo for display at fairs and shows) Exclusive VIP invitations to regular member and networking events, previous events have included private views at Sotheby s and The Royal Academy and hosted tours and lunch at The Pig Hotel 648 Prices include a 19 subscription fee but excludes VAT. *Social media is chosen by The List editorial team and is dependent on image quality **Upgrade, renew or sign up by 27th July 2018 to guarantee inclusion. Source: Social Media as of
8 ANNUAL MEMBERSHIP OPTIONS SILVER Profile page Company Profile Boosted Listing: Silver 6 images
9 ANNUAL MEMBERSHIP OPTIONS BRONZE Joining The List in 2018 ensures inclusion in The List Directory 2019, our print edition, published annually in December with House & Garden magazine. The deadline for inclusion in our print edition is 27th July Company profile (30-word maximum) with 3 accompanying project images for The List (online) Welcome tweet via the House & Garden Twitter account (164k followers) and inclusion on the House & Garden Pinterest page (83k followers) Social media on all of our platforms* Guaranteed inclusion in The List Directory (The List s print edition)** An annual subscription to House & Garden magazine for you or a friend, which includes free access to the ipad and iphone additions Quarterly newsletters keeping you up to date with all member news and helpful ways in which to maximise your membership and engagement Use of The List logo and promotional badge (for your website and social media as well as The List logo for display at fairs and shows) Invitations to regular member and networking events, previous events have included private views at Sotheby s and The Royal Academy and hosted tours and lunch at The Pig Hotel 240 Prices include a 19 subscription fee but excludes VAT. *Social media is chosen by The List editorial team and is dependent on image quality **Upgrade, renew or sign up by 27th July 2018 to guarantee inclusion. Source: Social Media as of
10 ANNUAL MEMBERSHIP OPTIONS BRONZE Profile page Company Profile 3 images
11 ANNUAL MEMBERSHIP OPTIONS THE KNOWLEDGE Builders, construction consultants, specialist contractors, surveyors, structural engineers, we have created this special membership tier just for you Here is your chance to promote your business to House & Garden s loyal and far-reaching readership Be one of the 1,000 design professionals to feature on our UK directory Get seen by the 687,036 unique users of House & Garden s website, by submitting your company profile (100 word maximum) and one accompanying image Price excludes VAT Source: Google Analytics Jul - Sep 17
12 THE KNOWLEDGE ANNUAL MEMBERSHIP OPTIONS
13 HOUSE & GARDEN Houseandgarden.co.uk is one of the latest additions to Condé Nast UK's prestigious website portfolio and represents our first permanent foray into the increasingly vibrant world of design, food, interiors and travel. Born out of a desire to extend House & Garden's reach and authority, the site is aimed at an affluent, discerning, design obsessed user who is increasingly looking online for guidance and inspiration. House & Garden current online performance: 2.8 million page impressions per month and 687,036 unique users per month. House & Garden social media performance: Facebook (6.1 million followers), Twitter (164k followers), Pinterest (83k followers) and Instagram (377k followers). The List current online performance: 118,803 page impressions per month and 25,540 unique users per month. The List social media performance: Facebook (86k followers) and Instagram (42k followers). Source: Google Analytics Jul - Sep 17 monthly figures based on three month average, social media as of
14 HOUSE & GARDEN CIRCULATION READERSHIP SUBSCRIPTIONS TRADE READERSHIP* UNIQUE USERS PAGE IMPRESSIONS FACEBOOK TWITTER INSTAGRAM PINTEREST 111, ,000 36,599 66, ,036 2,767,683 6,103, , ,760 82,929 Source: Combined print and digital ABC: Jan - Jun 17, NRS Jan - Jun 17, House & Garden Reader Survey 2014: base of regular readers - *based on 17% of current readership, Google Analytics Jul - Sep 17, social media as of
15 THE LIST DIRECTORY Such has been the success of our online directory, The List, that we are thrilled to be able expand our reach with our printed annual edition, entitled The List Directory. Published in December with House & Garden magazine, The List Directory is an invaluable easy-to-use guide to interior designers, architects, garden designers and all sorts of other interiors and outdoor specialists up and down the country. Sign up to be a part of it! Upgrade, renew or sign up by 27th July 2018 to guarantee inclusion.
16 ADDED VALUE - ONLINE EDITORIAL
17 ADDED VALUE - MAGAZINE EDITORIAL December 2016 Issue December 2017 Issue
18 ADDED VALUE - EVENT OPPORTUNITIES The List Curates Christie s Joanna Wood Christie's South Kensington provided the perfect backdrop to celebrate the one year anniversary of our online directory, The List by House & Garden. List members Joanna Wood, Maddux Creative and Cave Interiors each curated a corner incorporating furniture, objects and works of art from Christie's upcoming sale 'Interiors including Flair, The Collection of Fleur Cowles', to sit alongside soft furnishings and accessories from their favourite suppliers or own ranges. Maddux Creative Cave Interiors
19 ADDED VALUE - EVENT OPPORTUNITIES Decorated Spaces by The List Visitors to the 2016 Spirit of Summer and The House & Garden Festival in 2017 will have seen our Decorated Spaces by The List. Editor Hatta Byng selected interior designers from The List to create their own room scheme. Being on The List provides members with unique opportunities to collaborate with The List by House & Garden on many exciting projects and initiatives. Natalia Miyar Atelier 2017 Studio Duggan 2017 Joanna Plant Interiors 2016 Salvesen Graham 2016
20 ADDED VALUE - H&G SOCIAL MEDIA 376k 83k 164k 6.1m Source: Social Media as of
21 ADDED VALUE - THE LIST SOCIAL MEDIA 86k 42k Source: Social Media as of
22 The List Instagram - Member Takeovers (Fortnightly and by invitation)* Jessica Buckley Interiors * your interest to a member of The List team
23 The List has been an excellent source of new clients for us and has opened up our catchment market to a nationwide audience. We have recently completed a design project for a client in North London who may not have found us if it hadn t have been for The List. As a designer, it s a pleasure to feature on the directory amongst like-minded professionals who are seeking to raise their profile to a national level. Jessica Buckley, Jessica Buckley Interiors
24 There is no doubt that since joining House & Garden's The List my business has really begun to flourish. Not only is it deeply flattering to be part of such a skillfully curated community but I now have access to so many more inspiring creative businesses and ideas. Since joining The List I have been fortunate enough to see my work featured both on the List's Instagram feed and in the magazine itself. This has lead to many more industry Instagram followers and helped to further establish my position within the design industry. I am absolutely thrilled to be included in the hugely exciting The List Print Directory. This exposure will provide my little lampshade business with a new, fresh audience that will be quite different from the digital exposure I have already received. THANK YOU HOUSE & GARDEN! Rosi de Ruig, Rosi de Ruig
25 With a constant stream of posts featuring our work on their buzzy social media platforms, being a member of The List has shone a light on our creativity. It also brings interesting new suppliers to our attention who we ve gone on to use. But more than this, it has introduced us to the wonderful team at House & Garden who recently selected us to curate a room set at Christie s in collaboration with The List. I also like the community building they do. The talks, exhibitions and events that brings together members of The List from all walks of design interior designers, garden landscapers, curtain makers and more. The List is one big happy family of design at its best. Georgina Cave, Cave Interiors
26 Jo Thompson Landscape & Garden Design For more information please contact: Sales Natalie Loveless Events & Sales Coordinator, The List Jones Lambell LLP Architects & Interior Designers Editorial Charlotte Richmond Managing Editor, The List Lucy Cunningham Interiors Ltd
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